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Reimagining proactive strategic planning toward patient-centered care: processes and outcomes in a medical school's department of family and community medicine

Julie Aultman (Department of Family and Community Medicine, Northeast Ohio Medical University, Rootstown, Ohio, USA)
Diana Kingsbury (College of Public Health, Kent State University, Kent, Ohio, USA)
Kristin Baughman (Department of Family and Community Medicine, Northeast Ohio Medical University, Rootstown, Ohio, USA)
Rebecca Fischbein (Department of Family and Community Medicine, Northeast Ohio Medical University, Rootstown, Ohio, USA)
John M. Boltri (Department of Family and Community Medicine, Northeast Ohio Medical University, Rootstown, Ohio, USA)

International Journal of Health Governance

ISSN: 2059-4631

Article publication date: 29 May 2020

Issue publication date: 17 August 2020

374

Abstract

Purpose

A detailed strategic planning process is presented that entails several beneficial and effective strategies and goals for interdisciplinary academic, clinical and/or service departments. This strategic planning process emerged due to the need to adapt to organizational and structural changes within an institution of higher medical education.

Design/methodology/approach

A strategic planning framework was developed, along with an inclusive process that used an appreciative inquiry methodology, to examine past and present strengths and potentials in a diverse, interdisciplinary family and community medicine department.

Findings

The success of this strategic plan and relevant approaches is evidenced by the development of a community medicine course, student-run free clinic to meet the needs of underserved patients, an increase in primary care research and increase in student choice of family medicine as specialty choice.

Research limitations/implications

The described strategic planning process serves as an illustration of the benefits and limitations of identified approaches and outcomes useful for other departments and organizations undertaking similar efforts.

Originality/value

The integration of multiple goals and a shared vision in a strategic planning process leads to successful program development and meeting the needs of future healthcare professionals and the patients and communities they serve. The authors have provided a model for such success.

Keywords

Acknowledgements

We thank the Department of Family and Community Medicine for participating in the Strategic Planning Process and for continuing to build relationships and programs for our patients, students and community.

Citation

Aultman, J., Kingsbury, D., Baughman, K., Fischbein, R. and Boltri, J.M. (2020), "Reimagining proactive strategic planning toward patient-centered care: processes and outcomes in a medical school's department of family and community medicine", International Journal of Health Governance, Vol. 25 No. 3, pp. 223-233. https://doi.org/10.1108/IJHG-03-2020-0017

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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