Do implicit prices show differences in tourists’ valuation on hotel attributes in different time periods and different markets? A case of Beijing
International Journal of Culture, Tourism and Hospitality Research
ISSN: 1750-6182
Article publication date: 25 January 2021
Issue publication date: 5 March 2021
Abstract
Purpose
The purpose of this paper is to analyze the implicit prices of hotel attributes in different time periods and different markets.
Design/methodology/approach
With data from the travel meta-search engine, this paper chose 3- to 5-star hotels in Beijing’s central business district and use hedonic price models.
Findings
The results suggest that the attributes with significant implicit prices differ in different time periods; the same attributes with different implicit prices in different time periods; the same attributes with different implicit prices in different market segments.
Originality/value
This study may help to explain the different findings on the relationship between the attributes and room rates of Chinese star-rated hotels in different time periods, and will be useful in both revenue optimization efforts and the design of new hotels projects.
Keywords
Acknowledgements
This work was supported by MOE Layout Foundation of Humanities and Social Sciences under grant [number 20YJA630052], the National Social Science Fund under grant [number 15FGL017] and the Tianjin Science and Technology Development Strategy Research Fund under grant [number 18ZLZDZF00110].
Citation
Shang, T., Shang, K., Liu, P., Sun, X. and Li, X. (2021), "Do implicit prices show differences in tourists’ valuation on hotel attributes in different time periods and different markets? A case of Beijing", International Journal of Culture, Tourism and Hospitality Research, Vol. 15 No. 1, pp. 109-122. https://doi.org/10.1108/IJCTHR-11-2019-0218
Publisher
:Emerald Publishing Limited
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