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A surrogate-based generic classifier for Chinese TV series reviews

Yufeng Ma (Department of Computer Sciences, Virginia Polytechnic Institute and State University, Blacksburg, Virginia, USA)
Long Xia (Department of Business Information Technology, Virginia Polytechnic Institute and State University, Blacksburg, Virginia, USA)
Wenqi Shen (Department of Business Information Technology, Virginia Polytechnic Institute and State University, Blacksburg, Virginia, USA)
Mi Zhou (School of Management, Xi’an Jiaotong University, Xi’an, China)
Weiguo Fan (Department of Accounting and Information Systems, Virginia Polytechnic Institute and State University, Blacksburg, Virginia, USA)

Information Discovery and Delivery

ISSN: 2398-6247

Publication date: 15 May 2017

Abstract

Purpose

The purpose of this paper is automatic classification of TV series reviews based on generic categories.

Design/methodology/approach

What the authors mainly applied is using surrogate instead of specific roles or actors’ name in reviews to make reviews more generic. Besides, feature selection techniques and different kinds of classifiers are incorporated.

Findings

With roles’ and actors’ names replaced by generic tags, the experimental result showed that it can generalize well to agnostic TV series as compared with reviews keeping the original names.

Research limitations/implications

The model presented in this paper must be built on top of an already existed knowledge base like Baidu Encyclopedia. Such database takes lots of work.

Practical implications

Like in digital information supply chain, if reviews are part of the information to be transported or exchanged, then the model presented in this paper can help automatically identify individual review according to different requirements and help the information sharing.

Originality/value

One originality is that the authors proposed the surrogate-based approach to make reviews more generic. Besides, they also built a review data set of hot Chinese TV series, which includes eight generic category labels for each review.

Keywords

Acknowledgements

This study was partially supported by Natural Science Foundation of China Grant Number 71531013.

Citation

Ma, Y., Xia, L., Shen, W., Zhou, M. and Fan, W. (2017), "A surrogate-based generic classifier for Chinese TV series reviews", Information Discovery and Delivery, Vol. 45 No. 2, pp. 66-74. https://doi.org/10.1108/IDD-11-2016-0044

Publisher

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Emerald Publishing Limited

Copyright © 2017, Emerald Publishing Limited