Usage and Outcomes of Electronic Messaging at an R&D Organization: Situational Constraints, Job Level, and Media Awareness
Ronald E. Rice
(School of Communication, Information and Library Studies, Rutgers University, New Brunswick, NJ 08903 (U.S.A.))
Douglas Hughes
(DDB Needham Worldwide, 303 E. Wacker Drive, Chicago, IL 60601 (U.S.A.))
Gail Love
(Hoag Hospital, Newport Beach, CA (U.S.A.))
181
Abstract
Analyses the adoption and use of an electronic messaging system (EMS) by members of a large R&D organisation. Develops and tests hypotheses about relationships among job categories, perceived social presence of an EMS, use of the system, and outcomes – such as effectiveness, communication flow and the use of extant media. Discusses lessons learned. Offers further areas of potential research.
Keywords
Citation
Rice, R.E., Hughes, D. and Love, G. (1989), "Usage and Outcomes of Electronic Messaging at an R&D Organization: Situational Constraints, Job Level, and Media Awareness", Office Technology and People, Vol. 5 No. 2, pp. 141-161. https://doi.org/10.1108/EUM0000000003532
Publisher
:MCB UP Ltd
Copyright © 1989, MCB UP Limited