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Dronelab: a wing of a visionary entrepreneur

Ashutosh Mishra (Department of Entrepreneurship Education, Entrepreneurship Development Institute of India, Ahmedabad, India)
Amit Kumar Dwivedi (Department of Government Projects, Entrepreneurship Development Institute of India, Ahmedabad, India)

Publication date: 31 July 2024

Abstract

Learning outcomes

After completion of the case study, the students will be able to discuss topics such as new venture creation and opportunity sensing, knowledge sharing and employee bonding and the use of social networks in business growth.

Case overview/synopsis

This case study focuses on the entrepreneurial journey of Mr Nikhil Methiya, the owner of Dronelab Technology Private Limited, which provides surveying, inspection, agriculture, surveillance and research and development services using drone technologies. This case highlights how Methiya used his minimal resources to grew his business, diversified his activities and developed a sound company profile and work culture to provide the best services to clients. This case also discusses the role of social networks in business growth and expansion, the use of effectuation theory in forming new businesses and the importance of conducting a SWOT analysis to understand a firm’s internal and external environments. Furthermore, this case touches upon the challenges and opportunities of the drone industry in India. It leaves readers in a dilemma should Methiya plan to expand his business to Europe and Africa in the upcoming years. This case study is suitable for postgraduate management students specializing in entrepreneurship and can serve as a valuable resource for the Venture Creation Program’s start-up strategy and execution. The case study’s pedagogy involves discussion-based learning.

Complexity academic level

This case study can be used in management for an entrepreneurship specialty course. It is ideal for postgraduate students and has a moderate level of difficulty.

Supplementary materials

Teaching notes are available for educators only.

Subject code

CSS 3: Entrepreneurship.

Keywords

Acknowledgements

Disclaimer. This case is written solely for educational purposes and is not intended to represent successful or unsuccessful managerial decision-making. The authors may have disguised names; financial and other recognizable information to protect confidentiality.

Citation

Mishra, A. and Dwivedi, A.K. (2024), "Dronelab: a wing of a visionary entrepreneur", , Vol. 14 No. 3. https://doi.org/10.1108/EEMCS-04-2023-0098

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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