Learning curve theory and innovation

Abstract

Purpose

The purpose of this paper is to look at innovation and the tension which arises between proprietorship and standardization.

Design/methodology/approach

The paper presents an analysis of the learning curve theory in relation to the printed circuit board industry.

Findings

The measurable impact of the learning curve will be different depending on a number of factors commonly found in the printed circuit industry – degree of process maturity/automation, run lengths, and presence of customized elements requiring modifications to process flow, materials, or procedures.

Originality/value

There is no escape from continuing and inexorable downward price pressure from entrenched expectations and trends. A clear understanding of how these work will confer a competitive advantage to the strategist concerned with bringing innovative technologies to the marketplace.

Citation

Burr, W. and Pearne, N. (2013), "Learning curve theory and innovation", Circuit World, Vol. 39 No. 4, pp. 169-173. https://doi.org/10.1108/CW-07-2013-0025