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Railroad Laundry Service

Arindam Banerjee (Indian Institute of Management, Ahmedabad.)

Publication date: 27 June 2013

Abstract

The case is about a service provided to rail commuters who lack the time to attend to their daily chores because of the long hours spent in commuting. It talks about the process of building the business of providing a laundry pick up and drop off service at the railway station. The case may be a good starter for defining the business in terms of customer need served and how the entire operation is aligned towards addressing the need.

Keywords

Acknowledgements

Prepared by Prof. Arindam Banerjee, Indian Institute of Management, Ahmedabad.

Citation

Banerjee, A. (2013), "Railroad Laundry Service", . https://doi.org/10.1108/CASE.IIMA.2019.000069

Publisher

:

Indian Institute of Management Ahmedabad

Copyright © 2013 by the Indian Institute of Management, Ahmedabad

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