LiMiX and BIOerg Case Studies

Abstract

In this chapter, we apply APPNIE to two case studies, BIOerg srl and LiMiX srl, which are innovative start-ups born in the Marche Region in Italy. The choice to analyse two companies in the same region is based on the fact that the surrounding ecosystem of innovation and entrepreneurship has a strong impact on the birth and subsequent development of innovative start-ups. Using these two case studies, this chapter shows the differences between SWOT and APPNIE analyses.

Citation

Micozzi, A. (2024), "LiMiX and BIOerg Case Studies", Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities, Emerald Publishing Limited, Leeds, pp. 81-99. https://doi.org/10.1108/978-1-83797-204-320241006