Knowledge source and small business competitiveness
Abstract
Purpose
This paper seeks to show that information acquired by owners of small firms from certain sources helps the firms to be competitive.
Design/methodology/approach
Data for this study were collected by mail from small business owners in three rural counties in West Texas.
Findings
Knowledge acquired by owners of small firms from colleagues, salespeople, trade publication family members, seminars, and social contacts is significantly associated with perceived competitiveness. Only three of these sources – colleagues, family members and seminars, have a positive effect on perceived competitiveness. The results suggest the importance of tacit and explicit knowledge for decision making and provide a framework for knowledge acquisition in small firms.
Research limitations/implications
The data for this study were collected from a few rural counties in Texas, more research is required to enhance the generalization of the findings of this study. Future research is to extend this study should examine specific knowledge components associated with marketing effectiveness that are acquired from seminars, family members, and colleagues by small business owners.
Practical implications
The practical implications for this study include the need for small business owners to increase their knowledge acquisition efforts especially from sources such as colleagues, family members and seminars if they want to be competitive.
Originality/value
This study clearly extends the understanding regarding the importance of tacit knowledge as a source of a firm's competitiveness.
Keywords
Citation
Abeson, F. and Taku, M.A. (2009), "Knowledge source and small business competitiveness", Competitiveness Review, Vol. 19 No. 2, pp. 88-95. https://doi.org/10.1108/10595420910942252
Publisher
:Emerald Group Publishing Limited
Copyright © 2009, Emerald Group Publishing Limited