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If you aspire to be a great place to work, you've set the bar too low

Martha I. Finney (President and CEO of Engagement Journeys, LLC. A former business journalist, Martha Finney helps companies capture the passion of their employees. Her new book, The Truth about Getting the Best from People, was published by Pearson Education/Financial Times in February. Contact her at

Human Resource Management International Digest

ISSN: 0967-0734

Article publication date: 25 April 2008




This paper outlines the attributes that contribute to making companies, the best to work for.


Views and opinions of the author


It may be possible for employers to achieve greater harmony by shifting the focus from becoming a great place to attracting great employees and treating them with honor and respect once they sign on with you. They may give you the moon in return.


Highlights the importance of considering employees as interacting components of the business.



Finney, M.I. (2008), "If you aspire to be a great place to work, you've set the bar too low", Human Resource Management International Digest, Vol. 16 No. 3, pp. 3-4.



Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited

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