Points out that we have accepted on faith many of our improvement tools without really understanding their impact on the performance of the organization. Challenges some of the basic principles on which total quality management was founded. Presents data from the International Quality Study performed over a three‐year period by Ernst & Young and the American Quality Foundation, which, with over two million pieces of information in its database, is the largest, most complete management practice benchmark resource in the world today. Highlights similarities and differences between countries. Defines best practices based on the statistical analysis of the business results achieved internationally.
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