An uplifting experience

Abstract

Describes a more effective way of changing culture in industry and examines why so many companies are doing it wrong. Looks at two approaches to change and at the circumstances in which each of them should be used. Addresses the reasons why companies should initiate change from the bottom up.

Citation

Bodart, D. (1992), "An uplifting experience", The TQM Magazine, Vol. 4 No. 1. https://doi.org/10.1108/09544789210034086