Women′s Development at BBC Scotland

Abstract

Illustrates how organic a women′s development training strategy can be. Demonstrates the power of a formal audit and report. Following concern over the insufficient number of women reaching top jobs in the BBC, a report made a number of crucial recommendations which provided the basis for an equal opportunities policy. Over the past five years nearly all recommendations have been implemented. In BBC Scotland, a “Women in Management” course has resulted in the extension of opportunities for development to all women. In 1988 the “Women′s Development Programme” was established, aimed at all women at the BBC. Reports the success of these initiatives so far.

Citation

MacDonald, I. (1992), "Women′s Development at BBC Scotland", Executive Development, Vol. 5 No. 1. https://doi.org/10.1108/09533239210008285