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Information content of whispers relative to firm size

Maretno Harjoto (Graziadio School of Business and Management, Pepperdine University, Malibu, California, USA)
Janis Zaima (Department of Accounting and Finance, College of Business, San Jose State University, San Jose, California, USA)
Jian Zhang (Department of Accounting and Finance, College of Business, San Jose State University, San Jose, California, USA)

Managerial Finance

ISSN: 0307-4358

Article publication date: 5 June 2009

476

Abstract

Purpose

The purpose of this paper is to investigate the size effect of market reaction to unexpected earnings based on whispers or unofficial individual earnings forecasts.

Design/methodology/approach

Using both univariate and multiple regression analysis, this paper attempts to demonstrate that there is a size effect in the market reaction to unexpected earnings based on whispers. The empirical results are based on 13,795 quarterly earnings whispers over 1997‐2006.

Findings

The results show that for both abnormal returns (ARs) and trading volume, the market reaction for big firms is less compared to that of small firms.

Originality/value

Given that information for small firms is less available and transparent than for big firms, this paper provides useful evidence that whispers play a larger role in equity pricing for small firms.

Keywords

Citation

Harjoto, M., Zaima, J. and Zhang, J. (2009), "Information content of whispers relative to firm size", Managerial Finance, Vol. 35 No. 7, pp. 624-644. https://doi.org/10.1108/03074350910960355

Publisher

:

Emerald Group Publishing Limited

Copyright © 2009, Emerald Group Publishing Limited

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