BSQ strategic formulation framework: A hybrid of balanced scorecard, SWOT analysis and quality function deployment
Abstract
The hybrid of the balanced scorecard, SWOT analysis and quality function deployment creates a pragmatic approach for managerial and consultant practitioners to translate vague strategy into action. Sun Tzu's Art of War is further incorporated to develop a more structured strategic formulation framework. Nevertheless, many modern practitioners are, in fact, unfamiliar with this profound principle of strategy that was written some 2,400 years back. Despite the establishment of a theoretical framework, so far there have not been many published papers about the pragmatic implementation and holistic strategy development. Thus, a case study, in the form of a strategy workshop of a professional institute in Hong Kong, has been used to delineate the aforesaid translation of strategy.
Keywords
Citation
Ip, Y.K. and Koo, L.C. (2004), "BSQ strategic formulation framework: A hybrid of balanced scorecard, SWOT analysis and quality function deployment", Managerial Auditing Journal, Vol. 19 No. 4, pp. 533-543. https://doi.org/10.1108/02686900410530538
Publisher
:Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited