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1 – 10 of over 27000Jose Rabal-Conesa, Daniel Jiménez-Jiménez and Micaela Martínez-Costa
The purpose of this study is to analyse the effect of organisational agility on environmental knowledge as an instrument for the successful development of eco-innovation in…
Abstract
Purpose
The purpose of this study is to analyse the effect of organisational agility on environmental knowledge as an instrument for the successful development of eco-innovation in products.
Design/methodology/approach
This study used a cross-sectional design to collect data on the study variables from a sample of 184 Spanish manufacturing organisations. Structural equations with partial least squares were used to test the hypotheses.
Findings
Organisational agility is significantly linked to internal and external environmental knowledge. The results of this study highlight the effect of external knowledge on the success of eco-innovation. Internal environmental knowledge positively moderates the effect of external knowledge on the success of green products.
Research limitations/implications
Based on the dynamic capabilities approach, a theoretical model has been proposed in which organisational agility is configured as an effective capacity for the development of environmental knowledge. The results confirm this relationship and indicate that, although internal environmental knowledge is not decisive in developing new green products, it does enhance the effect of external knowledge on the success of eco-innovation.
Practical implications
Innovative companies must implement organisational agility practices that promote environmental knowledge for the success of new green products. They should also promote both external and internal knowledge.
Originality/value
This study addresses the little explored area of the relationship between organisational agility and the successful development of new green products. The inherent particularities of eco-innovation prompt the need for further studies on the creation of specific knowledge for its promotion. This study concludes that adopting agile practices enables key environmental knowledge for this type of innovation to be created. Additionally, it explores the tensions arising from the dichotomy between internal and external knowledge, with scarce resources allocated to the most effective source. Although both types of knowledge seem to be equally relevant, external knowledge plays a more significant role in the case of eco-innovation. A final contribution of this study is the finding that internal knowledge can further enhance the effect of external knowledge on the development of successful green products.
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José Rabal Conesa, Daniel Jiménez Jiménez and Micaela Martínez Costa
This paper shows how organisational agility allows companies to adopt the necessary changes to remain competitive and produce with a lower environmental impact, implying customers…
Abstract
Purpose
This paper shows how organisational agility allows companies to adopt the necessary changes to remain competitive and produce with a lower environmental impact, implying customers in the value chain.
Design/methodology/approach
This investigation uses a cross-sectional design to collect data on the study variables from a sample of 260 Spanish manufacturing organisations. Structural equations with PLS are applied to test hypotheses.
Findings
Results show that organisational agility is positively related to eco-innovation. Furthermore, eco-innovation results in a positive relationship with organisational performance. Finally, it has been found that customer involvement positively moderates the effect of organisational agility on new green processes and products and makes green product innovations more successful.
Practical implications
Conclusions indicate that would be advisable that innovative companies promote capabilities such as organisational agility, and integrating customer involvement throughout their value chain, for developing successful new green products increasing their results with a lower environmental impact. Likewise, the customer’s involvement in eco-innovation projects has been found, in companies with agile behaviours, that could aim to increase their performance, helping to react more quickly to market trends and saving money in product development.
Originality/value
This investigation addresses three gaps previously identified in the literature. Firstly, it covers a lack of research on how agility could foster green innovation and how this could positively affect their performance outcomes. Secondly, it studies a moderating factor, customer involvement, and its effects on the relationship between organisational agility and eco-innovation in product and process and between eco-innovation in product and organisational performance. Thirdly, it introduces dynamic capabilities theory through agility concept to study the dynamic context of the eco-environment.
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The purpose of this paper is to develop an original framework to explore corporate social responsibility (CSR) plays a mediation role between green organizational culture and green…
Abstract
Purpose
The purpose of this paper is to develop an original framework to explore corporate social responsibility (CSR) plays a mediation role between green organizational culture and green product innovation performance.
Design/methodology/approach
This study divides CSR into proactive CSR and reactive CSR. This research employs an empirical study by means of the questionnaire survey method to verify the hypotheses and to explore its managerial implications in Taiwanese manufacturing companies. Structural equation modeling is applied to verify the research framework.
Findings
The empirical results verify that green organizational culture positively affects proactive CSR and green product innovation performance. This study shows that proactive CSR mediates the positive relationship between green organizational culture and green product innovation performance, but reactive CSR does not. Green organizational culture is a driving force for proactive CSR and green product innovation performance. Organizational members in Taiwanese companies are exposed to green organizational culture which influences CSR activities. Moreover, this study verifies that proactive CSR of large companies are significantly higher than those of small and medium enterprises (SMEs).
Research limitations/implications
There are three limitations of this study. First, this study verifies the hypotheses by means of questionnaire survey which only includes cross-sectional data. Second, this study utilize self-reported data may suffer the problems of common method variance. Third, this study applies a “five-point Likert scale” ranging from 1 to 5 to measure the constructs. Future research can apply a “seven-point Likert scale” to measure the constructs and compare with this study to test the significance of the variability of the data. There are two implications emerging from the study. First, proactive CSR has a positive effect on green product innovation performance, but reactive CSR does not. Second, green organizational culture is a driving force for proactive CSR and green product innovation performance.
Originality/value
This study summarizes the literature of CSR into a new managerial framework and highlights the importance of proactive CSR. Therefore, green organizational culture cannot only affect green product innovation performance directly, but also influence it indirectly via proactive CSR in the Taiwanese manufacturing industry. Taiwanese manufacturing companies can increase their green organizational culture and proactive CSR to enhance their green product innovation performance. This study also explores that proactive CSR of large companies are significantly higher than those of SME.
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Although the facilitating role of green customer integration in business-to-business (B2B) markets has been highlighted in some green product innovation literature, analysis of…
Abstract
Purpose
Although the facilitating role of green customer integration in business-to-business (B2B) markets has been highlighted in some green product innovation literature, analysis of the difficulties it can pose is still an underdeveloped field. This paper extends the conflict-based view and examines the effect of green customer integration on customer–firm conflicts and thereby investigates the influence of conflict on green product innovation.
Design/methodology/approach
This study conducts a questionnaire survey. Ordinary Least Square regression and structural equation model with Maximum Likelihood Estimation are applied to test the hypotheses.
Findings
The results show that green customer information integration is positively related to cognitive conflict, whereas green customer process integration has an inverted U-shaped relationship with cognitive conflict and a positive relationship with affective conflict. Moreover, green product innovation is promoted by cognitive conflict and is damaged by affective conflict.
Originality/value
This study highlights the conflict-related factors that play a role in firm–customer collaboration for green product innovation in B2B markets. It also reveals the potential dark side of green customer integration by explicitly delineating its effects on conflicts.
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Ghaith M. Al-Abdallah and Majda I. Al-Salim
Green product innovation is a global industrial concern. This research examines the possible impact of green product innovation on firms' competitive advantage in industrial…
Abstract
Purpose
Green product innovation is a global industrial concern. This research examines the possible impact of green product innovation on firms' competitive advantage in industrial enterprises operating in qualified industrial zones (QIZs).
Design/methodology/approach
This research follows a descriptive analytical methodology, testing two hypotheses formulated based on the reviewed literature among chemical industrial plants of the three Jordanian QIZs (Amman, Zarqa and Irbid) in Jordan. Following a preliminary scoping study of all 219 Jordanian chemical manufacturers, a quantitative five-point Likert scale questionnaire was administered to firms applying green product activities.
Findings
In total, 20 firms were found to be utilizing green product innovation, representing only 9.13% of the overall population. The hypothesis testing results indicated that green product innovation has a statistically significant positive impact on competitive advantage. The results also showed that the factor “firm resources” has a statistically significant positive moderation effect on the relationship between green product innovation and competitive advantage.
Research limitations/implications
The vast majority of Jordanian chemical manufacturers were not implementing green innovation or practices; further study is needed to identify barriers. Findings are limited to managers of chemical industrial plants in Jordan, excluding the demand side (e.g. plant customers who purchase final products), which leaves a different research angle to be explored.
Originality/value
This is a pioneering study of green product innovation implications for firm competitive advantage in manufacturing enterprises, especially in QIZs of Jordan (which offer tax exemptions to foreign and local investors and sell products to regional and international markets).
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Linda Too and Bhishna Bajracharya
The purpose of this paper is to identify the major factors necessary for engaging university campus community in sustainability. While general awareness in sustainability issues…
Abstract
Purpose
The purpose of this paper is to identify the major factors necessary for engaging university campus community in sustainability. While general awareness in sustainability issues has improved in recent years through mass media coverage, this knowledge is not always translated into actual sustainable practice. Studies have indicated that there are many factors for engaging the community in sustainability.
Design/methodology/approach
A multi-disciplinary literature review is first undertaken to distil the drivers that enhance participation in sustainability programmes by the university community. Next, to illustrate the applicability of the factors identified in the community engagement framework, two case studies are undertaken to highlight the importance of the identified factors in influencing the level of community participation in their sustainability programmes.
Findings
The 6-P framework for community engagement includes factors such as psychological needs, physical facilities, personal motivations, public perception, price mechanisms and policies. The case studies of two universities’ sustainability projects illustrate that the framework is highly applicable to university communities.
Originality/value
While research on behaviour change has been undertaken by various disciplines such as urban planning, marketing and psychology, these have been done in isolation. The originality of this paper is therefore achieved by drawing together the knowledge from these well-established disciplines to develop an original 6-P framework. This framework has the potential of assisting university leaders in the development of their community engagement strategy to mobilise and motivate their community members to take practical steps towards building a sustainable campus. However, the robustness of this framework will need to be further validated in future studies.
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Samira Baratian and Hamed Fazlollahtabar
This study aims to perform innovation analysis for a product based on market, design and process dimensions. This integrated approach provides sustainability for product design…
Abstract
Purpose
This study aims to perform innovation analysis for a product based on market, design and process dimensions. This integrated approach provides sustainability for product design and development.
Design/methodology/approach
A significant aspect of innovation is investigated to provide energy from the wastes collected in the reverse chain. First, the indicators related to the product opportunity gap were collected and ranked by the structural equation modeling (SEM) method. Indicators with a factor loading above 0.6 are selected and inserted into the proposed mathematical model. The proposed mathematical model was implemented in GAMS 28.2.0 to maximize energy production from waste and minimize the cost of product innovation. A case study on pistachio new packaging process innovation is investigated.
Findings
The results showed that in today’s competitive world where sustainability and the environment are important, the index of converting waste into energy is one of the main indicators of innovation. Consequently, flammability is extracted from the mathematical model as one of the most significant indicators leading to higher energy production with the lowest innovation cost.
Originality/value
New product development (NPD) is significant to sustain market share and satisfy customer needs. Different approaches are proposed to handle NPD, mostly focusing on the customer and design requirements.
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Sheng-Hsiung Chang and Chin-Wen Chang
Set in an emerging economy context, the purpose of this paper is to examine the determinants of green consumers’ purchase behavior on organic food by analyzing the impact of…
Abstract
Purpose
Set in an emerging economy context, the purpose of this paper is to examine the determinants of green consumers’ purchase behavior on organic food by analyzing the impact of word-of-mouth (WOM) effects (i.e. tie strength, sender’s green expertise, receiver’s green expertise), conformity behaviors (i.e. normative interpersonal influence and informational interpersonal influence) on green purchase intention, and the relationship between green purchase intention and green purchase behavior.
Design/methodology/approach
Data were collected by self-administered questionnaire completed by respondents who had purchase experience of organic food in the last six months. The specific context of this study is green consumption for organic food in Taiwan. Data collection was implemented in a convenience sampling method. Among the 578 consumers who had filled the questionnaire, 147 did not have any purchase history of organic food, resulting in a final usable sample of 431 (response rate 74.57 percent) in Taiwan. The data were collected during a five-week period in late 2015.
Findings
Through structural equation modeling analysis, data were analyzed and the empirical results indicate that tie strength, sender’s green expertise, and receiver’s green expertise have a positive influence on green consumer’s susceptibility to informational interpersonal influences and normative interpersonal influences, separately. In addition, informational interpersonal influences and normative interpersonal influences both have a positive relationship on green purchase intention, which will further positively influence the green purchase behavior.
Originality/value
This study reminds marketers of the impact of WOM effects as well as interpersonal influences on consumers. It examines the impact of tie strength, senders’ green expertise, and receivers’ green expertise on green purchase intention and green purchase behavior. This study also explores the mediation effects of green consumers’ susceptibility to interpersonal influences. Consumers’ susceptibility to interpersonal influence is discussed in the marketing literature. However, few prior studies have explored its effect in the green setting. Last, few attempts have discussed the relationship between green purchase intention and green purchase behavior. This study contributes to the literature by examine the relationship between green purchase intentions and green purchase behavior.
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Xinsheng Cheng, Yingjie Xu and Fengshu Li
This study had a threefold aim: to examine the impact of a Simmelian-tie tripartite alliance on corporate green innovation; to determine the chain-mediating roles of knowledge…
Abstract
Purpose
This study had a threefold aim: to examine the impact of a Simmelian-tie tripartite alliance on corporate green innovation; to determine the chain-mediating roles of knowledge acquisition and knowledge integration; and to identify the moderating effect of network routines on the relationship between a Simmelian tie and green innovation.
Design/methodology/approach
Data were collected through 487 valid survey questionnaires from Chinese small and medium-sized manufacturing enterprises (SMEs). The authors examined the data through a structural model using partial least-squares structural-equation modeling (PLS-SEM) to test the research hypotheses.
Findings
The results reveal several key factors with positive impacts on enterprise green innovation. Specifically, a Simmelian tie significantly and positively affects enterprise green innovation. The results further reveal that knowledge acquisition and integration play mediating roles, while a network routine positively moderates the relationships among a Simmelian tie, knowledge acquisition and integration, and corporate green innovation.
Originality/value
This study is among the earliest empirical studies to investigate the influence of Simmelian ties on corporate green innovation for manufacturing companies. This study provides a theoretical basis for managers of firms, especially those of SMEs with limited resources, to fully use Simmelian ties to achieve environmentally sustainable innovation. In addition, this study validates and extends knowledge-management theory by verifying the linking roles of knowledge acquisition and integration and facilitating role of network routines.
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This paper focusses on the factors to sustainable product development (SNPD) projects success. More specifically, it aims to explore and understand the role of supplier…
Abstract
Purpose
This paper focusses on the factors to sustainable product development (SNPD) projects success. More specifically, it aims to explore and understand the role of supplier involvement (SI) within SNPD. Additionally, it investigates how effective project leaders can facilitate effective supplier involvement and enhance focal firm's ability to successfully carry out sustainable achievement in product development.
Design/methodology/approach
A theoretical framework among SI, SNPD, project leader's personality and leadership style has been established. Six interviews collected from different industries are used to further explore the relationship among SI, SNPD, leader's personality and leadership style.
Findings
The difficulties in managing suppliers, the timing and extent of supplier involvement, communication method and frequency, as well as supplier contribution and challenge in SNPD has been summarized. The interviews also confirmed that effective leaders who possess certain personality traits enable appropriate supplier involvement, promote prosperous SNPD and enhance the relationship between SI and SNPD performance by allowing individual members, teams and organizations to function well.
Originality/value
Sustainable new product development (SNPD) has been recognized as one of the key factors to achieve environmental and economic success. The paper explores the role of supplier involvement in SNPD project and emphasizes the role of project leaders in the process.
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