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Article
Publication date: 30 April 2024

Bülent Aras and Meltem Özel

The purpose of this study is to evaluate how Qatar Airways’ sponsorship of FC Barcelona affects Qatar’s sports diplomacy and brand awareness. It focuses on the sponsorship’s…

Abstract

Purpose

The purpose of this study is to evaluate how Qatar Airways’ sponsorship of FC Barcelona affects Qatar’s sports diplomacy and brand awareness. It focuses on the sponsorship’s demand strategy and takes into account the opinions and attitudes of Spanish nationals toward Qatar and Qatar Airways.

Design/methodology/approach

To assess this, a survey of 434 Spanish nationals from 17 different regions from four zones (North, South, Center, and East) in Spain between November 3, 2022 and November 21, 2022 was conducted using a strata sampling method.

Findings

We argue that Qatar Airways’ sponsorship of FC Barcelona serves to improve Qatar’s recognition and national reputation in Spain. We also found that there is a need for consistent sponsorship and marketing efforts in sports diplomacy to better fulfill public diplomacy aims. Overall, this paper concludes that Qatar Airways’ sponsorship of FC Barcelona positively contributes to the country’s sports diplomacy despite significant challenges.

Originality/value

The major contribution of this study to the literature is the discussion of the role of sports sponsorships in the recognition of the sponsor, which was assessed through conducting a quantitative analysis of public opinion in the sponsored team’s host country.

Details

International Journal of Sports Marketing and Sponsorship, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1464-6668

Keywords

Open Access
Book part
Publication date: 29 November 2023

Fikria El Kaouakibi

This chapter describes the research ecosystem’s development in Qatar from 2006 until the present day, a brief history of this development, and future development plans. The…

Abstract

This chapter describes the research ecosystem’s development in Qatar from 2006 until the present day, a brief history of this development, and future development plans. The information provided is a snapshot of the entire research administration enterprise in the country and estimates the current number of employed research management and administration (RMAs). It also presents the challenges and the pivotal role of the RMAs can play in achieving the country’s strategic objective, which could increase the number and the professionalisation of RMAs in Qatar. Some recommendations highlighted here include specialising RMAs in the field of the human subject and animal research protection, research compliance, intellectual property, and commercialisation.

Details

The Emerald Handbook of Research Management and Administration Around the World
Type: Book
ISBN: 978-1-80382-701-8

Keywords

Book part
Publication date: 2 March 2022

Ahmad Hawi, Farha Al-Kuwari and Christophe Garonne

This chapter draws its findings from the Global Entrepreneurship Monitor (GEM) data set for 2016 to 2019 to provide a comprehensive albeit concise overview of the evolution of…

Abstract

This chapter draws its findings from the Global Entrepreneurship Monitor (GEM) data set for 2016 to 2019 to provide a comprehensive albeit concise overview of the evolution of entrepreneurship activities in Qatar.

The results indicate that Qatar experienced an increase in the entrepreneurship activities with a significant percentage of adults starting or running new businesses. Data also revealed that, despite an equal proportion of women and men involved in early-stage entrepreneurial activities, women experience a lower transformation rate into established business ownership. In addition, to the gender gap, this study revealed that transforming new businesses into established business ownership is one of the main challenge to be addressed to develop the impact of entrepreneurship in the country further. Finally, the chapter shows that Qatar has created an entrepreneurial ecosystem of very high quality as demonstrated by its third place in the National Entrepreneurship Context Index and by having secured the first place in the MENA region.

This chapter concludes by outlining a number of recommendations for policymakers to further foster the entrepreneurial activities in Qatar especially among the younger population.

Details

Entrepreneurial Rise in the Middle East and North Africa: The Influence of Quadruple Helix on Technological Innovation
Type: Book
ISBN: 978-1-80071-518-9

Keywords

Abstract

Details

Global Perspectives on Educational Testing: Examining Fairness, High-Stakes and Policy Reform
Type: Book
ISBN: 978-1-78635-434-1

Book part
Publication date: 1 September 2017

John T. Crist

Although its contributions to global science date from 1980, Qatar embarked on an ambitious plan in 2009 to position itself as an important hub for global research production…

Abstract

Purpose

Although its contributions to global science date from 1980, Qatar embarked on an ambitious plan in 2009 to position itself as an important hub for global research production. This paper assesses Qatar’s contribution over the past three decades to global research output and science productivity in STEM+ fields, as measured by scientific journal article production.

Design

The core of the analysis is based on a specially coded dataset of all peer-reviewed journal articles in the STEM+ disciplines with at least one author whose primary affiliation was a Qatar-based research organization. The original data source is Thomson Reuters’ Science Citation Index Expanded (SCIE). Analyzing trends between 1980 (the first year in which a paper with a Qatar-based author appeared in these selected leading journals) and 2011, the chapter documents how scientific journal article production in Qatar has developed over three decades.

Findings

Between 1980 and 2002, rates of journal article production were relatively low. From 2003, reflecting considerable investments in higher education and research, the annual number of journal article publications increased dramatically. Most publications were authored by university-based scientists (58%) and scientists based at research hospitals or other medical research facilities (30%). By 2011, over 83% of scientific journal articles published with at least one Qatar-based author were the result of collaboration with international partners. European, North American, and Middle Eastern research scientists and organizations were the most common international collaborators.

Originality/value

This is the first comprehensive empirical study of Qatar’s contributions to global scientific production in the STEM+ disciplines.

Details

The Century of Science
Type: Book
ISBN: 978-1-78714-469-9

Keywords

Book part
Publication date: 15 April 2014

Alan S. Weber

This case study of the State of Qatar examines government educational policy and economic development in Qatar’s strategy to diversify its oil and gas-based economy into knowledge…

Abstract

This case study of the State of Qatar examines government educational policy and economic development in Qatar’s strategy to diversify its oil and gas-based economy into knowledge production. Qatar presents a particularly interesting case since its substantial investments in the past decade in education, Information and Communications Technologies (ICT), research and development (R&D), and coastal development and tourism are all highly intertwined both in practice and from a national policy perspective. Armed with billions of dollars of sovereign wealth funds (SWF) from its gas and oil industries, the government of Qatar has embarked on both domestic and overseas investment campaigns including education, sports, internet and telecommunications, healthcare, overseas land purchases (food security), cultural institutions and museums, increased desalinated water capacity, and coastal development and tourism projects. Education and research, most notably Qatar Foundation’s Education City, Qatar National Research Fund (QNRF), and the Qatar Science and Technology Park (QSTP), stand at the heart of Qatar’s investment in human development and long-term economic and social sustainability. Despite large outlays in knowledge economy initiatives, the country, however, is facing significant challenges in rapid population growth, reliance on expatriate labor for its skilled labor needs, an underdeveloped education system, and an undiversified economy which revolves around hydrocarbon rents.

Details

Education for a Knowledge Society in Arabian Gulf Countries
Type: Book
ISBN: 978-1-78350-834-1

Keywords

Book part
Publication date: 15 April 2014

Justin J. W. Powell

Qatar’s higher education system is growing rapidly, as science in the Islamic world witnesses a contemporary renaissance. Steering a course toward becoming a “knowledge society,”…

Abstract

Qatar’s higher education system is growing rapidly, as science in the Islamic world witnesses a contemporary renaissance. Steering a course toward becoming a “knowledge society,” Qatar and other countries in the Arabian Gulf region are now home to dozens of universities. The establishment of many international offshore, satellite, or branch campuses further emphasizes the international dynamism of higher education development there. The remarkable expansion of higher education in Qatar builds upon unifying two distinct strategies, both prevalent in capacity-building attempts worldwide. First, Qatar seeks to cultivate human capital domestically through massive infrastructure investment and development of educational structures, including Qatar University. Second, Qatar seeks to match the strongest global universities through direct importation of existing organizational capacity, faculty and staff, and accumulated reputation. Local capacity in higher education and scientific productivity is built simultaneously with the ongoing borrowing of ideas and talent from different regions of the world. The relative youth of the higher education system and the state’s small geographic and demographic size are being compensated by considerable investments in the standard-bearing university – a national university taking root – simultaneously with hosting branches of eminent foreign higher education institutions, mainly on the Education City campus. Exemplifying extreme glocalization and mondialisation, Qatar has become a regional hub, bridging the traditional university strongholds in the West and the rising powerhouses in the East.

Details

Education for a Knowledge Society in Arabian Gulf Countries
Type: Book
ISBN: 978-1-78350-834-1

Keywords

Abstract

Details

Global Perspectives on Educational Testing: Examining Fairness, High-Stakes and Policy Reform
Type: Book
ISBN: 978-1-78635-434-1

Case study
Publication date: 12 January 2023

Sammy Abdalla Hazaimeh, Said Elbanna and Tahniyath Fatima

This study aims to build on the human capital development theory that focuses on the education and development of individuals considering their spillover impact on the…

Abstract

Theoretical basis

This study aims to build on the human capital development theory that focuses on the education and development of individuals considering their spillover impact on the organization’s and community’s improvement. Through examining the efforts put in by the Ministry toward developing its nationals to convert its economy into that of a knowledge-based one, this case shows a practical application of the human capital development theory.

Research methodology

To attain a more comprehensive understanding of how the Ministry underwent the implementation of educational and employment reforms, this study carried out a mixed methods study that pertained conducting interviews and collection of secondary data such as reports, minutes of meetings and publicly available date. First, four top management and executives were interviewed from the Ministry to gain deeper understanding on the planning of educational and employment reforms being implemented by the Ministry, its implementation and the challenges that the Ministry faced in doing so. Additionally, top management and executives from higher educational institutes in Qatar were also interviewed to attain a more comprehensive understanding of how they worked with the Ministry to implement the educational and employment reforms. The interview participants held key positions within the Ministry and education institutes in Qatar. As a result, they were directly involved in driving strategic decision-making in various areas relating to education at all levels (primary, secondary and tertiary). Further, they were directly involved in the establishment of Qatarization initiatives in the education sector within Qatar. Below is a list of the interviewees:

1. Mr Ahmed, Undersecretary of the Ministry of Education and Higher Education (formerly Qatar University President and Community College of Qatar President);

2. Mr Saad, Higher Education Consultant at the Ministry of Education and Higher Education (formerly the Dean of Community College of Qatar);

3. Mr Ali, Assistant Undersecretary of Shared Services Affairs, the Ministry of Education and Higher Education;

4. Mr Abdulla, Acting Assistant Undersecretary for Higher Education, the Ministry of Education and Higher Education;

5. Mr Jassim, Vice President of Academic & Student Affairs at Community College of Qatar;

6. Mr Bilal, Vice President of Academic & Student Affairs at College of the North Atlantic-Qatar;

7. Mr Mohammed, Chief Strategy and Development Officer at Qatar University; and

8. Mr Yasin, General Manager of Qatar Learning Center.

Each participant was first contacted to inform them about the nature of the study and to gain their consent to conduct an interview. The interview protocol contained closed- to open-ended questions, aimed at providing in-depth information on Qatarization practices and the efforts to reform the education sector in Qatar. As a result, a semi-structured interview was conducted. The participants were posed with several questions that included but were not limited to these. For instance, the participants were asked with questions like what steps are being taken by the Ministry of Education and Higher Education to improve the education system in Qatar? and What are the current Qatarization practices that have been implemented in the Ministry of Education and Higher Education? Upon attaining answers for these questions, the interviewer was able to follow up with more specific and relevant questions like how does the Ministry engage Qataris to take up science, technology, engineering and mathematics programs?, what are the methods employed to attract Qataris toward pursuing higher education?, what are the different types of scholarships being offered to Qataris? and hat are the programs that the Ministry of Education and Higher Education implements to train/employ young Qataris to be qualified for work in the education sector? The interviews lasted about 30–45 min. In addition to interviews, several secondary sources were used from the Planning and Statistics Authority, the World Bank and the Ministry of Education and Higher Education.

Case overview/synopsis

Human capital development is regarded as a fundamental pillar that leads to the sustainable economic, political and social progress of a society. Given the foundation of human capital development is based on educational capacities, Qatar has regarded education as its national and foremost priority and the key to maximizing human potential toward building a sustainable knowledge-based economy in the long run. This case study portrayed the works of the Ministry of Education and Higher Education in the state of Qatar. The Ministry had been tasked with the mission to support the government’s national strategy of transforming Qatar’s economy from a resource-based economy into a knowledge-based economy. As such, this case sheds light on the Ministry’s strategic initiatives toward developing the local human capital. The Ministry governs over the education sector, and in providing the Ministry’s point of view, the reader is able to get a grasp on the inner workings of a government entity. In addition to providing an overview on the strategic initiatives employed by the Ministry to enhance the quality of education for Qataris, this case study also examined the Qatarization initiatives taken up by the Ministry. Qatarization is a national strategy implemented by the state of Qatar to nationalize the workforce. In other words, through Qatarization, the government intended to increase the employment opportunities available for Qataris and enhance their professional skill set through training and development efforts. Accordingly, this case also illustrated the Ministry’s role in Qatarizing its workforce successfully. In understanding the challenges faced by the Ministry toward enhancing the education services and employment opportunities being offered to the nationals, students can attain a refined perspective on the real-life challenges that government entities face in implementing strategic initiatives. Through this case, students in graduate and undergraduate courses relating to business, strategy, economics, public policies and education can also attempt to engage in decision-making activities that involve overcoming the challenges faced by the Ministry through devising action plans or revising the strategic initiatives. The issues discussed in the case delve into how Qatar government’s initiatives for economic transformation via educational reforms impacted educational institutions, students and the workforce.

Complexity academic level

This case is intended to be studied by students in graduate and undergraduate courses relating to business, strategy, economics, public policies and education where they can engage in realistic decision-making activities that involve overcoming the challenges faced by the Ministry through devising action plans or revising the strategic initiatives.

Details

The CASE Journal, vol. 19 no. 2
Type: Case Study
ISSN: 1544-9106

Keywords

Article
Publication date: 28 September 2012

Hend Abdulla AlNaimi, Mohammed Hossain and Mahmood Ahmed Momin

The purpose of this paper is to explore the current status and extent of corporate social responsibility reporting (CSRR) in the annual reports of Qatari companies listed on the…

2645

Abstract

Purpose

The purpose of this paper is to explore the current status and extent of corporate social responsibility reporting (CSRR) in the annual reports of Qatari companies listed on the Qatar Exchange. It seeks to contribute to the meagre descriptive literature on CSRR in emerging economies in general, and in Gulf Cooperation Council (GCC) countries in particular.

Design/methodology/approach

The paper reviews the annual reports of companies from both the financial and manufacturing sectors. The paper uses content analysis and covers five areas of CSR reporting including environment, human resources, product development, community involvement and others relating to inequality and the employment of disabled people.

Findings

The paper finds that most companies disclosed information related to human resources and product development, followed by community involvement. However, no companies reported environmental issues in their annual reports.

Research limitations/implications

The research is based on annual reports for the financial year 2007. Hence, the conclusions reached cannot be generalized. A longitudinal analysis is needed to highlight trends in CSRR practices in Qatar. An in‐depth case study would also facilitate our understanding of why companies are making or not making certain types of social and environmental disclosure in Qatar.

Originality/value

Descriptions of CSRR in different parts of the world are still welcome, and arguably CSRR research in GCC in general and Qatar in particular is very limited.

Details

Social Responsibility Journal, vol. 8 no. 4
Type: Research Article
ISSN: 1747-1117

Keywords

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