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Plastic waste is one of the long-standing global issues in the recent era. Unfortunately, India is one of the countries which has been affected by the mismanagement of the use of plastics. India has recorded a substantial growth in the production of plastic and is considered a country of increased consumption of plastic. Due to the absence of an appropriate waste collection and segregation process, it has created the major issue of waste management and discarded used plastic items used for packaging application. There are various plastic waste management laws and programmes that have a cascading effect on almost every sector of business. In 2016, two years after the new union government took power in New Delhi, The Ministry of Environment, Forest and Climate Change (MoEFCC) has made some improvements in rules for the collection, segregation, processing, treatment and disposal of the waste. In the pandemic era, effective plastic waste management became more important than ever. The COVID-19 pandemic has created an increased demand for single-use plastic because of pressure on the already out-of-control global plastic waste problem. It is recorded to be large, and the magnitude of this pandemic related to mismanaged plastic waste is unknown. However, understanding the changing landscape and alarming need for effective plastic waste management, the government of India has proposed certain changes to prohibit imports, handling, manufacturing and use of single-use plastics in the country. This is in line with the government's intent to phase out single-use plastic by 2022. Considering this, this chapter highlights the changes in the rules and regulations in India related to plastic waste management and its effects on various sectors of business.

India generates a massive 9.4 million tonnes of plastic waste annually; out of which approximately 5.6 million tonnes go for recycling and 3.8 million tonnes are left uncollected or leaked from after-use collection systems. Reckless production and consumption of non-biodegradable plastic has serious implications, especially for developing nations where plastic use is predominant for fulfilling needs of increasing population and rapid urbanisation. Despite the harmful impacts of plastic, its desirability is inevitable due to its versatility. For the stringently growing economies, affordable and durable solutions will always be priorities over mindfulness. Imprudent plastic waste has precipitated the ban-change-collect challenge. Options like banning single use plastic (SUP), using alternative bio-benign products and improving waste collection systems are not proactively embraced by businesses and governments. Also, user-awareness and behaviour change for make-use-dispose is not instantaneous and easy. Optimistically, the government, NGOs and industry units have started exhibiting sensitivity to the cause and the emergence of start-ups is decentralising waste management in India. Inclusion of informal waste pickers in the formal waste management system has increased the reach and social impact of start-ups in India, imparting a distinctive and promising twist to the waste management sector. This chapter investigates the plastic waste management scenario in India through extensive literature review. It scrutinises the social aspects associated with the plastic waste management sector and attempts to comprehend connotations of ‘socially responsible plastic’ through semi-structured interviews with service providers in the sector. Thematic analysis was used to analyse interview data. The research indicated the initiation of systemic efforts towards formalisation of the sector. It emphasised the importance of role of waste pickers and their recognition as enablers of the system. Need of an ecosystem approach to nurture start-ups and facilitate better transparency and integration in the waste management system is also illustrated in this research.

This paper aims to explore the relationship between the various variables present in the packaging plastic waste management system in the cosmetics industry.

In this paper, the authors deal with plastic packaging waste in the cosmetic industry with the help of system dynamics. The model broadly divides the system into six sections – Cosmetic Packaging, Waste Generation, Waste Collected, Waste Sorted, Waste Treated and Waste Dumped. Businesses have been investing in each section depending on their progress and targets. The authors are looking at case studies of two leading cosmetic brands, L'Oréal and L'Occitane en Provence, to validate the industry practices against our model.

From a business perspective, using the case study methodology for L'Oréal and L'Occitane, the authors inferred that out of the various investment vehicles available, companies are targeting technological advancement and third-party collaborations as they have the potential to offer the greatest visible change. However, most of these investments are going toward the treatment subsection. Still, there is a scope for improvement in the collection and sorting subsystems, increasing the efficiency of the whole chain.

There has been a lot of research on packaging plastic waste management in the past, but only a few of them focused on the cosmetic industry. This study aims to connect all the possible variables involved in the cosmetic industry’s packaging plastic waste management system and provide a clear output variable for various businesses looking to manage their packaging waste because of their products efficiently.

In the transition towards circular economy and sustainable development, effective implementation of extended producer responsibility (EPR) legislation is crucial to prevent plastic-waste generation and promote recycling activities. The purpose of this study is to undertake a qualitative analysis to examine recent EPR policy changes, implementation, barriers and enabling conditions.

In-depth interviews and group discussions with key stakeholders were undertaken to derive the barriers and facilitators of EPR implementation. Based on opinions and insights from a wide range of participants, this study identified a number of key issues faced by various parties in implementing EPR in India.

Stakeholders agree on a lack of clarity on various policy aspects, such as mandatory approval of urban local bodies, registration of recyclers/waste processors and consistency in the definition of technical terms. This paper provides useful policy inputs to address these challenges and to develop comprehensive EPR policy systems. More consultation and deliberation across various stakeholders is required to ensure the policies are effective.

India’s plastic-waste generation has increased at a rapid pace over the past five years and is expected to grow at a higher rate in the future. This research provides implications for policymakers to formulate coherent policies that align with the interests of brand owners and recyclers. Clear policy suggestions and improvements for effective plastic-waste management in India are also outlined.

This paper, based on a qualitative approach, contributes to research on plastic-waste management by integrating the perspectives of all EPR-policy stakeholders in India.

The case specifically discusses the role of stakeholders and non-market forces and how they can potentially influence the strategic choices of firms. Participants need to have some basic understanding of non-market forces, and stakeholder theory. The case is suitable for courses on sustainable supply chain management, closed loop supply chain management, reverse logistics, green business, environmental management, strategic management and business in emerging economies.

The target audiences for the case are bachelor and first-year MBA students and trainees who are interested in learning the relevance of non-market forces in sustainable growth of an industry and the importance of stakeholder management in the smooth conduct of business.

The case study details how the plastic industry in Kerala faces a non-market threat and how it affects the progress of the industry by using the example of Ashiyana Pipe. Though plastic is a unique material by virtue of its reusability and non-perishable characteristics, it has invited a lot of criticism, as there is a wide spread perception regarding its detrimental impact on the environment (such as choking drains, preventing the degradation of solid waste because of its impermeability, etc.). But the reason for experiencing the detrimental impact of plastic can also be attributed to the inability of the supply chain of the plastic industry to reach a closed-loop status, especially in developing countries such as India, as all categories of post-consumer plastic are not reaching recycling plants. Lack of awareness, lack of community participation in proper segregation and aggregation at the source, absence of incentive systems, weak regulations and poor monitoring are discussed as the common barriers hindering the achievement of closed loop status of plastic supply chain. Detailing the barriers, the case study explains the failure of informal and formal recycling markets in Kerala. Finally, the case study proposes a model with involvement of all the key stakeholders to reposition the hate toward plastic into love through recycling initiatives.

Expected learning outcomes of the case are listed below: illustrate the importance of stakeholder involvement in achieving a sustainable business and to stress the importance of a decentralized approach. Illustrate the relevance of non-market forces in sustainable growth of an industry that has significant impact on the surrounding environment and society. Critically analyze the existing business models (based on market mechanism) and suggest possible improvements and alternatives. Understand the challenges that will be faced while implementing an inclusive model with involvement of all stakeholders to reduce the negative impact of non-market forces.

Teaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

CSS 11: Strategy.

This chapter highlights the overwhelming situation of plastic pollution in the Nigerian tourism sector. While plastic waste pollution is detrimental to the ecological system, it also has a direct negative effect on Nigeria's economic sectors including tourism. Approximately, 8% of the world's carbon emissions are caused by tourism-related activities. Tourism activities have contributed enormously to the improper disposal of trash, raw sewage and toxic chemicals into Nigeria's environment. However, there is a lack of comprehensive initiative or policy to curb the gigantic waste pollution in Nigeria, specifically in the Nigerian tourism sector. This has caused more confusion among the consumers and the tourism practitioners. Therefore, this chapter outlines the current situation, the implication for the businesses and the responsibility of the stakeholders.

Mauritius is a Small Island Development State (SIDS) with limited resources, and it has been witnessed that many containers used for storing household and industrial products are made from plastic. When discarded as waste, those plastic containers pose a serious environmental and economic challenge for Mauritius. Moreover, landfill space is getting increasingly scarce, and plastic waste is contaminating both land and water. Therefore, it is of the utmost necessity to develop solutions for Mauritius' plastic wastes. Due to its abundance and accessibility, plastic waste is a promising material for recycling and energy production. One potential solution is the use of machine learning and artificial intelligence (AI) to predict household plastic consumption, allowing policymakers to design effective strategies and initiatives to reduce plastic waste. Such information is a critical component to be able to efficiently plan for the collection and routing of trucks when collecting recyclable plastics. The development of new strategies for the recycling of plastic waste and development of new industry can address the import and export potential of the country to achieve self-sustainability as well as contribute to reduction in plastic pollution and amount of waste landfilled. These plastics can thereafter be used effectively for recycling and for the making of 3D printing filaments which fall under the SDGs 9 (Industry, Innovation and Infrastructure) and 12 (Responsible consumption and production).

Plastic has been a very useful material which is very cheap, easy to carry and is resilient to biodegradation. That is why plastic has been used, sometimes reused, and overused due to the reasons mentioned above. As a result, landfills and oceans are full of plastic. But if we consider all the negative health effects, environmental / ecological effects it has in present times, we can understand that it is environmentally very expensive to use plastic. Bangladesh is a relatively young country with dense population and limited resource. Proper management of plastic remains an issue with the country. Considering these, this chapter focuses on how plastic is used, how it is treated as waste and what can be possible solutions in reducing the amount of plastic in Bangladesh.

Solid, liquid and e-waste pose serious health hazards, environmental pollution and contribute to climate change. To address these issues of solid waste management (SWM), amidst many policy decisions, the Government of India roped in several institutions, including self-help groups (SHGs), into the Swachh Bharat Movement (Clean India Mission). This study aims to illustrate the significant contributions of SHG’s in tackling SWM, particularly the plastic waste menace in India, while fostering socio-economic values and sustainable development goals (SDGs).

Using a from-the-field approach, qualitative data were collected from 30 members of three SHGs to understand their significant contributions in mitigating plastic waste.

This research identifies three major themes: economic value creation, social value creation and SDGs via collection and reduction of plastic waste landfills. Furthermore, several related subthemes are identified.

This study offers pragmatic solutions to deal with plastic waste at personal, community, institutional and governmental levels. Moreover, it recommends engaging SHGs to promote sustainable waste management practices such as segregating wastes at source, regulating plastic bag usage, advocating behavioural change towards waste generation and protecting the environment.

The authors consider a proven case of SHG’s contribution to protect the environment and emphasize the need to involve more such groups in waste management practices.

The problem of plastic wastes is serious nowadays worldwide, although plastic wastes recycling is already in practice. To promote sustainability in plastic waste recycling, the quality of wastes collected should be maintained well, resulted from a good recycling practice. This paper aims to study a new plastic recycling bin (PRB) and poster interventions on the enhancement of university hall residential students’ proenvironmental knowledge, attitudes and intended behaviours (KAB) and actual recycling behaviours; informative and feedback posters were used as interventions.

This study adopted a quasi-experimental setting to examine the effects of the new PRB on students’ KAB and actual behaviours in recycling, whereas the quality of the recycled plastic was measured according to the extent of cleanliness (CLE), separation (SEP), compression (COM) and sortedness (SOR).

Results showed that significant positive enhancements in KAB only happened with the use of blended interventions, which included promotion through the PRB and posters, suggesting that the use of the PRB and posters was useful in achieving better recycling behaviour.

Blended intervention study by using new design plastic recycling bin and poster on the effect of students’ proenvironmental and recycling KAB.