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Open Access
Article
Publication date: 11 July 2023

Harvey C. Perkins, Michael Mackay and Jude Wilson

The authors report a study of heritage conservation linked to rural small-town regeneration in Aotearoa New Zealand. The purpose of this study is to answer the question: how, with…

Abstract

Purpose

The authors report a study of heritage conservation linked to rural small-town regeneration in Aotearoa New Zealand. The purpose of this study is to answer the question: how, with limited local resources, do the residents and administrators of small settlements conserve historic heritage in the processes of rural regeneration?

Design/methodology/approach

This research is based on an analysis of physical heritage objects (buildings, artefacts and landscapes), associated regulatory arrangements, archival material, news media reporting, community group newsletters and photography. The authors use the river-side town of Rakaia and its environs in Te Waipounamu/the South Island of Aotearoa New Zealand to answer the research question.

Findings

This research found that in a context of limited resources, volunteers, supported by small businesses and local and central government, can contribute positively to the conservation and interpretation of heritage as part of wider rural regeneration activities.

Originality/value

There is only limited writing on the links between heritage conservation, rural regeneration and the development of small towns. To advance the debate, the authors combine ideas about community-led heritage conservation and management with concepts drawn from rural studies, particularly the multifunctional rural space paradigm. This allows us to explore heritage conservation in a context of rapid rural change.

Details

Journal of Place Management and Development, vol. 16 no. 3
Type: Research Article
ISSN: 1753-8335

Keywords

Book part
Publication date: 3 June 2019

Oskar Wolski and Marcin Wójcik

Smart villages are a currently discussed approach to rural development promoted by the European Union. This approach factors in the diversity of rural areas and the different…

Abstract

Smart villages are a currently discussed approach to rural development promoted by the European Union. This approach factors in the diversity of rural areas and the different nature of challenges faced by each area. The central role is assigned to local communities – formation of appropriate characteristics and attitudes that enable the creation of optimal conditions for development. This is also the result of the evolution of a Rural Development Policy, which is driven by the dynamics and direction of change of rural areas and changes in societal perception of change events in rural areas.

The implementation of this development approach at the local level requires a transformation of the current school of thinking on development and the utilization of available resources. The key role in this process is played by local governments, which are part of the local community and also represent its interests.

The chapter combines theoretical and practical issues, and represents a geographic perspective. Its first aim is to answer the question: How can local governments create the right conditions for smart development at the local level? The second aim is to discuss the smart village approach in the context of selected development concepts. This leads to a number of specific recommendations for policymakers. It also helps them to understand the approach, which is vital in the implementation of the aforesaid recommendations.

Details

Smart Villages in the EU and Beyond
Type: Book
ISBN: 978-1-78769-846-8

Keywords

Article
Publication date: 1 April 1985

JOHN C. CRAWFORD

Although Herefordshire does not have long traditions of rural library provision two experiments took place in the 1890s. (1) In 1894, the newly founded Colwall Parish Council…

Abstract

Although Herefordshire does not have long traditions of rural library provision two experiments took place in the 1890s. (1) In 1894, the newly founded Colwall Parish Council started providing a wide range of services, including a rate supported library from 1899. The problems of library administration within the framework of parochial government are examined. (2) From 1899 John Percival, bishop of Hereford, provided an itinerating library service based on ecclesiastical parishes. Although reorganised and extended in 1906 it proved expensive to operate and met with hostility from community leaders. It pioneered features found in the later county library service.

Details

Library Review, vol. 34 no. 4
Type: Research Article
ISSN: 0024-2535

Article
Publication date: 1 September 2022

Kaewta Muangasame and Eunice Tan

This study examines a phygital approach to rural cultural heritage tourism, adopted by a rural community in Sapphaya, Chai Nat Province, Thailand, in response to the Covid-19…

Abstract

Purpose

This study examines a phygital approach to rural cultural heritage tourism, adopted by a rural community in Sapphaya, Chai Nat Province, Thailand, in response to the Covid-19 crisis. Specifically, it investigates a community’s initiatives to amalgamate its physical and digital marketing communications in order to engage with consumers as a strategy for destination recovery and resilience.

Design/methodology/approach

This is a qualitative exploratory study involving three stages of action, applying two research approaches: (1) participatory action research (PAR) with Sapphaya’s tourism stakeholders, and (2) social media research utilising netnographic analysis of Sapphaya’s tourism social enterprise social media pages.

Findings

The findings indicate that a phygital rural cultural heritage strategy can facilitate the interconnectivity between a destination’s physical and digital dimensions of its cultural heritage tourism product, thereby enhancing its intrinsic value, meaning and experiential perceptions. Specifically, it recommends that a successful community-based phygitalisation strategy requires grassroot engagement across all stages of planning, development, implementation and management of the rural cultural heritage tourism product.

Practical Implications

The paper focusses on the cultural heritage tourism strategy adopted by a rural community across the physical-digital-phygital spectrum to augment its sustainable tourism development during a time of crisis. A framework for phygital rural cultural heritage as a strategy for destination resilience and recovery is also proposed.

Originality/value

This study adopts a local engagement approach to develop a cooperative community heritage management strategy, based upon local rural capacity building towards digitalisation and empowering innovative partnerships amongst its stakeholders.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Book part
Publication date: 12 September 2022

Yi Wang, Jia Xu and Yangyang Jiang

The COVID-19 pandemic has substantially affected China’s tourism industry. Tourism small- and medium-sized enterprises (SMEs), with limited crisis response ability, might be…

Abstract

The COVID-19 pandemic has substantially affected China’s tourism industry. Tourism small- and medium-sized enterprises (SMEs), with limited crisis response ability, might be difficult to recover after the pandemic. Regarding the impacts of the pandemic on rural tourism, income for rural attraction sites was almost zero; sightseeing, agri-tourism activities were ceased; and large amount of rural bed-and-breakfasts (B&Bs) faced business closure. However, through three cases, our study found that through either content innovation or process innovation, some B&Bs are able to recover speedily from the pandemic and develop sustainably. These innovations are important for their business strategy adjustment. Innovation creates more value for tourists and stakeholders by developing new service products or adjusting existing products. This chapter discusses the linkages between innovation and leadership. Through the investigation and analysis of three cases, the researchers found that the advantages of transformational leadership were reflected in the post-crisis management in different ways and effectively improved the innovation ability and sustainable development of post-crisis organizations. This study has enriched the literature on transformational leadership and post-crisis recovery of small tourism enterprises and has practical reference value for managers of small rural tourism companies.

Details

Global Strategic Management in the Service Industry: A Perspective of the New Era
Type: Book
ISBN: 978-1-80117-081-9

Keywords

Expert briefing
Publication date: 24 April 2023

Parental separation can last for years, with even visits rare. This takes a serious toll on children’s wellbeing and educational prospects and places a heavy burden on elderly…

Details

DOI: 10.1108/OXAN-DB278596

ISSN: 2633-304X

Keywords

Geographic
Topical
Article
Publication date: 12 April 2022

Simay Cansu Ekici, Özgün Özçakır and Ayşe Güliz Bilgin Altinöz

This paper aims to address the issue of the conservation and management of rural cultural heritage, with the aim being to gain an understanding of current problems and needs…

Abstract

Purpose

This paper aims to address the issue of the conservation and management of rural cultural heritage, with the aim being to gain an understanding of current problems and needs through a participatory approach, in recognition of the uniqueness of the relationship between nature, humankind and the built environment as an area of study. To this end, a comprehensive case study – Kemer Village in Turkey – focusing on the social sustainability and participatory approaches for the sustainable development of rural settlements is given. Accordingly, possible conservation, management and sustainability strategies are put forward considering the priorities and perspectives of different stakeholders.

Design/methodology/approach

This paper approaches the subject of rural heritage conservation and management from a social sustainability standpoint, involving an on-site investigation to understand the physical and social context of Kemer Village in Turkey, which has links to different periods in history, and contains significant examples of vernacular architecture and that has maintained its cultural characteristics. Tools and criteria for participatory planning approach were applied ensuring the involvement of the local community and stakeholders.

Findings

The findings of the present study reveal rural settlements to be important factors in the cultural heritage conservation and indicate the importance of prescient management and the adoption of a sustainable development model. Achieving the desired level of sustainability in historical villages through conservation of the built environment with the involvement of the local community is possible, as can be seen in the case of Kemer Village in Turkey, where the villagers and the local authorities worked in cooperation to ensure the preservation of the village's integrity.

Originality/value

This study will describe possible long-term strategies and actions aimed at involving the local community in the sustainable conservation of the rural cultural heritage while also embracing change. It is important that the concept of sustainability is realized with participatory planning methods. In addition to that, rural heritage and social sustainability together incorporate a widespread but rarely considered set of issues addressing local needs in conservation.

Details

Journal of Cultural Heritage Management and Sustainable Development, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2044-1266

Keywords

Article
Publication date: 1 August 1999

H.M. Haugh and W. Pardy

Investigates an example of group entreprenuership as found in a project promoting social and economic regeneration in economically fragile communities in north east Scotland…

4250

Abstract

Investigates an example of group entreprenuership as found in a project promoting social and economic regeneration in economically fragile communities in north east Scotland. Encouraging entrepreneurship in community groups is the basis of the Villages in Control (ViC) project introduced in north east Scotland in 1993. ViC was a joint initiative between the local authorities of the region and the Local Enterprise Company (LEC) and was aimed at encouraging rural and coastal communities to diversify away from existing economic patterns. The objective of ViC was to encourage entrepreneurial activity at community level through a process which involved a group of individuals from each village developing and implementing a strategic plan for the economic regeneration of their own community. Using one community as an example, the paper discusses the experiences and impact of ViC and illustrates the entrepreneurial ventures generated by the community group. The paper emphasizes the importance of co‐ordinating community members into a recognisable group in order to produce the community strategic document, and also for the ideas for economic regeneration to come from the group itself. The discussion concludes that developing community entrepreneurship requires a supportive infra‐structure and a long term commitment of people and resources to facilitate the process of releasing the entrepreneurial spirit of each individual community.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 5 no. 4
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 1 April 2005

Roger Henderson

To evaluate the impact of rural renaissance projects aimed at overcoming issues of accessibility and out‐migration of the younger, more economically active population and to…

1619

Abstract

Purpose

To evaluate the impact of rural renaissance projects aimed at overcoming issues of accessibility and out‐migration of the younger, more economically active population and to consider what young people feel about education, training and rural living in Ryedale, North Yorkshire.

Design/methodology/approach

Twenty Single Regeneration Budget (SRB) 5 projects focus on the 10‐29 age group to improve their confidence, employability and opportunities to encourage them to remain in, or return to, Ryedale. Research includes interviews with project managers and a survey of Year 11 students in four secondary schools to reveal views on education, jobs and rural living. The 320 replies are compared with 378 from a 2001 survey.

Findings

Educational attainment is rising. Young people expect to remain in education post‐16, but leave Ryedale for educational and employment opportunities. Job aspirations suggest mismatches between requirements and availability, especially in skilled professional, associate professional and technical fields. Ryedale is increasingly perceived as a pleasant, secure environment; many wish to stay or return eventually.

Research limitations/implications

The surveys feature Year 11 pupils. Further work might examine different age groups, areas and factors encouraging young people to stay in rural areas.

Practical implications

The SRB 5 projects produced positive impacts, however, scope remains for greater representation of young peoples' needs and inputs into local services and decision‐making.

Originality/value

The paper offers a temporal comparison of surveys and projects related to young people in a rural area. It is of value to policy‐makers and educationalists examining young peoples' perceptions and out‐migration influences.

Details

Education + Training, vol. 47 no. 3
Type: Research Article
ISSN: 0040-0912

Keywords

Open Access
Article
Publication date: 12 March 2024

Elisabetta Del Soldato and Sonia Massari

The purpose of this study is to address the challenges faced by rural areas and promote their sustainable development. It emphasizes the importance of re-establishing connections…

Abstract

Purpose

The purpose of this study is to address the challenges faced by rural areas and promote their sustainable development. It emphasizes the importance of re-establishing connections and cultivating a sense of belonging within rural communities, while safeguarding their cultural heritage. The study explores the potential of digital and creative tools in enhancing learning, supporting food production and tourism, facilitating research and providing engaging experiences. It also examines the economic condition of rural areas and the potential for their contribution to the national economy. Additionally, the study highlights the significance of sustainable community development, the role of rural areas in resilience and climate change adaptation and the complexities surrounding rural migration. The aim is to provide insights and recommendations for policymakers and stakeholders involved in rural development initiatives, focusing on the Mediterranean region.

Design/methodology/approach

This study develops an understanding of the role of digital and creative strategies in rural communities, highlighting their significance in preserving food heritage, culture and community capital while driving economic development. It specifically focuses on the Unesco Intangible Mediterranean Diet (UIMD) as a potential catalyst for regeneration through the integration of creative and digital tools and three cases are presented. The first is the impact of the Future Food Institute (FFI) ecosystem in the Living Lab in Pollica (Salerno, Italy); the second focuses on the digital tools provided by the CKF to support rural areas; and the third is a new identity and promotion of territorial development, co-designed in the Val di Vara (VdV) a rural region of the Ligurian inland in Italy, through digital strategies, heritage preservation and slow tourism development. The three cases highlight different ways of enhancing environmental and cultural heritage and demonstrate how collaborative creativity and digital tools contribute to the co-construction of knowledge and addressing critical issues to promote sustainable growth in rural areas.

Findings

The findings of this study indicate that re-establishing connections and fostering a sense of belonging within rural communities is crucial for their sustainable development. The use of digital and creative tools presents significant opportunities in enhancing various aspects such as learning, food production, tourism and research in rural areas. The study also reveals the potential economic contributions of rural areas to the national economy. It emphasizes the importance of sustainable community development and highlights the role of rural areas in resilience and climate change adaptation. Additionally, the study addresses the complexities surrounding rural migration and emphasizes the need for comprehensive policies to ensure the well-being and rights of migrant workers. The insights and recommendations provided in this study aim to guide policymakers and stakeholders involved in rural development initiatives, particularly in the Mediterranean region.

Research limitations/implications

Nonetheless, it is imperative to acknowledge certain limitations within the scope of this study, primarily associated with the specific sample selection, potentially influencing the broader applicability of the findings. There is potential to explore a wider geographic area in future research. Additionally, the research underscores the importance of conducting further inquiries into certain aspects that have received limited attention. Living labs are a relatively recent phenomenon, warranting further in-depth scientific research. Additionally, the existing literature on this subject is often limited in scope.

Practical implications

The study and project aim to illustrate the feasibility of initiating a transformative process, centered on a visionary approach with a core focus on creative knowledge and the Mediterranean diet as a way of life, to revitalize marginalized communities. Furthermore, it seeks to emphasize that these neglected regions possess untapped potential for innovative ideas and opportunities. Rural communities, in their role as farmers of primary goods, are the ones who nurture the environment, and the landscape, and are the true protagonists of every era. Rurality is the place that preserves the most resources and potential in terms of biodiversity and rural knowledge. Every territory, like every human being, has its own characteristics and vocations to pursue. The existing Genius Loci is already an existing value that requires policies and governance to rediscover roots, identity and worth. The stratification of existing collective intelligence must become central and must be individually assessed and enhanced, also taking advantage of new digital technologies.

Social implications

The social implications of this study are significant. By emphasizing the importance of re-establishing connections and cultivating a sense of belonging within rural communities, the study recognizes the social value of strong community ties. This can lead to increased social cohesion, a sense of identity and improved overall well-being within rural areas. The study also highlights the potential of digital and creative tools in enhancing learning, which can contribute to the empowerment and educational opportunities of individuals in rural communities. Furthermore, by promoting sustainable community development and addressing the complexities surrounding rural migration, the study acknowledges the social impact of inclusive policies that protect the rights and well-being of both local populations and migrant workers. Overall, the study's recommendations have the potential to foster social resilience, equity and a more vibrant social fabric within rural areas.

Originality/value

This study can offer valuable insights and recommendations for policymakers and stakeholders involved in rural development initiatives, particularly those focused on preserving food and cultural heritage in rural areas. By analyzing real-life examples, it bridges the gap between theory and practice, illustrating how these ideas have been effectively applied in specific contexts. This paper emphasizes the potential of the Mediterranean Diet as a sustainable and nutritious model with sociocultural, health, economic and environmental benefits, highlighting the importance of bottom-up approaches that empower local communities as custodians of knowledge and culture. It also provides practical strategies, such as investments in educational programs, the establishment of international campuses and the use of multichannel platforms for immersive experiences, which can be adapted for broader rural development initiatives, promoting sustainability and community engagement.

Details

EuroMed Journal of Business, vol. 19 no. 1
Type: Research Article
ISSN: 1450-2194

Keywords

1 – 10 of over 1000