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Zygmunt Bauman's work is a case study in the possibilities of postmodernism for sociology. Characterized on the one hand by a gloomy epistemology about knowledge and morality in a postmodern world and on the other, by provocative new concepts to empirically describe a postmodern world, Bauman's work evidences a key tension within postmodern thought. Is it possible to reconcile Bauman's pessimistic epistemology with his optimistic sociology? My argument is that if we recast Bauman as a critical theorist and his method as dialectical immanent critique, we can see how his positive empirical concepts are based on his negative epistemology. In this way we can make sense of the complexity of Bauman's work and appreciate his prophetic abilities. The complexities and possibilities of postmodern thought in general become clearer as well.

This paper reviews and assesses the aim, substance, and impact of Simon Susen’s book, “The Postmodern Turn” in the Social Sciences.

The review follows the structure of Susen’s book, by description and by evaluation.

Susen’s book encompasses a very large volume of literature of the self-defined “postmodern,” then concludes that the covered material has contributed little that is new to the social sciences.

The review has not been previously published, does not replicate any prior assessment known to the author.

In Postmodern Public Administration: Toward Discourse (1995), Fox and Miller call for a postmodern discourse that can radicalize the reformist tendencies in public administration theory. This first edition neglects a powerful ally that can deepen this view of the decentered subject and illuminate some roadblocks to postmodern discourse theory, Michel Foucault. This paper challenges Fox and Millerʼs phenomenological notion of the self and offers Foucaultʼs characterization of the subject as an alternative that addresses how selves are created in and through discourse. This paper argues that the redemption of authentic discourse that Fox and Miller desire is not possible precisely because of the nature of the subject as already constituted. However, this does not mean that rich discourse ceases. Political ethics are still possible for deformed and decentered subjects.

This paper seeks to address the question: what happened to postmodern?

Three trends are reviewed: postmodern fragmentation, late modern appropriations of postmodern moves; and emergent awareness of the dark‐side of postmodern.

On the way to postmodern theory the revolution to reform modern capitalism fragmented into rhetoric‐strands, while practice became ineffective.

The paper concludes with possibilities for participatory research in ways that enact more postmodern forms of capitalist praxis.

It is suggested that qualitative studies of postmodern praxis can be conducted; such as postmodern organizations that enact the dark‐side of biotechnology; consumer organizations, such as Blackspot and No Sweat that contract to non‐sweatshop factories; and autoethnographic examples of how building a Harley‐Davidson chopper is post‐production and post‐consumption.

The paper shows that in the fragmentation of moderns and postmoderns, there is a relentless appropriation of postmodern moves by late modernism. This is one contributing factor to the “dark side of postmodern.” Other contributing factors are naive brands of postmodern (e.g. chaos theory, complexity, new age spirituality) which, sometimes only see the positive potentialities, and blind one to the dark side. What is original is the call for a combination of critical theory and postmodern theory (critical postmodern) that looks at the relation between various ideas of modern and postmodern and how they can be studied in their dialogicality.

We re‐evaluate modern segmentation assumptions and methods by referencing several postmodern characteristics of consumers in global markets. Drawing on contributions from sociology, political sociology, social theory, anthropology, philosophy, psychology, consumer behavior, and international marketing, we posit three research questions, discussion of which leads to the formulation of research propositions. Real‐life consumer and marketing examples are quoted as evidence of the need to go beyond reliance on modern segmentation to incorporate postmodern thinking into consumer analysis as a necessary ‘second step.’ This paper invites reflection on how marketers should adapt to new, complex, and changing consumer realities, which are summarized as multi‐dimensionality, unpredictability, inconsistency, search for meaning, and peak experiences by means of consumption.

The purpose of this paper is twofold. First, to provide an overview of postmodern marketing in the consumer context, integrating the relevant literature around two contrary arguments. Second, it seeks to reveal the potential of the internet as a marketing tool that can address the complexities inherent in postmodern consumer markets.

The paper takes the form of a general review.

This paper reveals that complexity reigns supreme in the postmodern marketing consumer context, with postmodern consumers seeking both individualistic and communal brand experiences. Within this complexity, the paper identifies the internet as an enabling tool, which allows direct, real‐time individualised interaction with postmodern consumers. Further, the internet's ability to provide these consumers with the opportunity to express this individuality within homogeneous groups is also presented.

This paper reveals how the internet can allow an individualised one‐to‐one connection with postmodern consumers to a level unparalleled offline. Correspondingly, the paper also reveals how the internet is precipitating significant new opportunities for marketers to engage in and create enticing experiences for postmodern consumers, who crave the ability to appropriate consumption and brands as a means of individualised self‐expression within homogeneous groups.

This paper provides a contemporary and original overview of the opportunities proffered to marketers by the internet, in dealing with the inherent complexities erupting from within consumer markets in the postmodern era.

This article takes stock of the current promises and problems of postmodern-informed interactionism. It points out that postmodern interactionism may go the way of ethnomethodology unless it is more reflexive about its practices. The article examines the present trends in postmodern informed interactionism, then speculates about future paths for it, by creative various analytic categories for postmodern interactionisms. Present trends include personal ethnographies, subdivided into autoethnographies, polyphonies, and impressionistic stories. Other present trends are cooperative ethnographies, performances, and power/knowledge ethnographies. Future paths are divided into the building block approach, the blending approach, the empathetic approach, and the divisive approach. The article summarizes the pros and cons of postmodernism for interactionists. The author notices that postmodern interactionism lacks clear criteria of evaluation and points to the possible courses to follow to rectify the problem.

This chapter explores the role of postmodern intertextuality in Neil Jordan’s 2012 vampire film Byzantium. This intertextuality serves to place the film in dialogue with earlier vampire fiction, in particular the 1970s cycle of British and European erotic vampire films such as Daughters of Darkness and The Vampire Lovers from Hammer Films. Byzantium recalls these earlier texts structurally and thematically, both through direct reference and more oblique allusions.

While Fredric Jameson characterizes postmodern intertextuality as mere nostalgia and the imitation of ‘dead styles’, feminist postmodern theorists such as Linda Hutcheon contend argue for the political potential of postmodernism. This chapter proposes that the postmodern intertextuality of Byzantium is a critical intertextuality, and that the foregrounding of storytelling, writing, and rewriting in the film draws attention to the ways in which the intertextuality of Byzantium is not merely a return to past forms but also a reworking of them.

Taking up the work of Linda Hutcheon and Catherine Constable, this chapter demonstrates the ways in which Byzantium critically reworks aspects of earlier vampire fiction in order to critique and expand the representation of the female vampire and through this explore issues relating to female subjectivity and community.

Changes in the traditional values, institutional context, and choice of change programs are currently shaping the postmodern science and practice of organization development (OD). These changes manifest themselves in powerful new value orientations, intervention frameworks, and practices that challenge OD's long-held beliefs in ethical and justice-based treatment. In this effort, traditional and new paradigm ethical dilemmas are explored, as well as their relationship to four postmodern practices and five emergent intervention techniques. Components of distributive, procedural, and interactional justice are explained relative to change management programs generally, and to emergent techniques specifically. Published case illustrations are used to depict new paradigm ethical dilemmas and opportunities to create a “just change.”