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While there is general agreement in the literature regarding the importance of the therapeutic alliance (TA) in psychological interventions with people, the forensic context raises some unique challenges. The purpose of this paper is to discuss how these challenges are managed within a therapeutic context.

This paper consists of a literature review examining the following: the significance of the TA in interventions with forensic clients, especially men who have committed a sexual offence and the impact on treatment efficacy and change; therapist characteristics as well as some of the obstacles and challenges present in a correctional setting, which can impact on the TA and; the role of transference and countertransference in relation to these forensic clients.

Through the literature review, there is a discussion regarding how some of the common obstacles within correctional settings can be overcome, and how certain therapist qualities should be interpreted.

This paper will discuss some of the practical applications of certain recommended therapeutic factors within a correctional setting, challenging some of the common misconceptions and limitations. Furthermore, transference and countertransference, topics which are seldom discussed, will be considered in this paper.

The purpose of this paper is to test empirically the impact of negative information about a celebrity spokesperson on consumers' perceptions of the endorsed brand. In addition, it is the first study to examine the reverse relationship: the impact of negative information about the brand on the celebrity endorser.

A two‐group, post‐test‐only, randomized experimental design was utilized to test the hypotheses. Data were collected by a survey of 247 college students.

The results of an experiment indicate that when respondents are exposed to negative information about a celebrity endorser, a negative transference of affect in the endorsement relationship will occur. However, when the situation is reversed and the respondents are exposed to negative information about the brand, the transference of affect is mitigated.

The present study provides a starting‐point for further research on negative information transference in the celebrity endorsement relationship.

It is crucial that retailers be aware of the risks associated with using celebrities to endorse their stores and products. Given that these results provide tentative support for the commonly held belief that a decline in the celebrity's image can impact the image of the brand, it is important that retailers carefully choose an endorser who currently has a good image and will likely be able to uphold this image in the future.

The paper introduces and empirically examines one explanation of how negative information may impact the celebrity advertising process.

Chapter X of The Social System is often cited as the “charter” for the specialty field of medical sociology. A notable feature of its analysis is the argument that the physician is an agent of social control in relation to the patient. This argument grounds the application to medical practice of Parsons’ general conception that social control is an aspect of all social relationships. Parsons started by addressing the situation of a patient who assumes the sick role and then becomes the patient of a physician. The sick role involves a suspension of at least some of the performance expectations associated with a person's everyday social life, such as expectations of working productively at one's job, attending the meeting of a civic association, or caring for one's family members. But in assuming the sick role, an individual encounters new expectations that he or she should try to get well. For minor illnesses this may involve only resting, drinking fluids, and avoiding stress. For more serious illnesses, given our culture's valuation of scientific medicine, it typically involves placing oneself in the care of a physician. It then becomes the physician's duty to offer treatment and guidance to restore one's health and enable one to return to meet expectations of everyday roles. Thus the physician becomes an agent of social control.

Investigates the transferability of country images from well‐known products to new product categories. States that analysis of data indicates that consumers’ perceptions of new products from a given country are related to the image they hold for well‐known products from that country. Further, the extent of transferability of beliefs is moderated by the extent of perceived similarity between the well‐known and the new product categories.

The purpose of this paper is to introduce psychosocial research methodology as a method that makes use of the emotions of researcher and researched and goes well-beyond empathetic understanding.

This short piece critically introduces the recently published book Further Researching Beneath the Surface (Volume 2): Psycho-social Research Methods in Practice, Eds Cummins, A.-M., and Williams, N., and analyses the psychosocial approach to qualitative research that emphasizes research as an emotional activity and makes use of the researcher’s and the researched’s emotional responses to each other in drawing interpretations about organizational phenomena.

By analysing transference and counter-transference, researchers can draw valuable insights into organizational phenomena that remain unseen by more conventional research methodologies.

Emotions, far from being the enemy of the researcher, can, if recognized properly, be valuable resources in social research.

Questions the circumstances under which consultants should consider the interpretation of unconscious material as part of their mission, and the forms that these interpretations should take. Following the approach taken by Abraham Zaleznik, suggests that it may be necessary to reflect upon the analysis of requests from clients for consultancy or for auditing. Seeks to review the issue of client‐request analysis from a psychoanalytic perspective and, in particular, from the angle of the tripartition of Lacanian analysis: that of need, demand and desire.

A study to determine whether consumers develop their images of small little‐known retailers from the images of the anchor(s) of the shopping complexes in which they are located. Results suggest that image transference does exist in the conveyance of an image to a small, little‐known retailer. It appears that the images assigned to such retailers in shopping complexes by consumers are determined, at least in part, by the images assigned to the anchor(s) of that centre.

To show the reader that storytelling can be seen as a form of seduction based on emotional response and thereby preventing a change process within the organisation.

Case study in relation to a psychoanalytic approach to text as a place for emotional control.

Storytelling without psychodynamic analysis becomes easily storyselling.

Text is seen as carrier of emotions that can be corrected through psychodynamics which implies that there remains hope for enlightment by the text.

Every form of storytelling is a form of addressing an audience that needs to be made aware of the psychodynamics of the text as part of the author.

The worst stories that are sold are those we sell best to ourselves.

The purpose of this study is to explore how customers from different cultures develop trust with service providers to uncover underlying dimensions of trust development for customers from different cultures.

This study utilizes semi‐structured phenomenological depth interviews to explore the role of culture in the development of trust with service providers.

Customers' direct service experiences in their native culture and in the culture where they reside (in this study the USA), as well as recommendations from others appear to be the major determinants of trust. Furthermore, a customer's trust in a recommender seems to transfer over to a service provider.

Because all informants were from one foreign culture (Korean), the findings related to primarily this group. Further generalization of these findings should only be made after studies conducted with informants from other foreign cultures.

Service organizations need to offer their employees training that emphasizes strategies oriented toward building and maintaining trust with customers from different cultural backgrounds in order to better read customers from different cultural backgrounds and to effectively react to their complaints.

The most unique part of trust development for Koreans who have lived in the USA would be the transference process. They seem to trust service providers or service organizations based on the recommendations related to specific service categories. Once trust is established in recommenders, it seems to naturally result in a transference process (e.g. trust transference from service provider to service organization).

While within-firm service failure and recovery have been studied extensively, the context in which a service failure at one firm “spills over” and provides an opportunity for an external firm (a subsequent service provider) to recover (compensate) a customer has received limited attention. This study aims to examine how the extent of a service failure plays a role in how external firms should shape their recovery efforts, and how customers’ evaluations of the recovering firm and their feelings of unhappiness are affected.

A pretest conducted on MTurk gauged participants’ perceptions of equitability of the external firm’s recovery effort. In the main study, a 3 × 3 between-subjects experiment examined the effects of failure extent and external recovery type on evaluations of the recovering firm and reduced feelings of unhappiness.

It is found that equity judgments remain consistent in the external recovery context; transferred negative affect is able to be mitigate only in low-failure scenarios, and customers’ evaluations of the external firm increase only in high-failure scenarios.

The use of hypothetical scenarios, as opposed to the employment of a field study, is the primary limitation of the study.

This research finds that external firms can reap the benefits of another firm’s service failure by offering no-cost recoveries, rather than ones that carry some form of cost.