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1 – 10 of over 12000Wineaster Anderson, Theresia Busagara, Deogratious Mahangila, Maria Minde, Donath Olomi and Victor Bahati
This paper aims to investigate the nature of the public–private dialogue (PPD) initiatives and how PPDs are being used in the tourism and hospitality sector as the tool for…
Abstract
Purpose
This paper aims to investigate the nature of the public–private dialogue (PPD) initiatives and how PPDs are being used in the tourism and hospitality sector as the tool for reforming the business environment (e.g. set policy priorities, inform policy design, improve legislative proposals and incorporate feedback into regulatory implementation).
Design/methodology/approach
The study adapted a descriptive-qualitative method through desk research and in-depth interviews based on the explorative research design. The respondents included tourism and hospitality stakeholders from the public and private sectors in the Arusha, Kilimanjaro and Dar es Salaam tourist destinations in Tanzania.
Findings
The findings revealed numerous PPD initiatives which various actors in the tourism value chain rely on to address their matters. While some initiatives are not regular forums, few have been institutionalized in the Tourism Act of 2008, while others have been prescribed from the global level (UNWTO). The well-known PPD platforms include the Tourism Facilitation Committee, Technical Advisory Committee to the Minister, Tanzania National Business Council (the Tourism Task Force) and Public–Private Partnership in Tourism under the Ministry. However, most of the existing platforms overlap in terms of subject matter, mandates, participants and timing. The key success stories and factors of the PPD initiatives and the associated challenges have been discussed.
Practical implications
The study provides insight to the conclusion that public policies that are designed through PPD are better conceived and more effectively implemented because they result from mutual understanding between government and the business community. This knowledge is important to the least developed countries (LDCs), like Tanzania, as research has shown that stronger and more constructive dialogue between government and the private sector leads to better business environment, and countries with better business environments grow faster, attract more investment and reduce poverty more than the opposite.
Originality/value
Although several PPD initiatives are taking place in the tourism sector in most developing countries, little about them has been documented in the tourism literature. Hence, this study, which focuses on Tanzania, aims to fill this knowledge gap.
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In tourism research, crisis management mostly refers to operational, on-location, chaotic measures taken as a crisis strikes a tourism destination. Related to COVID-19, this paper…
Abstract
Purpose
In tourism research, crisis management mostly refers to operational, on-location, chaotic measures taken as a crisis strikes a tourism destination. Related to COVID-19, this paper focuses on public initiatives representing strategic-oriented crisis management while showing that such initiatives may not help those needing support. More precisely, the paper discusses and exemplifies the conflict of logics between private sector interests and public initiatives related to crisis management in tourism.
Design/methodology/approach
The main data source is a structured newspaper review of COVID-19 and tourism as covered in the Swedish press, comprising more than 4,000 items.
Findings
Findings indicate logics manifested at different levels and a logic gap between small and large firms. Large firms are potentially better able to adapt but tend to wait passively for financial support rather than reformulate their business operations.
Originality/value
The paper contributes to research on crisis management in tourism by taking a public, societal-level view of crisis management juxtaposed against the local actors' sphere of operations. The conflict of logics proves how support needs to be improved to better help a sector in crisis. Thematic logics are introduced as a concept and captured in the conflicts between the present and the future, survival and change and operations and aggregates in crisis management. Broadly, the paper provides valuable insights into the future of tourism while indicating policy failures in the sector.
Observes that there has been considerable recent interest in evolving forms of network organizations, and notes the suggestion that organizations are developing increasingly fuzzy…
Abstract
Observes that there has been considerable recent interest in evolving forms of network organizations, and notes the suggestion that organizations are developing increasingly fuzzy external boundaries as ongoing relationships with external subcontractors are developed. Identifies a number of network models that have been proposed which combine systems theory, resource dependency theory and strategic contingencies theory, but notes there has been little empirical analysis of the effects of an organization’s external relationships on its internal relationships, or vice versa. Summarizes briefly recent theoretical developments in the network literature and then reports on a case study analysis of a number of public‐private sector tourism marketing collaborative organizations. Looks at the reasons why public and private sector organizations collaborate to market a local tourism destination and the benefits that can be obtained from this process when compared to in‐house marketing. Concludes that the organizations studied had developed structures and processes which had the characteristics of an emerging network organization.
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Patricia A. Maguire and Muzaffer Uysal
Crompton (1979) has stated that the raison d'être of leisure service delivery Systems is to ensure that adequate opportunities exist through the provision of recreation activities…
Abstract
Crompton (1979) has stated that the raison d'être of leisure service delivery Systems is to ensure that adequate opportunities exist through the provision of recreation activities and programs for members of the community to enjoy. It is not important who provides these opportunities as long as they are provided at an equitable price. This may be true in the abstract, however, in the U.S.A. today, like most western nations, there is a mixed economy in which public and private sectors co‐exist, co‐operate and compete in recreation/tourism development. Today, there are many issues and much controversy regarding the appropriate roles which should be taken by public and private suppliers of tourism/recreation.
The present paper aims to analyse who actually benefits from the policies to promote international trade in healthcare services through medical tourism in India. It also assesses…
Abstract
Purpose
The present paper aims to analyse who actually benefits from the policies to promote international trade in healthcare services through medical tourism in India. It also assesses the implications of unfettered and unchecked medical tourism for public health policy-making.
Design/methodology/approach
The research methodology adopted in this paper is inter-disciplinary (socioeconomic and legal) and includes a mix of doctrinal and empirical qualitative research.
Findings
The present paper argues that in the absence of any baseline data in the public domain on inbound traffic of tourists visiting India on medical tourism, it is difficult to assess and evaluate the private sector claims and that the absence of any format for data collection, management and analysis results in questionable accountability and institutional fragmentation and non-coordination. Furthermore, it results in asymmetrical policy-making in areas like international trade, which may have unintended negative effects for public health.
Research limitations/implications
The research findings of the present paper will also assist other developing countries considering to promote medical tourism to learn lessons from India’s experiences.
Originality/value
The present paper uses the qualitative empirical research conducted by the author to analyse the state of affair of medical tourism in India.
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The purpose of this paper is to examine the entrepreneurial behaviour of small tourism businesses and their ability to contribute to regional development in the context of a…
Abstract
Purpose
The purpose of this paper is to examine the entrepreneurial behaviour of small tourism businesses and their ability to contribute to regional development in the context of a transitional economy.
Design/methodology/approach
The research, by combining in‐depth interviews and a survey, reports on a case study of Wairarapa, a region of New Zealand that has recently seen a large expansion in the tourism sector.
Findings
The paper identifies a number of important criteria for the effective interaction of private‐public sectors as well as illustrating how small tourism firm owners are facing challenges in one of the most liberal economic environments whilst taking action to ensure periphery endurance.
Originality/value
Inductive theory or a bottom‐up model for regional development provides the conceptual structure for the research. The paper argues that the related paradigm is increasingly underpinned by entrepreneurial behaviour of a multiplicity of stakeholders in rural localities where tourism is seen as a key agent for regional rejuvenation on the demise of traditional economic activities.
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Flávio José Valente, Dianne Dredge and Gui Lohmann
– This paper examines the leadership practices of two Brazilian regional tourism organisations (RTOs) using an exploratory case study.
Abstract
Purpose
This paper examines the leadership practices of two Brazilian regional tourism organisations (RTOs) using an exploratory case study.
Design/methodology/approach
The research adopts an embedded case study approach, permitting the comparison of the leadership phenomenon in the “Instituto Estrada Real” (the IER) and the “Associação Circuito do Ouro” (the ACO). Semi-structured interviews (n=14) were undertaken to gather information from the RTOs' executives and actors/followers influenced directly by RTO leadership in order to obtain their perceptions about leadership practice.
Findings
Four leadership themes emerged: capacity to produce results, capacity to mobilise followers, articulation and communication of goals and actions, and articulation of roles and responsibilities. The findings are discussed in regards to the hierarchical and market governance structures of the two RTOs and the implications for leadership practice. The interviewees identified that transactional forms of leadership dominated the hierarchical governance structure of the ACO and that it was able to mobilise effectively other levels of government. However, this leadership does not deliver results at the speed required by the private sector. The IER is a market-led governance structure and its leadership practices effectively mobilised the private sector. However, it was found to operate in isolation from government and other key tourism stakeholders.
Originality/value
This paper draws together the regional tourism management and leadership literature, making both theoretical and applied contributions to regional tourism leadership.
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The aim of this paper is to identify reasons for current quality problems in tourism and possible ways of enhancing tourism quality. To attain this goal, recent initiatives…
Abstract
The aim of this paper is to identify reasons for current quality problems in tourism and possible ways of enhancing tourism quality. To attain this goal, recent initiatives directed at quality improvement in tourism are first presented. Primary and secondary data have been utilised to achieve this. Systems theory is utilised in order to recognise the reasons for current quality problems. Evaluation of quality management processes is based on Dale and Plunkett’s model of levels in the evolution of quality management. The SERVQUAL model and the benchmarking technique are critically evaluated. The existence and inability of closing the tourism quality perception gap and the tourism quality control gap have been identified as chief causes of private sector tourism quality systems ineffectiveness. Three conditions of tourism quality enhancement have been formulated and a new tourism quality system that complies with these requirements has been proposed. A need for establishing a Total Quality Tourism Consortium as a formal body is emphasised.
The purpose of this paper is to explore the perspectives of workers in one of the least developed economies (Cambodia) on the creation of new job and livelihood opportunities…
Abstract
Purpose
The purpose of this paper is to explore the perspectives of workers in one of the least developed economies (Cambodia) on the creation of new job and livelihood opportunities created by foreign firms or foreign investment.
Design/methodology/approach
Qualitative: randomly selected interviews of individuals.
Findings
Individuals working in international organizations find international business activities increase their livelihood options and therefore help to improve their lives.
Research limitations/implications
An exploratory approach using convenience sampling was taken which limits generalizing the results to a broader population.
Practical implications
The concepts explored can be used by individual firms when formulating their social responsibility programmes and the ethical implications of their business practices in emerging markets as well as by governments in creating public policies concerning poverty reduction.
Social implications
Presents and respects the views of lower income individuals working in the tourism industry whose voices are often overlooked when corporate social responsibility and public policies are designed.
Originality/value
Provides a perspective about poverty reduction of individuals from low-income backgrounds whose lives are directly impacted by international investment and trade.
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Hugues Seraphin, Anca C. Yallop, Alexandru Capatîna and Vanessa GB Gowreesunkar
The purpose of this study is to investigate the link between history (heritage) and tourism marketing (destination branding). More specifically, the paper focusses on how heritage…
Abstract
Purpose
The purpose of this study is to investigate the link between history (heritage) and tourism marketing (destination branding). More specifically, the paper focusses on how heritage is used by private- and public-sector tourism organisations of post-colonial, post-conflict and post-disaster (PCCD) destinations in their branding strategy. In particular, the paper investigates how these organisations use heritage in their branding and logo design.
Design/methodology/approach
Within the paradigm of theory building and exploratory approach, this conceptual study is based on a narrative literature review and analysis of research and secondary data on Haiti. The study uses visual research methods to examine and reveal the basis and composition of logos of both private- and public-sector organisations in Haiti.
Findings
The findings of this paper suggest that capturing the essence of the destination is critical for any visual identification (i.e. logos), and that the visual identification can either adjust representation of past events to the time being (heritage) or move away from the past with clear expectations for the future. Such findings are reflected within the new marketing strategies adopted by the Haitian destination marketing organisation (DMO) and a private resort that we used as examples. Both moved from an idiosyncratic identity-based logo to a universal “sea-and-sun” stereotyped one that goes against heritage for which authenticity is the most important criterion.
Practical implications
The findings of this research may help destination managers in general, and DMOs in PCCD destinations in particular, to design logos aligned with their marketing and branding strategies. The findings of the paper may also assist industry experts in designing logos that communicate with potential tourists, by leveraging heritage to influence their emotion and decision making.
Originality/value
This paper represents one of the first papers in tourism research that examines branding strategies of both public and private sectors in the context of Haiti. The research contributes to the body of knowledge on heritage and destination marketing by exploring the role of heritage in the Caribbean area’s branding and marketing strategies.