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This chapter examines the benefits of being sustainable for a company’s business operations and its corporate brand. In the current business world, companies are required to act in a way that will not harm the environment in which they operate, both from a social and economic, as well as ecological, perspective. Being sustainable is, thus, an essential aspect for developing a positive brand image. The chapter overviews various theoretical stances on the issue of sustainability, as well as highlights the importance of applying sustainable thinking in a company’s business strategy and communicating sustainability-driven practices for development of a sustainable brand. By providing results from an interview with Gaia, the largest consultancy for sustainable business in Finland, the chapter offers several practical insights concerning the advantages of acting in a sustainable manner for both business operations, in general, and branding, in particular.

The purpose of this study is to identify the factors that contribute to the successful implementation and management of sustainable innovation in research-intensive sectors such as the life sciences industry.

The study was conducted through a combination of two methods. The first was qualitative interviews of 21 sustainability experts and leaders in the life sciences industry who were responsible for implementing sustainable innovation. They were selected through nonprobabilistic purposive sampling. The second method was thematic content analysis using the MAXQDA software.

The study identified that successful implementation of sustainable innovation in research-intensive firms begins with the alignment of the executive vision for sustainability with the business objectives of the research-intensive firm. Furthermore, implementation of sustainability practices is identified as a function of organizational reconfigurations that facilitate purposeful inflow and outflow of ideas and knowledge between internal firm resources and external stakeholders, anchored by the objectives of the research-intensive firm.

The study explicated factors only within life sciences industry based on qualitative interviews. The study offers scope for cross-sector quantitative evaluation.

To the best of the authors’ knowledge, this study is among the first studies to systematically delineate the underlying factors that govern successful implementation of sustainable innovation in research-intensive industries, through integration of the resource-based view and stakeholder theory and thereby provide a framework for research-intensive organizations to implement sustainable innovation practices.

This article aims to draw on the contingency theory to develop a conceptual model of compatibility between corporate environmental responsibility and business strategy that reflects heterogeneity in this relationship. Four dimensions of compatibility are explored: trade-off, ambidexterity, synergy and symbiosis.

The intended contribution is essentially conceptual. A company case study is included to contribute to the development of the four dimensions of compatibility and support the practical relevance of the model. Twelve in-depth interviews with six managers in different functions of the company were conducted. A grounded theory approach was used to identify and express the patterns of compatibility that emerge from the qualitative data and how these patterns are grounded in managers’ meaning-in-use.

The contribution of the compatibility framework is essentially made to the literature on environmental strategy management, evolved from an implicit and, at most, two-dimensional (win–win and win–lose) conceptualisation of the relationship between green and business strategy into an explicit and multi-dimensionally grounded identification of processes and strategic challenges of corporate environmental and social responsibility. The resulting model contributes to a better understanding of corporate greening as a strategic and moral concern to individuals acting on behalf of business organisations and a greater understanding of the linkages between green and business strategies and operations.

By clarifying the construct of corporate environmental sustainability and providing useful directions for theory and practice, this research claims to inform green management decision-making. While the compatibility model is not intended to explain all pathways by which firms may elicit contingencies of relevance to environmental and social responsibility, it is suggested that the model paints a more complete and contextualized picture of environmental management mechanisms in business.

This paper aims to explore the impact of lean, Six Sigma and environmental sustainability on the performance of small and medium enterprises (SMEs) in Pakistan. The firm performance has been measured in terms of operational, business and environmental performance.

A survey-based methodology is adopted for collecting data from the main cities of Punjab, Pakistan. SMEs related to different industries such as service, manufacturing, automotive and retail were targeted. The data gathered were ordinal, and Spearman's correlation test was used as the data analysis technique.

The findings indicated that the three management styles positively impacted the environmental performance of SMEs. Moreover, no significant relationship was found between the three management styles and the SMEs' business and operational performance.

To counter the inefficient and wasteful practices of SMEs and their detrimental impact on overall firm performance, SMEs have to refocus and reconfigure their management strategies. It is implied to use lean, Six Sigma and environmental sustainability practices to achieve this goal.

The study empirically investigates the impact of lean, Six Sigma and environmental sustainability on the performance of SMEs in Pakistan, which is the first study to be conducted in the Pakistani context.

This paper aims to identify emerging themes that can help in understanding the preferences of Indian consumers, in the transition generation (25-44 years) (Sinha, 2011), toward sustainability in the luxury lodging industry.

The paper uses a multi-method approach for data collection. Thorough literature review and personal interviews with marketers were conducted to explore the themes and construct tentative thematic webs. In total, 42 customer inputs were drawn through focus groups and personal interviews to validate the themes. Customer perspective, marketers’ perspective and findings from literature were juxtaposed to understand the themes.

“Influence of Parents, Children and Travel agents”, “Rewards for green behaviour” and “frequent communication around sustainability efforts” have been identified as some of the key motivations for consumers to choose sustainability. Some deterrents have been identified as “limited awareness about sustainability issues in Tier II cities”, “detachment with the hotel’s operations”, “higher prices” and “unchecked wasteful/acquisitive consumption”.

Findings from this research work have implications for the practitioners and policy-makers because establishing an understanding of the factors that deter and motivate consumers for engaging in green behavior is important for designing meaningful marketing strategies.

Findings are based on the analysis of data from customer inputs and industry inputs. Themes in this research work have been analytically identified, and this study has made significant academic contributions to the marketing literature. It also provides valuable insights for the practitioners.

The development of sustainable facilities management (FM) practices requires active and integrated engagement of the FM organization. Building on a three-year research project (2015-2018) within Nordic Built that aims to strengthen FM competencies in the Scandinavian countries, this paper aims to list and document the challenges and barriers of implementing sustainability as identified by the Scandinavian FM practitioners who took part in this research.

The paper builds on the understanding gained from using an interpretive sociological approach and uses qualitative mixed methods to collect data from four workshops, group sessions and expert group discussions with a mix of representatives including owners, property managers, facilities managers, consultants, teachers and academics. Four case studies were completed of refurbishment projects implementing sustainable solutions; these encompassed in-depth interviews with the stakeholders, site visits, observations of meetings and gathering project documentation. The data were complemented by a systematic literature review on a selection of topics focusing on articles referring directly to FM, the sustainability of FM, ends-user and stakeholder involvement, energy performance and sustainability. The challenges and barriers identified in practice were compared to those found in the literature.

The concept of sustainability, and its different dimensions and implications, seems to be well understood now by the practitioners who participated in this study, who claimed they were able to provide the required solutions. What seems to be lacking, though, is the possibility of convincing the end-users, who are expected to operate and maintain the facilities, to act according to the standards that these solutions require. It appears to be easier to focus on the technical aspects than on the end-users’ behaviors. The practitioners reported a shortage of social competencies and tools to deal with the situation, and despite an increasing awareness of smart technology, they lacked solutions to engage the end-users in optimizing the facilities. Besides, not all FM companies were well equipped to face the challenges imposed by the sustainable agenda; the small and medium enterprises in particular seemed to be struggling to implement the different dimensions of sustainability.

The limitation of this research rests in the chosen research approach as it focuses on the FM practitioners. The contribution of the end-users’ perspective is not strongly represented or systematically explored, but is identified as a new topic that needs to be investigated further to provide further insight. This study focuses on refurbishment and/or retrofit of existing buildings and the operation of facilities. The authors do not embrace the design phase or the construction phase of new buildings.

The paper underlines the need for frameworks and concrete tools to help FM practitioners to integrate the social and cultural aspects of sustainability. It identifies end-users, both in housing and in offices, as creating a bottleneck to the implementation of sustainable FM. To gain insight into this bottleneck, the authors suggest implementing a sociologically inspired method using an integrative approach. Highlighting such issues will mean that future research will be able to define further solutions for managing and maintaining existing and future built assets and fulfilling sustainability requirements by engaging end-users. This study also emphasizes the need to introduce these topics as part of the curriculum for FM education.

This paper provides an update on the level of the development of sustainable FM in the three Scandinavian countries. This is highly relevant for Scandinavian practitioners, but the authors consider this relevant for international practitioners, researchers, academics and teachers and developers as well. Practitioners and researchers are invited to join in these efforts to explore how to find practical frameworks, tools, policies and instruments and new services that will improve sustainable FM practices.

Considering environmental, social and governance (ESG) factors is vital in climate change mitigation. Energy companies must incorporate ESG into their business plans, although it unquestionably affects their corporate financial performance (CFP). This paper aims to investigate the effect of ESG on energy companies’ profitability through return on assets by analysing the combined score and individual dimensions of ESG.

The study examined a panel data sample of 911 firm-year observations for 85 European energy-sector companies during 1995–2020. Two distinct modelling specifications were applied to explore the impact of ESG components on the CFP of EU energy companies. The financial data and ESG scores were obtained from the Thomson Reuters Eikon database in July 2021.

The empirical findings revealed that energy companies’ profitability is marginally and negatively affected by their ESG performance. Whereas independent evaluation of the ESG subcomponents indicated that environmental responsibility has a significant negative effect. In contrast, corporate social and governance responsibilities are positively but not significantly associated with the company’s CFP.

This study fills a research gap in the ESG–CFP literature in the European energy sector, a pioneer in sustainable development. To the best of the authors’ knowledge, this study’s originality lies in its analysis of ESG factors’ role in profitability by considering different EU countries and energy sectors.

Driven by increasing concerns for sustainable development and digitalization, intermediaries have emerged as relevant actors who can help supply chains tackle grand societal challenges. They can also trigger significant changes in structure, shape and governance models of supply chains. The goal of this research is to advance the understanding of supply chain intermediation and digital governance as coordinating mechanisms for enabling multi-level collective action to address the world's grand challenges.

This is a conceptual research paper that uses a vignette approach, where real examples are described to help question and expand theoretical insights and provide a basis for future research. The examples are drawn from past and ongoing extensive primary and secondary data collection efforts in diverse types of supply chains.

Three contexts are proposed to illustrate how intermediaries and digital governance can play a key role in helping supply chains tackle grand challenges. The first and second context highlight the differences between material and support flow intermediaries in a triadic supply chain relationship. The third context illustrates intermediation within a multi-level network which can be industry-specific or span across industries. The three contexts are evaluated on the level of intervention, the focus on material or support flows, and traditional or digital governance. The specific Sustainable Development Goals which can be tackled through intermediary intervention are also indicated.

Intermediaries are often hidden actors in global supply chains and have received limited attention in the academic literature. The conceptual foundation provided in this manuscript serves as the basis for future research opportunities. Three main avenues for further research in this domain are proposed: (1) novel forms of intermediation beyond economic and transactional arrangements; (2) novel forms of digital governance; and (3) translating multi-level collective action into sustainable development outcomes. Research on intermediation driven by sustainable development and digitalization trends can spur empirical advances in sustainable supply chain and operations management with important societal impact.

This study aims to explore the necessary role of supply management (SM) resilience capabilities in making effective trade-offs to attain an ambidextrous state, i.e. the state of attaining exploitation and exploration with dexterity, or achieving high levels of both. Sustainability requires effective trade-offs among economic, environmental and social outcomes while maintaining the longevity of the buying firm. Existing literature highlights the difficulty of making effective trade-offs due to likely tensions between divergent demands, i.e. tensions between exploitative and explorative performance goals.

This conceptual study extends insights from the dynamic capabilities approach to explore the nature of SM resilience and its role in attaining ambidexterity.

This study proposes SM resilience as a multifaceted dynamic capability that is determined by two contrasting aspects of stability (engineering and ecological resilience) that aid the buyer’s firm to ambidextrously adapt and transform in turbulent environments.

The study highlights the competencies and resilience capabilities that managers need to develop and maintain in pursuing an effective balance of exploitation and exploration in SM.

The proposed framework extends existing SM sustainability frameworks by examining the nature and dimensionality of resilience and linking it to ambidexterity. The proposed framework provides a platform for the integration of theoretical aspects from various research streams; socio-ecological literature, dynamic capabilities and organizational ambidexterity.

The main objective of the study was to compare Business Responsibility and Sustainability Report (BRSR) norms with Global Reporting Initiative (GRI) standards, so as to establish whether BRSR norms match the global standards and best practices or not. Additionally, an effort was made to ascertain and highlight areas where BRSR norms are more comprehensive, just match, or require further refinement to be at par with the GRI standards. The study highlights the similarities and dissimilarities between the internationally accepted GRI standards and the BRSR framework; thereby suggesting areas of improvement for the BRSR framework.

Scrutinised all the 36 standards of the Global reporting initiative and BRSR format and guidelines of the Securities Exchange Board of India. The Content Analysis Technique was used to ascertain the percentages of similarities between the two frameworks.

The content analysis found that there are 52.30% similarities between BRSR norms and GRI standards. Further, this study shows the factors that led to the dissimilarities between BRSR and GRI standards. This study found 18 areas where BRSR is more informative than GRI, and 7 areas where BRSR could be further refined.

This study contributes to research in the sustainability reporting framework to be adopted by Indian listed companies. There are a few Indian listed companies who are already reporting as per the GRI framework and might perceive the BRSR as a separate reporting altogether. But as found in this study, more than half of the BRSR framework is similar to the GRI framework; thus, half the work is almost done. As such this study helps Indian firms in developing an understanding of the BRSR and puts in perspective its standing among global sustainability reporting standards. This study shall help institutional investors, rating agencies, and external assurers to better visualize an Indian entity, by referring to its Business Responsibility and Sustainability Reporting.