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Research in critical disaster studies stresses the urgency to explore alternative ontological framings (Gaillard and Raju, 2022) that encourages researchers and practitioners, especially Indigenous communities, to nurture spaces where Indigenous voices are well represented. It is imperative that research in the Pacific should be guided by Pacific research methodologies to maximize positive outcomes (Ponton, 2018) and break free from limited Eurocentric ideologies that are often ill-suited in Pacific contexts. Hazards in the South Pacific region have become more frequent and volatile. This has created a growing interest in the study of disasters in the region. However, current disaster studies in the Pacific are often problematic as they often fail to challenge the implicit coloniality of the discipline.

This paper will expand on these arguments, suggesting ways to overcome the limits of common Eurocentric research frameworks in disaster studies and to illustrate the significance and relevance of Pacific methodologies.

It is pertinent that critical disaster studies encapsulate Pacific worldviews and knowledge as valued and valid to reconstruct Pacific research. Decolonizing disaster research will ultimately liberate the discipline from limitations of its colonial past and allow for truly engaging and critical research practices.

This paper will illustrate and articulate how Talanoa, a pan-Pacific concept, could offer a more culturally appropriate research methodology to disasters, seen through a Samoan lens. Talanoa is an informal conversation that is widely shared among Pacific communities based on pure, authentic and real conversations which are crucial elements in building relationships with Pacific communities (Vaioleti, 2006).

The purpose of this paper is to evaluate the usefulness of Q Methodology for business research, as an alternative technique for accounting researchers.

Q Methodology is an innovative technique that provides quantitative structure to individuals' opinions via factor analysis. The authors present the results of a case study where Q Methodology was used to examine attitudes towards an on‐line wiki, a Technology Encyclopaedia (TE), amongst 35 engineers and technical employees at a manufacturing company. Management wanted to understand whether employees were willing to embrace social conversational technology as a way of sharing knowledge. The aim of the case study is to demonstrate how Q Methodology works in a practical setting. The authors also examine a published journal article to assess how Q Methodology might be used to enhance accounting research.

The results show that Q Methodology may provide advantages in data gathering (less respondent burden), data analysis (deeper insight into respondent sub‐conscious), and results (better respondent “ownership” of organisational problems and solutions). However, it also has weaknesses in terms of managerial application.

A limitation is that the discussion is based on a single case study.

When working with an industry partner, researchers may need to consider a more positivist approach and be prepared to explain context behind the statements.

Q Methodology appears to offer most value as a data gathering technique. It may also be used to capture respondents' subconscious views on a topic. While the limited time involved will be attractive to practitioners, there is also the potential benefit of increasing respondents' awareness and understanding of the topic under investigation (i.e. action research), enhancing change management and other sensitive organizational issues.

The purpose of this paper is to review the evolution of empirical research methods in Journal of Services Marketing (JSM), how the choice of methodology is related to the research topic, and how methodology affects the impact of papers published in JSM.

Based on citation data from Scopus, bibliometric methods are used to describe the methodological evolution of literature over the period 1987-2017. Indicator correlations and logistic regression are used to test the methodological predispositions of research topics. Negative binomial regression is used to test the impact of paper methodology on paper citations on 1,036 papers.

Qualitative research methods have remained relatively rarely used in JSM (7.5 per cent qualitative papers, 13.4 per cent mixed methods), with no major changes over the past 15 years. The variety of research methods has slightly increased in the latest years. There are considerable differences in the methodological predispositions of research topics. The methodology does not directly affect the impact of papers. However, use of mixed methods may positively affect paper impact. Papers focusing on conceptual development tend to be cited more.

The review indicates that quantitative methods dominate research in JSM. However, future research challenges in service marketing research call for a reconsideration of the role of qualitative research for JSM. Findings point out that several research topics could benefit from further qualitative research.

Provides an overview of the latest development in research methodologies used in JSM, and direct statistical evidence on how paper methodology and other characteristics influence paper impact. Identifies areas for further qualitative research.

This study sought to populate a concise set of guidelines for use of the case study research methodology and evaluate the adequacy with which the methodology has been used previously within both the positivist and interpretivist domains of architectural research.

Firstly, the study set out to establish, from the literature, the nature of the case study methodology. Thereafter, a set of guidelines for adequate use of the methodology was populated. The study, then, proceeded to examine selected architectural research papers that had used the case study methodology in order to evaluate the adequacy with which they had used the methodology. The research papers were randomly drawn from two major architectural research journals publishing scholarly work within the positivist and interpretivist paradigms.

Within the interpretivist domain of architectural research, the study found that there might exist some inadequacy in the way in which the case study methodology has been used.

Despite the popularity of the case study methodology, there have only been limited scholarly attempts at developing a set of guidelines with which to evaluate the adequacy of its usage, particularly within the context of architectural research. This lack of a concise set of guidelines might lead to inappropriate usage of the methodology. This study sought to undertake a review of the usage of the methodology within architectural research with two objectives, namely, populating a concise set of guidelines for use of the methodology and evaluating the adequacy with which the methodology has been used previously.

This paper aims to analyse “how”, “why” and “where” authors use citations of Robert Yin’s classic text, Case Study Research: Design and Methods, to determine the application of methodological transparency in published case study research.

The analysis is conducted using a structured literature review methodology.

The results reveal problems of obliteration by incorporation, miscitations, appeals to ethos, rhetorical convenience and a shadow effect, also known as adumbration. The authors argue that case study research relying, either in full or in part, on Yin’s methodology should transparently describe how and which parts of the methodology have been applied. Thus, the conclusions signal some opportunities for improving transparency in the use of citations in case study research.

The analysis highlights behaviours that may lead researchers to questionable findings due to a lack of methodological transparency in developing case study research, along with some recommendations for avoiding such problems. Improving transparency is useful for readers to understand what was done, for reviewers and editors to evaluate the research, and to guide other researchers who wish to conduct case study research.

This research compares citation practices in case study research in accounting and management with a focus on citations of Robert Yin. The results build on previous studies that analyse how scholars apply case study methodology that encourages researchers to adopt greater transparency.

Assumptions about an object under study can influence research in many ways. These preconceptions color the researcher’s perspective, and influence the research purpose, the research questions addressed, and the research methods used. This paper identifies and analyzes the following assumptions regarding information systems methodology (ISM) research: the positive impact of methodologies on the process and product of information system design; the irrationality of design practice; the existence of knowledge about good design practice; the ability to communicate design knowledge to practicing designers; and the ability to change the rationality of design practitioners. The impact of these assumptions on ISM research is examined for the purpose of highlighting limitations of past research and identifying more promising directions for the future.

The purpose of this paper is to describe and analyse a methodology for studying the practice of logistics and supply chain management (SCM), namely the mystery methodology.

Many SCM and logistics researchers share methodological presuppositions concerning the “reality status” that are usually unspoken and deviating from presuppositions of the methodology here investigated. By proposing an alternative methodology, the paper stimulates further ideas that will advance the discussion of research methodologies in SCM.

The methodology facilitates exploration and elaboration of anomalies in theory and in practice. The mystery construction process facilitates SCM research in three ways: as a consistent methodology for practice research; for learning and responsiveness to new insights; and with the problem of bounding the case.

The methodology is delimited by its constructivist/interpretivist assumptions in order to provide accurate representations. It makes possible richer insights into, and the meaning of, SCM phenomena in which social action can be understood in an intelligible way.

Construction of mysteries opens up for learning during the research process by refining the research question and the literature base. Under the assumption that the researcher is knowledgeable about the literature in a variety of areas, the methodology implies rigour and relevance in SCM research.

This paper is grounded in contemporary supply chain integration problems and develops the discipline further with its alternative approach in which practice of action is in focus.

Finance has begun to utilize clinical approach in its research. The extent of its appropriate use is a serious point for consideration. Any adequate use of a research methodology would highly benefit from a deep understanding of its underlying worldview. This paper, therefore, discusses how worldviews underlie methodologies in general, and those of finance, in particular. It starts with a discussion on how any worldview can be positioned on a continuum formed by four basic paradigms: functionalist, interpretive, radical humanist, and radical structuralist. Next, the paper focuses on methodologies implied by the functionalist and interpretive paradigms, namely: scientific and clinical, respectively. Then, it notes that mainstream finance adheres to the functionalist paradigm. It examines how mainstream functionalist finance intends to use the interpretive clinical approach in its research. While this step towards a more balanced approach to research in finance is appreciated, the paper points out that clinical approach can be appropriately used only if certain fundamental, contextual, paradigmatic assumptions are met.

Libraries are closing or reducing opening hours in the UK due to budgetary cuts. Library provision for children is consequently diminishing and libraries have to justify their existence. Therefore a reliable methodology for assessing the importance of libraries is vital to demonstrate their value to children’s literacy. Two methodologies were combined to study children visiting children’s mobile libraries (CMLs). The purpose of this paper is to consider whether the combined, qualitative methodology was the correct choice.

Aspects of each methodology are examined for their appropriateness for researching children. The compatibility of their philosophical stance and the validity of combining ethnography and grounded theory is explored and questioned.

It is found that grounded theory and ethnography were the optimum combination to form a powerful research tool that allows children to be active participants in research. The combined methodology was successful because the ethnographic elements allowed the researcher to enter to the children’s world, whereas the grounded theory elements provided a structural framework, exploration into a novel research topic and ensured that a valid conclusion was drawn.

It is unusual for qualitative methodologies such as grounded theory and ethnography to be combined in order to study learning in a non-pedagogic, library environment. This paper is valuable reading for librarians, or educationalists wishing to examine how libraries aid literacy because it verifies the benefits of the combined methodology of grounded theory and ethnography and provides a template which can be used by other researchers.

This research aims to investigate how preference for marketing research methodology (quantitative vs qualitative) is contingent on the thinking orientation (analytic vs holistic) of the researchers.

Thinking orientation was measured and then manipulated in laboratory experiments. Cross-cultural evidence was sought by comparing Western and East Asian participants.

Results demonstrate that researchers with an analytic (holistic) thinking orientation tend to perceive quantitative (qualitative) methodology more favorably. Further, the need to offer reasons in support of the choice strengthened the effect of thinking orientation.

Understanding researchers’ preferences for one research methodology over the other has broad relevance for external constituents, as it involves a great deal of managerial commitment in terms of time and money and can affect the results of the research.

This is the first study to investigate factors that underlie researchers’ choice regarding research methodology, and it also extends the literature on analytic versus holistic thinking orientation in the marketing field.