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Article
Publication date: 14 June 2023

Liz Sharples, Judith Fletcher-Brown, Marta Nieto-García, Kokho Sit and Giampaolo Viglia

This paper aims to investigates the use of internal communications to foster workforce resilience in the cruise industry during a crisis. Drawing on the regulatory focus theory…

Abstract

Purpose

This paper aims to investigates the use of internal communications to foster workforce resilience in the cruise industry during a crisis. Drawing on the regulatory focus theory, this study explores how internal communication strategies can build employee resilience particularly at a time of difficulty. The regulatory focus theory explores the employee’s rationale for goal pursuit. Prevention-focused individuals are concerned with safety and responsibility while promotion-focused individuals focus on goal advancement. The authors seek to broaden the existing understanding of the application of the regulatory focus theory as a lens to inform internal communications crisis strategies.

Design/methodology/approach

Qualitative research using 15-semi structured interviews with cruise industry experts was undertaken during the pandemic. Applying a sensemaking and sense giving approach the researchers thematically analyzed the data in three stages, allowing for new theoretical insights to be uncovered.

Findings

The findings suggest that internal communication strategies should include prevention-focused messages emphasizing the cruise companies’ responsibility to employees, and promotion-focused communications, to include social interaction and individual growth opportunities.

Originality/value

This study’s contribution is three-fold. First, the authors extend the theoretical application of the regulatory focus theory to internal communication and identify a novel concurrent application of both prevention- and promotion-focused messages for developing a resilient workforce. Second, the authors introduce a preliminary conceptualization of an internal crisis communication strategy, emphasizing the concurrent application of prevention- and promotion-focused messages. Finally, the author offer practical suggestions for managing crisis communication strategies.

目的

本文研究了在危机中利用内部沟通来建立邮轮业员工的复原力。借鉴规范方法理论, 本研究探讨了内部沟通策略如何促进员工的复原力, 尤其是在困难时期。规范性关注理论探讨了员工追求目标的原因。注重预防的人关注安全和责任, 而注重晋升的人则关注目标的实现。我们旨在扩展现有的知识, 将规范性焦点理论作为一个镜头, 为危机情况下的内部沟通策略提供参考。

设计/方法/途径

我们对邮轮行业的专家进行了15次半结构化的访谈。 研究人员使用感性认识和感性方法, 分三个阶段对数据进行了主题分析, 发现了新的理论观点。

结论

研究结果表明, 内部沟通策略应该包括以预防为主的信息, 强调邮轮公司对员工的责任, 以及以宣传为主的沟通, 包括社会互动和个人成长的机会。

原创性

本研究的贡献有三点。首先, 我们扩展了监管焦点理论在内部沟通中的理论应用, 并确定了一个新的同时应用预防和宣传为重点的信息来发展一个有弹性的员工队伍。其次, 我们提出了内部危机沟通连续体的初步概念化。最后, 我们为管理危机沟通策略提供了实用建议。

Propósito

Este artículo investiga el uso de las comunicaciones internas para fomentar la resiliencia de los trabajadores del sector de los cruceros durante una crisis. Basándose en la teoría del enfoque normativo, este estudio explora cómo las estrategias de comunicación interna pueden fomentar la resiliencia de los empleados, especialmente en un momento de dificultad. La Teoría del Enfoque Normativo explora las razones del empleado para perseguir un objetivo. Los individuos centrados en la prevención se preocupan por la seguridad y la responsabilidad, mientras que los centrados en la promoción se centran en la consecución de objetivos. Pretendemos ampliar el conocimiento existente sobre la aplicación de la Teoría del Enfoque Normativo como lente para informar las estrategias de comunicación interna en situaciones de crisis.

Diseño/metodología/enfoque

Realizamos 15 entrevistas semiestructuradas con expertos del sector de los cruceros. Aplicando un enfoque de creación y transmisión de sentido, los investigadores analizaron temáticamente los datos en tres fases, lo que permitió descubrir nuevas perspectivas teóricas.

Conclusiones

Los resultados sugieren que las estrategias de comunicación interna deben incluir mensajes centrados en la prevención, que hagan hincapié en la responsabilidad de las compañías de cruceros para con los empleados, y comunicaciones centradas en la promoción, que incluyan la interacción social y las oportunidades de crecimiento individual.

Originalidad

La contribución de este estudio es triple. En primer lugar, ampliamos la aplicación teórica de la Teoría del Enfoque Regulador a la comunicación interna e identificamos una novedosa aplicación concurrente de mensajes centrados tanto en la prevención como en la promoción para desarrollar una plantilla resiliente. En segundo lugar, presentamos una conceptualización preliminar del continuo de la comunicación interna de crisis. Por último, ofrecemos sugerencias prácticas para gestionar las estrategias de comunicación de crisis.

Article
Publication date: 23 September 2022

Carmen Daniela Maier, Finn Frandsen and Winni Johansen

The aim of this paper is to study the development of a smoldering crisis over time. The focus is on a nationwide news media and online news communication related to a smoldering…

Abstract

Purpose

The aim of this paper is to study the development of a smoldering crisis over time. The focus is on a nationwide news media and online news communication related to a smoldering crisis running in the Danish healthcare system since 2016: the problematic implementation of a large-scale electronic health record (EHR), technology entitled Sundhedsplatformen (SP), in the hospitals of the capital region of Denmark.

Design/methodology/approach

Based on insights from crisis communication theories and in particular rhetorical arena theory (RAT), traces of SP smoldering crisis and patterns of discursive strategies are identified and explained from a longitudinal perspective to explain the communicative complexity that characterizes this smoldering crisis. To build an understanding of how this smoldering crisis is perceived, followed and kept alive, an analysis of (de)legitimation discursive strategies employed strategically by various actors and voices in news articles is conducted in relation to four communicative themes: issue identification, warnings, blame attribution and potential solutions.

Findings

It has been found that a legitimacy deficit emerges communicatively through specific (de)legitimation strategies during this smoldering crisis. New insights into RAT (Frandsen and Johansen, 2017) are also provided.

Practical implications

This study is not only of theoretical relevance, but it is also of practical relevance for public relation professionals who aim to identify characteristics of starting smoldering crises as well as to find strategic responses to the ongoing challenges and the developing over time of smoldering crises.

Originality/value

New insights into RAT (Frandsen and Johansen, 2017) are provided.

Details

Journal of Communication Management, vol. 27 no. 3
Type: Research Article
ISSN: 1363-254X

Keywords

Article
Publication date: 16 November 2022

Adamu Abbas Adamu, Syed Hassan Raza and Bahtiar Mohamad

Internal crisis communication (ICC) has become a burgeoning area of research in crisis communication. However, the importance of ICC as a tool to enhance employee positive…

Abstract

Purpose

Internal crisis communication (ICC) has become a burgeoning area of research in crisis communication. However, the importance of ICC as a tool to enhance employee positive communicative behaviour in crisis has not been explored. This study aims to develop a research model by drawing from the ideas of sensemaking and network theories. In addition, the study further examines how the elements of the proposed model drive ICC while assessing employee-related outcomes and the role of emotion exhaustion.

Design/methodology/approach

To assess the validity of the measurement and structural models, 316 employees from both public and private non-profit organisations in Pakistan were interviewed through online survey. The collected data were analysed using co-variance based structural equation modelling (CV-SEM).

Findings

The results of this research confirmed that mindfulness and internal listening positively affect employee perceptions towards internal communication during a crisis. Similarly, ICC positively influences employees' perception of loyalty, job insecurity and the organisation's reputation. The results also highlight the moderation roles of emotional exhaustion (EE).

Practical implications

The study suggests that applying ICC strategies will help crisis managers develop collaborative relationships with employees, which will help in identifying and managing a crisis. In addition, implementing effective internal communication in corporate practices and processes makes internal reputation and employee loyalty (EL) a reality and allows organisations to remain productive despite crises.

Originality/value

Through the lens of sensemaking theory, this research demonstrated that mindfulness and listening should be considered stimuli in organisations that can influence employees to be active communicators before and during crises. This study is the first to elucidate the essential outcomes for strategic internal crisis management that are often under-looked, such as emotional responses. The study also shows that sensemaking should not only focus on meaning-making in a crisis but also include emotional feelings that can wear out the meaning-making process.

Details

Corporate Communications: An International Journal, vol. 28 no. 1
Type: Research Article
ISSN: 1356-3289

Keywords

Open Access
Article
Publication date: 6 March 2023

Melanie Wiese and Liezl-Marié Van Der Westhuizen

This study aims to explore public coping strategies with government-imposed lockdown restrictions (i.e. forced compliance) due to a health crisis (i.e. COVID-19). This directly…

1068

Abstract

Purpose

This study aims to explore public coping strategies with government-imposed lockdown restrictions (i.e. forced compliance) due to a health crisis (i.e. COVID-19). This directly impacts the public's power, as they may feel alienated from their environment and from others. Consequently, this study explores the relationships between the public's power, quality of life and crisis-coping strategies. This is important to help governments understand public discourse surrounding perceived government health crisis communication, which aids effective policy development.

Design/methodology/approach

An online questionnaire distributed via Qualtrics received 371 responses from the South African public and structural equation modelling was used to test the hypotheses.

Findings

The results indicate the public's experience of powerlessness and resulting information-sharing, negative word-of-mouth and support-seeking as crisis coping strategies in response to government-imposed lockdown restrictions.

Originality/value

The public's perspective on health crisis communication used in this study sheds light on adaptive and maladaptive coping strategies that the public employs due to the alienation they feel during a health crisis with government-forced compliance. The findings add to the sparse research on crisis communication from the public perspective in a developing country context and provide insights for governments in developing health crisis communication strategies. The results give insight into developing policies related to community engagement and citizen participation during a pandemic.

Details

Corporate Communications: An International Journal, vol. 28 no. 7
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 1 February 2011

Ansgar Thiessen and Diana Ingenhoff

The purpose of this paper is to address the often missing theoretical foundation of crisis communication from an integrated perspective on the micro, meso and macro level. Based…

12823

Abstract

Purpose

The purpose of this paper is to address the often missing theoretical foundation of crisis communication from an integrated perspective on the micro, meso and macro level. Based on the theory of structuration, a systematic, integrative framework is developed for safeguarding organizational legitimization and multidimensional reputation through communication during crisis situations which is applicable both for profit and non‐profit organizations.

Design/methodology/approach

Gidden's theory of structuration was chosen as a basis to develop the integrative model of crisis communication that proposes a communicative impact on reputation on a situative level of message strategies (micro level), an organizational level (meso level) and a societal level (macro level). A well‐organized crisis communication management on all of these levels is seen as the key communicative driver to safeguard long‐term organizational reputation.

Findings

The paper shows that successful crisis communication management must be conceptualized and addressed on distinctive levels of complexity. While on a message level (situative crisis communication) it creates meaning, crisis communication must be seen as management task on an organizational level (integrative crisis communication). However, in order to fully safeguard reputation in the long term and trustworthiness in the short term, crisis communication has also a societal component when addressing moral standards and norms (strategic crisis communication).

Research limitations/implications

The paper is a conceptual contribution which build the basis of a follow‐up empirical, experimental study where the proposed model is successfully tested.

Practical implications

For PR managers, this paper gives reasons to conceptualize crisis communication management, not only on a message strategy level, but also to take into consideration the organizational and societal levels.

Originality/value

The paper stands in line with the theoretical discourse of organizational crisis communication. So far, few approaches conceptualize organizational crisis communication thoroughly on an integrated level of different perspectives so that the paper provides an important input, pushing the discussion forward.

Details

Corporate Communications: An International Journal, vol. 16 no. 1
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 2 May 2017

Damir Jugo

The purpose of this paper is to examine the practices of strategic crisis communication of most successful Croatian companies and the perception of these practices from the…

Abstract

Purpose

The purpose of this paper is to examine the practices of strategic crisis communication of most successful Croatian companies and the perception of these practices from the perspective of media. A framework of reactive strategies is applied to determine how Croatian companies from five major industries would communicate during crisis situations and how their communication is interpreted within the media as a group that conveys and presents their behavior and communication to the broader public.

Design/methodology/approach

A quantitative survey among 60 individuals in charge of communications in Croatian companies was conducted to identify which strategies they are likely to use when in crisis situations. In-depth interviews with 20 journalists regularly reporting on these companies were undertaken to determine their perception and experiences regarding how these companies would communicate during crisis situations.

Findings

Croatian companies are likely to communicate un-strategically, passively and without any risk. Journalists see the communication of the companies even more passive and reactive which seriously influences the manner they report about these companies during crisis situations.

Research limitations/implications

Although 60 companies and 20 journalists both represent a significantly representative sample in Croatian terms, the study provides an insight into only Croatian corporate environment. Conducting the research in different surroundings and other countries could provide additional insight. Nevertheless, the analyzed variables that influenced the selection of strategies provide notable insight for drawing conclusions on this subject.

Originality/value

Besides showing how analyzed companies are likely to communicate during crises, this paper provides an insight into the media’s perception of this communication. The research has shown that the media sees their communication as more passive and reactive than it actually is, which implicates a serious need of shift in communication patterns if these companies want to strive to gain mutual understanding and remotely positive attitude from the media during crisis situations.

Details

Journal of Communication Management, vol. 21 no. 2
Type: Research Article
ISSN: 1363-254X

Keywords

Article
Publication date: 1 April 2014

Mats Heide and Charlotte Simonsson

The article has two major purposes. The first purpose is to examine the roles and practices of communication professionals in relation to internal aspects of crisis communication…

16717

Abstract

Purpose

The article has two major purposes. The first purpose is to examine the roles and practices of communication professionals in relation to internal aspects of crisis communication. The second is to suggest new roles and practices for communication professionals that will enable a strategic approach to internal crisis communication. This article is based on empirical material from a larger three-year research project that focuses on internal crisis communication at a university hospital (UH) in Sweden.

Design/methodology/approach

This article is based on empirical material from a larger, three-year research project that focuses on internal crisis communication at a university hospital (UH). For the purpose of this article the authors have mainly analysed transcripts of 24 semi-structured interviews that lasted 1-1.5 hours each. The authors chose to interview both communication professionals and other key persons/crisis managers in order to have the role and practices of communication professionals elucidated not only from the perspective of communication professionals themselves.

Findings

A conclusion from the case study is that communication professionals have a rather limited role in internal crisis communication. Their role is primarily focused on information distribution through the intranet, even though they are also involved in strategic managerial work during the acute stage of the crisis. The communication professionals are first and foremost called for once the crisis has already occurred, which can be seen as a “communication on demand” approach, which limits a strategic orientation. In this paper some new roles and practices for communication professionals are suggested, which involve a strategic approach and cover all the stages of crisis.

Research limitations/implications

Future research needs to go deeper into the practices and processes of these roles.

Practical implications

Important prerequisites for fulfilling a strategic role as a communication professional are membership of the board, diversified communication roles, a developed managerial role, being closer to core operations, and legitimacy.

Originality/value

The absence of a strategic crisis management thinking and discourse in organisations delimits communication professionals to a technical role rather than a managerial and strategic role. Taking internal crisis communication seriously and adopting a broader view of crises will raise new demands on communication professionals, which go beyond the operational and tactical roles in the acute phase of a crisis.

Details

Corporate Communications: An International Journal, vol. 19 no. 2
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 8 March 2022

Bingjie Liu-Lastres

Crisis communication is an essential component of crisis management in hospitality and tourism. Yet few studies have offered a clear impression of the state of knowledge in this…

1585

Abstract

Purpose

Crisis communication is an essential component of crisis management in hospitality and tourism. Yet few studies have offered a clear impression of the state of knowledge in this area. As one of the early conceptual attempts, this study aims to contribute to the existing knowledge by analyzing, comparing and synthesizing the literature in crisis communication and hospitality and tourism research. This study also proposes a transactional and dynamic crisis communication model that lays the conceptual foundation for future research.

Design/methodology/approach

This study was guided by a theory synthesis approach and analyzed the related literature. More specifically, this study conducted a rapid review of the general crisis communication research and a conventional, systematic review of crisis communication research in hospitality and tourism. Based on the review findings, this study further develops a transactive and dynamic crisis communication model in hospitality and tourism, which is fundamental for future studies in this area.

Findings

The findings of this study are presented through a literature review of general crisis communication research and crisis communication research in hospitality and tourism and the development of a transactive and dynamic crisis communication model in hospitality and tourism.

Research limitations/implications

This study reviews the literature and develops an integrated model for crisis communication in hospitality and tourism. The findings of this study lay the conceptual foundation for crisis communication in hospitality and tourism and reveal future research venues.

Practical implications

By offering a state-of-the-art review and developing an integrated conceptual model, the findings of this study can help bridge the gaps between academics and practices as well as serve as references for practitioners to identify and develop effective crisis responses.

Originality/value

This paper represents an early effort to review crisis communication research in hospitality and tourism and conceptualize the subject area through an integrated model. The findings of this study contribute to the further conceptual development of crisis communication in hospitality and tourism.

Details

International Journal of Contemporary Hospitality Management, vol. 34 no. 5
Type: Research Article
ISSN: 0959-6119

Keywords

Open Access
Article
Publication date: 25 April 2022

Jesper Falkheimer, Mats Heide, Charlotte Simonsson and Rickard Andersson

This study aims, first, to explore and analyze if and how organizational members’ professions or occupations influence perceptions of internal crisis communication. The second…

1736

Abstract

Purpose

This study aims, first, to explore and analyze if and how organizational members’ professions or occupations influence perceptions of internal crisis communication. The second, related, aim is to discuss the role of internal communication in creating a strong organizational identity during a prolonged crisis such as the Covid-19 pandemic.

Design/methodology/approach

This study is mainly conceptual but uses quantitative data from a survey conducted in a health-care organization in late 2020 to illustrate the theoretical reasoning.

Findings

The results show that the administrative groups perceive factors in the internal crisis communication more favorably than the professional groups. The study suggests that organizational members perceive internal crisis communication differently depending on which intra-organizational group they belong to. This further points to the absence of a “rally-around-the-flag” effect and highlights the importance of working proactively with professionals and in internal crisis communication.

Originality/value

This study highlights the role of professionals in crisis communication, which is an aspect that so far has been ignored. The internal professionalization processes and an intriguing power struggle between professions have obvious consequences for crisis communication. As shown in the overview of earlier research on internal communication, leadership and professional organizations, the prerequisites for creating an increased organizational unity among coworkers are challenging. The idea that a crisis may, as in certain political situations in society, create a “rally-around-the-flag” effect is still relevant, even if the case study is an example of how this did not happen.

Details

Corporate Communications: An International Journal, vol. 27 no. 5
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 10 June 2021

Sarah Ecklebe and Natascha Löffler

The purpose of this paper is to explore employees' perceptions of the quality of internal communication in German organizations during the Covid-19 pandemic. In this context, the…

1503

Abstract

Purpose

The purpose of this paper is to explore employees' perceptions of the quality of internal communication in German organizations during the Covid-19 pandemic. In this context, the paper aims to identify antecedents and outcomes of high-quality internal communication during the pandemic. In doing so, it draws important practical and theoretical implications for pandemic-era communication, particularly surrounding issues such as employees' needs and strategic approaches to communication during the pandemic, as well as the effects of successful internal (crisis) communication.

Design/methodology/approach

A representative survey was conducted on employees (n = 934) working at different types of organizations in Germany. After a dimensionality check was conducted through confirmatory factor analysis (CFA), the proposed hypotheses were tested by conducting a structural equation model (SEM) using the R package lavaan.

Findings

This study identifies several antecedents of high-quality internal communication during the Covid-19 crisis, such as the frequency of communication at the beginning and during the pandemic, the dissemination of substantial information, participative communication and a clear rejection of secrecy. Furthermore, the findings show that high-quality internal communication has a positive impact on the employee–organization relationship (EOR).

Originality/value

This study suggests that strategic alignment of internal communications during the Covid-19 pandemic is crucial: by considering a number of factors, organizations can positively influence employees' perceptions of the quality of their internal communication. In terms of theoretical implications, this study discusses how the concept of high-quality internal communication can be operationalized and explores the outcomes that this can generate.

Details

Journal of Communication Management, vol. 25 no. 3
Type: Research Article
ISSN: 1363-254X

Keywords

1 – 10 of over 38000