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The purpose of this paper is to examine the nature of context and its implications for theory and research in service.

This is a conceptual paper based on exploring existing research and theory related to context in service research.

The characteristics of service make context both important and challenging, there is great contextual diversity in service research as reflected, for example in ecosystems made up of multiple contextual variables. There is a need to identify the context-specific nature of middle range theory and the contextual logic of general theory. The authors explore the challenges of context for service theory and how we might learn from theory in a particular context and test or adapt it in other contexts.

The findings of this paper are of value to researchers seeking to develop and justify theory in service research (general, middle range or theory in use).

When multinational managers attempt to transfer best practices across cultures, the challenges inherent in cross‐cultural transfer may actually diminish competitiveness, instead of enhancing it. Multinational managers need to understand the cultural context of best practices, both at the source and at the target, in order to overcome these challenges and facilitate the transfer process. The challenges to effective transfer of best practices between cultures may arise because of the kinds of variances between cultural environments. These variances may pertain to concepts, perceptions, standardization, gradation and validation, substitutability and decision rules. Unmediated transfer of best practices across cultures may produce distortions in perceptions, understanding, interpretation and motivation of customers, competitors, employees and market players in the global markets. These distortions may in turn lead to conflicts and resistance and adversely impact the cost structure, revenue mix and profitability options. Understanding the cultural context and adapting best practices in tune to the recipient culture can be an invaluable tool to preempt or respond effectively to competitive challenges in the global markets.

Describes intuitively the fact that four types of formal languages can be generated by four types of grammars or can be recognized by four types of automata. Gives the relationships between context‐sensitive languages and computer programming languages. Defines and investigates parallel productions, parallel grammars, and context‐free parallel grammars. Shows that context‐sensitive languages exist which can be generated by context‐free parallel grammars. In addition, states the advantages of context‐free parallel grammars. Also shows that context‐free languages (CFL) are a proper subset of context‐free parallel languages (CFPL). Furthermore, CFPL is a more effective tool for modelling computer programming languages than CFL, especially for parallel computer programming languages, for example, the ADA programming language. Also illustrates context‐sensitive property of recognizing hand‐written characters. The results may have useful applications in artificial intelligence, model parallel computer programming languages, software engineering, expert systems and robotics.

Challenges and opportunities arise from the significantly different perspectives of context-specific versus context-free researchers and the literatures they contribute to. Reviews of one type or the other or both types of literatures may provide different understandings of the state of the art in a particular area of health care management. Suggestions for writing quality reviews are also included along with suggested topics for future reviews.

The purpose of this paper is to develop a survey for co‐creating leadership dispositional values and contexts by examining the self‐perceptions of school leaders, teachers, and staff on the practice of co‐creating leadership behaviors and conditions that facilitate the practice.

Based on qualitative data and a literature review, survey statements were developed to gather quantitative data for purposes of establishing an instrument for studying the practice of dispositional values and presence of contexts that facilitate co‐creating leadership in schools.

The instrument internal reliability scales covering the seven dispositions and three contexts were calculated using Cronbach's α scores. All scores were above the suggested level of 0.70. The coefficient α reliabilities for the subscales ranged between 0.73 and 0.86. The survey resulted in a two‐factor solution (dispositional values and contexts). Correlation coefficients amongst the subscales of dispositional values and contexts ranged between a moderate r=0.460 and a high r=0.815 (p<0.01).

This study led to the development and verification of a quantitative survey instrument that may be used to assess the practice of co‐creating leadership dispositional values and contexts in schools. Dispositional values consisted of seven factors (trust and trustworthiness, humility, active listening, resilience, patience, collaboration, and cultural anthropology). Contexts consisted of three factors (deep democracy, quality relations, and evolving power).

The increasing number of context aware services, which depend on various multimodal sensing, processing and actuating techniques, technologies and formats ask for a physical framework that is able to handle their heterogeneity. Thereto, we propose a context model bridging the semantic gaps between context aware services. In addition we propose a simple system architecture of Distribution Servers and Transformation Servers that bridge semantic gaps among context aware services. Applying our framework we solve the heterogeneity problem existing for location services. Location is typically a form of context where heterogeneity is a problem.

This empirical research investigates the effect of product standardisation on logistics in a cross‐section of United States manufacturers. Relying on contingency theory, the effect of product standardisation on the structure of logistics within the organisation, logistical strategy and logistical system flexibility are examined. In comparison to manufacturers that standardise output, those which customise output were found to consolidate fewer logistics activities centrally within a single department, to be less formalised, to update their logistics strategic plan more frequently and to display greater logistical flexibility.

The purpose of this paper is to look at the communication preferences of teachers on the basis of high‐ and low‐context distinction.

In total, 275 teachers employed in primary schools in Elazığ, Malatya, and Diyarbakır provinces were chosen as the sample group. Cultural communication scale‐Turkish scale developed by Erdem was applied to measure communication tendencies of teachers.

At the end of the paper, during which high‐ and low‐context dimensions are treated separately, high‐context communication tendencies of teachers are found to be more dominant than their low‐context communication tendencies. Communication tendencies have also been compared in terms of demographic variables and it is evident that variables such as marital status, education level, income level, age, and employment period have resulted in differences in communication tendencies.

The paper presents a study on the cultural communication preferences of teachers from a Turkish perspective.