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1 – 10 of over 3000
Article
Publication date: 19 December 2022

Cindy Yunhsin Chou, Wei Wei Cheryl Leo, Yelena Tsarenko and Tom Chen

Informed by the broaden-and-build theory of emotions, this study aims to investigate the relationships between consumers’ motives and personal and social outcomes in access-based…

Abstract

Purpose

Informed by the broaden-and-build theory of emotions, this study aims to investigate the relationships between consumers’ motives and personal and social outcomes in access-based services (ABS). Further, drawing on territorial behaviour literature, the second goal of this research is to test the moderating effects of psychological ownership on the relationships between personal outcomes and consumer territorial behaviour.

Design/methodology/approach

This research comprises a quantitative online survey complemented by a qualitative interview study. The quantitative study employed an online consumer panel survey of 317 samples. Later, the qualitative study sought additional insights into the economic benefit motives and manifestation of territorial behaviour of bicycle-sharing users to enrich the results of quantitative study. The quantitative data were analysed using structural equation modelling, and the interviews were transcribed and analysed using an inductive and deductive thematic analysis.

Findings

The results indicated that specific motives significantly affected certain personal outcomes. Namely, economic benefit, enjoyment and reputation motives drove life satisfaction, while enjoyment, sustainability and social relationships promoted feelings of gratitude. Furthermore, life satisfaction positively affected consumer cooperation, helping other consumers and territorial behaviour. In contrast, feelings of gratitude had a positive relationship with cooperation and helping other consumers, but a negative one with territorial behaviour. Additional examination revealed that consumers’ psychological ownership of the shared bicycle in an ABS model moderated the effect of gratitude on consumer territorial behaviour.

Research limitations/implications

This study offers and tests a model on ABS in the context of bicycle-sharing services. Thus, it presents avenues to test the model on other ABS, e.g. clothing or home sharing.

Practical implications

Managers in ABS can foster positive emotional states of gratitude and life satisfaction that will inevitably promote consumer cooperation and helping behaviour.

Originality/value

This study is among the first to propose and examine a model that tests the relationships between consumers’ motives and personal and social outcomes in ABS.

Details

European Journal of Marketing, vol. 57 no. 2
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 16 February 2015

Carlo Mari

– The aim of this paper is to examine marketing practices within the bicycle industry.

Abstract

Purpose

The aim of this paper is to examine marketing practices within the bicycle industry.

Design/methodology/approach

The paper utilizes both primary and secondary sources to provide a retrospective analysis of marketing strategy at the largest Italian bicycle company.

Findings

The paper explains how marketing works at the Bianchi company and provides a detailed analysis of how it built its brand identity over time.

Research limitations/implications

Very few primary sources were available. There was neither a company archive nor other archives. For the most part, the paper is based on secondary sources.

Originality/value

The paper tries to fill the gap in current marketing literature that usually neglects the bicycle as a relevant topic, despite bicycle companies being a predecessor to the automobile industry. Moreover, the paper demonstrates that bicycle companies developed a rather sophisticated approach to marketing that is still in use.

Details

Journal of Historical Research in Marketing, vol. 7 no. 1
Type: Research Article
ISSN: 1755-750X

Keywords

Article
Publication date: 7 March 2008

Chris Menton

The purpose of this paper is to provide information on the activities of police bicycle patrols.

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Abstract

Purpose

The purpose of this paper is to provide information on the activities of police bicycle patrols.

Design/methodology/approach

A participant/observation research design was used. A five‐city, 32‐shift study on the output of police bicycle patrols was conducted. Same and similar ride‐alongs were conducted with bicycle and automobile patrols. All contacts (n=1,105) with the public were recorded and coded. These data included: number of people, tenor, seriousness and origination for each contact.

Findings

Analysis of these data provides evidence that bicycle patrols result in over twice as much contact with the public compared with automobile patrols. The field observation perspective revealed clear tactical advantages to bicycle patrols.

Research limitations/implications

With a limited prior study of a police bicycle patrol's activities, this study is a significant initial step.

Practical implications

With evidence of tactical and numerical public contact advantages, more attention and resources aimed at deployment of police bicycle patrols appear to be warranted.

Originality/value

With large US cities and other departments using bicycle patrols, preliminary information on effectiveness appears to be both original and of value.

Details

Policing: An International Journal of Police Strategies & Management, vol. 31 no. 1
Type: Research Article
ISSN: 1363-951X

Keywords

Article
Publication date: 2 March 2015

David H. Kaplan

This paper aims to show the present level of sustainable transportation, mainly walking and bicycling, on a large campus in the US Midwest and then analyzes some of the…

5797

Abstract

Purpose

This paper aims to show the present level of sustainable transportation, mainly walking and bicycling, on a large campus in the US Midwest and then analyzes some of the opportunities and impediments in increasing the modal share.

Design/methodology/approach

Three types of analysis are used. First, current level of walking and bicycling around the campus are measured during select mornings and afternoons. Second, a survey questionnaire completed by 668 students is tabulated and reported. Third, the campus and environs are inventoried to note those aspects of infrastructure which either facilitate or block walking or cycling.

Findings

This paper records generally low existing levels of sustainable transportation among students around a campus. There is a particularly low level of bicycling activity. Reasons have to do with time and convenience (especially among students who work), but also that many students do not enjoy bicycle access. Finally, student attitudes and an inventory of campus indicate that existing infrastructure discourages sustainable transportation activity around campus.

Research limitations/implications

This may be biased towards specific circumstances in the one institution we studied. However, there are several important implications on the factors spurring or impeding walking and bicycling which may be applied to other campus communities.

Practical implications

Understanding the campus impediments to walking and bicycling may help universities design more attractive and useful facilities.

Social implications

Great attention to bicycling and walking can improve the social environment on campus, as well as spur greater health among students and staff.

Originality/value

Several methods of measuring existing transportation patterns are applied, canvassing student attitudes towards sustainable transportation and then inventorying and mapping those campus features which could affect walking and bicycling activity.

Details

International Journal of Sustainability in Higher Education, vol. 16 no. 2
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 13 March 2019

Sarah Bundy Kirkpatrick

Bicycling enthusiasts have been organizing community events in US cities to demonstrate how bicycles may be of use in the aftermath of a disaster event. The purpose of this paper…

Abstract

Purpose

Bicycling enthusiasts have been organizing community events in US cities to demonstrate how bicycles may be of use in the aftermath of a disaster event. The purpose of this paper is to examine the perceived value of these events and levels of engagement in the same amongst emergency managers, community organizers and bicycling advocates.

Design/methodology/approach

Data were collected through 21 in-depth, telephone interviews with emergency management officials and bicycling advocates in bicycle-friendly jurisdictions in the USA and analyzed using initial and focused coding, analytic memos and theoretical sorting.

Findings

The study found that event organizers and other bicycle advocates widely embraced the concept as a means to change societal perceptions of bicycles as viable modes of transportation, indicating at least some level of interest in taking an active role in its pursuit. Emergency managers were generally receptive to the idea, but they largely saw the value as restricted to raising public awareness about hazards and individual preparedness measures; and they mostly envisioned for themselves a minimal role in event planning and execution.

Practical implications

The findings suggest that when operating in a resource-poor environment with limited public and political support, there are innovative partnerships and ideas that can be successfully leveraged to advance multiple purposes.

Originality/value

Almost no empirical research has looked at the disaster relief trial concept, given the relative newness and novelty of the idea. An examination of perceived value of disaster-oriented community bicycling events seems warranted as such events continue to grow in existing locations and emerge in new locales each year.

Details

Disaster Prevention and Management: An International Journal, vol. 28 no. 3
Type: Research Article
ISSN: 0965-3562

Keywords

Open Access
Article
Publication date: 7 August 2018

Qiang Yi, Stanley Chien, Lingxi Li, Wensen Niu, Yaobin Chen, David Good, Chi-Chih Chen and Rini Sherony

To support the standardized evaluation of bicyclist automatic emergency braking (AEB) systems, test scenarios, test procedures and test system hardware and software tools have…

1585

Abstract

Purpose

To support the standardized evaluation of bicyclist automatic emergency braking (AEB) systems, test scenarios, test procedures and test system hardware and software tools have been investigated and developed by the Transportation Active Safety Institute (TASI) at Indiana University-Purdue University Indianapolis. This paper aims to focus on the development of test scenarios and bicyclist surrogate for evaluating vehicle–bicyclist AEB systems.

Design/methodology/approach

The harmonized general estimates system (GES)/FARS 2010-2011 crash data and TASI 110-car naturalistic driving data (NDD) are used to determine the crash geometries and environmental factors of crash scenarios including lighting conditions, vehicle speeds, bicyclist speeds, etc. A surrogate bicyclist including a bicycle rider and a bicycle surrogate is designed to match the visual and radar characteristics of bicyclists in the USA. A bicycle target is designed with both leg pedaling and wheel rotation to produce proper micro-Doppler features and generate realistic motion for camera-based AEB systems.

Findings

Based on the analysis of the harmonized GES/FARS crash data, five crash scenarios are recommended for performance testing of bicyclist AEB systems. Combined with TASI 110-car naturalistic driving data, the crash environmental factors including lighting conditions, obscuring objects, vehicle speed and bicyclist speed are determined. The surrogate bicyclist was designed to represent the visual and radar characteristics of the real bicyclists in the USA. The height of the bicycle rider mannequin is 173 cm, representing the weighted height of 50th percentile US male and female adults. The size and shape of the surrogate bicycle were determined as 26-inch wheel and mountain/road bicycle frame, respectively. Both leg pedaling motion and wheel rotation are suggested to produce proper micro-Doppler features and support the camera-based AEB systems.

Originality/value

The results have demonstrated that the developed scenarios, test procedures and bicyclist surrogate will provide effective objective methods and necessary hardware and software tools for the evaluation and validation of bicyclist AEB systems. This is crucial for the development of advanced driver assistance systems.

Details

Journal of Intelligent and Connected Vehicles, vol. 1 no. 1
Type: Research Article
ISSN: 2399-9802

Keywords

Article
Publication date: 6 January 2012

Patricia Whannell, Robert Whannell and Richard White

The purpose of this paper is to provide executive management at a regional university with empirical data to justify, or otherwise, a substantial outlay of funds to support…

1574

Abstract

Purpose

The purpose of this paper is to provide executive management at a regional university with empirical data to justify, or otherwise, a substantial outlay of funds to support bicycle commuting as a viable strategy for the reduction of traffic congestion.

Design/methodology/approach

A custom designed questionnaire was completed by 270 participants who were enrolled in a first year undergraduate science, technology and society course which focussed on the environment and sustainability issues. The questionnaire targeted the likelihood that participants would use a bicycle to commute to university and the factors which influenced the decision to bicycle commute.

Findings

Principal components analysis identified a common underlying construct which addressed the likelihood to ride to university and involved the opportunity to ride on bike paths, the availability of appropriate facilities at the institution, knowledge of other people who rode to university and the number of study contact hours on a given day. Qualitative analysis identified route safety as the primary factor influencing the decision to bicycle commute. No association was identified between the likelihood to bicycle commute and the participants' confidence or experience level in riding a bicycle. While the study provides evidence to support the expenditure required to develop an appropriate built environment which facilitates bicycle commuting, it indicates that such action taken in isolation will have minimal effect on increasing this mode of commuting.

Research limitations/implications

The study was conducted to meet the needs of a particular institution and is not considered generally applicable. However, it provides a framework for others who may wish to conduct similar research.

Originality/value

This study targets a perceived gap in the literature in relation to the attitude of tertiary students towards bicycle commuting and provides empirical evidence to support bicycle commuting as a sustainable transport option.

Details

International Journal of Sustainability in Higher Education, vol. 13 no. 1
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 1 October 2004

Céline Farley, Marjan Vaez and Lucie Laflamme

The objectives of the study are to assess the impact of a community‐based bicycle‐helmet program aimed at children aged 5–12 years (about 140,000). A quasi‐experimental design…

Abstract

The objectives of the study are to assess the impact of a community‐based bicycle‐helmet program aimed at children aged 5–12 years (about 140,000). A quasi‐experimental design, including a control group, was used. Sex‐ and age‐group‐based changes in the risk of bicycle‐related head injury leading to hospitalisation were measured, using rate ratios. Compared with the pre‐program period, significant risk reductions were observed during the post‐program period among both boys (RR = 0.56, 95 per cent CI = 0.40, 0.77) and girls (RR = 0.52, 95 per cent CI = 0.33, 0.82), and among both younger (RR = 0.46, 95 per cent CI = 0.31, 0.68) and older (RR = 0.63, 95 per cent CI = 0.44, 0.89) children. A significant reduction was also observable during the program phase among the groups most at risk, i.e. boys (RR = 0.94, 95 per cent CI = 0.66, 1.35) and younger children (RR = 1.07, 95 per cent CI = 0.70, 1.63). The population‐based educational program significantly decreased the risk of head injuries among boys and girls despite observable differences in the voluntary adoption rate of bicycle‐helmet wearing. The impact was more pronounced among younger children.

Details

Health Education, vol. 104 no. 5
Type: Research Article
ISSN: 0965-4283

Keywords

Article
Publication date: 10 April 2020

Hong Yang, Yimei Hu, Han Qiao, Shouyang Wang and Feng Jiang

The purpose of this paper is to elaborate on the interactive conflicts between business and governmental authorities in the regulatory process of an emerging business model…

2016

Abstract

Purpose

The purpose of this paper is to elaborate on the interactive conflicts between business and governmental authorities in the regulatory process of an emerging business model: sharing economy. Focusing on bike sharing system, the study also investigates the conflict-handling strategy of bike sharing companies and government regulation.

Design/methodology/approach

An evolutionary game model is introduced to illustrate the interactive conflict between bike sharing companies and government regulation, combined with system dynamics (SD) to simulate the evolutionary conflict-handling strategies between the two players.

Findings

The dynamic strategies of the two players are observed, and under five conditions the conflict outcomes are evolutionary stable states. Simulations show that each party sacrifices part of its interest and adjust its strategy according to that of the other, indicating the conflict-handling strategy as a compromising mode. Furthermore, the strategies of bike sharing companies are sensitive to additional operation and maintenance costs for producing low-quality bicycles and costs of positive regulation, which provides theoretical guidance for regulatory authorities.

Originality/value

The station-less bike sharing come up in China recently, and it is an important research field of entrepreneurship. Owing to the uniqueness and novelty of the phenomenon, conflicts and challenges exist during the regulation process. Thus, the study practically contributes to the conflict-handling strategies of businesses and government under the context of sharing economy. Methodologically, as a novel issue with less available data to carry out empirical research, this study combines evolutionary game theory with SD to shed light on the complex interactions between businesses and government. The research method can be applied to other entrepreneurial studies.

Details

International Journal of Conflict Management, vol. 31 no. 3
Type: Research Article
ISSN: 1044-4068

Keywords

Article
Publication date: 2 November 2012

Ari de Wilde

The purpose of this paper is to explore twentieth century sportscapes and their role in the development of urban arenas as places of sport.

Abstract

Purpose

The purpose of this paper is to explore twentieth century sportscapes and their role in the development of urban arenas as places of sport.

Design/methodology/approach

Utilizing frame theory and sport business history scholarship, the author examines entrepreneurs' development of six‐day bicycle races at Madison Square Garden. The main primary sources include autobiographies, morgue files, and newspapers.

Findings

In this paper, it is argued that entrepreneurs' shaping and marketing of six‐day races and their sportscapes resulted in a popular sporting spectacle and helped to promote arenas as spaces and places of sport.

Originality/value

The paper demonstrates the process and development of “frame management” in urban arenas and their transition to spaces and places of sport. By exploring six‐day bicycle races at Madison Square Garden, the paper shows the importance of a now‐forgotten cultural event to the development of the multi‐billion dollar sport industry and to one of the world's most iconic arenas. The paper adds to scholarship on bicycle racing and marketing history, as well as the historiography of the sport industry.

Details

Journal of Historical Research in Marketing, vol. 4 no. 4
Type: Research Article
ISSN: 1755-750X

Keywords

1 – 10 of over 3000