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Open Access
Article
Publication date: 25 July 2022

Andrea Lucarelli

This study aims to outline an axiology of inclusivity, which can facilitate self-reflection on the possible impact of acting and pursuing a more inclusive branding and marketing…

1645

Abstract

Purpose

This study aims to outline an axiology of inclusivity, which can facilitate self-reflection on the possible impact of acting and pursuing a more inclusive branding and marketing for places.

Design/methodology/approach

By deconstructing the main assumption, which constitutes the new inclusive paradigm in the marketing and branding of places as more participatory, responsible and democratic, this article tackles critical and pragmatist concerns about the political dimension and its implications for branding and marketing theories and practices in the realm of places.

Findings

The article argues that, to be understood and enacted as inclusive, branding and marketing should be seen and act as (bio)political arts of government, characterized by the impolitical as an alternative form of political praxis, whose axiological foundation is based on a particular form of civism, which offers a different mode and stance of approaching political effects and impacts for all stakeholders involved.

Originality/value

Little has been written about the political value, substance and appearance that indicate inclusivity as a fundamental notion for participation, engagement and democracy. This article contributes to the existing literature, arguing that inclusivity should be demystified, as it may present a self-fulfilling discourse that might create political problems.

Details

Qualitative Market Research: An International Journal, vol. 25 no. 5
Type: Research Article
ISSN: 1352-2752

Keywords

Book part
Publication date: 28 January 2022

Andani Thakhathi

This opening chapter of this special volume of Research in Ethical Issues in Organizations (REIO) opens the anthology by setting the foundation for an authentic African…

Abstract

This opening chapter of this special volume of Research in Ethical Issues in Organizations (REIO) opens the anthology by setting the foundation for an authentic African philosophy. This establishment of an ‘African Philosophical Bedrock’ serves as a fundamental point of departure and primer for Bantu Wisdom as Transcendent Development drawing on the works of transcendent Bantu philosophers concerned with realising the golden mean capable of reconciling the extreme contradictions inherent in the social ills afflicting Africa. These intellectual trailblazers include Stephen Bantu Biko, Frantz Fanon, and Anton Muziwakhe Lembede. The philosophical bedrock herein established consists of four philosophical delineations systematically arranged in the following orderly fashion: (1) Logic, (2) Metaphysics, (3) Axiology, and (4) Epistemology. After presenting and justifying the development of the bedrock, Bantu Wisdom and its associated key terms are conceptualised and defined in order to create a conceptual framework through which the problem of ‘Compound-Indignity’ may be understood and addressed. This chapter then comes to a close by introducing the idea of Transcendent Development and its harmonising essence – the golden mean – that reconciles antagonistic dualisms underpinning the ‘compound-indignity’ problem. As such, this chapter serves as a Transcendent Development paradigmatic primer and philosophical point of departure for the further development of authentic African ethics.

Details

Transcendent Development: The Ethics of Universal Dignity
Type: Book
ISBN: 978-1-80262-260-7

Keywords

Article
Publication date: 12 April 2023

Gautam Mahajan, V. Kumar, Marco Tregua and Roberto Bruni

This paper aims to present the seven organizational principles for developing value-dominant logic (VDL) thinking and advancing it toward making a business purposeful and open to…

Abstract

Purpose

This paper aims to present the seven organizational principles for developing value-dominant logic (VDL) thinking and advancing it toward making a business purposeful and open to a lifestyle of value for humanity at large.

Design/methodology/approach

VDL considers value as rooted on axiology, actor-network theory, the hygge concept and is deployed through seven organizational principles deriving from the original eight VDL principles (Mahajan, 2017).

Findings

It is necessary to consider value in its polysemous meanings as an emergent element and a result of people’s interpretation based on norms and beliefs. At the same time, managers conceptualize businesses to create stimuli for the markets and society and favoring the emergence of a positive and sustainable value. This study explains how organizations and managers can be driven by norms and beliefs and a purpose to make decisions and assume postures and behaviors capable of stimulating the emergence of positive and sustainable value, creating opportunities for humanity at large; this managerial behavior creates conditions for value creation, and it is framed in VDL.

Research limitations/implications

A research agenda is provided that can spawn fruitful research in VDL.

Practical implications

This study develops the theoretical roots for a management approach that will support organizations and managers in interpreting their role as stimulators of value.

Social implications

The study focuses on the well-being and happiness of all the stakeholders.

Originality/value

The study developed organizational principles deeply rooted in the VDL.

Details

European Journal of Marketing, vol. 57 no. 5
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 1 October 2005

Jon‐Arild Johannessen and Johan Olaisen

To discuss systemic thinking in relation to the naturalistic position in the philosophy of social science. To develop the theme in two parts: Part I: systemic thinking and the…

1015

Abstract

Purpose

To discuss systemic thinking in relation to the naturalistic position in the philosophy of social science. To develop the theme in two parts: Part I: systemic thinking and the naturalistic position; and Part II: the systemic position.

Design/methodology/approach

A cybernetic approach is taken, and a discussion on what is the foundation for the philosophy of social science for systemic thinking and the systemic position is developed.

Findings

The findings of Part I have been given. Part II analyses the systemic position and considers the classical controversy in social science between methodological individualism and methodological collectivism (holism). The pre‐condition on which the systemic position is based is given. The ideal requirements set up by the systemic position are presented under the headings: espistemology/methodology; ontology; axiology; and the ethical position.

Practical implications

Provided assistance to social scientists who study social systems from the systemic or cybernetic viewpoint and give a practical analysis of the systemic position. Provides researchers and others working in this field with an investigation of the role and conduct of social scientists.

Originality/value

It positioned systemic thinking in relation to the philosophy of social science.

Details

Kybernetes, vol. 34 no. 9/10
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 20 January 2020

Necati Aydin

This paper aims to explore the root cause of growing gap in Islamic moral ideals and practices by examining paradigmatic foundation and moral axioms of Islamic business ethics. It…

Abstract

Purpose

This paper aims to explore the root cause of growing gap in Islamic moral ideals and practices by examining paradigmatic foundation and moral axioms of Islamic business ethics. It compares and contrasts Tawhidi and secular paradigms in terms of their moral axioms and ethical mandates.

Design/methodology/approach

The paper first presents the paradigmatic foundation of Islamic ethics, namely, ihsan ethics. Second, it compares Tawhidi paradigm of Islam with secular paradigm in respect to their ontological, axiological, anthropological and teleological differences. Third, it links to Islamic moral axioms to the relevant paradigmatic pillars. Fourth, it defines “ihsan ethics” based on Tawhidi paradigm and moral axioms. Finally, it sheds some light on the gap between moral ideals and realities through the theory of ihsan ethics.

Findings

The paper attempts to provide strong conceptual and theoretical tools to understand ethical problems in the Muslim societies. The paper makes a strong case that Muslim minds shall be de-secularized to perceive the reality, truth and telos within Tawhidi worldview. As Muslims reach the level of ihsan by perceiving transcendental reality, they are likely to practice what they preach.

Originality/value

The paper proposes “ihsan ethics” based on Tawhidi worldview and Islamic moral axioms.

Details

Journal of Islamic Accounting and Business Research, vol. 11 no. 2
Type: Research Article
ISSN: 1759-0817

Keywords

Article
Publication date: 2 October 2018

Clifford G. Hurst

The purpose of this paper is to expand the recent lines of inquiry into entrepreneurial cognition by focusing on the structure of values as an important aspect of cognition. Value…

Abstract

Purpose

The purpose of this paper is to expand the recent lines of inquiry into entrepreneurial cognition by focusing on the structure of values as an important aspect of cognition. Value theory, or axiology, posits that the capacity to value and to make value judgments is a distinctly human function – one that is a higher order process than is pure cognition alone.

Design/methodology/approach

This study is designed as a quantitative discovery. A well-established assessment instrument from the field of value science is used to measure deep-seated, evaluative thought patterns for a sample of founders of early stage startups and a comparative sample of senior managers. Value structures underlying cognition for individuals across these samples are compared to reveal both similarities and differences between the groups.

Findings

This study identifies a cognitive process underlying opportunity recognition, evaluation and exploitation, known as integration. This study finds that entrepreneurs have stronger capacities for integrative thinking than do managers. In contrast to other published research, this study finds that early stage entrepreneurs are not characterized by hubris, an inflated sense of self-efficacy, nor an exceptional capacity for action.

Originality/value

This paper extends the study of entrepreneurial cognition by applying an empirical measure of the foundational levels of cognition. It reveals heretofore unarticulated differences, as well as similarities, between entrepreneurs and managers.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 25 no. 2
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 1 June 1999

Lewis E. Hill

An intellectual symbiosis exists between social economics and institutional economics because the strengths and weaknesses of these two leading schools of heterodox economic…

5890

Abstract

An intellectual symbiosis exists between social economics and institutional economics because the strengths and weaknesses of these two leading schools of heterodox economic thought are complementary. Axiology and goals are the strength of social economics and the weakness of institutional economics. Epistemology and methodology are the strength of institutional economics and the weakness of social economics. The rationalistic and metaphysical axiology of the social economists can be effectively merged with the empirical and pragmatic epistemology of the institutional economists. The resulting symbiotic synthesis will certainly provide the basis for a creative integration of social and institutional economics into a new and improved school of heterodox economic thought.

Details

International Journal of Social Economics, vol. 26 no. 6
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 1 June 1988

Jan Mattsson

Based on Hartman's value theory (axiology), the article outlines and tests a forced rank order method to measure the company value pattern perceived by its employees. Pattern…

Abstract

Based on Hartman's value theory (axiology), the article outlines and tests a forced rank order method to measure the company value pattern perceived by its employees. Pattern characteristics of the ranking orders include: presented mean as a measure of over‐ or under‐valuation; precision as an estimation of agreement on position; and consistency as the degree of reliability in valuing. Using two separate 18‐item scales, one for the “present” and one for the “desired” state of the company, respondents were asked to rank order according to their “ideal” company. Results showed a very good resemblance to the reference order used and only a few items were subject to modification.

Details

European Journal of Marketing, vol. 22 no. 6
Type: Research Article
ISSN: 0309-0566

Keywords

Open Access
Article
Publication date: 13 October 2023

Weng Marc Lim

This article aims to explain the role of philosophical anchors and research paradigms in business research, and how they can be extrapolated in the transformative era of…

2588

Abstract

Purpose

This article aims to explain the role of philosophical anchors and research paradigms in business research, and how they can be extrapolated in the transformative era of automation, digitalization, hyperconnectivity, obligations, globalization and sustainability (ADHOGS) in the midst of disruption, volatility, uncertainty, complexity and ambiguity (DVUCA).

Design/methodology/approach

This article entails a general review based on the 3Es of exposure, expertise and experience, delving into the ontological, epistemological, methodological, axiological and rhetorical aspects of the major research paradigms—i.e. positivism, post-positivism, constructivism, interpretivism and pragmatism—and their interplay with the emergent trends shaping business research.

Findings

This article underscores the multifaceted nature of business research in the modern day, with an increasing need for blending, or shifting between, research paradigms to address the complex issues arising from automation, digitalization, hyperconnectivity, obligations, globalization and sustainability (ADHOGS). This article also highlights the nuanced interplay between research paradigms and theoretical perspectives, demonstrating the rich, diverse potential of business research inquiries.

Research limitations/implications

While this article provides a broad overview of the interplay between research paradigms and emerging trends, future research could explore each of these interplays in greater detail, conducting empirical studies or utilizing specific case studies.

Practical implications

Researchers and practitioners should be open to adopting, combining or switching between different paradigms according to the demands of their research questions, context and trends shaping the business landscape, thereby underscoring the need for methodological flexibility and reflexivity in business research.

Social implications

The shift toward embracing digital transformations and integrating sustainability in business research holds significant implications, driving socially responsible and sustainable business practices at the micro-level, and by extension, industrial revolution and sustainable development at the macro-level.

Originality/value

This article offers a holistic and contextualized view of the philosophy of science and research paradigms for business research, bridging the gap between philosophical foundations and contemporary research trends.

Article
Publication date: 1 April 2006

K.T. Connor

Ethics in organizations has become a critical issue, one which requires an accurate assessment of ethical vision and of the alignment among various elements of the organization

3063

Abstract

Purpose

Ethics in organizations has become a critical issue, one which requires an accurate assessment of ethical vision and of the alignment among various elements of the organization. Moreover, the sensitive nature of the concept requires a measurement methodology which counteracts the bias potential of self‐report assessment. This article proposes a way to address these requirements.

Design/methodology/approach

It reviews the importance of addressing the ethics issue and delineates a methodology based on the logic of decision making rather than on taxonomies, codes, and self‐report. The basic understandings of axiology and axiometrics are described, as well as an axiological ethics model. Preliminary organizational analysis yields data addressing the issues of the relative importance afforded to key components of ethics by management and employees, and perceptions of the degree to which an ethical climate exists.

Findings

The data collected indicate that the organization studied had uneven alignment. Management misjudged the level of congruence between management's vision and employees' vision, and there were often wide gaps in both groups between vision and perceived reality. Moreover, some issues that were primary among employees received little attention by management.

Originality/value

The article proposes that this new axiometric methodology transcends the limits of both conventional self‐report and observation measures of sensitive issues, and provides an ideal resource for understanding an organization's targets for ethical training and transformation.

Details

Industrial and Commercial Training, vol. 38 no. 3
Type: Research Article
ISSN: 0019-7858

Keywords

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