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Article
Publication date: 19 September 2016

Isto Huvila

The purpose of this paper is to discuss the affective premises and economics of the influence of search engines on knowing and informing in the contemporary society.

Abstract

Purpose

The purpose of this paper is to discuss the affective premises and economics of the influence of search engines on knowing and informing in the contemporary society.

Design/methodology/approach

A conceptual discussion of the affective premises and framings of the capitalist economics of knowing is presented.

Findings

The main proposition of this text is that the exploitation of affects is entwined in the competing market and emancipatory discourses and counter-discourses both as intentional interventions, and perhaps even more significantly, as unintentional influences that shape the ways of knowing in the peripheries of the regime that shape cultural constellations of their own. Affective capitalism bounds and frames our ways of knowing in ways that are difficult to anticipate and read even from the context of the regime itself.

Originality/value

In the relatively extensive discussion on the role of affects in the contemporary capitalism, influence of affects on knowing and their relation to search engine use has received little explicit attention so far.

Details

Aslib Journal of Information Management, vol. 68 no. 5
Type: Research Article
ISSN: 2050-3806

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Book part
Publication date: 26 March 2020

Renee Middlemost

In 2015, Idris Elba declared ‘I’m probably the most famous Bond actor in the world … and I’ve not even played the role’. Speculation about Elba taking on the role of the…

Abstract

In 2015, Idris Elba declared ‘I’m probably the most famous Bond actor in the world … and I’ve not even played the role’. Speculation about Elba taking on the role of the world’s most famous spy has circulated for over a decade, fuelled by current Bond Daniel Craig’s assertion that the role has ruined his life. This chapter will examine the role of fans in driving hype about the future of Bond, focusing on the case study of alt-right outrage at the potential casting of Elba. The anti-Elba camp have framed their outrage as informed by authorial intent, and the desire to maintain canon, with claims that Ian Fleming’s Bond was, and should always be white and Scottish. Bond’s expansive narrative universe has remained constant since its inception, enabling fans of the series to form an emotional connection and sense of ownership over the text as a cohesive brand, a form of ‘affective economics’ (Hills, 2015; Jenkins, 2006a). By situating the debate over Elba’s suitability within the timeline of the Bond franchise, the author will posit that the rigid casting and structure of the film series to date enables feelings of fan ownership to flourish. Whilst the influence of vocal fan groups has altered the future direction of numerous popular texts, this chapter will suggest that the sameness of Bond-as-brand provides the justification for fan backlash towards potential change. In sum, this chapter will highlight the Elba-as-Bond rumours as a reflection of the contemporary political moment which seeks to flatten out difference under the auspice of protecting the canon and tradition of ‘brand Bond’.

Details

From Blofeld to Moneypenny: Gender in James Bond
Type: Book
ISBN: 978-1-83867-163-1

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Article
Publication date: 27 May 2014

Mohammed S. Khaled and Stephen P. Keef

The focus is on the seasonal affective disorder SAD hypothesis of Kamstra, Kramer and Levi (KKL). Examines the arguments advanced by KKL (2012) in their reply to the…

Abstract

Purpose

The focus is on the seasonal affective disorder SAD hypothesis of Kamstra, Kramer and Levi (KKL). Examines the arguments advanced by KKL (2012) in their reply to the criticisms of the hypothesis raised by Kelly and Meschke (2010).

Design/methodology/approach

Uses a mixture of research synthesis and standard statistical analysis to investigate the reliability of the claims raised and the veracity of the statistical arguments.

Findings

The synthesis of the literature, and of the empirical models employed therein, raises questions about the validity of the SAD hypothesis.

Originality/value

Offers a rigorous analysis of whether there is a sound statistical basis for the SAD hypothesis which is frequently cited in the literature as support for the importance of behavioural finance.

Details

International Journal of Managerial Finance, vol. 10 no. 3
Type: Research Article
ISSN: 1743-9132

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Article
Publication date: 21 September 2015

Saouré Kouamé, David Oliver and Serge Poisson-de-Haro

The purpose of this paper is to extend earlier findings suggesting that affective diversity is always negative for group performance, by examining its influence on…

Abstract

Purpose

The purpose of this paper is to extend earlier findings suggesting that affective diversity is always negative for group performance, by examining its influence on managerial decision performance in a more controlled environment.

Design/methodology/approach

In an attempt to mitigate some of the many methodological challenges associated with studies in “real-word” contexts, the authors chose to adopt a quasi-experimental research design involving teams of master of business administration students engaged in managerial decision making. This research design is consistent with previous research conducted in the area of affect and individual or group-level outcomes.

Findings

The results indicate that both positive and negative affective diversity are positively associated with managerial decision performance, although only the relationship with negative affective diversity is significant. Overall, these findings support the idea that affective diversity may constitute a strength in the context of managerial decision making. These results contrast with the findings of previous studies.

Research limitations/implications

Further quantitative and qualitative investigation is recommended in order to clarify the contradictory results between the current study and previous research. Specifically, this investigation might concern the effect of contingency factors such as type of team (i.e. ad hoc vs long term), type of task and team-level self-regulation ability.

Originality/value

Since the seminal work of Barsade et al. (2000), no further studies have attempted to resolve some of the empirical questions emerging from preliminary research on affective diversity. The paper thus provides new insights into the effects of affective diversity.

Details

Management Decision, vol. 53 no. 8
Type: Research Article
ISSN: 0025-1747

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Article
Publication date: 5 October 2015

Stephanie Janes

The purpose of this paper is to investigate the ways in which players and producers of promotional alternate reality games (ARGs) negotiate their commercial status…

Abstract

Purpose

The purpose of this paper is to investigate the ways in which players and producers of promotional alternate reality games (ARGs) negotiate their commercial status, similar to the way in which Matt Hills (2002) argues fan communities negotiate their position within a commercial media industry.

Design/methodology/approach

In-depth interviews with game designers is combined with the results of an online player survey and qualitative analysis of discussion on player forums. This provides a strong platform from which to discuss player and producer attitudes towards the status of promotional ARGs as marketing materials.

Findings

Both players and producers use various strategies which allow them to negotiate their relationship to the commercial nature of promotional ARGs. These include a focus on the immersive nature of the games (also known as the “This Is Not a Game” philosophy), defining their creative interests strongly against the perceived commercial interests of corporate media companies and an emphasis on the personal, emotional or affective impact of the games.

Originality/value

In the very slim body of academic work on promotional ARGs, few scholars have considered the status of the games as marketing from the perspective of the audience. The paper provides original audience research which is of value and interest to scholars in a diverse variety of disciplines, and to anyone involved in the production or consumption of ARGs.

Details

Arts and the Market, vol. 5 no. 2
Type: Research Article
ISSN: 2056-4945

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Article
Publication date: 17 November 2020

Shuguang Zhao and Xuan Wu

“Fostered idols” refer to entertainment idols and young stars-in-the-making who begin their careers as amateurs. Today, the fostered idol model has become increasingly…

Abstract

Purpose

“Fostered idols” refer to entertainment idols and young stars-in-the-making who begin their careers as amateurs. Today, the fostered idol model has become increasingly popular in China, and fans demonstrate incredible consumption power. Despite the booming market, little is known about this phenomenon. Therefore, this study aims to explore fans’ motivations and consumption practices from the consumer’s perspective within the framework of self-determination theory.

Design/methodology/approach

In all 20 in-depth interviews with fostered idol fans were conducted through online phone calls. The interviews were recorded, transcribed and subsequently analysed using a grounded approach.

Findings

The results indicate that fans’ consumption practices are motivated both intrinsically and extrinsically. Intrinsic motivation includes sensory pleasure while extrinsic motivations are composed of a sense of being needed and a sense of success. Extrinsic motivations play a dominant role and reflect the needs of relatedness and competence. Additionally, consumption practices are found to be consistent with motivations.

Research limitations/implications

The results show the crucial role of psychological satisfaction experienced by fans in the consumption of the fostered idol and highlight the importance of a relatedness- and competence-supportive environment to secure fans’ persistent consumption and loyalty.

Originality/value

This study focuses on fans of fostered idols that has not been explored in existing studies and offers valuable insights regarding the similarities and differences between fan consumption in China and other Asian countries. The results will inform marketing practitioners for the development of effective strategies and business decisions.

Details

Journal of Consumer Marketing, vol. 38 no. 1
Type: Research Article
ISSN: 0736-3761

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Book part
Publication date: 19 September 2012

Heather Loyd

Purpose – This chapter presents 5- to 12-year-old girls in their performances of persuasion and social control among peers in their inner city Neapolitan neighborhood of…

Abstract

Purpose – This chapter presents 5- to 12-year-old girls in their performances of persuasion and social control among peers in their inner city Neapolitan neighborhood of the Quartieri Spagnoli. It demonstrates how Quartieri Spagnoli girls employ rhetorical practices of appiccecarse (argumentation), specifically “shutdown” attacks, in attempts to advance one's social positioning and present themselves in control of a situation, while contemporaneously creating moral order among peers. In addition, this chapter elucidates how conflict can also strengthen relational bonds through the creation of alliances.

Methodology/approach – The analysis is based on 16 months of linguistic anthropological fieldwork. Seven focal girls and 16 of their female peers were observed and video-recorded in the home and in neighborhood streets.

Findings – Quartieri Spagnoli girls deploy a grammar of social control, including threats, directives, insults, physical attacks, wit, and intonation, to influence each other's behaviors and establish alliances and social hierarchy in their peer groups. This chapter demonstrates how those who demand control present themselves as agents who have power over other subjects and who themselves cannot be acted upon.

Social implications – Girls’ rhetorical skills serve to buy them status and situational power in their peer groups, offsetting feelings of powerlessness in an environment where they are otherwise excluded from mainstream peer groups and society.

Originality/value of chapter – This chapter offers a window onto young girls’ verbal prowess in establishing respect on inner city streets, a topic that has been almost exclusively reserved for males.

Details

Disputes in Everyday Life: Social and Moral Orders of Children and Young People
Type: Book
ISBN: 978-1-78052-877-9

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Book part
Publication date: 13 March 2012

Louise Morley

This chapter is based on data from an international research project entitled ‘Gender Equity in Commonwealth Higher Education’ (GECHE). Funded by the UK Department for…

Abstract

This chapter is based on data from an international research project entitled ‘Gender Equity in Commonwealth Higher Education’ (GECHE). Funded by the UK Department for International Development (DFID) and the Carnegie Corporation of New York from 2003 to 2005, this project examined interventions for gender equity in relation to access, staff development and curriculum transformation in Nigeria, South Africa, Sri Lanka, Tanzania and Uganda. Data were collected via literature and policy review and interview data from a sample size of 200 including students, academic staff, managers and policymakers in the five countries. The key findings suggested that gender equality was promoted by widening participation and affirmative action policy interventions, national and international policy initiatives, and community links and coalitions. Gender equality was being impeded by gender violence, gendered organisational and social cultures and micropolitics, male domination, lack of understanding of diversity, low numbers of women in senior academic and management positions and beliefs in gender neutrality rather than gender awareness.

Details

As the World Turns: Implications of Global Shifts in Higher Education for Theory, Research and Practice
Type: Book
ISBN: 978-1-78052-641-6

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Article
Publication date: 6 May 2014

Rachel L. Finn and Kush Wadhwa

This paper aims to study the ethics of “smart” advertising and regulatory initiatives in the consumer intelligence industry. Increasingly, online behavioural advertising…

Abstract

Purpose

This paper aims to study the ethics of “smart” advertising and regulatory initiatives in the consumer intelligence industry. Increasingly, online behavioural advertising strategies, especially in the mobile media environment, are being integrated with other existing and emerging technologies to create new techniques based on “smart” surveillance practices. These “smart” surveillance practices have ethical impacts including identifiability, inequality, a chilling effect, the objectification, exploitation and manipulation of consumers as well as information asymmetries. This article examines three regulatory initiatives – privacy-by-design considerations, the proposed General Data Protection Regulation of the EU and the US Do-Not-Track Online Act of 2013 – that have sought to address the privacy and data protection issues associated with these practices.

Design/methodology/approach

The authors performed a critical literature review of academic, grey and journalistic publications surrounding behavioural advertising to identify the capabilities of existing and emerging advertising practices and their potential ethical impacts. This information was used to explore how well-proposed regulatory mechanisms might address current and emerging ethical and privacy issues in the emerging mobile media environment.

Findings

The article concludes that all three regulatory initiatives fall short of providing adequate consumer and citizen protection in relation to online behavioural advertising as well as “smart” advertising.

Originality/value

The article demonstrates that existing and proposed regulatory initiatives need to be amended to provide adequate citizen protection and describes how a focus on privacy and data protection does not address all of the ethical issues raised.

Details

info, vol. 16 no. 3
Type: Research Article
ISSN: 1463-6697

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Book part
Publication date: 30 October 2004

Orly Lobel

It has been argued that the workplace and the labor market in general, by processes of education, mobility and competition, have become the main forces behind the…

Abstract

It has been argued that the workplace and the labor market in general, by processes of education, mobility and competition, have become the main forces behind the individualization and atomization in societies and in people’s lives. This paper inquires into the tensions between solidarity, identity, and individualism among workers in their efforts to organize collective struggles to improve their workplaces and their lives. Drawing on the dilemmas of increased diversity in the new workplace, the paper delineates three models of organized labor: (1) The Universalist-Individualist model of organized labor, peaking at the New Deal crisis and embedded in National Labor Relations Act, as an attempt to establish universal solidarity, which suppressed differences and presented a unified worker voice; (2) The Separatist model, which emerges as a reaction to intragroup exclusion and involves fragmentation of workers into identity groups, each representing the interests of its members; (3) The Coalitionist-Altruist model, envisioned in the paper as a middle ground between solidarity and self-interest, through interrelated moves: a move from totalizing universal solidarity to coalitionist solidarity through continuous dialogue and “rotation of centers” and a move from rights-based identity politics and the dominance of employment antidiscrimination claims to a fuller substantive theory for social reform.

Details

Diversity in the Work Force
Type: Book
ISBN: 978-0-76230-788-3

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