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Article
Publication date: 3 February 2025

Yan Putra Timur, Ahmad Ajib Ridlwan, Sri Abidah Suryaningsih, Khusnul Fikriyah, Fitriah Dwi Susilowati and Azidni Rofiqo

The study aims to investigate the push, pull and mooring effects toward switching intention to halal tourism.

Abstract

Purpose

The study aims to investigate the push, pull and mooring effects toward switching intention to halal tourism.

Design/methodology/approach

This study is a quantitative study by accommodating a convenience sampling approach and google form media as a medium for distributing questionnaires. The object of this study is 420 Muslim tourists who have visited at least once in halal tourist attractions in Indonesia. The data were processed using a partial least squares structural equation modeling approach using the SmartPLS 4.0.

Findings

The results of the study indicate that the push factors (low service, low satisfaction and low trust), pull factors (future expectation, alternative attractiveness and Sharia compliance) and religiosity have a positive and significant influence on the switching intention in tourism. In contrast, social influence has an insignificant effect on the switching intention toward halal tourism.

Research limitations/implications

This study only accommodates Muslim and domiciled respondents in Java Island, Indonesia.

Practical implications

Improving service quality and information, particularly related to the needs of Muslim travelers (such as the availability of halal food, prayer facilities, and so on), is highly recommended as a differentiating strategy that can enhance brand equity for halal tourism providers. The government and halal tourism stakeholders can collaborate with various parties, such as universities or associations, to organize seminars, public lectures and training programs.

Originality/value

This study expands the understanding of the key determinants of switching behavior to halal tourism destinations. To the best of the author’s knowledge, this study is the first study to examine switching behavior to halal tourism and the first study to use push-pull-mooring theory in the context of halal tourism.

Details

Journal of Islamic Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 13 May 2019

Abbie-Gayle Johnson and Ioanna Samakovlis

The purpose of this paper is to examine the production of smart tourism knowledge, thereby revealing the development of the concept through collaborative networks.

1783

Abstract

Purpose

The purpose of this paper is to examine the production of smart tourism knowledge, thereby revealing the development of the concept through collaborative networks.

Design/methodology/approach

A bibliometric analysis, which enables visual mapping and observation of the domain, was conducted using journal articles retrieved during the period of 2000 to 2018.

Findings

The understanding of smart tourism is shaped and enhanced through collaborative network of researchers. As the domain develops, its reach expands across different networks as well as core themes.

Research limitations/implications

Data for the study was generated from English-written journal articles that were produced from a database search of specific keywords associated with smart tourism.

Practical implications

Findings can prove useful to academic researchers and industry practitioners to aid their understanding of smart tourism research development, identify the underlying context and aid in coherent development of the concept.

Originality/value

The paper is one of the first articles to provide a greater understanding of smart tourism as a research topic by examining its evolution in an academic context through bibliometric analysis.

研究目的

本论文对智慧旅游相关知识进行审阅, 并通过协作网络对其概念发展进行梳理。

研究设计/方法/途径

本论文采用Gephi文献计量分析方法, 对其相关领域的发展进行视觉化处理, 构建出发展图。研究样本为2000年至2018年发表的期刊文章, 通过在线搜索数据库获得。

研究结果

通过研究者之间的协作网络, 本论文研究结果对智慧旅游的认识清晰形成并且更加深刻。自智慧旅游领域发展以来, 其发展扩展到不同网络以及多个核心主题。

研究理论限制/意义

研究样本只局限于数据库中的英文期刊文章, 以及采用有限的智慧旅游的关键词搜索。

研究实践意义

研究结果对学术学者和业界人士有着深刻效用, 以帮助他们对智慧旅游研究发展构筑清晰理解, 找到其研究背景以及概念发展的核心过程。

Details

Journal of Hospitality and Tourism Technology, vol. 10 no. 4
Type: Research Article
ISSN: 1757-9880

Keywords

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