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Article
Publication date: 9 May 2023

Tatiana Gladkikh and Hugues Séraphin

This concluding paper offers an overview of the academic and practitioner approaches to the issue of well-being in the luxury yachting sector of tourism, highlighting the…

Abstract

Purpose

This concluding paper offers an overview of the academic and practitioner approaches to the issue of well-being in the luxury yachting sector of tourism, highlighting the significance of the theme issue. The paper proposes a Model of Luxury Yachting Research illustrating the relationship between the areas directly affecting well-being and suggests that the Model can serve as a road map for further research in the field.

Design/methodology/approach

This paper argues that luxury yachting could be considered as a form of tourism which contributes to the well-being of a wide range of stakeholders relevant to the sector, and not only to those who experience their holidays on board luxury yachts. It builds on the range of contributions in this theme issue, using a synthesis of the knowledge generated from this publication.

Findings

The paper argues that luxury yachting as a specific and unique sector of tourism, which presents itself as a meta economic sector, is representative of the evolution of global finance and the global economy. Additionally, luxury yachting can act as a transformative societal force which positively encompasses and impacts its relevant stakeholders and sectors. The synthesises of the articles presented in this issue identifies four main areas of further academic enquiry in the field.

Originality/value

The value of this paper is that it presents luxury yachting as a prism which enables the investigation of the issue of well-being in the context of luxury tourism. This theme issue has addressed the well-being aspect of the luxury yachting tourism and, by doing so, has emphasised the significance of luxury yachting as a field of research which is ripe for extensive academic investigation. The outcomes of the issue have informed the Model of Luxury Yachting Research, a road map which is offered as a guide for further research in the field of luxury tourism.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 27 April 2023

Thirumaran K, Emiel L. Eijdenberg and Caroline Wong

This study aims to advance the scholarship of yachting in the context of wellness by exploring the following research question: in what ways is wellness created and experienced by…

Abstract

Purpose

This study aims to advance the scholarship of yachting in the context of wellness by exploring the following research question: in what ways is wellness created and experienced by luxury yachting?

Design/methodology/approach

Since the extant journal literature from 2012–2023 in peer-reviewed journals is limited on the topic that links luxury yachting and wellness, the authors drew on other sources such as books and chapters in edited volumes. A third layer of material was drawn from the grey literature such as mass media and business websites. Following the Preferred Reporting Items for Systematic reviews and Meta-Analyses extension for Scoping Reviews (PRISMA-ScR) method, the authors examined 18 publications relating to the intersectionality of yachting and wellness.

Findings

Manufacturing and charter companies in the yachting industry are focused on creating and emphasizing features onboard that create a self-caring and wellness experience. The yacht design, spatial influences and the leisure time spent at destinations on anchor can also add value to wellness. This study enables us to understand the kinds of signals received by manufacturers and the media from yachting clients. These signals relate to the types of wellness needs and activities, as well as how crews and chefs create the best hospitality experiences for their clients.

Originality/value

Given the scarce and niche nature of research on yachting and wellness, this paper explores future research areas in wellness through luxury yachting which include hospitality aspects of creating and co-creating wellness experience on board the yacht and viewing yachting as a lifestyle necessity product for all levels of wealth and well-being.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 11 April 2023

Brianna Wyatt

The purpose of this paper is to discuss the dark side of luxury yachting, with specific focus on the treatment and well-being of yacht crews.

Abstract

Purpose

The purpose of this paper is to discuss the dark side of luxury yachting, with specific focus on the treatment and well-being of yacht crews.

Design/methodology/approach

The paper is based on a literature review of key terms: luxury yachting; yacht crews; well-being; maritime tourism and yacht guests.

Findings

The paper observes luxury yachting as having a hidden dark side that is impacting on the overall well-being of yacht crews who are responsible for producing luxury yachting experiences. It discusses scholarly research and industry reports into both luxury yachting tourism and yacht crew management and experiences.

Practical implications

The success of the Below Deck television franchise has had a direct influence on the growing phenomenon of luxury yachting tourism. Behind the happy smiles and grandeur of the luxury experience, there is a dark side to this booming industry that requires further investigation and resolutions to enhance yacht crew well-being without impacting the guest experience.

Originality/value

This paper presents luxury yachting as a growing tourism phenomenon. It explores the dark side of this industry from the experiences of yacht crews, who are generally seen, but not heard.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 20 April 2023

Therez B. Walker, Sophia Rolle and Michelle McLeod

This viewpoint article aims to explore yachting tourism in the Caribbean to understand its contribution to the economic and social well-being of stakeholders. In terms of the…

Abstract

Purpose

This viewpoint article aims to explore yachting tourism in the Caribbean to understand its contribution to the economic and social well-being of stakeholders. In terms of the overall marine tourism offering, several Caribbean countries have designated a yachting tourism industry as being part and parcel of tourism development, while other countries have focused on cruise tourism. This viewpoint article argues for supporting the development of the yachting tourism industry in small islands since yachting tourism has a potentially positive impact on the tourism industry overall.

Design/methodology/approach

Descriptive case studies were conducted in Antigua and Barbuda, The Bahamas and the British Virgin Islands (BVI) to compare the contributions of the yachting tourism industry. Secondary data sources were utilized to derive the information by analyzing relevant newspaper articles, tourism statistics, books and journal articles.

Findings

The Caribbean continues to benefit from a yachting tourism industry with prominent yachting destinations in the Northern Caribbean of the archipelago of islands. The yachting tourism industry has proven to be resilient, and yachting visitors may also integrate within local communities and support several economic activities.

Practical implications

One potential practical implication is the adoption of policies that support the growth of the yachting tourism industry. Another practical implication is overcoming the challenges of the yachting tourism industry by adopting certain management solutions.

Originality/value

The value of the viewpoint article is to derive a greater contribution from marine tourism activities in the Caribbean. Tourism policies and plans should consider the growth of the yachting industry as an integral part of tourism development and somewhat shift focus from the dominant cruise tourism sector.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 13 April 2023

Vikas Gupta and Hiran Roy

This study explored the experiences and perceptions of stakeholders concerning luxury yachting in the Fiji Islands. It also revealed the facilities provided on luxury yachts

Abstract

Purpose

This study explored the experiences and perceptions of stakeholders concerning luxury yachting in the Fiji Islands. It also revealed the facilities provided on luxury yachts, significant challenges faced by stakeholders in the yachting business, major luxury yacht operators and the safety measures in place for the patrons/consumers of luxury yachting.

Design/methodology/approach

It employed an exploratory qualitative methodology that incorporated 16 in-depth semi-structured face-to-face interviews with stakeholders in the luxury yachting businesses via contact with superyacht agents. The interview participants for this research were selected based on a non-random sampling technique in the major marinas of the Fiji Islands (i.e. Port Denarau Marina, Copra Shed Marina, Savusavu, Royal Suva Yacht club, and Vuda marina).

Findings

Results revealed that the services/facilities provided on luxury yachts are state-of-the-art; however, there is a need to integrate luxury yachting with more personalized, creative, unique and innovative experiences. Findings also suggest the need for government funding for the redevelopment/renovation of some ports and provide skill-based training for yacht employees.

Originality/value

This study contributes to filling some of the gaps in the luxury yachting literature in Fiji and sheds light on stakeholders' perceptions of the amenities offered at marinas and ports, significant challenges in the yachting industry and safety measures in place for patrons.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 4 June 2018

Andrew Jones and Caroline Navarro

The Rolex Middlesea sailing event takes place in Malta on an annual basis. The race forms part of a number of new tourism initiatives supported by the Maltese Government. These…

1288

Abstract

Purpose

The Rolex Middlesea sailing event takes place in Malta on an annual basis. The race forms part of a number of new tourism initiatives supported by the Maltese Government. These aim to diversify the Maltese tourism economy from reliance on mass tourism to more niche or specialist forms based, for example, upon the “Blue Economy”. The purpose of this paper is to focus on the impact and future of sailing events using the Rolex Middlesea sailing event as a specific case. In turn it evaluates current and future contributions to both the Maltese tourist economy and broader experiences and lessons of such events for other regional destinations. Consideration is given to the overall impact of the Rolex race for Maltese tourism; how the event can be improved to enhance its contribution to Maltese tourism; and what challenges the event faces in promoting Malta as an “alternative” tourism destination. Conclusions assess the benefits and barriers for developing maritime events and for sailing and yachting sectors as an alternative tourism option for Malta. In turn, it provides a specific and unique case that reviews implications for such events and, at a broader policy context, lessons for developing niche event markets for tourism destinations generally.

Design/methodology/approach

This research focusses upon an inductive approach using qualitative and case study research methodologies. Secondary data for events management, sports tourism sailing and yachting and niche market development provide a contextual framework. Primary research is used to collect qualitative data which are based on purposeful sample selection of interviews from professionals associated with Maltese maritime industries and key stakeholder groups. The data are analysed through discourse analysis techniques utilising grid matrices to evaluate and ascertain common themes and responses that occur from the discussions and questions asked.

Findings

Results point to lessons learnt and future policy directions for the Blue economy and sailing and yachting as drivers for change. Results show that the RMSR can clearly create opportunities for the establishment of new innovative tourism markets. In turn, it is also recognised that this can lead to a stronger sailing and yachting tourism industry not only within Malta but also help regenerate or sustain interest in maritime traditions and stimulate new opportunities for maritime tourism and broader opportunities for the growth of the “blue economy” agenda across the region and further afield.

Research limitations/implications

This single case study can be best described as an “exploratory” study. It deals with how an event is structured, functions and performs particularly within the different inter-organisational partnerships. In this context, the research deals with the case study of a real-life event and therefore its academic value may tend to be rather specific and industry focussed. The empirical value of the enquiry, nonetheless, can provide a platform to draw more general assertions regarding the hosting of sailing and yachting events and consequences more broadly for events management theory and practice.

Practical implications

Evidence from the research also suggests that sailing and yachting has the capability of lending itself to many different areas of investment and new business development opportunities such as overwintering for yachts and corporate business event sponsorships linked to a growing MICE market. The need to engage with local communities at a local level is also recognised as a potential for building recognition and skill capacity. This, in turn, can assist local host communities to familiarise themselves with the discipline of sailing as a life skill simultaneously strengthening and encouraging maritime tradition and opening opportunities for social development, business and employment growth.

Social implications

The RMSR demonstrates that such an event can assist local host communities to familiarise themselves with the discipline of sailing as a life skill simultaneously strengthening and encouraging maritime tradition and opening opportunities for social development, business and employment growth. The growth potential of the RMSR is thus broad and, in many ways, may continue to assist Malta in diversifying its traditional tourism markets, capitalising assets, developing opportunity for its local communities, encouraging business opportunity and assisting in developing a higher quality tourism focus for the Islands.

Originality/value

Detailed and insightful research on sailing and yachting in Malta remains fairly limited and there is little hard evidence to prove the value of such events since there is little available data on differential spending patterns and little cost/benefit analysis undertaken. The RMSR case provide unique research which sets out to explore the role of the RMSR to Malta’s tourism product, identify and evaluate factors for success, evaluate key contemporary issues and challenges in hosting the event, evaluate the future potential of such events for Malta’s tourism economy and draw broader benefits and lessons for hosting events of this nature.

Details

International Journal of Event and Festival Management, vol. 9 no. 2
Type: Research Article
ISSN: 1758-2954

Keywords

Article
Publication date: 13 April 2023

Hugues Seraphin and Shem Wambugu Maingi

Drive, power and consciousness are the corner stones for the long-term sustainability of any industry. In the luxury yachting industry, the objective of this study is to evidence…

Abstract

Purpose

Drive, power and consciousness are the corner stones for the long-term sustainability of any industry. In the luxury yachting industry, the objective of this study is to evidence through the case of sunreed yachting that environmental innovation in the yachting industry has been key to sustainability.

Design/methodology/approach

As a case study central to this paper, Sunreef has reconciled key luxury sustainability indicators to improve its brand image. This article adopted a case study approach to provide a systematic documentary analysis of online materials. It is also supported by a critical review of recent literature.

Findings

Beyond reconciling the three core components of any long-term sustainable strategy, the paper provides evidence that luxury yachting can operate without impacting negatively on the environment and local population, providing it is fully aware of the challenges faced by the planet in terms of sustainability, and that everyone has a role to play in achieving sustainability (consciousness) and also a willingness (driver) to invest in research and development (power).

Originality/value

This paper addresses the sustainability challenge in the luxury yachting industry. The case of Sunreef Yachts Eco has shown that green communication and innovations are able to reverse the unsustainable ecological trends in the yachting industry. This paper argues that “green activism” is the key encapsulating all the approaches by Sunreef, linking “consciousness”, “power” and “drivers” in sustainability yachting.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 11 April 2023

Hugues Séraphin and Tatiana Gladkikh

This introductory paper aims to provide an overview of the significance of the theme issue.

Abstract

Purpose

This introductory paper aims to provide an overview of the significance of the theme issue.

Design/methodology/approach

The article explains why luxury yachting can be considered as a form of tourism which contributes to the well-being of stakeholders in the sector.

Findings

Luxury yachting (tourism) can be considered as a meta economic sector because luxury yachting is a representative of the evolution of global finance and economics. Luxury yachting is also a transformative sector of activity which positively spills over to other sectors and stakeholders, contributing to the well-being of a large community.

Originality/value

The value of this paper is that the paper presents luxury yachting as a prism which enables the investigation of other topics. For this reason, the article refers to luxury yachting as a meta-sector of the economy and a field of research.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 24 July 2023

Anestis Fotiadis, John Rice and Rund Hiyasat

As a contribution to current knowledge of luxury yachting, this study applies a theoretical discussion to explain how gratification, social motives, financial risk and status quo…

Abstract

Purpose

As a contribution to current knowledge of luxury yachting, this study applies a theoretical discussion to explain how gratification, social motives, financial risk and status quo interact to predict satisfaction and word-of-mouth intentions among luxury yachting travelers. Additionally, gender moderating effects on antecedent factors of satisfaction were examined.

Design/methodology/approach

A questionnaire was distributed in the United Arab Emirates, and 228 valid questionnaires were received which were analyzed with AMOS structural equation modeling.

Findings

The results of this study were analyzed using structural equation modeling. According to the results, factors such as gratification, social motives, and the status quo are significantly associated with satisfaction. The degree of satisfaction is directly related to the likelihood of spreading word of mouth. Result differences between males and females can be explained by moderating effects.

Originality/value

This is one of the first studies that examine the antecedents of luxury yachting to satisfaction and word of mouth impact.

Details

Worldwide Hospitality and Tourism Themes, vol. 15 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 23 February 2022

Ibrahim Ajagunna and Sandra Casanova

The aim of this paper is to examine the post-pandemic prospects for the luxury yacht industry in the coming decade in contrast to those for mega cruise ships.

423

Abstract

Purpose

The aim of this paper is to examine the post-pandemic prospects for the luxury yacht industry in the coming decade in contrast to those for mega cruise ships.

Design/methodology/approach

The paper employed a qualitative approach via an examination of industry analysis and discussion with industry experts in tourism, cruising and luxury yachting.

Findings

Based on industry analysis and discussion with key stakeholders, the finding is that the luxury yacht industry responded well to its market from the onset of the pandemic, and will continue on this path in both luxury and sporting yacht categories. To regain customer support after the long period of travel restrictions, cruise lines will have to significantly reduce their prices in order to stimulate demand. This, coupled with approximately 40% reductions in load capacity is a blow to the industry. Hence, this calls for the industry to commit itself to the present safety protocols, which are an added cost to their operations. In contrast, the luxury yacht industry is presented with a golden opportunity as a result of these constraints as it can stimulate revenue through charters and rentals.

Practical implications

There was never anticipation of a global pandemic that would bring tourism operations to a total halt. The question is, what recovery strategies have been employed by the small island states that have invested millions of US dollars over the last two decades in expanding or developing new cruise ports? Given the historical perspective for Errol Flynn Marina in Port Antonio, Jamaica, the Port Authority of Jamaica can reposition the Marina to take advantage of the new opportunity that has been created for the yacht industry by coronavirus disease 2019 (COVID-19).

Social implications

It is likely that more Caribbean nationals will be employed on luxury yachts as compared with the less than 5% of Caribbean nationals employed on cruise ships prior to the pandemic.

Originality/value

The economies of most Caribbean Islands and many other small island developing states (SIDSs) are heavily dependent on tourism; specifically cruise tourism during the cruise season. Some of these countries continue to anticipate a quick recovery for the cruise industry. This anticipation may not yield an immediate result because of the protocols that are needed in response to the pandemic. This paper shows that in the mid to long-term, the returns from significant investment in port development must be realized and the luxury yacht industry presents one such opportunity. This paper is helpful because the present outlook for cruising is not good, and so a new approach and strategy must be put in place to develop new products.

Details

Worldwide Hospitality and Tourism Themes, vol. 14 no. 2
Type: Research Article
ISSN: 1755-4217

Keywords

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