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Article
Publication date: 12 March 2018

Ya’arit Bokek-Cohen

The purpose of this paper is to conceptualize employees’ digital skills as signals with which employees tacitly deliver information about their competence and suitability…

Abstract

Purpose

The purpose of this paper is to conceptualize employees’ digital skills as signals with which employees tacitly deliver information about their competence and suitability to the firm.

Design/methodology/approach

The paper draws on the Spence’s signaling theory.

Findings

Applying Spence’s signaling theory and Walther and Parks’s warranting theory enables the conceptualization of digital skills as signals and warrants among older workers who have been employed in their position for a longer period but nevertheless wish to demonstrate ongoing productivity.

Practical implications

It is recommended to use information about prospective or existent employees’ digital literacy as an indicator of high priority for the purpose of personnel selection, as it entails the acquisition of digital skills, which facilitate high productivity of most industries in today’s era.

Social implications

Older workers may wish to acquire digital skills in order to improve their career chances.

Originality/value

The paper is a theoretical contribution to the scholarship of digital literacy as well as to both signaling and warranting theories.

Details

International Journal of Organization Theory & Behavior, vol. 21 no. 1
Type: Research Article
ISSN: 1093-4537

Keywords

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Book part
Publication date: 10 July 2014

Ya’arit Bokek-Cohen and Nitza Davidovitch

Most studies of foreign-born faculty have documented various difficulties in their careers in academic institutions. This chapter offers data regarding the successful…

Abstract

Most studies of foreign-born faculty have documented various difficulties in their careers in academic institutions. This chapter offers data regarding the successful careers of foreign-born faculty in the Israeli academic world and identifies the factors that contributed to this success. Our data are based on several measures for success of foreign-born faculty in the studied institution. A statistical analysis was performed in order to examine to what degree scoring on various excellence criteria distinguishes between foreign- and native-born faculty. The research reveals that foreign-born faculty have succeeded in reaching impressive academic achievements. Five complementary explanations for the successful integration are presented, with the most crucial being in-group ethno-cultural similarity of faculty who immigrated from the same country. We conclude by discussing managerial implications for the successful integration of foreign-born faculty in higher education institutions.

Details

Academic Mobility
Type: Book
ISBN: 978-1-78350-853-2

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Article
Publication date: 7 June 2011

Ya'arit Bokek‐Cohen

This paper aims to uncover the relationships between marital power and influence strategies used during couples' vacation decision processes. Marital power includes two…

Abstract

Purpose

This paper aims to uncover the relationships between marital power and influence strategies used during couples' vacation decision processes. Marital power includes two dimensions: the first dimension is objective and composed of actual economic resources; the second is subjective and composed of feelings such as spousal love or self‐esteem.

Design/methodology/approach

192 couples completed a questionnaire that included statements describing different influence strategies utilized during the vacation purchase‐decision process; respondents indicated the frequency with which they employed each strategy.

Findings

Subjective marital power is associated with the use of spousal influence strategies. Objective marital power does not predict the use of these strategies.

Research limitaions/implications

These findings highlight a hitherto understudied aspect of marital power – subjective power.

Practical implications

Consumer researchers and vacation marketers should take into account the subjective marital power balance and its impact on influence strategies during couples' vacation decision processes.

Originality/value

This study shows that during a vacation decision process, the marital power balance between partners impacts on the choice of spousal influence strategies. Secondly, economic power is not the dominant factor that affects the choice of influence strategy; rather, interpersonal power is influential in the use of spousal influence strategies during the vacation decision process.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 5 no. 2
Type: Research Article
ISSN: 1750-6182

Keywords

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Article
Publication date: 27 June 2008

Ya'arit Bokek‐Cohen

The objective of this paper is to focus on a spousal influence strategy that has not been investigated previously by consumer researchers: triangulation. Triangulation is…

Abstract

Purpose

The objective of this paper is to focus on a spousal influence strategy that has not been investigated previously by consumer researchers: triangulation. Triangulation is the process by which a third‐party is enlisted to intervene and convince the other spouse; this person can be a friend, a relative, or one or more of the couple's children.

Design/methodology/approach

A survey questionnaire was completed by 192 couples who were asked to evaluate their own and their mates' influence strategies in four different purchase decisions.

Findings

It was found that, in general, men tend to triangulate more frequently than women. Men triangulate most frequently during a vacation decision. Less frequently, triangulation was found regarding a new residence place, followed by Saloon furnishing and TV set. Women tend to triangulate most frequently in a new residence place, followed by a vacation. Regarding all of the third persons which comprised this strategy, with the exception of “ask our child/children”, men reported a significantly greater tendency to ask a third person to influence. Conversely, women reported a significantly greater tendency to ask the child/children to influence their husbands. The longer the marital relationship, the less the use of triangulation strategy among men.

Practical implications

Advertising messages for products that are purchased by a joint decision can encourage or discourage triangulation. If there is a reason to expect that triangulated persons would have a positive attitude toward the product, the message would be more effective if it encourages triangulation, and vice versa.

Originality/value

Findings documented in the paper shed light on the triangulation strategy, a hitherto unexplored aspect in consumer behavior literature. Consumer researchers should take into account the influence of close friends and relatives that might play a role in couple purchase decision processes.

Details

Journal of Consumer Marketing, vol. 25 no. 4
Type: Research Article
ISSN: 0736-3761

Keywords

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Book part
Publication date: 10 July 2014

Abstract

Details

Academic Mobility
Type: Book
ISBN: 978-1-78350-853-2

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Book part
Publication date: 10 July 2014

Nina Maadad and Malcolm Tight

Abstract

Details

Academic Mobility
Type: Book
ISBN: 978-1-78350-853-2

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