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The purpose of this paper is to review and compare selected software for data mining, text mining (TM), and web mining that are not available as free open‐source software.

Selected softwares are compared with their common and unique features. The software for data mining are SAS^® Enterprise Miner™, Megaputer PolyAnalyst^® 5.0, NeuralWare Predict^®, and BioDiscovery GeneSight^®. The software for TM are CompareSuite, SAS^® Text Miner, TextAnalyst, VisualText, Megaputer PolyAnalyst^® 5.0, and WordStat. The software for web mining are Megaputer PolyAnalyst^®, SPSS Clementine^®, ClickTracks, and QL2.

This paper discusses and compares the existing features, characteristics, and algorithms of selected software for data mining, TM, and web mining, respectively. These softwares are also applied to available data sets.

The limitations are the inclusion of selected software and datasets rather than considering the entire realm of these. This review could be used as a framework for comparing other data, text, and web mining software.

This paper can be helpful for an organization or individual when choosing proper software to meet their mining needs.

Each of the software selected for this research has its own unique characteristics, properties, and algorithms. No other paper compares these selected softwares both visually and descriptively for all the three types of data, text, and web mining.

This study aims to highlight the current trends in the literature on corporate governance by applying a bibliometric review of papers on corporate governance topics published in the journal of Corporate Governance: The International Journal of Business Society (Bingley).

Bibliometric analysis is a quantitative and qualitative approach applied to bibliographic materials that highlights the core theoretical and empirical contributions to a specific research field. This analysis was based on keyword cartography, bibliometric authors’ citation analysis, bibliometric papers’ co-citation analysis, bibliometric references’ co-citation analysis, journals’ co-citation cartography and qualitative content analysis. It reviews 353 articles on corporate governance published in the journal of Corporate Governance (Bingley). Bibliometric analysis was performed using VOSviewer, and content analysis was performed using WordStat.

The results identify three major clusters: corporate governance; board of directors; and firm performance. In addition, the results reveal that the journal Corporate Governance (Bingley) has experienced increasingly important growth in research papers on corporate governance topics and citations, reflecting its significant contribution to the corporate governance research field. This study also presents recommendations for future research in this field.

The findings of this study have implications for corporate governance research, such as the impact of ownership structure and the board of directors on environmental, social and governance disclosure. To the best of the authors’ knowledge, this study is the only one to review the key corporate governance research topics on which papers published in the journal of Corporate Governance (Bingley) are focused and can be largely used for corporate governance practices.

This study provides an overview of how the literature on corporate governance research has developed, as well as a summary of the most influential authors, along with countries, organizations and journal sources. This offers an opportunity for future research to focus on this topic.

Starting from intention–behaviour models and building upon the growing evidence that aggregated internet search query data represent a good proxy of human interests and intentions. The purpose of this study is to demonstrate that the internet search traffic information related to the selected key terms associated with establishing new businesses, reflects well the dynamics of entrepreneurial activity in a country and can be used for predicting entrepreneurial activity at the national level.

Theoretical framework is based on intention–behaviour models and supported by the knowledge spillover theory of entrepreneurship. Monthly data on new business registration from 2018 to 2021 is derived from the open database of the Russian Federal Tax Service. Terms of internet search interest are identified through interviews with the recent founders of new businesses, whereas the internet search query statistics on the identified terms are obtained from Google Trends and Yandex Wordstat.

The results suggest that aggregated data about web searches related to opening a new business in a country is positively correlated with the dynamics of entrepreneurial activity in the country and, as such, may be useful for predicting the level of that activity.

The results may serve as a starting point for a new approach to measure, monitor and predict entrepreneurial activities in a country and can help in better addressing policymaking issues related to entrepreneurship.

To the best of the authors’ knowledge, this study is original in its approach and results. Building on intention–behaviour models, this study outlines, to the best of the authors’ knowledge, the first usage of big data for analysing the intention–behaviour relationship in entrepreneurship. This study also contributes to the ongoing debate about the value of big data for entrepreneurship research by proposing and demonstrating the credibility of internet search query data as a novel source of quality data in analysing and predicting a country’s entrepreneurial activity.

The purpose of this paper is to investigate Chinese and American financial companies’ distinct brand personality indicators shown through culturally based linguistic features online. The potential correlation between culturally oriented brand personalities and companies’ financial performance is also examined.

This study employs computerized content analyses to examine the cross-cultural differences among 28 American and Chinese financial companies’ online communication based on Aaker’s brand personality framework.

The findings reveal that despite some similarities, there are significant differences between the frequencies and patterns of brand personality indicators on American and Chinese websites, which demonstrate the connection between the companies’ linguistic preferences with their different cultural backgrounds. It also proves that there could be significant relationship between financial companies’ corporate brand (CB) personality expressions and their financial performance, and US financial companies’ revenues are more closely correlated with brand personality dimensions than Chinese companies’.

The necessity for cross-cultural adaptation of CB personality is verified in this study. Chinese international companies may have a big room to improve their online corporate communication. Similarly, foreign companies who intend to enter into Chinese market may think about laying emphasis on their personality indicators of competence in their online corporate communication.

This research is among the first to utilize a corpus-based analytical tool to conduct content analyses of financial companies’ online brand personalities, in addition to empirically validate the correlations between companies’ brand personality indicators and financial performance. The study enriches the literature on online marketing communication, draws attention to the connection between cultural differences and linguistic preferences in CB personality construction and emphasizes the importance of making appropriate cross-cultural adaptation in online corporate communication.

This paper examines why individuals start their hospitality careers by becoming temporary lifeguards while aspiring to later promotion. It reports data from young people working in one major upmarket hotel chain that operates in the Gulf but has a global reach. This study aims to address issues regarding this often-overlooked career path for young staff.

A qualitative questionnaire was distributed to lifeguards working in a luxury hotel chain in a Gulf country to explore their reasons for working as a lifeguard and their experiences in this role. Data were analysed using QDA Miner and WordStat to generate coherence and similarity indices.

It is found that the attractions include good training with a well-established company operating in an upmarket location, but other important factors include career prospects, skill enhancement, self-development, monetary savings and experience working in one of the world’s most exciting tourist locations.

The results offer implications for management looking to recruit expatriate labour without considering long-term employment or residence. Nonetheless, while this offers opportunities to assess many potential long-term employees, there are costs to the practice.

Little research has been conducted on lifeguards and how employment in such roles can develop careers in hospitality. The study contributes to understanding motives and career development and conceptually suggests that liminal status complements those drawn to protean career development. The results shed light on how new employees, including management trainees, undertake liminal, protean careers, to care for family, develop their careers and enter markets that may otherwise be difficult to enter.

This study aims to provide an exploratory analysis of the role of virtual reality (VR) in the cruise context as a contribution to the limited literature on this topic. In particular, the research investigates immersive VR as a critical touchpoint at the pre-purchase stage of the customer journey.

To achieve the research aims, the authors use a case study approach by analysing the “immersive configurator” (essentially a virtual catalogue) implemented by the Mediterranean Shipping Company (MSC).

Three innovative functions emerged from the study of the MSC’s virtual catalogue. First, it improves the customer experience and engagement through its interactivity. Second, it allows customization of the prospective cruise experience by selecting and changing types of ship, the level of service, the position of the cabin and much more. Third, it becomes a new digital marketing system endowed with large amounts of data.

This study advances the current state of knowledge by presenting an empirical case study on the role of immersive VR at the pre-purchase stage of the customer journey. Second, it offers interesting implications for managers who want to take advantage of the opportunities offered by VR.

The present study analyses the pre-purchase stage in tourism marketing focused on the use of VR in the tourist experience at the time of service delivery. Second, it enriches the tourism literature by integrating supply-side and demand-side perspectives. Third, from a methodological point of view, this paper offers an in-depth qualitative study in a context where scholars have mostly applied quantitative methods.

以邮轮产业为背景, 鉴于少量的相关文献, 本研究对虚拟现实提供了初步研究。 本论文以侵入式虚拟现实作为顾客购买前关键体验点进行了探索。

为实现研究目的, 本论文运用了案例研究发来分析地中海航运公司MSC目前使用的“侵入式配置程序” （尤其作为虚拟目录）。

通过对MSC虚拟目录的研究, 我们发现了其三大创新功能。第一, 可有效的通过互动来提高顾客体验和参与。第二, 可允许对预期的游轮体验通过选择游轮种类, 服务等级, 船舱的位置等, 来进行量身定制。第三, 基于大量数据积累, 可作为数字营销系统。

通过实证案例研究, 本论文对侵入式虚拟现实在顾客预购体验中的研究文献进行了有效推进。其二, 本研究为期望运用虚拟现实的从业人员提供了新颖的实践知识。

本研究在聚焦在虚拟现实技术运用在旅游营销中的前期游客体验。第二, 本研究整合了供给和需求两方面的视角。第三, 从研究方法的角度, 本研究在普遍运用定量研究的领域提供了深入的定性研究。

The paper aims to evaluate 141 publicly traded US firms in the traditional sectors of the economy to assess intellectual capital disclosure levels.

Content analysis was conducted using 10‐K annual reports.

It was found that traditional sector companies had a mean disclosure of intellectual capital of 24.227 in fiscal year 2000 and 27.709 in fiscal year 2004 (t=3.68, df = 140, p=0.01). This supported the authors hypothesis that traditional sector companies would show an increase in the level of intellectual capital disclosure in 2004 as compared to 2000. Within the total sample, 78 companies increased their intellectual capital disclosure in fiscal year 2004 as compared to fiscal year 2000 (z=−3.4756, p=0.01).

While the authors generated 121 phrases to tap the intellectual capital construct, there may be other word combinations given the differences in vocabulary between academia and the corporate world.

These findings are particularly noteworthy because traditional sector companies are capital intensive and are reliant upon fixed assets which are reported on the balance sheet. This study suggests that even managers in the traditional sectors of the US economy are coming to recognize the growing importance of intellectual capital.

This is the only longitudinal study to focus on intellectual capital disclosure of traditional firms in the USA, and this research was conducted over the time that the Financial Accounting Standards Board called for increased disclosure of intangible assets.

The purpose of this paper is to analyse web site brand communication by small to medium‐sized enterprises (SMEs) in the restaurant franchise industry, using Aaker's brand personality dimensions. It shows how an SME can test its intended positioning against competitors.

A multistage methodology using a combination of content analysis and correspondence analysis was used. The intention was to illustrate a technique that can be used by SMEs at low cost and with ease.

Food SMEs are able to communicate brand personality by way of their web sites. The brands and the personality types are presented which clearly reveals the positioning of the competitors.

This paper illustrates a powerful, but simple and relatively inexpensive way for SMEs to study communicated brand personality.

The major contribution of this study is to alert SME scholars and retailers to the potential of computerized content analysis as a means of studying web site content, and the subsequent use of correspondence analysis to understand how to position against competitors.

The purpose of this study is to compare the level of intellectual capital disclosure (ICD) of firms in the high technology and traditional sectors of the economy.

In order to provide a framework to evaluate the level of disclosure of the different categories of intellectual capital (IC), the author develops an IC model based on an integration of the resource‐based view (RBV) of the firm, the knowledge management, and IC literature. The model is called the RBV IC model. Content analysis was conducted using the SEC Form 10‐K annual reports of 143 high‐technology companies (HTCs) and 141 traditional sector companies (TSCs) US publicly traded firms for fiscal year 2000 and 2004. The components of IC as delineated in the RBV IC model are the subject of the analysis with the frequency of disclosure being used as the measure of disclosure.

HTCs had a higher frequency of disclosure of customer capital, organizational capital, human capital, and intellectual property than TSCs. Regarding supplier capital, the data were inconclusive. HTCs had an overall higher level of ICD than TSCs both in fiscal years 2000 and 2004.

The frequency of the use of words or phrases alone is used as the measure of the level of ICD.

This is the first study to compare the level of ICD of high tech and traditional sector US publicly traded companies. The results have significant implications for setting standards of disclosure in that it supports the argument that high‐tech companies may be providing higher levels of ICD because of the failure (actual or perceived) of the traditional accounting model to provide value relevant information about a company's IC.

In an effort to explain the high level of scepticism and distrust towards marketing and marketers, this paper aims to explore how marketing practice and practitioners are depicted in the mass media.

The paper analyses 6,877 news reports that discuss “marketing” across two one-year time periods from three UK newspapers. A systematic content analysis is presented through N-grams and K-grams, close readings of individual cases and manual coding.

The paper finds that the news media cultivates an image of marketing and marketing practitioners as a cost to businesses and something that businesses do to consumers. The study finds that marketers are also presented through a narrow viewpoint. Marketers are depicted as male and tend to be viewed as a source of authority only when speaking on behalf of their organizations in response problems and crises.

The cultivation effect of mass media is widely accepted among communications scholar, yet its use within marketing research is limited. The paper represents an empirical application of this approach.

Organizations including the Chartered Institute of Marketing and American Marketing Association have attempted to counteract marketing’s image problem by redefining what marketing means. The results of this study suggest that such attempts are unlikely to work, as the practice of marketing, in particular PR, cultivates a negative image in the media.

The paper explores the relationship between marketing practice and the marketing profession and society.

The paper demonstrates the utility of cultivation theory and systematic content analyses of media texts. It develops a methodology to examine how professional practice is depicted in mass media.