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The purpose of this paper is to investigate how relational capital contributes to the startup phase of women-owned micro-enterprises. The motivation for the study stems from the fact that micro-enterprises are key drivers of economic growth and that woman entrepreneurs are key developers of these businesses.

To gather data for our study, a qualitative research methodology was adopted using a case study approach based on examining current events of real life in depth (Yin, 2009). Nine cases of micro-enterprises run by women are analysed, focusing on the management of the start-up phase to investigate the nature and role of the relationships that are activated by the entrepreneurs.

The paper develops the CAOS model of micro-entrepreneurship, examining the personal characteristics of the female entrepreneur (C); the environment in which the micro-enterprise operates (A); organizational and managerial aspects (O); and the motivations for starting a new business (S). Using this model, the authors’ are able to link these factors and classify different types of connections, it is possible to identify the kind of existing relations. From the analysis, it was found that a predominant use of networks characterized by informal and permanent relations, supporting the need to reconcile work and family and to involve relatives and friends in the network. This emphasizes the lack of strategy in the female-run micro-enterprises.

Given that female entrepreneurship is regarded as central to the development and welfare of economies, the deepening of knowledge of how women entrepreneurs manage the start-up of her business can contribute to improving the effectiveness policies aimed at promoting the participation of female entrepreneurs in the economy.

An economic leader in the Caribbean, the Republic of Trinidad and Tobago has incorporated micro‐business development as one of its main strategies to alleviate poverty and unemployment and to spawn economic growth since the late 1980s. Although the discovery of natural gas in the early nineties catapulted Trinidad’s economic growth rate to four per cent per annum, unemployment and poverty continue to affect a large portion of the population. The majority of the population has not benefited from Trinidad’s economic growth. Thus, the government has attempted to create “a nation of entrepreneurs” in order to relieve some of the inequality that defines the society (Ministry of Trade and Industry 1997).

Direct selling was founded on the philosophy of coaching people on how to successfully build a business from the ground up, and women comprise a large percentage of these direct selling entrepreneurs. In this chapter, we highlight the empowering benefits of direct selling. First, we focus on women micro-entrepreneurs who want to build their own small businesses, but on a limited scale while maintaining flexible schedules and work-life satisfaction. These women can benefit from the direct selling opportunity in terms of capitalization, formal structures, mentoring, income, self-efficacy, social capital, and life skills. Second, we profile women entrepreneurs who are building their own product organizations and have chosen direct selling as a go-to-market strategy for access to consumers. Three consistent attributes observed across these women are authenticity, affective commitment, and passion.

Motivations and access to resources for venturing differ between men and women. In developing countries, there has been an increase in businesses that do not have a specific location and persist in informality. This research aimed to evaluate, from a gender perspective, the moderating effect of the decision not to have a place in the relationship between human capital (education, experience and type of entrepreneurship) and business informality.

Using the National Household Survey 2014–2018, a sample of 50,313 Peruvian entrepreneurs was obtained − 23,314 women and 27,002 men – who have been in business for over three years. The data were analysed with logistic regression.

The results showed a moderating effect of entrepreneurship without a settled location on the relationship between education and informality in the case of women. And, for men, the moderating impact falls on the education, experience and reason for venturing that influences the formality of their businesses.

The problem of business informality of established companies with more than 42 months of operation is analysed. The moderating effect of the decision not to have a specific location on the relationship between human capital and informality is explored. This work extends business informality studies in Latin America developing countries, incorporating a gender perspective.

Las motivaciones y el acceso a recursos para emprender son diferentes entre hombres y mujeres. En países en desarrollo, se han incrementado los negocios que no disponen de un local específico y persisten en la informalidad. El objetivo de esta investigación fue evaluar, desde una perspectiva de género, el efecto moderador de la decisión de no disponer de un lugar específico en la relación existente entre el capital humano (educación, experiencia y tipo de emprendimiento) y la informalidad empresarial.

Se utilizó la Encuesta Nacional de Hogares 2014–2018, donde se obtuvo una muestra de 50.316 microempresas peruanas −23.314 lideradas por mujeres y 27.002 lideradas por hombres— con más de tres años de operación. Los datos fueron analizados con la técnica de regresión logística.

Los resultados mostraron un efecto moderador de los negocios sin local específico sobre la relación entre la educación y la informalidad en el caso de las mujeres. Y, para los hombres, el efecto moderador recayó sobre la educación, experiencia y el tipo de emprendimiento que influye sobre la formalidad de sus negocios.

Se analiza la problemática de la informalidad en las empresas establecidas con más de 42 meses de operación. Se explora el efecto moderador en la decisión de no tener un local específico en la relación entre capital humano e informalidad. Este estudio amplía los estudios de informalidad empresarial en países en desarrollo de América Latina, incorporando una perspectiva de género.

The purpose of the paper is to address the sustainability issue of Self-help groups by means of developing small business/micro-entrepreneurs.

The causal relationship between empowerment through SHG and micro-entrepreneurship is being investigated by estimating empirical data through structural equation modelling with second-order latent factor.

Empirical examination supports the causal relationship between empowerment through SHG and small business.

The study is conforming the policy of group forming and, at this stage, develops a conceptual framework but with real implications for comprehensive policy decisions.

There are many studies on the women empowerment aspect of SHGs. However, few attempted to find out how the micro-entrepreneurs emerging from SHGs.

The purpose of this paper is to examine the factors that constrain women petty traders' access to microcredit, and the innovative measures they have initiated in order to counter these constraints.

The paper is based on in‐depth interviews with women micro‐entrepreneurs drawn from a convenience sample of 20 petty traders in the market town of Awka – the capital of a state in Eastern Nigeria.

The paper identifies three main constraints – internal, socio‐cultural and policy induced – as the key moderating influences on women petty traders' ability access to micro‐credit.

Considering the sample size and research context, the generalisation of the findings may need to be interpreted with caution. However, the paper finds evidence of most of these findings in other studies on other contexts.

This paper posits that the lack of access to credit promotes market exclusion, and deepens the socioeconomic and political vulnerability of women as a consequence. Such vulnerability has prompted these microenterpreneurs into venturing to alternative sources of credit in the form of “Women August Meetings”. The paper has far reaching implications for public policy support geared towards “leveraging” and mainstreaming these initiatives for maximum outreach.

Previous research in the area of micro‐credit access seem to have paid limited attention to the peculiar challenges of this segment of society, i.e. petty traders, who incidentally also form the bulk of occupants at the bottom‐of‐the‐pyramid.

The study investigates the impact of various factors that affect the business performance of micro-level women entrepreneurs in the UAE and India.

A conceptual model including the factors that impact the performance of micro-level women entrepreneurs is proposed. The proposed model was validated with data collected through a structured questionnaire based on a cross-sectional survey conducted in the UAE and India. The collected data was analyzed using the structural equations modeling approach.

Findings revealed that factors such as competitive aggressiveness, incubation, innovativeness, market orientation and risk-taking propensity have a positive impact on business performance and growth in both countries. Factors like training, learning and finance orientation did not affect business performance.

Gender plays an essential and influential role in developing countries with regard to entrepreneurship. This research attempts to uncover the often-neglected area of women entrepreneurship.

The purpose of this paper is to answer the following research question: how can intermediaries contribute to social impact creation through their interventions at different levels of distribution networks in the base of the pyramid (BoP) markets?

The paper adopts an embedded case study of an intermediary organization. The analysis focuses on the intervention of the intermediary on the distribution stages of supply chains in four different projects in the food sector in Ethiopia, Benin, Nigeria and Bangladesh.

The embedded case study reveals essential formal and informal roles undertaken by the intermediary organization to develop decentralized distribution networks based on local micro-entrepreneurs. The study proposes that efforts undertaken by the intermediaries toward knowledge sharing and capacity building among partners can enable the adoption of pro-poor strategies across the supply chain. Moreover, hybrid intermediaries can act as “guardians” of the mutual value creation approach since one of their key roles is to advocate the needs of the BoP.

Important implications for improving nutrition and food security in the BoP markets are developed based on the empirical findings. The findings open avenues for further research into the antecedents of retention rates in distribution networks based on local micro-entrepreneurs.

Findings have implications for different types of BoP initiatives by highlighting how intermediary organizations intervene to develop distribution models with a special focus on social impact.

This paper fills an important research gap by discussing social impact aspects in BoP supply chains by adopting the perspective of intermediary organizations.

There is currently a debate between NGOs and academia on the effectiveness of training microcredit recipients. One side suggests that merely supplying credit will stimulate entrepreneurial business. The other side proposes that training microcredit recipients in business skills will improve business performance and probably have other important effects. This study was undertaken with the cooperation Vietnam Women’s Union and PeaceTrees Vietnam. The purpose of this paper is to examine the effects of business training programmes for women microcredit recipients in rural areas of Vietnam.

Using a questionnaire administered to 120 women business owners in several communes in Quang Tri Province, data were collected in 2012 on their business training programmes, perceptions of their business performance, motivation, factors for success, and several other indicators.

The findings suggest that business training can improve microenterprise performance and has a number of other positive results, such as increasing motivation, success, and perceptions of entrepreneurs.

The research is limited by the nature of the sample and sample size. Future research should focus on women entrepreneurs in other parts of Vietnam, other developing countries, and on male entrepreneurs, to help understand differences between regions, countries, and gender.

This paper provides empirical evidence to support the argument that business training is effective in improving the performance of microenterprises.

The direct selling model adopted in the beauty and cosmetics industry puts female consumer entrepreneurs at the heart of the business model. A neglected phenomenon in female entrepreneurship, this study aims to focus on female sales agents’ capabilities that are linked to sales performance and examine which capabilities might be shaped and enhanced through coaching and training in an emerging economy context.

Survey data were generated from a sample of 249 female sales agents who agreed to participate in a coaching and training programme run by a focal firm. Data were collected in two phases to investigate the capabilities linked to sales performance pre-intervention and the impact of coaching and training on the relationships between the capabilities and sales performance post-intervention. The time-lag data were analysed using partial least squares structural equation modelling.

For female sales agents, self-efficacy and sales experience have a significant positive effect on adaptive sales performance both before and after the coaching and training intervention. In contrast, intellectual capital and self-motivation had a non-significant relationship with sales performance before the intervention. However, after the intervention, the relationship between these variables became positive and significant.

The study demonstrates the effects of pre- and post-coaching and training on female consumer entrepreneurs’ capabilities and the links to sales performance. These findings add critical empirical knowledge on how female consumer entrepreneurship may be developed and the role of entrepreneurship for female empowerment in the Asian context. Collectively, the findings bring to the fore the female sphere in consumer entrepreneurship research in emerging economies.