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Article
Publication date: 13 October 2022

Rexwhite Tega Enakrire and Fasae Joseph Kehinde

The purpose of this study is to investigate WhatsApp application for teaching and learning in higher education institutions (HEIs). The consideration for the use of the WhatsApp…

168

Abstract

Purpose

The purpose of this study is to investigate WhatsApp application for teaching and learning in higher education institutions (HEIs). The consideration for the use of the WhatsApp is based on its usefulness, ease of use, low cost of data and maintenance practices for the functionality of the mobile device used for the WhatsApp.

Design/methodology/approach

This paper applied systematic literature review in conceptualizing how WhatsApp application could be used for enhanced teaching and learning in HEIs. Most of the articles used in carrying out this study were harvested from Google Scholar. This study was carried out within three weeks internal

Findings

This study established that WhatsApp has also served as a learning and teaching tool which has made majorities of university students, irrespective of their geographical locations, become tech-savvy, self-expressive and open to new ways of doing things, including the use of social network applications. The exposition of the authors based on the findings from this study indicates that through the use of WhatsApp, activity theory of mobile learning postulated by Vygotsky and theory of connectives by George Siemens gave them the understanding surrounding how humans interact with technology through continuous use of tools.

Research limitations/implications

This research carried out has a lot of implications to global HEI due to innovation and practices of teaching learning and research.

Social implications

WhatsApp application has become the avenue through which people learn and retain and share information and knowledge among themselves for a better quality live scenarios. It has brought a shift from traditional to virtual platform of user experience (UX) in the use of digital technologies.

Originality/value

WhatsApp application for teaching and learning in HEIs established that the impact of WhatsApp on teaching, learning and retention of collocation of knowledge among school students or learners cannot be undermined. The result revealed from this study indicates that there is a shift from traditional to virtual platform which has brought diverse opportunities of transformation the educational systems, enhance productivity and quality service delivery and challenges, where lecturers would have to learn and unlearn through UX of the use of digital technologies.

Details

Library Hi Tech News, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0741-9058

Keywords

Article
Publication date: 26 December 2023

Murugan Pattusamy and Prasanta Kr Chopdar

Despite the immense popularity of WhatsApp, there needs to be more reliable and valid scales for identifying and measuring users' motivation behind frequent WhatsApp status…

Abstract

Purpose

Despite the immense popularity of WhatsApp, there needs to be more reliable and valid scales for identifying and measuring users' motivation behind frequent WhatsApp status updates. This study explores the underlying motivations of users in updating their WhatsApp statuses and develops a scale to measure them.

Design/methodology/approach

Following a mixed-method research design, data were obtained from WhatsApp users in India. The current research furnishes results from five studies, involving both qualitative and quantitative approaches.

Findings

The results uncover seven unique motivations of users for keeping WhatsApp status, namely: social good, attention seeking, social relations, expressing views, life updates, inspiration and entertainment. Additionally, the empirical findings demonstrate the effects of the above dimensions on the positive and negative emotions of users.

Originality/value

This research is a pioneering effort in developing and validating a scale on WhatsApp status motivation construct. Key managerial and scholarly implications of the findings arising from this research are also discussed.

Details

Asia Pacific Journal of Marketing and Logistics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 5 December 2023

Manoj Kumar Verma and Mayank Yuvaraj

In recent years, instant messaging platforms like WhatsApp have gained substantial popularity in both academic and practical domains. However, despite this growth, there is a lack…

Abstract

Purpose

In recent years, instant messaging platforms like WhatsApp have gained substantial popularity in both academic and practical domains. However, despite this growth, there is a lack of a comprehensive overview of the literature in this field. The primary purpose of this study is to bridge this gap by analyzing a substantial dataset of 12,947 articles retrieved from the Dimensions.ai, database spanning from 2011 to March 2023.

Design/methodology/approach

To achieve the authors' objective, the authors employ bibliometric analysis techniques. The authors delve into various bibliometric networks, including citation networks, co-citation networks, collaboration networks, keywords and bibliographic couplings. These methods allow for the uncovering of the social and conceptual structures within the academic discourse surrounding WhatsApp.

Findings

The authors' analysis reveals several significant findings. Firstly, the authors observe a remarkable and continuous growth in the number of academic studies dedicated to WhatsApp over time. Notably, two prevalent themes emerge: the impact of coronavirus disease 2019 (COVID-19) and the role of WhatsApp in the realm of social media. Furthermore, the authors' study highlights diverse applications of WhatsApp, including its utilization in education and learning, as a communication tool, in medical education, cyberpsychology, security, psychology and behavioral learning.

Originality/value

This paper contributes to the field by offering a comprehensive overview of the scholarly research landscape related to WhatsApp. The findings not only illuminate the burgeoning interest in WhatsApp among researchers but also provide insights into the diverse domains where WhatsApp is making an impact. The analysis of bibliometric networks offers a unique perspective on the social and conceptual structures within this field, shedding light on emerging trends and influential research. This study thus serves as a valuable resource for scholars, practitioners and policymakers seeking to navigate the evolving landscape of WhatsApp research. The study will also be useful for researchers interested in conducting bibliometric analysis using Dimensions.ai, a free database.

Details

Library Hi Tech, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 24 August 2022

Ornat Turin and Shosh Davidson

The current study examines the ways preschool teachers handle parents' WhatsApp groups. The study explores the associations between professional capital, perception of the…

Abstract

Purpose

The current study examines the ways preschool teachers handle parents' WhatsApp groups. The study explores the associations between professional capital, perception of the application, and communication patterns with the parents utilizing WhatsApp, an instant message application.

Design/methodology/approach

A group of 214 Israeli preschool teachers were sampled using a survey questionnaire. The independent variables were two components of professional capital: (1) human capital, measured by tenure and income and (2) social capital, measured by the type of locality and the teacher's place of residence, in or outside the kindergarten's neighborhood. The dependent variable was the general perception of the app and the decisional capital manifested in the pattern of engagement with the pupils' parents.

Findings

In general, preschool teachers welcome the app, especially its ability to send pictures, while they disapprove of the constant intrusion it causes. Tenured and high-income teachers tended to restrict sharing a WhatsApp group with parents. Joining a group with parents was common among private, low-income, and non-tenured young teachers. In terms of social capital, teachers who lived and worked in a communal settlement differed from their city colleagues. Teachers in such communities expressed a much more positive perception of the WhatsApp application, in comparison with teachers from urban areas.

Originality/value

The results demonstrate the importance of professional capital in monitoring daily routine, communication, and emotions. The findings support the social constructivist approach, holding that technology affords a variety of uses and are integrated into the existing social structure.

Details

Journal of Professional Capital and Community, vol. 7 no. 4
Type: Research Article
ISSN: 2056-9548

Keywords

Article
Publication date: 28 March 2023

Shiv Ratan Agrawal and Divya Mittal

The present study aims to examine whether leisure time posts shared on WhatsApp status drive to travel and tourism consumption among users.

Abstract

Purpose

The present study aims to examine whether leisure time posts shared on WhatsApp status drive to travel and tourism consumption among users.

Design/methodology/approach

In this study, discriminant analysis was employed to test hypotheses and identify essential factors.

Findings

The study indicated that the eight most contributing factors are expressing happiness, planning leisure time, views and comments, attractiveness, inquiring about places, preferring to post, nice way of expression and relax. These factors came from the latent variables of attitude, motivation and self-expression. Overall, the main influencing factors are internal (attitude and motivation), followed by an external factor i.e. self-expression. Additionally, the findings indicated that these significantly and positively impact travel and tourism consumption.

Practical implications

The discriminators identified in the study would guide tour and travel agencies and the agencies' managers on how best to adopt WhatsApp and WhatsApp's status application to influence aspiring travelers.

Originality/value

This study enlarges the existing literature by integrating three factors, attitude, motivation and self-expression, into a model to influence the behavioral outcomes of aspirational travelers using WhatsApp status.

Details

Journal of Hospitality and Tourism Insights, vol. 7 no. 1
Type: Research Article
ISSN: 2514-9792

Keywords

Open Access
Article
Publication date: 28 February 2023

Ali Farooq, Laila Dahabiyeh and Yousra Javed

The purpose of this paper is to understand the factors that enable and inhibit WhatsApp users' discontinuance intention (DI) following the change in WhatsApp's privacy policy.

1545

Abstract

Purpose

The purpose of this paper is to understand the factors that enable and inhibit WhatsApp users' discontinuance intention (DI) following the change in WhatsApp's privacy policy.

Design/methodology/approach

Using the enabler-inhibitor model as a framework, a research model consisting of discontinuation enabler distrust (DT) and the DT's antecedents [(negative electronic word of mouth (NEWOM), negative offline word of mouth (NOWOM) and privacy invasion (PI)], discontinuation inhibitor inertia (INR) and INR's antecedents (affective commitment, switching cost and use habit) and moderator structural assurance was proposed and tested with data from 624 WhatsApp users using partial least square structure equational modeling (PLS-SEM).

Findings

The results show that DT created due to NEWOM and a sense of PI significantly impact DI. However, INR has no significant impact on DI. Structural assurance significantly moderates the relationship between DT and DI.

Originality/value

The paper collected data when many WhatsApp users switched to other platforms due to the change in WhatsApp's terms of service. The timing of data collection allowed for collecting the real impact of the sense of PI compared to other studies where the effect is hypothetically induced. Further, the authors acknowledge social media providers' efforts to address privacy criticism and regain users’ trust, an area that has received little attention in prior literature.

Details

Online Information Review, vol. 48 no. 1
Type: Research Article
ISSN: 1468-4527

Keywords

Open Access
Article
Publication date: 16 November 2021

A.A.I. Lakmali, Nalin Abeysekera and D.A.C. Suranga Silva

Customer social participation (CSP) is a new phenomenon that has emerged with the evolution of social media. Current literature designates customer participation in social media…

1204

Abstract

Purpose

Customer social participation (CSP) is a new phenomenon that has emerged with the evolution of social media. Current literature designates customer participation in social media as “CSP”. Although CSP has been investigated in the online brand community context in social media, it has been little investigated in the context of student customers using WhatsApp – a highly trending social media platform among learners. Thus, this study aims to investigate the effectiveness of CSP in informal WhatsApp groups for academic purposes among undergraduate students of management studies.

Design/methodology/approach

The study adopted a single cross-sectional survey design. A structured online questionnaire was employed. Using convenience sampling technique, data were collected from 170 undergraduates of the Bachelor of Management Studies programme at the Open University of Sri Lanka.

Findings

The results revealed significant positive effects of functional, social and hedonic benefits with CSP. Meanwhile, the relationship between psychological benefits and CSP was insignificant. Furthermore, there is no influence of age and level of study on CSP among the learners in informal WhatsApp groups. Moreover, at present, the level of CSP in WhatsApp for academic purposes among students is moderate.

Originality/value

The role of the student as the customer and student behaviour in informal WhatsApp groups established for academic purposes have been little investigated in the field of open and distance education services. In this context, this study empirically validated the model of participation benefits and CSP in WhatsApp groups informally established for academic purposes.

Details

Asian Association of Open Universities Journal, vol. 16 no. 3
Type: Research Article
ISSN: 1858-3431

Keywords

Article
Publication date: 11 June 2019

Yudhi Arifani

The purpose of this study is to investigate the ability of EFL learners’ cohesion after the implementation of small group flipped instruction model through WhatsApp with small…

372

Abstract

Purpose

The purpose of this study is to investigate the ability of EFL learners’ cohesion after the implementation of small group flipped instruction model through WhatsApp with small group writing activities compared with individual flipped instruction model through WhatsApp with individual writing activities.

Design/methodology/approach

A quasi-experimental study with a nonequivalent control group and a pre-test/post-test design was implemented to find any significant difference between the two combinations. The small group was treated using small group flipped instruction model through WhatsApp with small group writing activities, and an individual class was exposed to individual group flipped instruction model through WhatsApp with individual writing activities as well. The instrument of this study was a writing test.

Findings

The findings revealed that the mean score from the small group flipped instruction model through WhatsApp with small group writing activities at 66.17 was higher than the mean score individual flipped model via WhatsApp with individual writing activities at50.19 with a level of significance < 0.05. He meant that the small group flipped classroom instruction model through WhatsApp with small group writing activities performed better than teaching cohesion with individual flipped instruction through WhatsApp with individual writing activities. The results suggested small group flipped teaching–learning cohesion with WhatsApp in writing served as one of the alternatives flipped group discussion to improve learners’ cohesion in writing.

Originality/value

Flipped classroom innovation has attracted English language teaching researchers’ attention to scrutinize its effectiveness. This inquiry, therefore, elaborated the effect off-lipping individual and small group classroom instruction with WhatsApp on EFL learners’ cohesion as part of EFL writing skills.

Details

Library Hi Tech News, vol. 36 no. 4
Type: Research Article
ISSN: 0741-9058

Keywords

Article
Publication date: 12 January 2021

Juan-Antonio Martinez-Comeche and Ian Ruthven

The aim of this exploratory study is to analyze if the most used factors related to the engaging interaction and long-term engagement with online applications can be applied to…

Abstract

Purpose

The aim of this exploratory study is to analyze if the most used factors related to the engaging interaction and long-term engagement with online applications can be applied to WhatsApp in a context of everyday life in Madrid and to investigate what parameters would best describe the engagement with WhatsApp in this context.

Design/methodology/approach

A qualitative method was employed to explore the cognitive, emotional and behavioral factors that mainly comprise the experience of a user with an online application, both at a point in time and over time. Data from 30 semi-structured interviews and questionnaires from six group chats were collected and analyzed. The sample was made up of people aged from 13 to 58 years old.

Findings

Findings suggest that the factors used in this study to evaluate long-term engagement and engaging interactions with WhatsApp are relevant, except for cognitive factors related to engaging interactions, indicating that the cognitive point of view is more difficult to apply in the engaging interaction analysis. Other attributes related to information retrieval are suggested, best suited to the informative use of this tool.

Originality/value

Long-term engagement studies are scarcer concerning Mobile Instant Messaging applications. Regarding engagement interaction, its analysis focusing on WhatsApp has not been approached. This study suggests the convenience of using parameters related to information to evaluate the engaging interaction, according to the informative use of the application.

Details

Journal of Documentation, vol. 77 no. 4
Type: Research Article
ISSN: 0022-0418

Keywords

Article
Publication date: 6 November 2017

Dhiraj Kumar Malhotra and Sonia Bansal

Instant messaging (IM) apps like WhatsApp have given an impetus to rapid sharing of information through multimedia messages in this information age and their clear impact has been…

Abstract

Purpose

Instant messaging (IM) apps like WhatsApp have given an impetus to rapid sharing of information through multimedia messages in this information age and their clear impact has been noticed in the academic sector. The present study is conducted with the aim to understand the magnetism of WhatsApp among veterinary students. The major purpose of the study is to analyse the use of WhatsApp for academic proposes with a special emphasis on its impact on studies.

Design/methodology/approach

Data were collected from students of Guru Angad Dev Veterinary and Animal Sciences University (GADVASU) using questionnaires as a tool. Questionnaires were randomly distributed among 100 postgraduate (PG) and 100 undergraduate (UG) students. In total, 78 PG and 77 UG students responded to the survey.

Findings

More than 90 per cent of the students were using WhatsApp for academic purposes. More UG students were using WhatsApp to chat, share images/videos and so forth for academic purposes as compared to PG students. Nearly two-thirds of the students admitted that addiction to using WhatsApp diverted attention from doing any other kind of activity. More than 75 per cent of the users were using WhatsApp while studying at their home or hostel. About 28 per cent of the students said that the use of WhatsApp had affected their studies, and more than 60 per cent of these students noticed a positive effect.

Originality/value

WhatsApp increases knowledge sharing, leading to enhanced creativity. Thus, WhatsApp can contribute significantly to the academic community by users consciously controlling its use and not allowing its addictive nature to divert attention from their studies.

Details

The Electronic Library, vol. 35 no. 6
Type: Research Article
ISSN: 0264-0473

Keywords

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