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Book part
Publication date: 2 July 2018

Yujie Chen, Zhifei Mao and Jack Linchuan Qiu

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Super-Sticky Wechat and Chinese Society
Type: Book
ISBN: 978-1-78743-091-4

Book part
Publication date: 26 November 2014

Keith Bettinger, Micah Fisher and Wendy Miles

Indonesia is one of the world’s “megadiverse” countries, providing ecosystem services that accrue at the global scale. However, control over access to and use of natural resources…

Abstract

Indonesia is one of the world’s “megadiverse” countries, providing ecosystem services that accrue at the global scale. However, control over access to and use of natural resources has historically been a source of tension between the central government and local communities, with the latter usually being marginalized by the former. Since the fall of the authoritarian Suharto regime in 1998, however, a grassroots movement supports the revitalization of customary communities and their traditional systems of social organization (adat). A major part of this quest for legitimacy is the portrayal of indigenous people as environmentally benign. This chapter describes how indigenous systems have been influenced by political processes over time. We then describe how the changing political–administrative landscape has given rise to a national indigenous rights movement. We also analyze international factors that have contributed to the emergence of the indigenous movement before discussing potential challenges facing the movement in the future. This chapter seeks to get beyond the simplistic conflation of indigenous peoples and environmentalism by understanding the strategic articulation of indigeneity and environmentalism.

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Occupy the Earth: Global Environmental Movements
Type: Book
ISBN: 978-1-78350-697-2

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Book part
Publication date: 16 September 2013

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Mergers and Alliances: The Operational View and Cases
Type: Book
ISBN: 978-1-78350-054-3

Book part
Publication date: 31 December 2010

The following is an introductory profile of the fastest growing firms over the three-year period of the study listed by corporate reputation ranking order. The business activities…

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The following is an introductory profile of the fastest growing firms over the three-year period of the study listed by corporate reputation ranking order. The business activities in which the firms are engaged are outlined to provide background information for the reader.

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Reputation Building, Website Disclosure and the Case of Intellectual Capital
Type: Book
ISBN: 978-0-85724-506-9

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Book part
Publication date: 16 September 2013

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Mergers and Alliances: The Operational View and Cases
Type: Book
ISBN: 978-1-78350-054-3

Book part
Publication date: 13 June 2013

Durairaj Maheswaran, Cathy Yi Chen and Junhong He

Purpose – Extensive research in the area of consumer behavior has documented the “Country of Origin Effect,” which identifies country of origin as an important decision variable…

Abstract

Purpose – Extensive research in the area of consumer behavior has documented the “Country of Origin Effect,” which identifies country of origin as an important decision variable in evaluating products and services. Past research has mostly assumed that country of origin effect is driven by the performance of the products originating in that country. However, consumers can also form opinions about countries based on exposure to information that is unrelated to the product and may have roots in macro factors such as history, culture, and politics. These emotions, while extraneous to the product, can also influence product evaluations along with performance-related country information.Design/methodology/approach – This review examines research addressing both performance and emotional perceptions related to country of origin.Findings – This review presents an integrating framework termed “Nation Equity” to systematically understand and examine the influence of various dimensions of country of origin on consumer decision making.

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Review of Marketing Research
Type: Book
ISBN: 978-1-78190-761-0

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Communicating Knowledge
Type: Book
ISBN: 978-1-80262-104-4

Book part
Publication date: 14 October 2019

Nikola Naumov

Purpose: The purpose of this chapter is to critically evaluate the implementation of technologies from the perspective of guest services, innovation and visitor experiences. The…

Abstract

Purpose: The purpose of this chapter is to critically evaluate the implementation of technologies from the perspective of guest services, innovation and visitor experiences. The paper focuses on the value of robots, service automation and artificial intelligence in hospitality and examines their influence on service quality

Design/methodology/approach: The chapter is a critical and conceptual overview of the emergence and implementation of robots, service automation and artificial intelligence in the hospitality with an emphasis on service, service quality and guest experience. A comprehensive overview of the academic literature of customer service and guest experience is combined with industry examples from various service operations in hospitality in order to examine the implementation of RAISA in the hospitality industry from a range of academic and practical viewpoints.

Findings: The chapter argues that despite the global acceptance of technologies in service industries in general and hospitality in particular, it remains difficult to find the right balance between digital and human interactions. In the context of service quality, the implementation of robots and service automation is increasingly important for gaining a competitive advantage, but the provision of more personalized guest experiences remains controversial.

Originality/value: The study provides a comprehensive and systematic review of RAISA in a hospitality context and examine their impacts on service quality. The chapter is a critical examination of the potential of RAISA to transform the service experience and raises some fundamental questions regarding the need for RAISA, its practical implications and impact over the understanding and measurement of service quality.

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Robots, Artificial Intelligence, and Service Automation in Travel, Tourism and Hospitality
Type: Book
ISBN: 978-1-78756-688-0

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Content available
Book part
Publication date: 16 September 2013

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Mergers and Alliances: The Operational View and Cases
Type: Book
ISBN: 978-1-78350-054-3

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Book part
Publication date: 15 December 2016

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The Future of Library Space
Type: Book
ISBN: 978-1-78635-270-5

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