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The purpose of this study is to investigate the influence of three sources of social representation (i.e. direct experience of an event, the media and social interaction) on tourists’ formation of event image; to examine the effect of event image, satisfaction and city image on tourists’ revisit intentions to the host city; and to explore the mediating role of city image.

This study used the 28th Qingdao International Beer Festival (QIBF) as the case for verifying the relationships in the proposed model. The survey was conducted in Qingdao and 366 valid observations were collected. Structural equation modeling was used to validate the research model.

Event image is found to be significantly and positively influenced by direct experience of an event and social interaction. City image and satisfaction are important predictors of revisit intention. The meaning of event image is transferred to city image. City image plays a pivotal role in mediating the effect of event image and satisfaction on revisit intention to the host city.

This study surveyed Chinese tourists attending QIBF in Qingdao and consequently the outcomes may lack generalizability. This research did not survey foreign tourists. Thus, the differences of attitudes and behaviors between Chinese and foreign tourists are not compared.

The outcomes provide insights into how a city manager can organize an event to enhance tourists’ intentions to revisit the city.

This study represents one of the few studies that use both social representation theory and the theory of brand image transfer in examining the influence of external social contexts on tourists’ formation of event image and investigates how the unique meaning of event activities is transferred to city image. In addition, the mediating role of city image is fully explored in this research.

本研究的目的包括（1）探究社会表征的三个来源（事件的直接体验, 媒体影响, 社会互动）对游客事件形象评价的影响；（2）验证事件形象、满意度、城市形象对游客重访举办地意愿的影响；（3）检验城市形象的中介作用。

本研究以第28届青岛国际啤酒节为案例研究对象, 来验证模型中的变量关系。调研在青岛进行, 共收集有效问卷366份。通过结构方程模型来验证研究假设。

事件形象评价受到直接体验和社会互动的显著积极影响。城市形象和满意度是游客重访意愿重要的影响因素, 事件形象的内涵转移到城市形象。城市形象在事件形象和满意度对重访意愿的影响作用中起到重要的中介作用。

本研究对参加青岛国际啤酒节的中国游客进行调研, 结果可能缺少普适性。本研究没有调研外国游客, 缺少中外游客的态度和行为差异的对比。

研究结论对于城市管理者如何更好的组织事件活动以提升游客重访城市的意愿提供了新的思路。

本研究将社会表征理论和品牌形象理论应用到事件营销当中, 解释了游客事件形象评价的形成过程中外部社会情境的影响, 以及事件活动的独特内涵向城市形象转移的过程。同时, 本研究验证了城市形象在事件形象和满意度对重访意愿的影响作用中的中介作用。

事件形象, 城市形象, 满意度, 重访意愿, 社会表征理论

研究论文

(1) explorar el impacto de tres fuentes de representación social (experiencia directa de eventos, influencia de los medios, interacción social) en la evaluación de la imagen del evento de los turistas; (2) Verificar el impacto de la imagen del evento, la satisfacción y la imagen de la ciudad en la voluntad de los turistas para volver a visitar el lugar; (3) verificar el papel mediador de la imagen de la ciudad.

Este estudio toma el 28° Festival Internacional de Cerveza de Qingdao como un objeto de estudio de caso para verificar la relación de las variables en el modelo. La encuesta se realizó en Qingdao y se recolectó un total de 366 cuestionarios válidos. El modelo de ecuación estructural se utiliza para verificar la hipótesis de investigación.

El estudio muestra que la experiencia directa de los eventos y la interacción social tienen un impacto positivo y significativo en la evaluación de la imagen del evento. La imagen de la ciudad y la satisfacción son factores importantes que influyen en la voluntad de los turistas a volver a visitar. Los resultados de la investigación muestran que la imagen de la ciudad desempeña un importante papel de mediación en el efecto de la imagen del evento y la satisfacción en la voluntad de volver a visitar.

este estudio encuestó a los turistas que participaron en el Festival Internacional de Cerveza de Qingdao, y los resultados pueden carecer de generalidad. Este estudio no investigó a los turistas extranjeros, solo a los turistas chinos, por eso careció de una comparación de las diferencias en actitudes y comportamientos entre los turistas chinos y extranjeros.

las conclusiones de la investigación proporcionan nuevas ideas sobre cómo los administradores de la ciudad pueden organizar mejor las actividades del evento para aumentar la voluntad de los turistas a visitar la ciudad nuevamente.

este estudio aplica la teoría de la representación social y la teoría de la imagen de marca al marketing de eventos, explicando el impacto de los contextos sociales externos en la formación de la evaluación de imágenes de eventos turísticos y el proceso de transferir la connotación única de las actividades de eventos a la imagen urbana. Al mismo tiempo, este estudio demuestra que el papel mediador de la imagen de la ciudad tiene un impacto de la imagen del evento y la satisfacción en la voluntad de volver a visitar.

The purpose of this study is to identify key factors that facilitate knowledge sharing in collectivistic cultures and further help better understand knowledge management in the international context.

Using a survey method, this study collected data from over 200 managerial employees in knowledge management-based project teams from China. Regression analysis was then conducted to analyze the impact of individual differences and environmental factors on the willingness to share knowledge among team members to identify key factors for successful knowledge retention in the constantly changing organizational environment in a collectivistic context.

The results show that incentives are very important in individual’s decision to share knowledge in project teams even in a collectivistic culture like China and both intrinsically and extrinsically motivated individuals tend to share more knowledge with their team members. Individuals with high altruism are also found more likely to share knowledge with others. Moreover, a trusting environment and explicit knowledge will facilitate knowledge sharing for better retention.

More studies should be conducted in other collectivistic cultures to explore cultural barriers in knowledge management in the international context and comparative studies using samples from different cultural backgrounds are also encouraged to help extend the theories on knowledge management.

While it is well-known that knowledge sharing is essential for organization to maintain competitive advantage, relatively few studies have examined knowledge sharing in collectivistic cultures, and even fewer have done so in China. This study adds values to the literature by identifying key factors for knowledge sharing in China, and thus helps refine the knowledge management theories and provides insights for multinationals on knowledge management in the Chinese market.

Coal and power generation are related upstream and downstream industries. Coal price marketization and electricity price regulation have caused the price of coal to be sensitive to the benefits of generators. The paper aims to discuss these issues.

As a financial tool, contracts for differences can both help balance interests and reduce risks caused by spot price fluctuation. This thesis regards coal demand as a triangular fuzzy stochastic variable while directing a levelling consideration towards risk returns for coal and power enterprises that are involved in coal generation contracts for differences. Risk and benefit measurement models were established between coal suppliers and power generators, and risk and benefit balance optimization models for contract negotiation were constructed.

A numerical example showed that the above models can be effectively used to avoid the risks of coal-electricity parties.

This thesis regards coal demand as a triangular fuzzy random variable while directing a levelling consideration towards the risk return to coal and power enterprises that are involved with coal generation contracts for differences. The features of this thesis are the following: demand information is regarded as a fuzzy random variable instead of a random variable. With historical data, sales experience and increasingly clear macro-economic conditions, coal and power enterprises are able to make a fuzzy decision – to a certain extent – when the transaction approaches. Accurate market information enables the supply chain system to satisfy the clients’ needs better, improve the profit level or avoid severe financial damages; by developing a feasible set of contracts for different parameters, it is possible to estimate whether the price difference enables supply chain coordination, requires changes or gives accounts to all involved parties of the supply chain; and without the assumption that the traditional M-V rule is unfavourable to decision makers, this thesis proposes the prospect M-V rule, which involves decision makers’ projections of future coal generation prices and enables wide applicability of the response method to contracts for differences.

Long-term contract is an important developing direction of China's coal industry coordination. This paper aims to discuss how to use contract for difference (CFD) to avoid risk and effectively increase the benefit of both coal and thermal power plants in the coal-electricity supply chain.

Based on prospect theory, this paper takes the risks and benefits of the coal and coal-fired power plants in the coal supply chain under CFD into balanced consideration to construct the contract coordination mechanism. In this mechanism, the coal demand in the coal supply chain equilibrium under centralized decision-making is regarded as the total annual volume of transactions needed to design the contract coordination mechanism and solve double marginalization. Then, based on prospect theory, in the construction of CFD, this paper takes the income of power and coal enterprises when they are in equilibrium under Stackelberg non-cooperative game as the reference point. In addition, considering that coal demand is a random variable, the CFD with a one-year trading session can be designed.

The research derives the coal price of the contract for difference, contract trading volume and its proportion of the total trading volume. A numerical example shows that the model above can be used to effectively avoid the risk of both coal and electricity sides.

To solve the conflict between coal enterprises and thermal power plants, let the coal-electricity supply chain be converted from non-cooperative game to cooperative game. Based on the prospect theory, this paper takes the income of the non-cooperative game of coal and thermal power plants as a reference point and considers how to design the coordination mechanism, the contract for difference, so as to make the two parties cooperate to solve the double marginal utility of the non-cooperative game in a chain supply. The main innovation of the work lies in the following: first, the coal demand when the coal-electrical supply chain is in balance under centralized decision-making is taken as the total annual trading volume needed to design the contract coordination mechanism and solve double marginalization. Second, based on prospect theory, in the construction of CFD, the benefits of coal-fired power plants and coal enterprises when both sides are in equilibrium under the Stackelberg non-cooperative game are taken as the reference points, and coal demand is taken as a random variable to design the CFD with a one-year transaction period. The price of coal that is not traded through CFD is calculated according to the daily market price. Third, this paper proposes the prospect M-V criterion of the risk-benefit equilibrium of both power and coal enterprises, which means that the risk-benefit equilibrium of both sides is the prospect variance effect of both sides relative to the reference point benefit divided by the prospect expectation effect.

The purpose of this paper is to study the operational efficiency of aerospace industry in China and compare the difference in efficiency between the private aerospace enterprises and the state-owned aerospace enterprises. This paper enriches the study on evaluating the operational efficiency of aerospace industry and develops the theory on aerospace industry management.

The sample comprises all the aerospace enterprises listed in the A share market for which financial data are collected from the RESSET for subsequent analysis. Data envelopment analysis (DEA) and Malmquist productivity index (MPI) are used to derive findings.

The paper finds both the scale and the technical level of the industry increased during the period, and this was mainly due to the growth of the state-owned enterprises. However, with the increase of scale, the total factor productivity of the sample decreased. This was mainly because the performance of the leading enterprises regressed. Overall, the operational efficiency of the industry was still relatively low. By comparing the private enterprises and the state-owned enterprises, this paper finds, in terms of scale, the private enterprises were far lower than the state-owned enterprises. However, as for operational efficiency, the private was more efficient, which indicates an imbalance in the development of the industry.

This paper explores the operational efficiency across the Chinese aerospace industry, a focus currently lacking in research, presenting an overview of the industry and examining the difference in efficiency between the private aerospace enterprises and the state-owned aerospace enterprises to provide policymakers and managers with some practical suggestions to promote the development of the industry.

This paper aims to introduce and explore the creation, transfer, diffusion and application of knowledge in the Chinese context and the Chinese aerospace management modes, methodologies and mechanism, etc., based on the successful managerial experience of China’s aerospace. The paper then illustrates the current research domains and the future research opportunities in knowledge and aerospace management in China.

Review and reflection.

The Chinese knowledge management theory has achieved great development, the focus of which covers the whole chain from knowledge creation, knowledge transfer, knowledge sharing to knowledge application. However, Chinese aerospace management studies seem not so systematic, although some successful managerial practices and theories are being introduced. There is an opportunity to construct the Chinese aerospace management theory due to its features with general implications to high technology industries in China. Especially, integrating knowledge and aerospace, or studying aerospace from the perspective of knowledge, is a promising way of formulating a logic for deciphering China’s aerospace. It is also anticipated that qualitative methodology and Chinese traditional philosophy will be more popular in Chinese management studies.

This paper, by introducing some new research in knowledge management and aerospace management in China, outlines the current situations of Chinese knowledge and aerospace management research and sheds lights on the future research in aspects of research topics, research methodologies and Chinese traditional philosophy. For the first time, this paper provides the basic logic of Chinese knowledge management research and integrates Chinese aerospace management studies to reveal to the world the uniqueness and facts of China’s aerospace industry.

This paper aims to investigate the distributed formation control problem for a multi-quadrotor unmanned aerial vehicle system without linear velocity feedbacks.

A nonlinear controller is proposed based on the orthogonal group SE(3) to obviate singularities and ambiguities of the traditional parameterized attitude representations. A cascade structure is applied in the distributed controller design. The inner loop is responsible for attitude control, and the outer loop is responsible for translational dynamics. To ensure a linear-velocity-free characteristic, some auxiliary variables are introduced to construct virtual signals in distributed controller design. The stability analysis of the proposed distributed control method by the Lyapunov function is provided as well.

A group of four quadrotors with constant reference linear velocity and a group of six quadrotors with varying reference linear velocity are adopted to verify the effectiveness of the proposed strategy.

This is a new innovation for multi-robot formation control method to improve assembly automation.

In this paper, boric acid was loaded on the surface of expandable graphite (EG), polyvinyl alcohol (PVA) and silane coupling agent (KH550) served as a bridge. The purpose of this study was to improve the flame retardant properties of semi-rigid polyurethane, meanwhile, the mechanical properties of the foam got ameliorated.

PVA was dissolved in hot water. EG was added to this solution. After stirring for 0.5 h at 85°C in ultrasonic agitation, the system was put at room temperature to cool. The silane coupling agent KH550 was added dropwise into the solution system, stirring to fully hydrolyze. Boric acid was added into the system, placing it in an oven at 90°C to dry after filtration. Changing of flame retardant properties and mechanical properties of semi-rigid polyurethane adding modified EG were characterized.

The flame retardant performance of the foam with EG has been improved, whereas the tensile strength decreased with an increase in the content of EG. After adding modified EG, compared to semi-rigid polyurethane with EG, flame retardant performance and tensile strength of the foam improved.

In the study reported here, the surface of EG was modified by boric acid. The modified EG was added into semi-rigid polyurethane foam. The flame retardant performance and tensile strength of the foam after adding modified EG were discussed. Results of this research could benefit in-depth study of the influence of adding modified EG to semi-rigid polyurethane. The study could promote the application of flame-retardant polyurethane foam.

The flame retardant performance and tensile strength of the semi-rigid polyurethane were improved by adding modified EG. The effects of modified EG on the flame retardant performance and tensile strength of semi-rigid polyurethane were discussed in detail.

An indirect electrochemical reduction and dyeing with indigo were carried out here to solve problems of low dye reduction rate and poor dyeing depth in the current electrochemical dyeing process.

Response surface analysis tests were performed to evaluate the effects of ferrous sulfate concentration, medium concentration, sodium hydroxide concentration and reduction time on the reduction efficiency of indirect electrochemical reduction of indigo.

The conditions obtained by design-expert optimization showed that the concentration of FeSO₄·7H₂O has the most significant effect on the reduction performance of dye liquor. Under the optimized electrochemical reduction dyeing process, the rate of dye reduction could be reached 91.21 per cent and the K/S value of indirect electrochemical dyeing of indigo can be achieved to 12.96, which is increased by about 9.56 per cent compared with that of Na₂S₂O₄ dyeing with the same color fastness basically.

The recyclability and biodegradability of the dye remain to be explored.

The strategy presented here can be developed to replace a substantial part of electrochemical dyeing with optimized product quality and reduced environmental pollution in denim production.

The strategy presented here can be developed to replace a substantial part of electrochemical dyeing with optimized product quality and reduced environmental pollution in denim production.

Application of the Fe(II)-DGS-Abal B complex media system in the indirect electrochemical reduction of indigo.

This paper aims to argue for a China transmuting to fast overtake USA in innovation based on the extrapolation of past statistical trend. Case studies in self and co-innovation are provided so that the documentation of the dynamics of knowledge flows and a brain-linguistic explanation is given as to why, in the future, the Chinese are likely to lead in innovation.

This paper illustrates a multi-method approach in research for Chinese Management Studies. First, the sociological background of China is highlighted (Mao Zedong’s aphorism). Second, insights from OECD patent database are utilized. Third, the use of comparative research and development case-studies: self-innovation (Chinese) and co-innovation (contrasting Japanese versus French cooperation with Chinese). Fourth, is the inter-disciplinarily approach wherein the assimilating of knowledge is related to recent advances in brain research. Fifth, emphasizing the different levels in organizing for innovation: national (China), organizational (SOE), group processes and person-to-person, synapses within individual brains.

Statistical trend suggests that China is transforming and is on the path toward overtaking the USA in innovation. When will this happen? Using extrapolation as an indication, China may surpass the USA by the 50 per cent mark within the next decade. Insights into the processes of self-innovation and co-innovation are provided. Authors argue for a brain-linguistic explanation (Hebb, 1949) for further understanding why China will eventually lead ceteris paribus innovation, a function of the human brain.

This paper highlights on the basis of statistical trends (using OECD database) a rising, innovative China that is poised to overtake the USA in the near future. A major contribution is in providing insights of interactional processes required to foster innovation: self and co-innovation (comparing Japanese and French). The critical brain-linguistic role as the rationale as to why the Chinese are given a greater, more developed brain power that will eventually surpass the West in innovation.