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A feasibility study undertaken by the Water Research Centre to capture 30,000 items from Water Pollution Abstracts in machine readable form is reported. The equipment used to capture a one year sample of these abstracts is the Kurzweil Data Entry Machine (KDEM), a computer controlled scanning device which captures lines of text for direct output to magnetic medium. After further manipulation using word processing equipment and indexing using the ASSASSIN suite of programs, the abstracts are to be added to the publicly available database, AQUALINE. The relevance of this bibliographic material to the water industry is discussed with the aid of citation analysis of four relevant journals. The speed and accuracy of the technique is described and the final cost reported is far less than the expected cost for re‐keying the data. The technique should have widespread applications for related tasks, and should become more common as similar equipment to the KDEM becomes more readily available.

Bali’s tourism sector has seen a dramatic expansion over the past two decades, despite temporary security concerns following the 2002 and 2005 terrorist attacks. The growing influx of foreign and domestic tourists has put increasing strain on the island’s natural resources, including its freshwater sources and marine environment. This review chapter addresses conflicts within the tourism–environment–security nexus as a consequence of the increasing resource scarcity associated with the unfettered growth of tourism. This involves a fundamental conflict between economic growth and environmental preservation and – more specifically – between the promotion of the tourism industry and the protection of traditional wet-rice agriculture and cultural heritage. The ongoing transformations of Bali’s communal water management (subak) system and the threat to coastal and marine environments by the controversial Benoa Bay Reclamation Project are particularly highlighted. The authors explore conflicting views over the value of natural resources through a discussion of different approaches to achieving a balance between economic, ecological and socio-cultural goals. This includes investigation of rights-based and polycentric approaches to resource governance as well as attempts to foster qualitative growth through the promotion of ecotourism and other niche markets.

Since the privatization of UK utilities, few studies have examined supply chain management (SCM) in the sector. This paper aims to investigate the state of development of the SCM concept and the role of the emerging internet‐based electronic marketplaces in supporting this.

Using a case study method, interviews were conducted with managers in seven UK electricity and water utilities. Areas explored are the firms' supply chain priorities, how eMarketplaces can support their supply chain goals and the barriers to adoption of eBusiness solutions.

The research reveals a strong orientation in both the electricity and water industry firms towards controlling cost inputs. Consequently, their focus is on managing procurement as the primary supply chain activity. The key barriers to eBusiness adoption identified are the problem of providing genuine benefits to suppliers, and the technical difficulties of marketplace implementation.

This is an exploratory study of the domain and further work in this area needs to focus on how utilities will develop their supply chain competences and how eBusiness solutions can support them.

The research concludes that operators of electronic marketplaces have not yet delivered a convincing case for wider participation in management of the supply chain online. A stronger SCM orientation will need to emerge in utility firms before that can occur.

This research aims to understand how companies communicate their understanding of water-related challenges and their responses to identify new pathways for addressing this challenge to further advance rising interest in water sustainability strategies of corporations.

Through a content analysis of corporate disclosures, this paper identifies the actions and challenges reported by 35 FTSE 100 companies. These are analyzed quantitatively and qualitatively to explore variations in the subject of disclosure and the narrative framing.

The findings identify a clear split across the types of water sustainability reporting according to the industrial sector and subject of disclosure, linking to different narratives used according to legitimacy pressures.

This paper finds that energy, materials and consumer staples sectors consistently outperform other sectors on the reporting of water issues and the scope which is covered. This has implications for the design of regulations and incentives to increase water sustainability management activities in large companies, which currently under-report.

This paper highlights the need for policy implementation to further integrate water-related topics into company reporting and identifies situations where the narrative disclosed may distort the underlying situation that is being communicated.

This paper explores the narratives used in company reporting to identify the challenges related to water sustainability and the actions taken in response. This can contribute to developing a pathway towards increased water sustainability (e.g. through new policy design).

Water conservationists have been promoting a hierarchy of measures to preserve water resources in the face of decreasing freshwater availability in the world. However, applicability of water hierarchy to the construction industry is yet to be investigated. To fill this knowledge gap, the purpose of this paper is to investigate water usage, water use efficiency, and conservation measures relevant to the construction operations.

A triangulation-based mixed-methods approach was adopted for the collection and analysis of data. First, four case studies were carried out to explore the current practices and the possibilities of applying the water hierarchy to the construction operations. This was followed by a questionnaire survey, administered among construction professionals to obtain their views and to verify the findings of case studies.

Strategies such as reuse and recycling were found to be less applicable and least preferred by the construction professionals compared to reduce, replace, and eliminate. Based on the research findings, three enabling measures, namely, regulation, responsibility, and reward, were found to enhance the effectiveness of these conservation strategies.

Knowledge on preferences of different water conservation measures among the construction professionals and their effectiveness on construction site could help the construction companies to device strategies to mitigate water wastage and enhance water use efficiency. It could also help policy-makers to develop guidelines that would have higher probability of acceptance among construction stakeholders.

The study proposes an extended water hierarchy (3R.6R) by integrating three enabling measures discussed above for the construction project sites.

The present field-based case study is related to topics in marketing area, more specifically brand management, strategic marketing and business strategy.

This case is primarily meant for second-year students in a postgraduate program in business management (MBA). The case could also be discussed in an executive development program on marketing/business strategy.

The present case is based on Aava natural mineral water, the brainchild of Mr Behram Mehta, Chairman of Shelpee Enterprises. The case explores at the various marketing strategies adopted by Aava in India. The case traces the brand's foray into the Indian bottled water market as a regional players and its growth as a pan Indian brand. However, in early 2012, the majority of Aava's sales were coming through institutional sales. The brand was facing a challenge of trying to find a foothold in the retail market. The balance between becoming a mass and a premium brand was also looming large. The major question that Aava needed to answer is whether it should restrict itself to the B2B market or whether it should try to penetrate the retail market. Given the latter is more beneficial for the company, the issues of product, pricing and brand communication needed to be revisited since these are not similar for B2B and B2C brands.

The various learning outcomes of the case include: understanding the differences between B2B and B2C marketing and the need for different strategies for both, apply marketing research findings to introduce a product in a market, evaluate and execute marketing communication strategies based on human behaviour for more effectiveness, evaluate alternatives leading to the right choice of branding/marketing strategy, understand the role of 4Ps of marketing for successful business and industry analysis.

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

The purpose of this paper is to examine the climate change implications for both rainfall and saline intrusion in ground water, which could directly threaten both the tourism industry and other local livelihoods in the Caribbean. Water shortages will be particularly critical in the locations that are already water‐stressed; at or near the limits of their available supplies.

The paper focuses on Barbados as the island exhibits four critical factors that make it particularly sensitive and potentially vulnerable to water shortages. Barbados is relatively small and flat, and has limited water flow. Second, it is the most densely populated country in the Caribbean. Third, the economy is primarily driven by tourism, and has prospered as a result; Fourth, Barbados is characterized as “absolute water scarce” on the Falkenmark scale because of a per capita availability of freshwater per year of less than 500 cubic meters.

The paper observes that Barbados has a water availability of just 306 cubic metres per capita per year, which makes Barbados the 15th most water‐scarce nation in the world. Thus, Barbados is critically dependent on a water‐intensive industry, has limited options to expand the supply of the key resource, and now finds that the availability of this key resource might decline in future as a result of climate change.

The paper provides data, case studies and analysis to demonstrate the significant threat to tourism from water shortages relating to climate change.

In many countries state ownership of public utilities is being abandoned in favour of private ownership with state regulation. To prevent monopoly abuse, regulatory structures are being created for the telecommunications, gas, electricity and water and sewerage sectors. From 1984 the UK privatised its major utilities and introduced a form of regulation that is proving to be a model for other countries. This paper looks at the performance of UK privatised utilities and the role of regulation in improving performance. It also considers the important subject of regulatory governance. The paper concludes that regulatory governance depends on the institutional context of regulation and that one country’s regulatory system cannot be successfully transferred to another country with a very different set of institutional constraints without appropriate adaptation.

Launched in 2005, Aava natural mineral water is one of the key brands in the natural mineral water market in India. It had sales of over Rs. 15 crore (150 million) in 2012 and it is the second largest brand and a volume leader in the natural mineral water category. The case discusses the dilemma faced by its Managing Director and his team in light of the emerging competition. The company needs to take important decisions related to customer segment selection, product mix and introduction of new product offerings.

Reviews United Kingdom′s environmental obligations ensuing from EC membership with respect to both EC directives and UK law. Discusses the merits of a cradle‐to‐grave approach to the production process; a stringent but flexible system of pollution control integrated into each stage. This is seen as the best hope of containing the objectives of economic growth and environmental protection.