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Article
Publication date: 15 September 2022

Edward Elder, Jennifer Lees-Marshment and Neil Thomas Bendle

This paper aims to identify both the traditional and novel forms of marketing behind New Zealand Prime Minster Jacinda Ardern’s landslide victory in the 2020 New Zealand General…

Abstract

Purpose

This paper aims to identify both the traditional and novel forms of marketing behind New Zealand Prime Minster Jacinda Ardern’s landslide victory in the 2020 New Zealand General Election during the COVID-19 pandemic.

Design/methodology/approach

This research analysed both qualitative and quantitative data, including over 70 primary sources, the perspectives of practitioners, polling and data from surveys with over 450,000 respondents. The qualitative data was analysed interpretively against established theoretical concepts, whereas the quantitative data was analysed through descriptive statistics.

Findings

This research found that COVID-19 drastically changed what the public prioritised, allowing Ardern and Labour to position themselves as guardians of government stability, while camouflaging previous delivery failures. Labour also used a more emergent market-oriented and “polite” populist political marketing strategy.

Research limitations/implications

While the survey data used is not a perfect sample of the population, it is the largest public opinion survey in New Zealand and, given its convergence with other sources, provides valuable insights into political marketing during a crisis more broadly.

Practical implications

This research reinforces marketing’s most important aspect; the market should drive action. How decision makers respond to the market should depend on the environment. Thus, up-to-date market research becomes even more important during a crisis, as the environment changes rapidly. This leaves prior assumptions obsolete and implies strategy needs to be adaptive. Additionally, greater public attention provides governing leaders with the opportunity to present a more well-rounded leadership image.

Originality/value

To the best of the authors’ knowledge, this is the first research to look at marketing while in government and election campaigning in the context of successful management of a global pandemic.

Details

European Journal of Marketing, vol. 56 no. 8
Type: Research Article
ISSN: 0309-0566

Keywords

Case study
Publication date: 20 January 2017

Robert F. Bruner, Kenneth M. Eades and Sean Carr

The cofounder of Compass Records, a small, independent music-recording company, must decide whether to “produce and own” the next album of an up-and-coming folk musician or simply…

Abstract

The cofounder of Compass Records, a small, independent music-recording company, must decide whether to “produce and own” the next album of an up-and-coming folk musician or simply “license” her finished recording. This case presents information sufficient to build cash-flow forecasts for either investment alternative. Discounted cash flow (DCF) analysis reveals that licensing will be the more attractive alternative unless the student assesses the value of the options for follow-on albums included in the “produce-and-own” contract.

Details

Darden Business Publishing Cases, vol. no.
Type: Case Study
ISSN: 2474-7890
Published by: University of Virginia Darden School Foundation

Keywords

Article
Publication date: 13 July 2015

Philip J Wells

The purpose of this paper is to provide a critical analysis of the various proposals to regulate executive pay in the UK. Situated within a corporate governance context, it…

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Abstract

Purpose

The purpose of this paper is to provide a critical analysis of the various proposals to regulate executive pay in the UK. Situated within a corporate governance context, it focuses on using shareholder empowerment as a mechanism to formulate a regulatory strategy to quell the continued furore that surrounds the issue.

Design/methodology/approach

Using an expansive array of different academic materials, the paper adopts the approach of using critical analysis to provide an original insight into the popular and contentious issue of executive remuneration.

Findings

The paper finds that the UK Government’s current proposal to regulate executive remuneration, via the shareholder empowerment device of a binding vote on remuneration, will primarily consist of symbolic rather than practical significance.

Social implications

The paper provides important social implications, as it provides a new prospective and insight into the well-covered issue of executive remuneration.

Originality/value

The paper draws on a host of traditional and modern academic materials to create a new viewpoint on the issue of remuneration. Moreover, the paper is original insofar that it ties the issue of shareholder empowerment into the conceptual design and formulation of company law and corporate law theory.

Details

International Journal of Law and Management, vol. 57 no. 4
Type: Research Article
ISSN: 1754-243X

Keywords

Article
Publication date: 30 January 2024

Gerald McNerney

The purpose of this study is to create an ethical norm that will help guide the human race toward long-term survival.

Abstract

Purpose

The purpose of this study is to create an ethical norm that will help guide the human race toward long-term survival.

Design/methodology/approach

The project posits a new societal ethical norm designed around a fundamental principle: the long-term survival of the human race with individual dignity. This study examines the requirements of the new norm and what is needed to achieve that goal.

Findings

There are three types of organizations that have the organizational and economic capacity to be responsible for future outcomes: governments, religions and corporations. These three types of organizations must act as if they have a moral compass that will compel them to develop and uphold the requirements for the survival of humanity with individual dignity.

Research limitations/implications

The analysis shows that a new, broader ethical norm must be established, and this norm implies that large organizations must act with a future embracing ethical behavior.

Practical implications

This study generates specific pathways for example: governments should adopt the just war principles and prohibitions on governments or other institutions from teaching any form of class superiority. These and other pathways are designed to diffuse threats to the fundamental principle.

Social implications

The fundamental principle includes universal human dignity. This means that the notion of individual dignity must be defined or understood, and the requirements to attain this goal must be identified.

Originality/value

This project takes concepts from long-termism, forward-looking collective responsibility, corporate social responsibility and the global catastrophic risk institute to advocate for a new ethical norm.

Article
Publication date: 19 February 2024

Neema Trivedi-Bateman and Victoria Gadd

The study aims to introduce The Compass Project (TCP), designed to determine whether strengthening morality and practicing emotion management can reduce youth antisocial attitudes…

Abstract

Purpose

The study aims to introduce The Compass Project (TCP), designed to determine whether strengthening morality and practicing emotion management can reduce youth antisocial attitudes and behaviours and increase prosocial attitudes and behaviours.The programme activities are informed by the existing evidence base and incorporate theoretical explanations of the mechanisms that link psychological moral and emotional traits and behaviour.

Design/methodology/approach

This paper will offer a description of the programme design and content, TCP 2022 pilot study and crucially, discuss the utility of delivering programmes like TCP in wider settings (schools, youth offending teams and other youth organisations). TCP is currently being delivered in UK schools as a multi-site, longitudinal, RCT design.

Findings

Participant feedback from TCP 2022 pilot study is used to illustrate the potential impact of TCP for young people in future. The authors identify five challenges faced by researchers conducting youth intervention studies: access, recruitment, continued attendance, nature of participation (enthusiasm, engagement and task-focus) and full participant completion of data measures.

Practical implications

This pioneering study offers a novel methodology to increase law-abiding moral attitudes and behaviours in young people. This paper adopts a forward-thinking and scientific approach to identify practical solutions to key challenges faced when delivering youth interventions and is relevant for youth practitioners and academics worldwide.

Social implications

TCP seeks to achieve improved youth attitudinal outcomes (such as law-aligned morality, empathy for others, measured decision-making and consideration of the consequences of action) and improved youth behavioural outcomes (such as improved quality of relationships with others, increased helping and prosocial behaviours, reduced antisocial behaviour and delinquency and reduced contact with criminal justice system-related organisations).

Originality/value

To the best of the authors’ knowledge, an evidence-based morality strengthening and emotion programme of this kind, closely aligned with a moral theory of rule-breaking, has not been developed before.

Details

Journal of Criminological Research, Policy and Practice, vol. 10 no. 1
Type: Research Article
ISSN: 2056-3841

Keywords

Book part
Publication date: 20 April 2023

Alper Yurttaş

Turkey's European Union (EU) candidacy process, unlike other candidate countries, is a unique case in terms of the length of the process and the tensions experienced in the…

Abstract

Turkey's European Union (EU) candidacy process, unlike other candidate countries, is a unique case in terms of the length of the process and the tensions experienced in the process. With the start of membership negotiations in 2005 and the increase in Turkey's obligations in the process, disruptions began to emerge and the anticipated progress could not be achieved. In this period, the EU's view of Turkey began to transform. It emerged as a reflection of this view with the privileged partnership proposals put forward in the mid-2000s. This study discusses how Turkey–EU relations have been shaped since 2005 when Turkey started membership negotiations and how the EU positions Turkey in light of current developments. In this context, the Strategic Compass document, which is aimed to shape the next 10 years of the EU, has been examined and focused on how Turkey is handled in the document. In the study, it has been revealed that the EU does not consider Turkey as a candidate country, but with a functionalist approach, depending on certain preconditions, as a partner with which it can make progress in areas of common interest.

Details

The European Union in the Twenty-First Century
Type: Book
ISBN: 978-1-80382-537-3

Keywords

Article
Publication date: 1 July 1904

DURING the past six years, a considerable amount of progress has been made, in certain directions, towards improving methods of library work. The improvements introduced have…

Abstract

DURING the past six years, a considerable amount of progress has been made, in certain directions, towards improving methods of library work. The improvements introduced have mostly come from the younger generation of English librarians, and it must also be added that this enthusiasm for betterment has been confined to a very small circle of young librarians. The majority of British librarians have apparently remained untouched by the movement towards more perfect methods compassed by their fellows, and it is doubtful if, in spite of the remarkably good work accomplished by a few “earnest men in various parts of the country, there is not, on the whole, a great preponderance of professional apathy in regard to burning questions of librarianship. The proof of this is only too obvious. Anyone who has watched the dwindling attendances at monthly Library Association meetings must have been struck by the fact as indicative of weakness or defectiveness somewhere. No professional association, with professional interests at stake, is going to languish, and practically sputter out, unless the members are bored, or indifferent, or in some way apathetic. For nearly four years, the interest in the Library Association meetings has been declining, and although the annual gatherings have been more or less successful, thanks to the energy of the provincial members, it must be remembered that the monthly meetings have been very badly attended, although their interest has been as great as heretofore—which, however, is not saying much. Recently, this lack of interest has assumed the form of a kind of epidemic rot, which has attacked other associations as well as the parent one. We hear of one kindred society having entirely suspended its meetings for months, while we read of another which can hardly get an attendance large enough to carry a vote of thanks to the speaker. When we hear it stated that the interest in the Library Association meetings is so languid that even the readers of papers do not trouble to appear, and that about half‐a‐dozen members is all that can be mustered on some occasions, it must be obvious to all that there is something radically wrong. We have heard it suggested that the Library Association meetings take place on an impossible day, and that the notice sent out is insufficient because only published in the Record, which nobody reads ! There may be an element of truth in these suggestions, but hardly enough to account for the all‐round apathy which undoubtedly exists. The stimulus derived from the Leeds meeting has apparently evaporated already, and beyond a decidedly more healthy response to the examination scheme of the Association, it is hard to understand in which direction activity of any kind exists. Comparing the professional work on this side of the Atlantic with that of the United States, it must be confessed that the comparison is very unfavourable to the British case. In America there are dozens of flourishing associations, counting their membership in thousands, while here, there are some half‐dozen associations, including the Library Association itself, which can only muster among them a little more than five hundred members. This is a poor record when one considers the possibilities, and if librarianship is to become a more powerful factor in the educational development of the future, it is evident that a strong effort must be made all round to double the membership of all the existing associations to begin with, and then to interest and retain the members who join by means of live meetings, publications, and other enterprizes. It will not suffice to rest on present achievements if librarianship is to be recognized as a greater power in the State than hitherto, and for this reason it behoves those librarians who have any “go” left in them, to try and pull up the existing machinery to a higher state of efficiency.

Details

New Library World, vol. 7 no. 1
Type: Research Article
ISSN: 0307-4803

Book part
Publication date: 24 October 2023

Michael D. Bartone

A war still rages in the United States. This is a war with many different battles – one such battle being against queer teachers and students, as well as teachers and…

Abstract

A war still rages in the United States. This is a war with many different battles – one such battle being against queer teachers and students, as well as teachers and administrators who support queer youth and teachers in their schools. While this battle may look new in the social media landscape that is 2022 (TikTok and YouTube videos and anyone with the slightest thought, even if based on someone else's, a regurgitated idea and old tropes, is posting to social media as if they are saying something new and profound, yet is old tried and filled with hate), it is almost the same old battle where queer and LGBTQ2+ are used interchangeably. Queer folks are the ones being sacrificed to save the nation from spiraling into the abyss of debauchery and chaos of a lost moral compass (Gogarty, 2022; Lorenz, 2022; Montpetit, 2022). If this is the case, and queer people are battling for humanity and existence in schools, understanding teacher burnout from a queer perspective poses incredible challenges. Why would one want to be a teacher, especially a queer person, if we are so often the brunt of the attacks in this war to control society?

Details

Drawn to the Flame
Type: Book
ISBN: 978-1-80382-415-4

Keywords

Article
Publication date: 8 June 2023

Lei Chen

This paper aims to unfold the intricate relations between private law design, the structure of organizations for collective action and cultural values and orientations that…

Abstract

Purpose

This paper aims to unfold the intricate relations between private law design, the structure of organizations for collective action and cultural values and orientations that practically guide interpersonal interactions in Chinese society.

Design/methodology/approach

Drawing upon the Hofstede Insights National Culture survey (The Culture Compass) data and some judicial rulings in China, this paper examines the legislative development and judicial approach to settle condominium disputes to explain and address the cultural orientation for future legal reform. This paper examines how the law reflects and responds to the cultural and social variations/interactions among the stakeholders, namely, local government, developers, homeowner associations, condo owners and property management agents.

Findings

Culture plays a significant role in shaping how condominiums are governed in China. This analysis can highlight the role of cultural factors that influence the success or failure of condominium governance and suggest ways in which governance structures can be adapted to reflect the legal culture of the community better. The emphasis on social harmony, respect for authority, relationships and networks and knowledge and expertise all contribute to a unique approach to condominium governance that reflects the values and priorities of Chinese society.

Originality/value

While much has been written on the importance of property rights to economic development, relatively little seems to be understood about processes of change in complex property systems, particularly in China, a socialist-transforming country. Specifically, there is a lack of reliable knowledge about the intricate relations between the structure of organizations for collective action and cultural orientations that practically guide interpersonal interactions in Chinese society. The question at the heart of this research relates to the condominium rules most suitable for an emerging Chinese private property market.

Details

Journal of Property, Planning and Environmental Law, vol. 16 no. 1
Type: Research Article
ISSN: 2514-9407

Keywords

Book part
Publication date: 23 August 2012

Robin Archer

There are a number of reasons for thinking that the pursuit of change through revolution is fundamentally flawed. Indeed, after over two centuries of debate, Burkean conservatives…

Abstract

There are a number of reasons for thinking that the pursuit of change through revolution is fundamentally flawed. Indeed, after over two centuries of debate, Burkean conservatives seem to have won the argument. They have made a strong case against revolutionary change by demonstrating how it has regularly produced some of the worst atrocities we have known. They point out that despite the fact that revolutionary movements have often been the repositories of some of our highest aspirations, their unintended consequences have produced enormous human suffering. And they show how the pursuit of gradual change in some countries brought about the very same goals to which revolutionaries aspired in others, but with far less bloodshed and suffering.

But are the conservatives right? In this article, I consider various problems with their argument. One of the biggest is that the gradual changes they admire were closely entwined with the revolutions they deplore. Not only did revolutions provide incrementalists with a kind of compass that set the direction of change, but they also induced fear in powerful elites: fear that gave these elites an incentive to accept incremental changes they would otherwise have resisted. Indeed, because of these kinds of effects, countries that are usually seen as paradigm examples of the virtues of conservative change may have ultimately been among the major beneficiaries of revolution. In short, there is a good case for arguing that modern conservatism has been free riding on revolution.

Details

Political Power and Social Theory
Type: Book
ISBN: 978-1-78052-867-0

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