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Book part
Publication date: 4 May 2018

Mohammad Irfan Fahmi, Hidayatullah, JhonsonEfendi Hutagalung and Sajadin Sembiring

Research to find new energy source is still an intensive work by researchers in this field. One of the energy sources with no negative impact to environment is solar energy. Solar…

Abstract

Research to find new energy source is still an intensive work by researchers in this field. One of the energy sources with no negative impact to environment is solar energy. Solar cell is used to convert solar energy to electrical energy. The electrically powered solar cell in direct current (DC) power is not suitable for our daily office equipment since they need the alternating current (AC) power. This research has succeeded in realizing a solar cell automation tool based on Arduino Uno with input from solar energy, from which output AC voltage can be used for the needs of household appliances and office equipments. Output power of this tool is approximately 700 W, which can turn on the lights, charge the hand phones, laptops, and so forth.

Book part
Publication date: 26 January 2023

G. P. T. S. Hemakumara, Supuni Uthpalawanna Athukorala and L. G. D. S. Yapa

The environmental impact of energy supply is growing which has a significant impact on regional and global environmental issues. As a solution for this, both developed and…

Abstract

The environmental impact of energy supply is growing which has a significant impact on regional and global environmental issues. As a solution for this, both developed and developing nations paying attention to convert their energy productivity by using renewable energy like wind and solar energy. Sri Lankan government also aims to obtain the full amount of electricity required from local renewable sources by the year 2050 under the project called “sooryabala sangramaya” (the battle for solar energy). Currently, Sri Lanka’s power generation sector is heavily dependent on imported fuels, such as petroleum and coal, resulting in growing detrimental impacts on the country’s sustainable socioeconomic development. With the growing market of solar photovoltaic (PV) technology, Sri Lanka is turning its attention towards generating the total amount of electricity required from solar power by promoting the installation of arrays of PV panels on the rooftops of households, religious places, hotels, commercial establishments and industries. It also aims to deploy solar PV for sustainable rural development, mainly focused on uplifting people living in remote areas in the country. This chapter discusses how Sri Lanka has initiated a rooftop solar PV adoption program to lessen imported fuels’ socioeconomic and environmental impacts. Moreover, this case demonstrates that the adoption of rooftop solar PV brings many socioeconomic benefits to its consumers.

Details

Sustainability and Social Marketing Issues in Asia
Type: Book
ISBN: 978-1-80071-845-6

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Book part
Publication date: 21 August 2012

Robert L. Williams, Maktoba Omar and Ujvala Rajadhyaksha

Addressing potential markets in emerging countries is an important development in international marketing, and over the last decade research has been energized by the model of the…

Abstract

Addressing potential markets in emerging countries is an important development in international marketing, and over the last decade research has been energized by the model of the Bottom of the Pyramid (BOP). More recently the focus has shifted away from defining the BOP potential in terms of identifying the market at the BOP, and toward creating a market at the BOP, concurrent with the rephrasing of the potential as the Base of the Pyramid. The Value Flame at the Base of the Pyramid (VFBOP) model discussed here stresses not only that a leap in mindset and analysis is necessary to operate in the BOP, but that principles of mutual value and co-venturing are necessary, that is, not only enter into the BOP but collaborate within the BOP. Twenty-one VFBOP characteristics are summarized into four categories: (1) change the mindset; (2) don’t compete; (3) align all organization activities in pursuit of differentiation; and (4) create and capture new market demand. These characteristics can be a template of considerations for a company when designing and marketing a product or service to profitably meet the demands of the BOP market. To illustrate the VFBOP model and characteristics a case study is presented. Through the VFBOP model it can be seen that enormous opportunities may be available in these emerging economies.

Details

Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing
Type: Book
ISBN: 978-1-78190-016-1

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