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Article
Publication date: 3 June 2014

Veena Chattaraman, Wi-Suk Kwon, Juan E. Gilbert and Yishuang Li

The purpose of this study is to investigate whether the visual presence of a virtual agent on a retail Web site reveals positive outcomes for older users with respect to enhancing…

1683

Abstract

Purpose

The purpose of this study is to investigate whether the visual presence of a virtual agent on a retail Web site reveals positive outcomes for older users with respect to enhancing perceived interactivity, social support, trust and patronage intentions and alleviating user anxiety.

Design/methodology/approach

A between-subjects laboratory experiment was conducted with 50 older users, which included an interaction experience of 30 minutes followed by a paper-based questionnaire. The visual presence of the agent was manipulated in a mock retail Web site through the presence or absence of a virtual agent image, while maintaining the same agent functionality.

Findings

The contrasts of senior users’ shopping experiences between two agent-mediated Web sites (with or without agent image) support the direct “persona” effects of a virtual agent’s visual presence on enhancing perceived interactivity, social support, trust and patronage intentions in the retail Web site, while alleviating user anxiety. Further, anxiety alleviation is fully explained by increased perceptions of interactivity. Perceived social support fully mediates trust in the benevolence of the online retailer. Trust ability emerges as a salient factor mediating the relationship between agent persona and patronage intentions.

Originality/value

This work is the first to identify the value of human visual embodiment for older users’ online shopping experiences, which has implications for other low-experience/expertise users of a medium.

Details

Journal of Research in Interactive Marketing, vol. 8 no. 2
Type: Research Article
ISSN: 2040-7122

Keywords

Article
Publication date: 10 August 2018

Mohammad Kamel Daradkeh

Visual analytics is increasingly becoming a prominent technology for organizations seeking to gain knowledge and actionable insights from heterogeneous and big data to support

1554

Abstract

Purpose

Visual analytics is increasingly becoming a prominent technology for organizations seeking to gain knowledge and actionable insights from heterogeneous and big data to support decision-making. Whilst a broad range of visual analytics platforms exists, limited research has been conducted to explore the specific factors that influence their adoption in organizations. The purpose of this paper is to develop a framework for visual analytics adoption that synthesizes the factors related to the specific nature and characteristics of visual analytics technology.

Design/methodology/approach

This study applies a directed content analysis approach to online evaluation reviews of visual analytics platforms to identify the salient determinants of visual analytics adoption in organizations from the standpoint of practitioners. The online reviews were gathered from Gartner.com, and included a sample of 1,320 reviews for six widely adopted visual analytics platforms.

Findings

Based on the content analysis of online reviews, 34 factors emerged as key predictors of visual analytics adoption in organizations. These factors were synthesized into a conceptual framework of visual analytics adoption based on the diffusion of innovations theory and technology–organization–environment framework. The findings of this study demonstrated that the decision to adopt visual analytics technologies is not merely based on the technological factors. Various organizational and environmental factors have also significant influences on visual analytics adoption in organizations.

Research limitations/implications

This study extends the previous work on technology adoption by developing an adoption framework that is aligned with the specific nature and characteristics of visual analytics technology and the factors involved to increase the utilization and business value of visual analytics in organizations.

Practical implications

This study highlights several factors that organizations should consider to facilitate the broad adoption of visual analytics technologies among IT and business professionals.

Originality/value

This study is among the first to use the online evaluation reviews to systematically explore the main factors involved in the acceptance and adoption of visual analytics technologies in organizations. Thus, it has potential to provide theoretical foundations for further research in this important and emerging field. The development of an integrative model synthesizing the salient determinants of visual analytics adoption in enterprises should ultimately allow both information systems researchers and practitioners to better understand how and why users form perceptions to accept and engage in the adoption of visual analytics tools and applications.

Details

Information Technology & People, vol. 32 no. 3
Type: Research Article
ISSN: 0959-3845

Keywords

Book part
Publication date: 30 October 2023

Robin Gustafsson

Artifacts are rarely used today to visualize thoughts, insights, and ideas in strategy work. Rather, textual and verbal communication dominates. This is despite artifacts and…

Abstract

Artifacts are rarely used today to visualize thoughts, insights, and ideas in strategy work. Rather, textual and verbal communication dominates. This is despite artifacts and visual representations holding many advantages as tools to create and make sense of strategy in teamwork. To advance our understanding of the benefits of visual aids in strategy work, I synthesize insights from cognitive psychology, neuroscience, and management research. My analysis exposes distinct neurocognitive advantages concerning attention, emotion, learning, memory, intuition, and creativity from visual sense-building. These advantages increase when sense-building activities are playful and storytelling is used.

Details

Cognitive Aids in Strategy
Type: Book
ISBN: 978-1-83797-316-3

Keywords

Article
Publication date: 9 February 2023

Rajagopal and Ananya Rajagopal

The principal purpose of this study is to analyze the consumer emotions on virtual merchandising in the context of social consumption ecosystem driven by value and lifestyle…

Abstract

Purpose

The principal purpose of this study is to analyze the consumer emotions on virtual merchandising in the context of social consumption ecosystem driven by value and lifestyle across the big middle consumer segment.

Design/methodology/approach

The qualitative information has been collected from 114 respondents selected through snowballing technique within the metropolitan area of Mexico City. A semi-structured research instrument was used to conduct the in-depth interviews online.

Findings

The results of the study indicate that technology-led virtual merchandising stimulates arousal and merriment among consumers, which converges the self-image congruence and appearance similarity. The subjects of the study have endorsed that visual stimulus leading to self-image and body image congruence develop consistent arousal and merriment, which lead to positive purchase intentions and buying decisions and inculcate the perception as seeing is experiencing.

Research limitations/implications

The samples drawn for this study may also limit the possibilities of generalization of the study results and map the consumer behavior in a predetermined pattern.

Practical implications

This study is founded on the theoretical maxims of theory of visual perceptions, cognitive theory of reasoning, theory of appearance and reality and Heider’s balance theory and contributes to these theories by explaining the relationship between the social self-concept and self-image congruence.

Social implications

Firms retailing online fashion apparel should also be engaged in developing user-generated contents through communications on social media encouraging experiential videos, slogans and reviews.

Originality/value

This paper significantly contributes to theoretical and practical implications on virtual shopping, emotions and beliefs and consumption culture.

Details

Qualitative Market Research: An International Journal, vol. 26 no. 3
Type: Research Article
ISSN: 1352-2752

Keywords

Article
Publication date: 6 June 2016

Geoffrey William Lummis, Julia Elizabeth Morris and Graeme Lock

The purpose of this paper is to record Visual Arts education in Western Australia (WA) as it underwent significant change between 1967 and 1987, in administration, policy…

Abstract

Purpose

The purpose of this paper is to record Visual Arts education in Western Australia (WA) as it underwent significant change between 1967 and 1987, in administration, policy, curriculum and professional development.

Design/methodology/approach

A narrative inquiry approach was utilized to produce a collective recount of primary Visual Arts teacher education, based on 17 interviews with significant advocates and contributors to WA Visual Arts education during the aforementioned period.

Findings

This paper underscores the history of the role of Western Australian Superintendents of Art and Crafts and the emergence of Visual Arts specialist teachers in primary schools, from the successful establishment of a specialist secondary Visual Arts program at Applecross Senior High School, to the mentoring of generalist primary teachers into a specialist role, as well as the development and implementation of a new Kindergarten through to Year 7 Art and Crafts Syllabus. It also discusses the disestablishment of the WA Education Department’s Art and Crafts Branch (1987).

Originality/value

The history of primary Visual Arts specialists and advocacy for Visual Arts in WA has not been previously recorded. This history demonstrates the high quality of past Visual Arts education in WA, and questions current trends in pre-service teacher education and Visual Arts education in primary schools.

Article
Publication date: 23 March 2023

David Holdsworth and Adam Zagorecki

This study aims to examine the use of data visualization as a tool to support practitioner-led organizational learning within the emergency services. The authors investigate how…

143

Abstract

Purpose

This study aims to examine the use of data visualization as a tool to support practitioner-led organizational learning within the emergency services. The authors investigate how data visualization can support visual communication and the analysis of emergency response data to promote system improvement.

Design/methodology/approach

The authors investigate if communication data, presented as node-link diagrams, can be understood and evaluated by firefighters. Objective understanding of the communication network is measured quantitatively, while subject judgement of the emergency response system is measured qualitatively and compared to prior system evaluation outcomes. The authors compare different data visualization layouts and assess their value in supporting practitioner evaluation of emergency response systems.

Findings

The authors find that while firefighters are largely unfamiliar with their use, data visualizations function as a tool for visual communication and analysis. The authors identify the importance of visualization design and the difficulty in representing characteristics of a dynamic network within static diagrams. The authors also find some correlation between layout design and how respondents interpret visual data.

Originality/value

Results demonstrate the value of data visualization to support practitioner-led organizational learning and suggest future work to support the development of emergency response management.

Details

The Learning Organization, vol. 30 no. 2
Type: Research Article
ISSN: 0969-6474

Keywords

Book part
Publication date: 5 June 2018

Shannon Stuart

This chapter provides evidence-based supports for communication, social skills, and for using restricted patterns of interests and activities educationally for students with…

Abstract

This chapter provides evidence-based supports for communication, social skills, and for using restricted patterns of interests and activities educationally for students with autism. Supports for receptive language, expressive language, Picture Exchange Communication System (PECS), visual supports, social narratives, and augmentative and alternative communication are included. Discussion on evidence-based social supports include using peer-mediated instruction and intervention, video modeling, and support for inclusive education. Supports for restricted patterns of behavior, interests, and activities cover how to include special interests, rituals, and routines in educational planning and how to recognize when restricted patterns of behavior are detrimental to education. Repetitive behaviors associated with anxiety and self-injury are also discussed. All supports can be combined and address more than one characteristic or need.

Article
Publication date: 27 August 2019

Qiao Li, Ping Wang, Yifan Sun, Yinglong Zhang and Chuanfu Chen

With the advent of the intelligent environment, as novice researchers, graduate students face digital challenges in their research topic selection (RTS). The purpose of this paper…

Abstract

Purpose

With the advent of the intelligent environment, as novice researchers, graduate students face digital challenges in their research topic selection (RTS). The purpose of this paper is to explore their cognitive processes during data-driven decision making (DDDM) in RTS, thus developing technical and instructional strategies to facilitate their research tasks.

Design/methodology/approach

This study developes a theoretical model that considers data-driven RTS as a second-order factor comprising both rational and experiential modes. Additionally, data literacy and visual data presentation were proposed as an antecedent and a consequence of data-driven RTS, respectively. The proposed model was examined by employing structural equation modeling based on a sample of 931 graduate students.

Findings

The results indicate that data-driven RTS is a second-order factor that positively affects the level of support of visual data presentation and that data literacy has a positive impact on DDDM in RTS. Furthermore, data literacy indirectly affects the level of support of visual data presentation.

Practical implications

These findings provide support for developers of knowledge discovery systems, data scientists, universities and libraries on the optimization of data visualization and data literacy instruction that conform to students’ cognitive styles to inform RTS.

Originality/value

This paper reveals the cognitive mechanisms underlying the effects of data literacy and data-driven RTS under rational and experiential modes on the level of support of the tabular or graphical presentations. It provides insights into the match between the visualization formats and cognitive modes.

Details

Aslib Journal of Information Management, vol. 71 no. 5
Type: Research Article
ISSN: 2050-3806

Keywords

Book part
Publication date: 26 November 2019

Shannon Stuart and James C. Collins

This chapter provides evidence-based supports for special education transition services for students with autism. Visual supports, video modeling, and other related strategies…

Abstract

This chapter provides evidence-based supports for special education transition services for students with autism. Visual supports, video modeling, and other related strategies used in the transition from school to adult living are included. Discussion includes using evidence-based transition strategies with students who have autism, fostering self-determination in students with autism during the transition process, and clear examples of how technology can support the transition process. Practitioners may combine the transition supports presented in this chapter because each support addresses more than one characteristic or need.

Book part
Publication date: 19 November 2015

Stacy M. Kelly

The role of the teacher of students with visual impairments and the role of the orientation and mobility specialist are presented and discussed in this chapter. Background…

Abstract

The role of the teacher of students with visual impairments and the role of the orientation and mobility specialist are presented and discussed in this chapter. Background information about the population of students who are visually impaired and their unique disability-specific characteristics is also provided to situate the role of vision specialists within the context of the population that they serve. The population of students served by teachers of students with visual impairments and orientation and mobility specialists is incredibly diverse. Vision specialists enable students who are visually impaired to overcame barriers and create educational successes within the Common Core and Expanded Core Curriculum. The Expanded Core Curriculum is an additional set of disability-specific skills and a framework used in the planning, instruction, and assessment of student learning. Vision specialists work closely with parents and school professionals to adapt the educational environment and support their students.

Details

Interdisciplinary Connections to Special Education: Key Related Professionals Involved
Type: Book
ISBN: 978-1-78441-663-8

Keywords

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