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1 – 10 of 11The purpose of this paper is to identify possible benefits hospitality companies may derive from their corporate social responsibility (CSR) commitments and to explore further…
Abstract
Purpose
The purpose of this paper is to identify possible benefits hospitality companies may derive from their corporate social responsibility (CSR) commitments and to explore further value opportunities for these organisations through an alternative approach in their selection of sustainable initiatives.
Design/methodology/approach
This paper uses secondary data collected from publications on corporate websites, accompanied by third-party supporting internet-based evidence, for three contrasting companies as follows: Hilton Worldwide Holdings, Inc. (Hilton), Meliá Hotels International (Meliá) and Sun Limited (Sun). Sustainability endeavours for Goals 8, 12 and 17 are analysed and opportunities for inter-sectoral partnerships and customer-centric experiences are considered for these brands to establish value opportunities.
Findings
The paper concludes that by integrating sustainable efforts to brand personality, hospitality companies can devise genuine goals, organically incorporating these to the brands’ vision, reinforcing brand equity and creating value, while increasing customer loyalty.
Originality/value
Three diverse organisations were selected for the study. Hilton and Meliá have a worldwide presence and are headquartered in the USA and Spain, respectively, while the third company, Sun, is a relatively smaller example, with properties located in the region of the Indian Ocean. The contrasting selection and comparison of hospitality companies display different approaches in their United Nations sustainable development goals (UN SDGs) efforts as part of their corporate social responsibility offering an ample perspective. The consideration of brand personality and stakeholder priorities offers alternative criteria for selecting CSR efforts in the hospitality industry.
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This paper aims to summarize the main contributions and practical implications arising from the theme issue with reference to 22 case examples relating to sustainable hospitality…
Abstract
Purpose
This paper aims to summarize the main contributions and practical implications arising from the theme issue with reference to 22 case examples relating to sustainable hospitality and tourism industry development and one interview-based article drawing on practitioners with expertise is the practice of adaptive re-use.
Design/methodology/approach
This paper reviews the contribution made by this theme issue to the question: How can sustainability and the United Nations (UN) sustainable development goals (SDGs) be applied to hospitality?
Findings
Through this study, it has been observed that progress has been made by hospitality firms in relation to sustainability, but additional work is needed to address the more complex issues raised by the UN’s SDGs.
Originality/value
A key outcome of this theme issue is that the 22 case examples and the interview-based practitioner opinion presented in this paper demonstrate that sustainability is firmly on the development agenda, and that a sense of urgency and commitment to sustainability principles has gained ground and significance.
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Jonna C. Baquillas, Marie Danielle V. Guillen and Edieser DL. Dela Santa
As the tourism industry recovers from the devastating effects of the global pandemic, meeting the targets of the Sustainable Development Goals (SDGs) remains to be a global…
Abstract
As the tourism industry recovers from the devastating effects of the global pandemic, meeting the targets of the Sustainable Development Goals (SDGs) remains to be a global “deadline” where tourism is seen as a major contributor. While disruptions to business-as-usual practices such as COVID-19 present unprecedented challenges, they can also provide opportunities for strategic innovation to change behavior toward sustainable tourism experiences. Active transport for low-carbon tourism such as walking or cycling tours have risen in popularity in recent years, and especially postpandemic, as they provide opportunities for a more personalized experience while health and safety protocols can still be implemented. They also present health benefits for the individuals while contributing to environmental sustainability and climate mitigation strategies of the tourism industry. This book chapter presents cases of various forms of tourism activities that use active transport, focusing on walking tours and cycling tours. Various companies offering tours under these modes are discussed and presented. These two modes promote authentic cultural and heritage tourism experiences through the local experts that provide the services.
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Effective interpretation of Australia’s unique landscapes has the potential to contribute to international tourists’ understanding of natural processes, as well as enhance their…
Abstract
Effective interpretation of Australia’s unique landscapes has the potential to contribute to international tourists’ understanding of natural processes, as well as enhance their perceptions and appreciation of this environment. Research indicates that mystery, familiarity, and comprehension all influence how humans view landscapes and that preferences and perceptions are likely to be culturally determined. This chapter explores human perceptions of landscapes and highlights key differences in Western and Chinese approaches to experiencing and interpreting natural environments. It presents results of a study that used photo-elicitation to explore Chinese students’ perceptions of, and preferences for, six Australian landscapes. The chapter concludes with a discussion of the implications and recommendations for interpreting Australian landscapes for Chinese audiences.
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D. ANDREW ROBERTS and RICHARD B. LIGHT
A survey of the current state of documentation practice in museums is presented. This concentrates on the broad themes of the practice, making comparisons with analogous library…
Abstract
A survey of the current state of documentation practice in museums is presented. This concentrates on the broad themes of the practice, making comparisons with analogous library procedures, where appropriate. A brief introduction to museums and their organizational framework within the United Kingdom is given. With this as background, the methods of documentation used by museums are reviewed, and a survey presented of current developments on an international and national scale.