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Over the past few decades, the environment for organisations has been frequently described using the acronym VUCA: a volatile, uncertain, complex and ambiguous environment. In spite of the popularity of this acronym, it is not unusual to find some overlap concerning the meaning of those terms, as well as poor definitions of each in the literature. Consequently, the main purpose of this paper was to conduct a systematic literature review to obtain a conceptual map of the components of VUCA and their relationships and to highlight some avenues for future research.

The authors conducted a systematic review of various databases between 1999 and 2021. A total of 833 papers were identified and 26 of them met the inclusion criteria for the current study.

The subsequent analysis revealed several overlaps and relationships between the four terms. Based on this analysis, the authors propose a conceptual map that could serve as a basis for future research and practice.

Because of the exploratory nature of the study and the scarce number of empirical studies, the impact that the use of the VUCA framework has had on businesses could not be addressed.

By clarifying the different components of VUCA and specifying the relationships between them with a comprehensive conceptual map, this paper may contribute to more rigorous empirical research, as well as help managers and executives more effectively deal with turbulent environments.

This paper aims to provide an interpretative synthesis and critical reflection on the concept of “volatility, uncertainty, complexity and ambiguity” (VUCA) and its implementation in tourism and hospitality marketing activities and explain why it is useful and necessary.

This paper is based on a critical reflection research methodology which allows for a synthesis of data from the traditional narrative review and on the authors’ experiences and observations.

The volatile environments in which entities from the tourism and hospitality industry (T&HI) operate necessitate a redefinition of the rules for designing marketing activities. The VUCA concept may serve as the basis for these changes. Its implementation requires specific managerial skills enabling T&HI entities to use an agile marketing strategy. The latter should be based on a flexible and customer-centric approach.

This paper provides a VUCA framework for adapting marketing mix instruments to the rapidly changing hospitality and tourism industry. This paper also offers several useful guides for practitioners on different aspects of VUCA within the industry.

To the best of the authors’ knowledge, this paper is one of the first attempts to reflect critically on the possibilities of using the VUCA concept in marketing by the T&HI and contributes to the discussion about the conditions for its implementation. This paper offers suggestions about the dynamic competencies of tourism and hospitality managers (enterprise and leader oriented), which are essential when designing marketing mix instruments in line with the VUCA concept, and indicates directions for future research.

The purpose of this paper is to examine how companies can achieve business excellence in a highly volatile, uncertain, complex and ambiguous (VUCA) environment. Within the literature about business excellence, there is a lack of understanding of the impact of today’s high VUCA on achieving business excellence. A new business concept, business excellence in a volatile, uncertain, complex and ambiguous environment (BEVUCA), will be illustrated so as to bridge this gap by considering the overall VUCA influence and the influences of each specific term individually.

The research incorporated a systematic literature review for three knowledge areas, namely: VUCA, business excellence and the management integration of quality and risk. The later knowledge area was reviewed because such diverse management thinking can help to achieve BEVUCA.

The research provided a definition for a new business concept and the systematic literature review identified 18 critical success factors so as to manage and excel under a high VUCA business environment. Finally a conceptual framework was developed for integrating quality management and risk management thinking so as to achieve BEVUCA.

BEVUCA can be used to close the current gap in the body of literature by providing a link between VUCA and business excellence, and hence advancing the discussion in these areas. Additionally, the BEVUCA conceptual framework can be used as guidance in integrating quality management and risk management to achieve the identified critical success factors.

Under current market conditions of corporate foresight, turbulence is a key element of the business landscape. Turbulence can be summarised using the trendy managerial acronym “VUCA”: volatility, uncertainty, complexity and ambiguity. This paper aims to combine, for the first time, scientific discussion of technological disruption with the VUCA approach. Gartner Hype Cycle is used as a case example of technological turbulence and “vucability”.

First, the authors present the key concepts of technological disruption and radical innovation. Both these concepts are highly relevant for modern corporate foresight. Second, the authors discuss the key elements of current technological transformation and summarise it to create a bigger picture. Third, the authors link this discussion to the VUCA approach. Fourth, the authors present the new corporate foresight framework, which is highly relevant for corporations and takes current technological transformation more seriously than previous proposals, which expect more stable business and a technological landscape.

Key issues in modern VUCA management are agility (response to volatility), information and knowledge management (response to uncertainty), restructuring (response to complexity) and experimentation (response to ambiguity). Useful foresight tools are challenging tools, decision-making tools, aligning tools, learning tools and the ability to combine these management tools in the practices of corporate foresight and management systems. The VUCA approach is a key solution concept to technological disruption.

The authors present the new corporate foresight framework and management tool based on foresight, which help leaders to manage VUCA – especially under the conditions of hyper-competition and technological disruption.

Corporate leaders should reinvent the strategic planning framework and adjust it to the VUCA conditions and simply be more strategic. Traps and typical failures of foresight are adopting it too early, giving up too soon, adapting too late and hanging on too long. In particular, technological transformation with disruptive technologies is changing and challenging many basic assumptions of business management and strategic planning. Our comparative analysis with Gartner Hype Cycle (fast technological changes from 2008 to 2016) verifies this important aspect of technological disruption.

The purpose of this paper is to investigate the role played by turbulent environments in the evolution of hybrid (i.e. multi-party, cross-sector) partnerships for regional innovation. Although extant research suggests that organizations decide to participate in such partnerships to cope with their turbulent environments, little is known about how actual perceptions of turbulent environments influence the setup and evolution of a partnership.

The qualitative study adopts a longitudinal design to investigate the evolution of a cross-sector regional innovation partnership between ten very different organizations. With the help of the VUCA (volatility, uncertainty, complexity and ambiguity) model proposed by Bennett and Lemoine (2014a), the authors study the relation between partners’ initial perceptions of environmental turbulence and the models adopted for the partnership throughout its lifecycle (emergent, brokering and platform).

The authors show that partners’ intentions to solve perceived environmental turbulence through collaboration can have the unexpected consequence of triggering perceived turbulence inside the collaboration itself. Specifically, the authors show that perceived partnership VUCA at each stage is a result of partners’ attempts to cope with the perceived VUCA in the previous stage.

The study highlights a set of common traps that both public and private organizations engaged in hybrid partnerships might fall into precisely as they try to lower VUCA threats in their environments.

The work accounts for the relationship between external and internal perceptions of VUCA in hybrid partnerships for regional innovation, and, in particular, provides a better understanding of what happens when organizations choose to enter hybrid partnerships in order to deal with perceived threats in their environments.

The purpose of this paper is to focus on the leadership competencies of the Z generation (born after 1997) in the VUCA business environment. In today’s scenario, the business works differently than it used to previously. The young workforce wants not just to contribute their energy to the organisation but to their colleagues and themselves too, with the leading global sceneries.

An unstructured questionnaire was prepared by testing the reliability and validity of the data. Multiples linear regression analyses were used to derive results and to check whether the competencies are dependent on the VUCA skill sets. Entrepreneurial leadership, enabling leadership, operational leadership and architectural leadership are chosen to be the independent variables for this study.

The findings reveal that the dependability is on all the four factors for the VUCA business environment and hence the need is to practice the same in the organisation.

The test has been done on a sample having 260 respondents. This study reveals data of the workspace environment only and not how Gen Z will behave to the conditions as individuals. Gender-perspective is not taken into account in this study.

The implications can be seen for the organisations’ understanding of how to deal with generation Z and empower them. The organisation-structure and processes that were developed previously will not be limited now just to making the organisations function but also impact self-development for Gen Z, the development that is focussed on work-teams of Gen Z and so the global market eventually.

The originality is in the variables that have been taken for this study. As the world is growing rapidly, the mind-set and the style in which the manager works are changing. Therefore, it is necessary to take into account what leadership style will affect the current business environment.

The purpose of this paper is to explain why systems must make a habit of exploring the unknown and identify the complex and chaotic dynamics that drive modern volatile, uncertain, complex and ambiguous (VUCA) situations.

Eight faculty staff from the “Thunderbird School of Global Management” were interviewed around the subject of “what does it take to be a successful 21st Century leader?” in spring 2012. These interviews were then analysed using Ricoeur’s Hermeneutic methodology which resulted in three behaviours being identified. Then, according to Ricoeur’s methodology, deep interpretation of the results took place to understand these research results through the lens of complexity science.

Systems must make a habit of actively exploring the unknown to discover the patterns that cause complex chaos. This enables them to improve their capacity to generate useful situational understanding in VUCA environments and better position themselves in the fitness landscape. Finally, the idea of “epistemic stance” is introduced as an important way of managing identity and improving innovation.

The implication is that modern systems, e.g. leaders and organisations, must make a habit of exploring the unknown to find and understand the dynamics that drive the complex world if they are to build effective situational understanding of VUCA environments.

If systems wish to innovate, they must ensure they have the appropriate epistemic stance in place so that they can change their identity to allow innovation to transform the identity.

Whilst the behaviour of exploration is already known, this research focuses that behaviour on specifically identifying the patterns that cause complex chaos. Further, the epistemic stance is introduced which plays an important role in regulating how open a system is to changing its identity and therefore adapting and innovating.

This paper aims to explain the uncertainties associated with food security and, in doing so, classifies them within the context of volatility, uncertainty, complexity and ambiguity (VUCA). In using this lens to frame the challenges of food security, the viewpoint proffers the need to be even more sensitive to heightened levels of uncertainty and highlights the need of governments to be prepared to meet a wider variety of external forces, risks, opportunities and threats to mitigate food insecurity.

This research constructs a novel morphology of food security and food waste policy futures based upon a range of scenario types based on contextual narratives relating to constraint, collapse, growth and transformation. In doing so, offering a representation that suggests order, complexity and chaos occur across a range of four domains of interaction: known (repeatable cause and effect); knowable (cause and effect separated over time); complex (cause and effect are unique and non-repeatable); and chaos (no cause and effect relationship perceivable). This orientation is represented in the form of a novel morphology that can be used to support decision-making and policymaking/consideration.

The authors have presented and identified a combination of a structured and unstructured methods to develop and hence classify a range of food security scenarios. Using the VUCA worldview and classification, the authors subsequently identify seven underlying and seven United Nations (UN) Sustainable Development Goals (SDG)-derived factors, which when combined with the Institute for the Future (IFTF) four food security scenarios in a pairwise manner led to the generation of a further 16 subsequent VUCA-inspired scenarios composed within a morphological grid. These were subsequently reclassified against three sets of stakeholders and then finally mapped to the Cynefin framework as a set of ten scenarios to show the potential of making greater sense of the VUCA nature of food security.

The paper proposes a novel conceptual approach to framing and understanding the wider holistic aspects of explaining and providing foresight to the complexities of food security. Hence, this paper provides policymakers with two contrasting, yet complementary, food security scenario planning techniques (VUCA and Cynefin), which envelope 16 narrative food security scenarios which can be used with stakeholders and advocacy groups in facilitating discussion about complex, messy and “wicked” interlinkages within the food security domain.

This is the first time in the extant literature that a combination of structured and unstructured, problem-based versus mess-based, contrasting perspectives have been brought together and developed, with the intention of creating a normative family or portfolio of narrative-driven food security scenarios. The authors present and extend four existing scenarios from the extant food security literature, and subsequently, through interpreting these scenarios via a dual and combined lens (notably using UN SDG and VUCA elements), a grid of alternative food security scenarios is produced. By then using applying the Cynefin complexity framework to these new configurations, a thematic categorisation of alternative futures is presented, which may aid policy and decision-makers when considering this topic.

This paper aims to describe the role of responsible leadership in a VUCA (volatile, uncertain, complex and ambiguous) world.

This paper explains how responsible leadership is aligned with the critical success factors necessary to thrive in a VUCA world.

Critical success factors in the VUCA world are: sound business principles, a firm’s agility to respond speedily, strong collaborative networks, innovation and ethical practices. These are aligned with a responsible leadership style, which is a combination of transformational, servant and authentic leadership.

This paper argues that responsible leadership embraces the broader societal issues and concerns based on ethical judgment.

This paper provides insights on how responsible leaders can meet the requirements of VUCA world.

This paper aims to discuss the notion of resilience in the context of the Basotho of Lesotho who managed prospering as a nation in the era of uncertainty during the “VUCA” world of the nineteenth-century southern Africa.

Using historical data from leadership and organizational behaviour perspectives, the theoretical context of the paper is established to inform discussion on the resilience of the Basotho during the “VUCA” world of the nineteenth-century southern Africa.

The paper has established that the notion of resilience was synonymous to Basotho’s way of life and livelihood during the “VUCA” world of the nineteenth-century southern Africa. The paper has also established that resilience became the key quality of Basotho as they continued prospering as a nation in the era of uncertainty during the “VUCA” world of the nineteenth-century southern Africa.

From both leadership and organizational behaviour perspectives, the paper uses mainly historical data that are considered to be most relevant, valid and reliable to inform discussions on the notion of resilience as it relates to the Basotho as a nation during the “VUCA” world of the nineteenth-century southern Africa.