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Disruptive technologies are accelerating global growth. Artificial intelligence (AI) has the potential to transform the idea of delivering value to end users. On the other hand, the growth of Industry 5.0 has given rise to the concept of humanizing technology, and AI is a promising technology with the potential to contribute to business success. Nevertheless, the idea of value creation in the field of AI is novel, so it is necessary to define the meaning of value by understanding the context of AI applicability in different environments and industries. In this chapter, the author uses the Scientific Procedures and Rationales for Systematic Literature Reviews (SPAR-4-SLR) procedure to conduct an SLR that provides interesting insights into the focus, industries, and methodologies and approaches used in existing research. Following the initial literature review on the state of the art of AI and value creation, the author also offers a reflection on the strategic implications of AI in the field of marketing, postulating a macrovalue creation framework that addresses the existence of implications on three different levels: emerging markets, Sustainable Development Goals, and adoption issues. Therefore, this chapter examines the value creation perspectives of AI to understand the current research focus and future directions.

In a competitive environment, eHealth small and medium-sized enterprises’ (SMEs’) barriers to survival differ from those of large enterprises. Empirical research on barriers to eHealth SMEs in less prosperous areas has been largely neglected. This study fills this gap by employing an integrated approach to analyze barriers to the development of eHealth SMEs. The purpose of this paper is to address this issue.

The authors collected data through semi-structured interviews and conducted thematic analysis to identify 16 barriers, which were used as inputs into total interpretive structural modeling (TISM) to build interrelationships among them and identify key barriers. Cross-impact matrix multiplication applied to classification (MICMAC) was then applied validate the TISM model and classify the 16 barriers into four categories.

This study makes significant contributions to theory by identifying new barriers and their interrelationships, distinguishing key barriers and classifying the barriers into four categories. The authors identify that transcultural problems are the key barrier and deserve particular attention. eHealth SMEs originating from regions with cultural value orientations, such as hierarchy and embeddedness, that differ from the UK’s affective autonomy orientation should strengthen their transcultural awareness when seeking to expand into UK markets.

By employing an integrated approach to analyze barriers that impede the development of eHealth SMEs in a less prosperous area of the UK, this study raises entrepreneurs’ awareness of running businesses in places with different cultural value orientations.

The evaluation of high thermal efficiency has actively highlighted the unique behaviour of hybrid nanofluid. Thus, the purpose of this paper is to emphasize the hybrid nanofluid’s stagnation point in three-dimensional flow with magnetic field.

The defined ordinary differential equations systems are addressed using the bvp4c solver.

The results indicate that using dual solutions is possible as long as the physical parameters remain within their specified ranges. Hybrid nanofluid flow has been recognised for its superior heat transfer capabilities in comparison to both viscous flow and nanofluid flow. Furthermore, it has been demonstrated in the current study that augmenting the volume concentration of nanoparticles leads to a corresponding enhancement in the rate of heat transfer. When the velocity gradients ratio is augmented, there is a corresponding reduction in the thermal performance. The separation value grows as the magnetic parameter rises, which signifies the expansion of the boundary layer.

The originality of the paper highlights the general mathematical hybrid model of the three-dimensional problem with the magnetohydrodynamics (MHD) effect in the stagnation point flow. The comprehensive examination of the suggested model has not yet been thoroughly addressed in prior research.

This study aims to analyse the non-linear losses of a porous media (stack) composed by parallel plates and inserted in a resonator tube in oscillatory flows by proposing numerical correlations between pressure gradient and velocity.

The numerical correlations origin from computational fluid dynamics simulations, conducted at the microscopic scale, in which three fluid channels representing the porous media are taken into account. More specifically, for a specific frequency and stack porosity, the oscillating pressure input is varied, and the velocity and the pressure-drop are post-processed in the frequency domain (Fast Fourier Transform analysis).

It emerges that the viscous component of pressure drop follows a quadratic trend with respect to velocity inside the stack, while the inertial component is linear also at high-velocity regimes. Furthermore, the non-linear coefficient b of the correlation ax + bx² (related to the Forchheimer coefficient) is discovered to be dependent on frequency. The largest value of the b is found at low frequencies as the fluid particle displacement is comparable to the stack length. Furthermore, the lower the porosity the higher the Forchheimer term because the velocity gradients at the stack geometrical discontinuities are more pronounced.

The main novelty of this work is that, for the first time, non-linear losses of a parallel plate stack are investigated from a macroscopic point of view and summarised into a non-linear correlation, similar to the steady-state and well-known Darcy–Forchheimer law. The main difference is that it considers the frequency dependence of both Darcy and Forchheimer terms. The results can be used to enhance the analysis and design of thermoacoustic devices, which use the kind of stacks studied in the present work.

Several graphs, streamlines, isotherms and 3D plots are illustrated to enlighten the noteworthy fallouts of the investigation. Embedding flow factors for velocity, induced magnetic field and temperature have been determined using parametric analysis.

Ternary hybrid nanofluids has outstanding hydrothermal performance compared to classical mono nanofluids and hybrid nanofluids owing to the presence of triple tiny metallic particles. Ternary hybrid nanofluids are considered as most promising candidates in solar energy, heat exchangers, electronics cooling, automotive cooling, nuclear reactors, automobile, aerospace, biomedical devices, food processing etc. In this work, a ternary hybrid nanofluid flow that contains metallic nanoparticles over a wedge under the prevalence of solar radiating heat, induced magnetic field and the shape factor of nanoparticles is considered. A ternary hybrid nanofluid is synthesized by dispersing iron oxide (Fe3O4), silver (Ag) and magnesium oxide (MgO) nanoparticles in a water (H₂O) base fluid. By employing similarity transformations, we can convert the governing equations into ordinary differential equations and then solve numerically by using the Runge–Kutta–Fehlberg approach.

There is no fund for the research work.

This kind of study may be used to improve the performance of solar collectors, solar energy and solar cells.

This investigation unfolds the hydrothermal changes of radiative water-based Fe₃O₄-Ag-MgO-H₂O ternary hybrid nanofluidic transport past a static and moving wedge in the presence of solar radiating heating and induced magnetic fields. The shape factor of nanoparticles has been considered in this study.

This study proposes a novel method utilising a speech-word pair bipartite network to examine the correlation structure between members of parliament (MPs) in the context of the UK- China relationship.

We construct MP-word pair bipartite networks based on the co-occurrence relationship between MPs and words in their speech content. These networks are then mapped into monopartite MPs correlation networks. Additionally, the study calculates correlation network indicators and identifies MP communities and factions to determine the characteristics of MPs and their interrelation in the UK-China relationship. This includes insights into the distribution of key MPs, their correlation structure and the evolution and development trends of MP factions.

Analysis of the parliamentary speeches on China-related affairs in the British Parliament from 2011 to 2020 reveals that the distribution and interrelationship of MPs engaged in UK-China affairs are centralised and discrete, with a few core MPs playing an integral role in the UK-China relationship. Among them, MPs such as Lord Ahmad of Wimbledon, David Cameron, Lord Hunt of Chesterton and Lord Howell of Guildford formed factions with significant differences; however, the continuity of their evolution exhibits unstableness. The core MP factions, such as those led by Lord Ahmad of Wimbledon and David Cameron, have achieved a level of maturity and exert significant influence.

The research has several limitations that warrant acknowledgement. First, we mapped the MP-word pair bipartite network into the MP correlation network for analysis without directly analysing the structure of MPs based on the bipartite network. In future studies, we aim to explore various types of analysis based on the proposed bipartite networks to provide more comprehensive and accurate references for studying UK-China relations. In addition, we seek to incorporate semantic-level analyses, such as sentiment analysis of MPs, into the MP-word -pair bipartite networks for in-depth analysis. Second, the interpretations of MP structures in the UK-China relationship in this study are limited. Consequently, expertise in UK-China relations should be incorporated to enhance the study and provide more practical recommendations.

Firstly, the findings can contribute to an objective understanding of the characteristics and connotations of UK-China relations, thereby informing adjustments of focus accordingly. The identification of the main factions in the UK-China relationship emphasises the imperative for governments to pay greater attention to these MPs’ speeches and social relationships. Secondly, examining the evolution and development of MP factions aids in identifying a country’s diplomatic focus during different periods. This can assist governments in responding promptly to relevant issues and contribute to the formulation of effective foreign policies.

First, this study expands the research methodology of parliamentary debates analysis in previous studies. To the best of our knowledge, we are the first to study the UK-China relationship through the MP-word-pair bipartite network. This outcome inspires future researchers to apply various knowledge networks in the LIS field to elucidate deeper characteristics and connotations of UK-China relations. Second, this study provides a novel perspective for UK-China relationship analysis, which deepens the research object from keywords to MPs. This finding may offer important implications for researchers to further study the role of MPs in the UK-China relationship.

This study proposes a novel scheme for analysing the correlation structure between MPs based on bipartite networks. This approach offers insights into the development and evolving dynamics of MPs.

This study aims to analyze the impact of fractional derivatives on heat transfer and entropy generation during transient free convection inside various complex porous enclosures, such as triangle, L-shape and square-containing wavy surfaces. These porous enclosures are saturated with Cu-water nanofluid and subjected to the influence of a uniform magnetic field.

In the present study, Darcy’s model is used for the momentum transport equation in the porous matrix. Additionally, the Caputo time fractional derivative is introduced in the energy equation to assess the heat transfer phenomenon. Furthermore, the total entropy generation has been computed by combining the entropy generation due to fluid friction (S_ff), heat transfer (S_ht) and magnetic field (S_mf). The complete mathematical model is further simulated using the penalty finite element method, and the Caputo time derivative term is approximated using the L1 scheme. The study is conducted for various ranges of the Rayleigh number (102≤Ra≤104), Hartmann number (0≤Ha≤20) and fractional order parameter (0<α<1) with respect to time.

It has been observed that the fractional order parameter α governs the characteristics of entropy generation and heat transfer within the selected range of parameters. The Bejan number associated with heat transfer (Be_ht), fluid friction (Be_ff) and magnetic field (Be_mf) further demonstrate the dominance of flow irreversibilities. It becomes evident that the initial evolution state of streamlines, isotherms and local entropy varies according to the choice of α. Additionally, increasing Ra values from 10² to 10⁴ shows that the heat transfer rate increases by 123.8% for a square wavy enclosure, 7.4% for a triangle enclosure and 69.6% for an L-shape enclosure. Moreover, an increase in the value of Ha leads to a reduction in heat transfer rates and entropy generation. In this case, Bemf→1 shows the dominance of the magnetic field irreversibility in the total entropy generation.

Recently, fractional-order models have been widely used to express numerous physical phenomena, such as anomalous diffusion and dispersion in complex viscoelastic porous media. These models offer a more accurate representation of physical reality that classical models fail to capture; this is why they find a broad range of applications in science and engineering.

The fractional derivative model is used to illustrate the flow pattern, heat transfer and entropy-generating characteristics under the influence of a magnetic field. Furthermore, to the best of the author’s knowledge, a fractional-derivative-based mathematical model for the entropy generation phenomenon in complex porous enclosures has not been previously developed or studied.

This paper examines the evolution of massive open online courses (MOOCs) literature over the past 15 years and identifies its significant developments.

Utilizing main path analysis (MPA) on a dataset of 1,613 articles from the Web of Science (WoS) databases, the authors construct the main pathway in MOOC literature through a citation analysis. Pajek software is used to visualize the 34 influential articles identified in the field.

Three phases emerge in MOOC research: connectivism as a learning theory, facilitating education reform and breaking barriers to MOOCs adoption. Multiple-Global MPA highlights sub-themes including self-regulated learning (SRL), motivation, engagement, dropouts, student performance and the impact of COVID-19.

First, data limitations from the WoS core collection might not cover all research, but using reputable sources enhances data validity. Second, despite careful algorithm selection to enhance accuracy, there remains a limitation inherent in the nature of citations. Such biased citations may result in findings that do not fully align with scholars' perspectives.

The authors' findings contribute to the understanding of MOOCs literature development, enabling educators and researchers to grasp key trends and focus areas in the field. It can inform the design and implementation of MOOCs for more effective educational outcomes.

This study presents novel methodologies and important findings for advancing research and practice in MOOCs.

This study aims to analyze the two-dimensional ferrofluid flow in porous media. The effects of changes in parameters such as permeability parameter, buoyancy parameter, Reynolds and Prandtl numbers, radiation parameter, velocity slip parameter, energy dissipation parameter and viscosity parameter on the velocity and temperature profile are displayed numerically and graphically.

By using simplification, nonlinear differential equations are converted into ordinary nonlinear equations. Modeling is done in the Cartesian coordinate system. The finite element method (FEM) and the Akbari-Ganji method (AGM) are used to solve the present problem. The finite element model determines each parameter’s effect on the fluid’s velocity and temperature.

The results show that if the viscosity parameter increases, the temperature of the fluid increases, but the velocity of the fluid decreases. As can be seen in the figures, by increasing the permeability parameter, a reduction in velocity and an enhancement in fluid temperature are observed. When the Reynolds number increases, an increase in fluid velocity and temperature is observed. If the speed slip parameter increases, the speed decreases, and as the energy dissipation parameter increases, the temperature also increases.

When considering factors like thermal conductivity and variable viscosity in this context, they can significantly impact velocity slippage conditions. The primary objective of the present study is to assess the influence of thermal conductivity parameters and variable viscosity within a porous medium on ferrofluid behavior. This particular flow configuration is chosen due to the essential role of ferrofluids and their extensive use in engineering, industry and medicine.

Nonlinear mixed-convective entropy optimized the flow of hyperbolic-tangent nanofluid (HTN) with magnetohydrodynamics (MHD) process is considered over a vertical slendering surface. The impression of activation energy is incorporated in the modeling with the significance of nonlinear radiation, dissipative-function, heat generation/consumption connection and Joule heating. Research in this area has practical applications in the design of efficient heat exchangers, thermal management systems or nanomaterial-based devices.

Suitable set of variables is introduced to transform the PDEs (Partial differential equations) system into required ODEs (Ordinary differential equations) system. The transformed ODEs system is then solved numerically via finite difference method. Graphical artworks are made to predict the control of applicable transport parameters on surface entropy, Bejan number, Sherwood number, skin-friction, Nusselt number, temperature, velocity and concentration fields.

It is noticed from present numerical examination that Bejan number aggravates for improved estimations of concentration-difference parameter a_2, Eckert number E_c, thermal ratio parameter ?_w and radiation parameter R_d, whereas surface entropy condenses for flow performance index n, temperature-difference parameter a_1, thermodiffusion parameter N_t and mixed convection parameter ?. Sherwood number is enriched with the amplification of pedesis-motion parameter N_b, while opposite development is perceived for thermodiffusion parameter. Lastly, outcomes are matched with formerly published data to authenticate the present numerical investigation.

To the best of the authors' knowledge, no investigation has been reported yet that explains the entropic behavior with activation energy in the flowing of hyperbolic-tangent mixed-convective nanomaterial due to a vertical slendering surface.