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Article
Publication date: 1 June 2021

Mohd Imran Khan, Shahbaz Khan, Urfi Khan and Abid Haleem

Big Data can be utilised for efficient use of resources and to provide better services to the resident in order to enhance the delivery of urban services and create…

Abstract

Purpose

Big Data can be utilised for efficient use of resources and to provide better services to the resident in order to enhance the delivery of urban services and create sustainable build environment. However, the adoption of Big Data faces many challenges at the implementation level. Therefore, the purpose of this paper is to identify the challenges towards the efficient application of Big Data in smart cities development and analyse the inter-relationships.

Design/methodology/approach

The 14 Big Data challenges are identified through the literature review and validated with the expert’s feedback. After that the inter-relationships among the identified challenges are developed using an integrated approach of fuzzy Interpretive Structural Modelling (fuzzy-ISM) and fuzzy Decision-Making Trial and Evaluation Laboratory (fuzzy-DEMATEL).

Findings

Evaluation of interrelationships among the challenges suggests that diverse population in smart cities and lack of infrastructure are the significant challenges that impede the integration of Big Data in the development of smart cities.

Research limitations/implications

This study will enable practitioners, policy planners involved in smart city projects in tackling the challenges in an optimised manner for the hindrance free and accelerated development of smart cities.

Originality/value

This research is an initial effort to develop an interpretive structural model of Big Data challenges for smart cities development which gives a clearer picture of how the identified challenges interact with each other.

Details

International Journal of Building Pathology and Adaptation, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2398-4708

Keywords

Article
Publication date: 6 July 2015

Urfi Khan and Abid Haleem

The purpose of this paper is to focus on studying the concept of “Smart Organization” and providing a comprehensive framework for the various factors as barriers for the…

Abstract

Purpose

The purpose of this paper is to focus on studying the concept of “Smart Organization” and providing a comprehensive framework for the various factors as barriers for the smart organization, identifying and classifying the key criterion of these factors based on their direct and indirect relationships.

Design/methodology/approach

In this paper an extensive literature survey and experts’ opinion have been used to identify major barriers of smart organization. These barriers are then modeled using interpretative structural modeling (ISM) methodology. The model so developed has been further improved and an integrated model has been developed using fuzzy-MICMAC.

Findings

Various barriers of smart organization have been identified and a structural model has been developed for barriers using the ISM methodology. The critical barriers have been found out by fuzzy-MICMAC analysis. The driver power and dependence graph has been plotted for barriers. The barriers are classified into four categories which are, autonomous, linkage, dependent and independent according to their driver power and dependence. From the ISM model and the integrated model, and from further discussions with the experts, it has been found that the barriers “(B1) organizational structure” and “(B6) Managerial actions” are the two most important barriers, every other barrier is directly or indirectly driven by these.

Research limitations/implications

The basis of developing the ISM model, i.e, the structural self-interaction matrix is based on experts’ opinion, therefore the result may get influenced if there is any biasing in judging the barriers. The future research scope for this paper will be to test the model generated in this paper. The testing of the model can be done by applying structural equation modeling technique, it has the capability of testing the hypothetical model. Further a framework of smart organizations can be created to find out the smartness of different organizations.

Practical implications

The paper can be used by organizations in understanding the barriers in becoming “smart” on the basis of their inter-relationships. This model can help manufacturing organization of North India in understanding the barriers which needs to be worked upon and the inter-relationship among these factors. This model-based study may be helpful in understanding and implementing the practices of smart organization by removing the possible critical barriers.

Originality/value

This is the first study to identify the barriers of smart organizations and to develop a model of these barriers using ISM and fuzzy-MICMAC.

Details

Journal of Manufacturing Technology Management, vol. 26 no. 6
Type: Research Article
ISSN: 1741-038X

Keywords

Article
Publication date: 9 March 2015

Maya F. Farah and Lamis El Samad

– The purpose of this paper is to examine the impact of religious sect on the Lebanese consumer’s perception of controversial product advertisements.

1080

Abstract

Purpose

The purpose of this paper is to examine the impact of religious sect on the Lebanese consumer’s perception of controversial product advertisements.

Design/methodology/approach

The study used a quantitative survey that was administered to a purposive representative sample of respondents from the two main Muslim sects in the country, namely, Sunni and Shiite Muslims.

Findings

The results indicated significant differences in perceptions between Sunni and Shiite Muslims with regards to the offensiveness of the advertising of controversial products. Briefly, Sunni Muslims found the advertising of social and political as well as health and care products more offensive, whereas Shiite Muslims found the advertising of gender and sex-related products more offensive, and no significant difference in offensiveness perception between the two sects was found with regards to the advertising of addictive products.

Research limitations/implications

Two main limitations faced the researchers: the fact that the respondents were not shown examples of offensive product advertisements; and that religiosity was not measured for the respondents, which could also be a factor in offensiveness perception.

Practical implications

The study indicates that a consumer’s religious sect can play a determining role in how he/she perceives product advertisement, thus encouraging marketers to consider the differences between these sects while advertising to ensure no potential consumers are alienated.

Originality/value

Although research has looked into the impact of religiosity and religion on the perception of offensive product advertisements, minimal research exists on the impact of religious sects on the perception of offensive product advertisement. The results of this study provide some insights into the consumer behavior differences between the two sects.

Details

Journal of Islamic Marketing, vol. 6 no. 1
Type: Research Article
ISSN: 1759-0833

Keywords

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