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Article
Publication date: 9 December 2019

Noor Arshad, Abu Bakar, Saira Hanif Soroya, Iqra Safder, Sajjad Haider, Saeed-Ul Hassan, Naif Radi Aljohani, Salem Alelyani and Raheel Nawaz

The purpose of this paper is to present a novel approach for mining scientific trends using topics from Call for Papers (CFP). The work contributes a valuable input for…

366

Abstract

Purpose

The purpose of this paper is to present a novel approach for mining scientific trends using topics from Call for Papers (CFP). The work contributes a valuable input for researchers, academics, funding institutes and research administration departments by sharing the trends to set directions of research path.

Design/methodology/approach

The authors procure an innovative CFP data set to analyse scientific evolution and prestige of conferences that set scientific trends using scientific publications indexed in DBLP. Using the Field of Research code 804 from Australian Research Council, the authors identify 146 conferences (from 2006 to 2015) into different thematic areas by matching the terms extracted from publication titles with the Association for Computing Machinery Computing Classification System. Furthermore, the authors enrich the vocabulary of terms from the WordNet dictionary and Growbag data set. To measure the significance of terms, the authors adopt the following weighting schemas: probabilistic, gram, relative, accumulative and hierarchal.

Findings

The results indicate the rise of “big data analytics” from CFP topics in the last few years. Whereas the topics related to “privacy and security” show an exponential increase, the topics related to “semantic web” show a downfall in recent years. While analysing publication output in DBLP that matches CFP indexed in ERA Core A* to C rank conference, the authors identified that A* and A tier conferences not merely set publication trends, since B or C tier conferences target similar CFP.

Originality/value

Overall, the analyses presented in this research are prolific for the scientific community and research administrators to study research trends and better data management of digital libraries pertaining to the scientific literature.

Details

Library Hi Tech, vol. 40 no. 1
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 26 April 2013

Barbara Myers, Judith K. Pringle and Lynne S. Giddings

Rich research discussion that occurs at conferences is rarely made accessible after the event. This paper aims to report on two “equality diversity and inclusion” (EDI) conferences

410

Abstract

Purpose

Rich research discussion that occurs at conferences is rarely made accessible after the event. This paper aims to report on two “equality diversity and inclusion” (EDI) conferences held in Auckland, New Zealand, in 2008 and 2011. It summarises, compares and contrasts the processes and content of the conferences as well as identifying research trends and suggesting future research directions.

Design/methodology/approach

Text from the abstracts and transcribed audio recordings of conference discussions and presentations were analysed for similarities and differences. Two of the authors completed individual analyses of each of the conferences before reaching consensus on the overall themes.

Findings

Enduring EDI concerns over the two conferences were: identity, change practices and context. At the 2008 conference, three linked categories permeated discussion: methodologies, identity and practices for effective change. Over the intervening three years, research volume grew and differentiated into speciality areas. At the 2011 conference, methodological enquiry was less visible, but was intertwined through content areas of differentiated identities (sexuality, ethnicity, and gender), roles (leadership and management) and context (country, sport, and practice).

Research limitations/implications

This paper distils research trends from two conferences and suggests directions for research.

Originality/value

The paper provides a bounded overview of developments and changes in the EDI sub‐discipline. Rich research discussion often occurs informally at conferences but is not made widely available. This paper aims to share conference discussions, research trends and potential directions for research.

Details

Equality, Diversity and Inclusion: An International Journal, vol. 32 no. 4
Type: Research Article
ISSN: 2040-7149

Keywords

Content available
Article
Publication date: 19 October 2010

31

Abstract

Details

Industrial Robot: An International Journal, vol. 37 no. 6
Type: Research Article
ISSN: 0143-991X

Content available
Article
Publication date: 24 August 2010

31

Abstract

Details

Industrial Robot: An International Journal, vol. 37 no. 5
Type: Research Article
ISSN: 0143-991X

Content available
Article
Publication date: 14 September 2010

45

Abstract

Details

Sensor Review, vol. 30 no. 4
Type: Research Article
ISSN: 0260-2288

Article
Publication date: 10 November 2020

Mbaye Fall Diallo, Jean-Louis Moulins and Elyette Roux

Despite the numerous works on multifaceted relationships between customers and brands, such relationships remain complex and poorly understood in retailing. This research analyses…

3144

Abstract

Purpose

Despite the numerous works on multifaceted relationships between customers and brands, such relationships remain complex and poorly understood in retailing. This research analyses the direct effects of brand images (hedonic, symbolic and functional) on three specific relationship variables (brand trust, brand attachment and brand social identification). It also investigates their indirect effects on three types of loyalty (cognitive, affective and normative) in retailing.

Design/methodology/approach

This paper is based on quantitative research involving 417 respondents. It uses structural equation models to test relevant research hypotheses.

Findings

The results show that hedonic brand image affects brand attachment, while functional brand image influences brand trust. Symbolic brand image has similar effects on the three relationship variables (attachment, trust, identification). Moreover, the relationships between brand image dimensions and brand loyalty types are positively mediated by attachment, trust and brand identification. Therefore, the authors highlight a more complex process in customer–brand relationships than previously thought.

Research limitations/implications

This article focusses on the cosmetic retail sector. It would be interesting to empirically test/extend the model in other industries/sectors. Future studies could also include brand attitude in their research model.

Practical implications

To strengthen affective loyalty, retail managers should focus on both hedonic image and brand attachment (e.g. emphasise the brand personality traits that refer to both affect and hedonism). To develop normative loyalty, they should improve symbolic brand image and facilitate customer brand identification.

Originality/value

This research provides a new three-dimensional model of customer relationships with brands to account for the dynamic nature of customer loyalty in retailing. It shows how three dimensions of brand image (hedonic, functional and symbolic) affect three types of loyalty (affective, cognitive and normative) through the mediation of three specific relationship variables (brand attachment, brand trust and brand identification).

Details

International Journal of Retail & Distribution Management, vol. 49 no. 2
Type: Research Article
ISSN: 0959-0552

Keywords

Article
Publication date: 10 July 2017

Mbaye Fall Diallo and Jose Ribamar Siqueira Jr

Brand experience is a key factor that helps elucidate why consumers choose a given brand among others. The purpose this paper is to investigate how previous experience with store…

3275

Abstract

Purpose

Brand experience is a key factor that helps elucidate why consumers choose a given brand among others. The purpose this paper is to investigate how previous experience with store brands affects store brand purchase intention in two emerging markets and whether the cultural context moderates the relationships between store brand positive or negative cues and store brand purchase intention.

Design/methodology/approach

A store-intercept survey undertaken in the Latin American context generated 769 usable responses from consumers of two metropolitan cities (Brasilia and Bogota), respectively, in Brazil and Colombia. The questionnaires were collected in four well-established retail chains by professional investigators. Structural equation modelling was used to test a series of proposed hypotheses.

Findings

Overall, this paper reveals that consumers in Latin America do care about brand experience when shopping. More specifically, the results indicate that previous positive experience with store brands has a positive effect on consumer purchase intention in both countries investigated. In Brazil, store brand price perceptions mediate rather strongly the relationship between previous experience with store brands and purchase intention. In contrast, this effect is weak in Colombia. Store brand perceived risk has significant mediation effects in Brazil, but no mediation effects in Colombia. The authors also underline heterogeneous moderation effects of the cultural context, suggesting that common perceptions of Latin America as a culturally homogeneous region are stereotypical.

Research limitations/implications

Respondents were consumers of only two Latin American emerging countries (Brazil and Colombia) and shoppers of two retail chains in each country. Caution should therefore be exercised when generalising the results to other emerging markets.

Practical implications

The paper offers recommendations on how to standardise/adapt brand experience management in different Latin American markets. Overall, retailers should go beyond the transaction itself and establish true differentiation using different store brand ranges. However, due to differences in cultural contexts, marketing communication should adopt different approaches to each country: emphasise the price advantages of store brands in Brazil, but focus on other factors such as quality in Colombia. Because they are culturally bound, risk perceptions towards store brands should also be managed carefully. It would be possible to target premium consumer segments with standard store brands in Colombia while a more sophisticated approach is necessary in Brazil (e.g. co-branding or launching more premium store brands).

Originality/value

By employing three theoretical frameworks (learning theory, cue utilisation theory and culture theory), this research investigates the effect of previous experience with store brands on purchase intention in two emerging countries that are geographically close but culturally different. It highlights direct and indirect processes of brand experience and underlines significant structural path differences between the two Latin American countries investigated in terms of consumption behaviour towards store brands.

Details

International Marketing Review, vol. 34 no. 4
Type: Research Article
ISSN: 0265-1335

Keywords

Article
Publication date: 27 June 2020

Maria Esther Medalla, Kafferine Yamagishi, Ann Myril Tiu, Reciel Ann Tanaid, Dharyll Prince Mariscal Abellana, Shirley Ann Caballes, Eula Margareth Jabilles, Celbert Himang, Miriam Bongo and Lanndon Ocampo

Due to the growing dominance of the millennials in the secondhand clothing (SHC) market, it is crucial to understand the dynamics of their SHC buying behavior. Despite such…

2179

Abstract

Purpose

Due to the growing dominance of the millennials in the secondhand clothing (SHC) market, it is crucial to understand the dynamics of their SHC buying behavior. Despite such significance, it has yet to be explored in the current literature. To address such a gap, this paper aims to explore the antecedents of the SHC buying behavior of millennials.

Design/methodology/approach

A purposive survey is conducted to establish relationships between the antecedents. As such, the interrelationships of the antecedents are modeled using the interpretative structural modeling (ISM) approach.

Findings

Results reveal that SHC antecedents exhibit several characteristics depending upon their characterization of being driving, dependence, linkage and autonomous variables.

Originality/value

This work pioneers the identification of SHC buying behavior antecedents specifically for the millennial market, as well as in the provision of a holistic analysis of the complex contextual relationships of these antecedents. The findings of this work provide insights that are crucial to the extant literature in developing theoretical frameworks and paradigms that help in understanding the dynamics of the SHC buying behavior. Moreover, such results are beneficial to marketing managers and practitioners in innovating their strategies to capture the millennial market better.

Details

Journal of Modelling in Management, vol. 15 no. 4
Type: Research Article
ISSN: 1746-5664

Keywords

Article
Publication date: 9 November 2012

Marie‐Cécile Cervellon, Lindsey Carey and Trine Harms

Vintage has been a growing trend in clothing recently, leading to major fashion brands launching collections inspired by vintage pieces or luxury haute‐couture houses digging into…

23472

Abstract

Purpose

Vintage has been a growing trend in clothing recently, leading to major fashion brands launching collections inspired by vintage pieces or luxury haute‐couture houses digging into their archives to revive past designs. Yet, as this market develops, little is known about the profile of the consumer and the motivations to purchase vintage. This paper aims to explore the veracity of a number of assumptions relating to vintage consumption, equating it to the consumption of used, previously owned clothes by nostalgic prone, environmentally‐friendly or value‐conscious consumers.

Design/methodology/approach

A quantitative approach including structural equation modeling (SEM) was employed in this research using data collected from 103 women (screened on past second‐hand purchases). Vintage clothes were defined as pieces dating back from the 1920s to the 1980s. Second hand clothes were defined as modern used clothes.

Findings

The results show that the main antecedents to vintage consumption are fashion involvement and nostalgia proneness as well as need for uniqueness through the mediation of treasure hunting. In contrast, second‐hand consumption is directly driven by frugality. Eco‐consciousness plays an indirect role through bargain hunting. In essence, the thrill of the hunt is present for vintage and for second hand consumption. Yet, while vintage consumers shop for a unique piece with history, second‐hand consumers shop for a unique piece at a good price. Additionally, the main characteristics of vintage fashion consumers are a higher level of education and higher income whereas age is not directly related to the purchase of vintage pieces.

Originality/value

The paper discusses the relevance of second‐hand stores repositioning as vintage based on vintage and second‐hand consumers' profiles. Also, the need to educate consumers on the role of second‐hand consumption in a pro‐environmental lifestyle is highlighted.

Details

International Journal of Retail & Distribution Management, vol. 40 no. 12
Type: Research Article
ISSN: 0959-0552

Keywords

Article
Publication date: 20 September 2013

Joan Marques

The aim of this paper is to present the author's findings from eight conferences, organized over the course of four years by two major management education organizations in the

Abstract

Purpose

The aim of this paper is to present the author's findings from eight conferences, organized over the course of four years by two major management education organizations in the USA, and pertaining to the trend of management education.

Design/methodology/approach

This paper offers a constructive critical review of the trend of management education, and the need for greater interaction and more hands‐on approaches, against the reality of adhering to requirements of accrediting bodies.

Findings

The trend toward more interaction and a broader variety, as well as greater inclusion of art and other areas in management education is unstoppable. The growing interest in workshop submissions and attendance at major conferences is proof of that. However, it may take a while before all stakeholders will support this reality optimally.

Practical implications

Management educators may get encouraged to explore alternative ways of engaging their students, and seek outlets to share these new findings on a larger scale. The fact that academic publishers also seem to follow the trend of deviating from strong theoretical foci could be considered hopeful.

Social implications

Management educators may get encouraged to explore alternative ways of engaging their students, and seek outlets to share these new findings on a larger scale. The fact that academic publishers also seem to follow the trend of deviating from strong theoretical foci could be considered hopeful.

Originality/value

This article presents comparative data of two major conferences, which are highly popular within the world of management education, but have never been placed alongside one another as such. Furthermore, the article reveals a trend that has thus far only been discussed as an experience‐ based or research‐based one, but was not yet brought within the scope of its implementation on globally attended forums as the ones discussed in this article.

Details

On the Horizon, vol. 21 no. 4
Type: Research Article
ISSN: 1074-8121

Keywords

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