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1 – 10 of over 50000Xin Wang, Ivan Ka Wai Lai and Kun Wang
This study aims to examine the influence of benefits and risks for young women travellers on their intention to visit other night tourism destinations. It also compares any path…
Abstract
Purpose
This study aims to examine the influence of benefits and risks for young women travellers on their intention to visit other night tourism destinations. It also compares any path differences between evening and midnight travels.
Design/methodology/approach
A face-to-face survey was conducted in Macau. Multi-group analysis was used to explore the differences between evening and midnight travels.
Findings
Emotional and epistemic benefits positively affect behavioural intentions; security risk negatively affects behavioural intentions, but the risk of sexual harassment does not affect behavioural intentions. Evening travellers pay more attention to emotional benefits than midnight travellers.
Originality/value
This study contributes to tourism research related to women by helping to understand the perceptions of the benefits and risks of young women travellers’ night tourism, especially the gender risks. This study corrects the understanding that young women travellers do not feel that the risk of sexual harassment affects their decision to undertake night travels. It also contributes to night tourism research by distinguishing the proportion of benefits and risks in evening and midnight travels.
目的
本研究旨在考察年轻女性旅游者在夜间旅游中的利益和风险感知对其访问其他夜间旅游目的地意向的影响, 比较女性游客上半夜出游和下半夜出游之间的感知差异。
设计/方法/途径
线下问卷调查在澳门进行, 使用多组分析方法探讨女性上半夜出游与下半夜出游的感知差异。
研究结果
情感和认知的益处对行为意向产生积极影响。虽然安全风险对行为意向会产生负面影响, 但性骚扰风险并不影响行为意向。上半夜旅游者比下半夜旅游者更关注旅行对情感的益处。
原创性/价值
本研究让读者了解到年轻女性旅游者对夜间旅游的利益和风险感知因素的看法, 尤其是对性别风险感知的看法, 对女性相关的旅游研究做出了贡献。这项研究改变了以往的认知, 即年轻女性旅游者不觉得性骚扰的风险会影响她们进行夜间旅行的决定。它还通过区分上半夜出游和下半夜出游的利益和风险比较, 为夜间旅游研究做出了贡献。
Propósito
Este estudio pretende examinar la influencia de los beneficios y riesgos que tiene, para las jóvenes viajeras, su intención de visitar otros destinos de turismo nocturno. Asimismo, se compara las diferencias de trayectoria entre los viajes nocturnos y los de medianoche.
Diseño/metodología/enfoque
Se realizó una encuesta personal en Macao. Se utilizó un análisis multigrupo para explorar las diferencias entre los viajes nocturnos y los de medianoche.
Resultados
Los beneficios emocionales y epistémicos afectan positivamente las intenciones de comportamiento, el riesgo de seguridad afecta negativamente las intenciones de comportamiento, pero el riesgo de acoso sexual no influye en las intenciones de comportamiento. Los viajeros nocturnos prestan más atención a los beneficios emocionales que en los viajes a medianoche.
Originalidad/valor
Este estudio contribuye a la investigación sobre el turismo relacionado con las mujeres al ayudarnos a comprender las percepciones de los beneficios y riesgos del turismo nocturno de las jóvenes viajeras, especialmente los riesgos de género. Este estudio corrige nuestra idea de que las jóvenes viajeras no creen que el riesgo de acoso sexual afecte a su decisión de emprender viajes nocturnos. También contribuye a la investigación del turismo nocturno al distinguir la proporción de beneficios y riesgos en los viajes nocturnos y de medianoche.
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Steven J. Migacz and James F. Petrick
The purpose of this paper is to examine the travel motivations, perceived benefits of travel, and the utility of travel mediums among US millennials.
Abstract
Purpose
The purpose of this paper is to examine the travel motivations, perceived benefits of travel, and the utility of travel mediums among US millennials.
Design/methodology/approach
In order to further examine the homogeneity of millennial travelers, millennials were put into two subgroups based on their age and annual income. Data were collected in multiple phases, incorporating both qualitative and quantitative methodological approaches.
Findings
Results revealed that several significant differences exist between the proposed millennial subgroups, labeled “young and free millennials” and “professional millennials.”
Research limitations/implications
Implications from this study include direction for both tourism marketers and destination suppliers based on the differences and perceptions of both groups and suggest millennials are not a homogeneous market.
Originality/value
Millennials are far from being part of a homogenous cohort. Therefore, the current study sought to examine differences in the benefits received from travel and the primary reasons to travel among distinct millennial segments.
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Hoang Thi Phuong Thao and Fredric William Swierczek
The purpose of this paper is to investigate how small and medium‐sized travel agencies as business customers perceive the benefits and barriers of Internet use that related to the…
Abstract
Purpose
The purpose of this paper is to investigate how small and medium‐sized travel agencies as business customers perceive the benefits and barriers of Internet use that related to the development of a positive relationships and loyalty with their service suppliers.
Design/methodology/approach
Relevant hypotheses were constructed and a self‐administered questionnaire survey was conducted in the travel industry. Factor analysis and regression analysis were used to test these hypotheses.
Findings
The major benefits of Internet use were interactional and transactional benefits. The main barriers of the Internet use were organizational weaknesses, poor IT infrastructure, mistrust of the Internet system and legal issues. While the benefits positively contributed to the service and social bonds, the barriers negatively impacted the development of these bonds. The interactional benefits play a major role to increase switching costs. The customer relationships and switching costs concurrently enhanced the customer loyalty.
Research limitations/implications
Cross‐sectional data were used to explore customer relationships while these bonds are basically a dynamic phenomenon that evolves over time. The travel industry in one country was examined in this study. This limits generalization to other contexts.
Practical implications
Guidelines for practical solutions to reduce the barriers to create business customer value and strengthen customer relationships and loyalty through the Internet were proposed.
Originality/value
This paper improves the understanding of the impact of benefits and barriers of the Internet use on customer relationships and loyalty in the travel industry.
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Hao Thi Kim Do, Dung Phuong Hoang and Thuy Thu Pham
This paper aims to examine the factors affecting travelers’ decision to select more than one destination in their trips. Drawn from the rational choice theory, this study posits…
Abstract
Purpose
This paper aims to examine the factors affecting travelers’ decision to select more than one destination in their trips. Drawn from the rational choice theory, this study posits that the selection of multi-destination tours, as a rational choice, is determined by the travelers’ perception of costs and benefits associated with that choice.
Design/methodology/approach
The conceptual model was developed from both an exploratory research with in-depth interview and the literature. A logistic regression model linking four explanatory variables representing perceived benefits and costs of multi-destination option with travelers’ choice of multi-destination trips. The conceptual model is controlled for diversity of travel purposes; tour group size; type of travel arrangement and travelers’ demographic characteristics while the research context of multi-destination travel within Phu Yen – Dak Lak – Gia Lai – Binh Dinh helps control for the characteristics of the destination set (spatial proximity and traffic convenience). The conceptual model was tested based on data collected from 1,361 Vietnamese travelers who have ever visited at least one of the four provinces.
Findings
This study finds that perceived benefits in terms of diversifying tourism experiences and perceived costs of traveling in multiple places compared to taking single trips represent the most significant drivers for tourists’ selection of multi-destination tours. In addition, the diversity of travel purposes and tour group size have a positive and significant impact on the demand for traveling more than one destination in a trip. Moreover, the richer, older and married travelers have a significantly higher tendency to select multi-destination packages.
Practical implications
The research findings provide important strategic implications for promoting multi-destination trips, thereby, maximizing economic benefits from tourism.
Originality/value
While multi-destination travel patterns have been examined empirically in individual studies sporadically without a common theoretical background, this research makes some progress on this front by using the rational choice theory to connect the relative contributions of those factors to the travelers’ choice of multi-destination trips. Specifically, this study provides a new perspective in explaining the selection of multi-destination trips – from tourists’ perceptions about costs and benefits associated with that choice.
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Eiichi Taniguchi and Kensuke Ikeda
This paper presents models for evaluating effects of implementing TDM schemes on road traffic with the consideration of uncertainty of travel times. The models are composed of…
Abstract
This paper presents models for evaluating effects of implementing TDM schemes on road traffic with the consideration of uncertainty of travel times. The models are composed of drivers' behavioural model for identifying the optimal starting time and route with the designated time for arrival at the destination as well as dynamic traffic simulation model for estimating the change of travel times. A case study for applying the models on a test road network showed that TDM schemes of park and ride systems and road pricing enabled drivers to obtain benefits by improving the reliability of travel times as well as benefits by reducing travel times.
Asli D.A. Tasci and Ady Milman
This study aims to explore what may have contributed to risk-taking travel behavior during the COVID-19 pandemic and what may be the drivers of satisfaction and intention to travel…
Abstract
Purpose
This study aims to explore what may have contributed to risk-taking travel behavior during the COVID-19 pandemic and what may be the drivers of satisfaction and intention to travel again. The study compares travelers based on their travel purposes (business, pleasure and visiting friends and relatives [VFR]) and explore the influence of subjective well-being received from their travel activities.
Design/methodology/approach
Data from a structured survey of 323 US residents who traveled during the COVID-19 pandemic were collected on MTurk. Respondents were asked travel behavior questions related to their favorite trips and to rate several multi-item scales measuring the benefits expected and received from their trip, the trip’s contribution to their positive mental and subjective psychological well-being, as well as their satisfaction with the trip and intention to travel in the future. In addition, personality measures focused on risk-taking, thrill-seeking and self-confidence, as well as additional risk-related concepts of optimism bias, probability neglect and proximity to self.
Findings
Data analysis revealed some differences among respondents who traveled for business, pleasure and VFR purposes. Business travelers were more risk takers and thrill seekers; pleasure travelers achieved more well-being benefits from their favorite trips during the pandemic; however, VFR travelers’ satisfaction and intention to go on similar trips were explained more by the benefits they received from their favorite trips.
Originality/value
Although several studies addressed consumers’ travel motivation during the COVID-19 pandemic, there is a lack of empirical research comparing the characteristics of travelers based on their travel purposes, as well as their sociodemographics, personality traits and the expected and perceived well-being benefits from traveling.
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This study seeks to explore the underlying benefits and constraints of travel among pregnant women. This study deploys a series of in-depth interviews involving 12 participants…
Abstract
This study seeks to explore the underlying benefits and constraints of travel among pregnant women. This study deploys a series of in-depth interviews involving 12 participants. The findings show that emotional refreshment and health promotion are the two benefits of travel expressed by pregnant travelers, while physical discomfort is an unavoidable constraint of travel. To lessen the obstacle of the trip, according to the constraint identified, this study suggests that service providers actively look into the particular needs of pregnant travelers, such as comfortable restrooms. Lastly, it gives a suggestion for future studies on the issues in connection with the examination of pregnant women's travel experiences in each trimester.
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Friedericke Kuhn, Florian Kock and Martin Lohmann
The severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) pandemic has drastically affected the public discourse on tourism in news reporting and on social media…
Abstract
Purpose
The severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) pandemic has drastically affected the public discourse on tourism in news reporting and on social media, potentially changing social perceptions of travel and its utility for conspicuous consumption. Prestige enhancement is a common tourist motivation, yet, as tourists have been portrayed as irresponsible and even dangerous during the pandemic, the benefits of travel for personal prestige may have been affected. The purpose of this study is to monitor changes in tourists’ personal prestige during the early pandemic in 2020.
Design/methodology/approach
The authors developed an innovative study design implicitly measuring the personal prestige of tourists shown on experimentally manipulated social media posts. Three measurement waves were issued to compare the personal prestige of tourists just before, during and after the first lockdown situation in Germany.
Findings
Differences regarding evaluations of tourists’ prestige were found for prestige dimensions of hedonism, achievements, wealth and power, suggesting that prestige ascription to tourists has been affected by the changing discourse on leisure travel.
Originality/value
This study contributes to the discussion of the socio-psychological effects of the SARS-CoV-2 pandemic on customer benefits of leisure travel. It exposes possible impacts of the pandemic on tourisms’ value for conspicuous consumption and prestige enhancement.
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