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Article
Publication date: 3 April 2007

Melody L.A. LeHew and Scarlett C. Wesley

The purpose of this paper is to assess whether tourist shopper segments are an attractive market for shopping centers. This research aims to explore whether or not tourist shoppers

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Abstract

Purpose

The purpose of this paper is to assess whether tourist shopper segments are an attractive market for shopping centers. This research aims to explore whether or not tourist shoppers are more satisfied than resident shoppers with their shopping experience and whether tourist shoppers have the intention to spend more than their resident shopper counterparts.

Design/methodology/approach

Data for this report come from personal face‐to‐face mall intercepts of shoppers (n=578) in two new generation malls (West Edmonton Mall and Mall of America in Bloomington) and two heritage‐destination (Pier 39 in San Francisco and Forum Shops in Las Vegas) centers.

Findings

Analysis concludes that although the shopping center and retail industry place increasing emphasis on leisure shopping and tourism, the results of this study suggest that the tourist shopper market may not be the most valuable customer group. Resident shoppers of tourist‐focused shopping centers are more satisfied than tourist shoppers of those centers.

Research limitations/implications

The non‐random nature of the sample for this study is the primary limitation. Therefore, the results are not generalizable to the greater population of tourist focused shopping centers.

Practical implications

The shopping center and retail industry place increasing emphasis on leisure shopping and tourism, but the results of this study suggest that the tourist shopper market may not be the most valuable customer group. Resident shoppers of tourist‐focused shopping centers are more satisfied than tourist shoppers of those centers. These findings should encourage shopping center managers to use caution when modifying strategies to meet the needs of the tourist segment, as well as to not forget the importance of resident shoppers to their profitability.

Originality/value

These findings should encourage shopping center managers to use caution when modifying strategies to meet the needs of the tourist segment, as well as to not forget the importance of resident shoppers to their profitability.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 1 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 5 July 2011

Malin Sundström, Christine Lundberg and Stavroula Giannakis

The objective of the study is to describe and analyse different tourist shopping typologies based on their motives for visiting a shopping destination well known for its low…

2255

Abstract

Purpose

The objective of the study is to describe and analyse different tourist shopping typologies based on their motives for visiting a shopping destination well known for its low prices.

Design/methodology/approach

The data were collected by means of structured questionnaires administered to tourists visiting the Swedish destination. The survey instrument measured constructs designed to understand shopping motivation and feelings experienced during the course of shopping.

Findings

Two distinct tourist shopping typologies were found, based on a tourist's primary purpose in travelling, and designated “Follow the Plan” and “Go with the Flow”. The present study proposes the use of a theoretical continuum that takes into account feelings experienced at a low‐priced destination and consumer shopping motivations.

Originality/value

This study contributes to the existing literature on tourism shopping by suggesting typologies built on feelings experienced and shopping motivations, thus providing new insights on tourist shopping typologies found at a low‐price destination. Results are not general for any low‐priced destination, thus further research is needed in other destinations as well.

Details

International Journal of Quality and Service Sciences, vol. 3 no. 2
Type: Research Article
ISSN: 1756-669X

Keywords

Article
Publication date: 3 August 2012

Jessica L. Hurst and Linda S. Niehm

This study aims to focus on the unique challenges of retail service delivery in rural tourism markets. This paper specifically seeks to address: factors attracting individuals to…

3358

Abstract

Purpose

This study aims to focus on the unique challenges of retail service delivery in rural tourism markets. This paper specifically seeks to address: factors attracting individuals to a rural tourism community; factors motivating resident and tourist customers to engage in tourism shopping; satisfaction of resident and tourist customers with local retailers; and strategies to assist retailers in successful service delivery.

Design/methodology/approach

Using Dillman's survey techniques, data were collected from two different groups: resident customers and tourist customers in a rural Iowa tourism community. Given the study's exploratory focus, a case study methodology was selected.

Findings

Shopping experiences were much less satisfying for resident customers than for tourist customers in this study. Tourism retailers may not be effectively differentiating their customer service and providing adequate attention during the shopping experience, particularly to resident customers.

Research limitations/implications

One limitation is that the study represents an initial test of self‐designed and/or modified scales to capture the variables of interest in a single rural tourism community in Iowa. Therefore findings may only be generalizable to the unique nature of an established tourist population in Midwestern regions of the USA.

Practical implications

An important implication from this study is rural tourism retailers need to develop a comprehensive customer relationship management strategy to encourage repeat shopping and sustained patronage behavior.

Originality/value

This study provides valuable strategic implications for rural tourism entrepreneurs, business consultants and economic development professionals in rural tourism communities, and fills a void in the tourism and patronage literature.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Abstract

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Article
Publication date: 2 October 2017

Alvin Y. So

A new wave of anti-mainland protests has emerged in Hong Kong since 2012. The purpose of this paper is threefold: to delineate its unique characteristics; to trace its historical…

Abstract

Purpose

A new wave of anti-mainland protests has emerged in Hong Kong since 2012. The purpose of this paper is threefold: to delineate its unique characteristics; to trace its historical origins; and to speculate on the political implications of this new wave of anti-mainland protests.

Design/methodology/approach

A historical approach has been adopted to trace the origins of the anti-mainland protests. Since this new wave of anti-mainland protests only began in 2012, this paper is based mostly on documentary analysis of mass media reports.

Findings

This paper finds that this new wave of anti-mainland protests has been characterized by its targeting of mainland tourists/immigrants, its militancy, its concentration in the New Territories, its constituent membership of people from society’s grassroots, its dependence on e-mobilization and its poor image in Hong Kong’s mass media. In addition, this paper has identified the complex interplay between the influx of tourists/immigrants, the increase of social inequality, the emergence of a localist discourse, the formation of localist organizations and the setbacks to the democracy movement that are the underlying socio-political factors that have sparked this new wave of anti-mainland protests.

Social implications

Anti-mainland protests have profound implications for Hong Kong politics since they deepen socio-political polarization, have transformed the mode of protesting in Hong Kong society and threaten the prospects for the national reunification of Greater China.

Originality/value

This paper may be one of the first academic papers to examine the anti-mainland protests. Instead of taking a pro-Beijing or anti-mainland approach, this paper takes a neutral position and offers an objective analysis of the anti-mainland protests.

Details

Asian Education and Development Studies, vol. 6 no. 4
Type: Research Article
ISSN: 2046-3162

Keywords

Article
Publication date: 3 August 2012

Tammy R. Kinley, Judith A. Forney and Youn‐Kyung Kim

Shopping is a popular tourist activity. While a person might not travel for the purpose of shopping, many tourists shop while traveling. This study aims to examine travel…

4547

Abstract

Purpose

Shopping is a popular tourist activity. While a person might not travel for the purpose of shopping, many tourists shop while traveling. This study aims to examine travel motivation as a predictor of the importance assigned to desired shopping center attributes for three different shopping centers, and their effect on satisfaction, and re‐patronage intention.

Design/methodology/approach

Data were collected via mall‐intercept surveys from 624 tourist shoppers at seven shopping centers. A tourist was defined as a person who traveled a distance of at least 50 miles from their home.

Findings

Desired shopping center attributes are influenced by travel motivation. For the superregional center, a linear relationship was computed for the exploration travel motive, mall environment, overall satisfaction and re‐patronage intention. Interestingly, overall satisfaction with the shopping center was not a significant predictor of re‐patronage intention in the theme/festival or super off‐price centers.

Originality/value

Given the importance of shopping in the travel agenda, identification and consideration of different travel motivations can facilitate development of the shopping center environment for maximum customer satisfaction. All of the motivations may co‐exist in the same family or tourist unit (e.g. convention attendees). These findings can be particularly useful in designing amenities and targeting promotional campaigns to different audiences.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 7 October 2013

Jingxue (Jessica) Yuan, Deborah C. Fowler, Ben K. Goh and Mitzi K. Lauderdale

This study aims to examine the patterns of cross-border consumption of Mexican tourist-shoppers to the USA. More specifically, integrating literature from two ends – retail…

1505

Abstract

Purpose

This study aims to examine the patterns of cross-border consumption of Mexican tourist-shoppers to the USA. More specifically, integrating literature from two ends – retail studies on shopping motivations and tourism research viewing cross-border shopping as leisure activities, this study aims to investigate the motivations of Mexican travelers as cross-border shoppers.

Design/methodology/approach

A survey instrument was developed incorporating a set of 30 shopping motivation questions. Data were collected using the intercept survey methodology from 92 Mexican visitors who shopped at a major outlet shopping center in Central Texas in 2007. The motivational items were subsequently factor analyzed for possible underlying dimensions.

Findings

Motivations of cross-border shopping by Mexicans in Texas demonstrated a combination of two aspects, the utilitarian and pleasurable shopping experiences. The cross-border consumption and shopping by Mexican residents in Texas, therefore, were both functional and recreational.

Originality/value

With a better understanding of the pattern and motivations of cross-border shopping, this study developed a model to capture the stimulating influence of the retail environment as well as a framework to illustrate the integrated role of shopping and tourism in the process of developing a “must visit” destination.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 7 no. 4
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 3 August 2012

Deborah C. Fowler, Mitzi K. Lauderdale, Ben K. Goh and Jingxue (Jessica) Yuan

This study seeks to assess international tourists' perception of safety while shopping in the USA, using Las Vegas as the study site. Over recent years, Las Vegas became an…

951

Abstract

Purpose

This study seeks to assess international tourists' perception of safety while shopping in the USA, using Las Vegas as the study site. Over recent years, Las Vegas became an international destination for visitors from the Asia‐Pacific region to celebrate Chinese New Year. In February 2007, Las Vegas hosted the NBA All‐Star Game for the first time from February 16 to 18. The two major events occurred over the same weekend. When two cultures shared a single site, however, the combination presented an issue of safety concern.

Design/methodology/approach

Data were collected using an intercept methodology over the three‐day period in a major shopping venue/casino from February 15 to 17, 2007.

Findings

The study finds that many of the tourists carried a large amount of cash on their person. As the week progressed, Asian visitors were less likely to feel their person and belongings were safe in the three major venues researched of restaurants, shopping centers, and amusement parks.

Originality/value

Few papers have addressed the safety concerns of international tourists in the USA, specifically in Las Vegas. Findings of this study contribute to the safety and security management of various tourist venues.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 3 August 2012

Fang Meng and Yingjiao Xu

This research attempts to expand the understanding of the nature of tourist shopping behavior. More specifically, this study aims to explore the influences of the components of…

8477

Abstract

Purpose

This research attempts to expand the understanding of the nature of tourist shopping behavior. More specifically, this study aims to explore the influences of the components of planned behavior, impulsive behavior, and experiential consumption on tourists' intentions to shop/purchase in the tourism context.

Design/methodology/approach

This conceptual study reviews and investigates the major current research in the areas of planned behavior, impulse purchase, experiential consumption, as well as tourism shopping behavior/experience. By reviewing and assessing important relevant concepts, this study proposes a conceptual framework of tourist shopping behavior.

Findings

Based on the extensive review and discussion of the related literature, this study proposes that tourist shopping intention and actual purchase behavior are influenced by various indicators, including planned behavior, impulsive behavior, and experiential consumption factors. In other words, tourist shopping behavior is a mixture of planned, impulsive, and experiential consumption behavior.

Originality/value

The study of tourism shopping is still limited and in an exploratory stage. The resulting theoretical framework of this study is an inclusive overarching structure systematically explaining the nature of tourist shopping behavior from the perspectives of planned behavior, impulsive buying, and experiential consumption. This study is expected to provide better information and understanding of the factors influencing tourist shopping behavior, which, in turn, will lead to improved planning, marketing and management of sales, expenditures and opportunities in the tourism and retail industries.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 3 August 2012

Joaquín Alegre and Magdalena Cladera

The purpose of this paper is to analyze tourist and trip‐related characteristics and tourist motivations in connection with the decision to participate in shopping and for those…

5258

Abstract

Purpose

The purpose of this paper is to analyze tourist and trip‐related characteristics and tourist motivations in connection with the decision to participate in shopping and for those tourists who decide to participate, the main determinants of the amount of expenditure.

Design/methodology/approach

By estimating a Heckman model this paper analyses characteristics relating to the decision to participate in shopping and characteristics related to the amount of corresponding expenditure. The explanatory variables included in the model are tourist motivations and tourist and trip‐related characteristics. Data used for the analysis come from a survey conducted in the high season of 2008 in Mallorca (Spain), a leading Mediterranean sun and sand destination.

Findings

The results indicate different motivations and tourist and trip‐related characteristics are associated with the decision whether or not to participate in shopping and with the level of shopping expenditure. This facilitates the identification of the type of tourist, which may be of more interest to the destination in terms of shopping behaviour.

Practical implications

The results are useful in identifying tourist profiles with a different propensity to participate in shopping and with different levels of expenditure. This information may be useful for destination managers interested in promoting shopping activities. Encouraging shopping behaviour may be a way of increasing tourist expenditure at destinations and of providing direct benefits for the local economy.

Originality/values

Tourism literature has given only very limited attention to research on characteristics related to shopping behaviour. This study deals with this subject and it provides information that can help promote shopping activities by tourists. The main contribution of this paper consists of the joint analysis of shopping participation and expenditure amount as a result of trip‐related characteristics and travel motivations.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

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