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Article
Publication date: 15 January 2018

Muhammad Sabbir Rahman, Mahmud Habib Zaman, Hasliza Hassan and Chong Chin Wei

Locally derived foods from the lens of restaurant settings play an important source of tourist attraction. Surprisingly, research into this sector is quite scarce. The aim of the…

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Abstract

Purpose

Locally derived foods from the lens of restaurant settings play an important source of tourist attraction. Surprisingly, research into this sector is quite scarce. The aim of the paper is to develop and empirically examine a conceptual framework on tourist’s preferences in selecting local foods. The framework includes tourists’ satisfaction, quality of food, tourist’s perception, purchase intention and purchase behavior among tourist’s selection for local foods.

Design/methodology/approach

The research is designed as quantitative in nature. A sum of 280 usable questionnaires was used from 300 distributed instruments by using convenient sampling techniques.

Findings

The results show that the relationship of tourist satisfaction and behavior is mediated by purchase intention, whereas tourist’s satisfaction and perception have a positive and significant impact on the intention of purchasing local foods. There is also a significant relationship between tourist’s satisfaction and perceived quality toward the tourist’s perception of local foods. Moreover, a significant relationship exists between tourist’s intentions and tourist’s purchase behavior.

Research limitations/implications

The study derived the purchase behavior dimensions of local foods by the tourists through literature and verified the conceptual model through empirical testing. Based on these findings, managers of local food restaurants require maximizing the purchase behavior of the visitors by considering satisfaction and perceived quality. In summation, they also should consider perception and behavioral intention of tourists. The limitation of this research relates to the sample, where data were collected from the major city of a tourist-friendly country. Future research could investigate the perceived value and gender variance as moderating variables in and between purchase intention and purchase behavior.

Practical implications

Managers and policymakers may use the outcome of this research as a guideline to understand the depth of tourist’s behavior. By identifying the antecedents of the behavioral factors may assist the managers to strengthen the restaurant’s competitive position within the industry. Finally, policymakers may use the research to assess tourists’ perceptions of local foods acceptability in promoting the nation’s culture to other parts of the world.

Originality/value

This work adds to tourism behavior research by exploring the effect of satisfaction, perceived quality, perception and intention on behaviors associated with local foods purchase behavior. In particular, the study highlights the relationships between tourist’s perception, perceived quality of local foods and satisfaction of local foods to measure tourist’s behavior through purchase intention for local foods from the perspective of restaurant settings, which have received less research attention.

Details

Tourism Review, vol. 73 no. 1
Type: Research Article
ISSN: 1660-5373

Keywords

Article
Publication date: 25 February 2014

Juergen Gnoth and Xavier Matteucci

This paper aims to discuss a framework in which the behavioural tourism and leisure literature is organised. It seeks to demonstrate the practical use of Gnoth's Tourism Experience

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Abstract

Purpose

This paper aims to discuss a framework in which the behavioural tourism and leisure literature is organised. It seeks to demonstrate the practical use of Gnoth's Tourism Experience Model (TEM), and provide future directions in holiday tourism research.

Design/methodology/approach

The paper takes a phenomenological approach to tourists' experiencing as a critical and productive tool for tourism development. The literature reviewed is structured through the four modes of experiencing outlined in the TEM: experience as pure pleasure, as re-discovery, as existentially authentic exploration, and as knowledge seeking.

Findings

The TEM provides a model for all potential experiencing, that is, it models the boundaries of what experiencing could be throughout the tourist journey. The discussion of the literature also shows that, in many occasions, different experiential stages, states and modes of feeling await far more detailed research.

Originality/value

The paper highlights not a particular mode or phase within an experience but better captures the latency of experiencing. The paper argues that the model helps to better distinguish the processes of experiencing and challenges research to identify phases and developments, strategies and heuristics that take the tourist's potential “travel career” or self-developmental trajectories into consideration.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 8 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 21 August 2007

J. Alberto Castañeda, Dolores M. Frías and Miguel A. Rodríguez

The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with…

6703

Abstract

Purpose

The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with the selected destination. In particular, assuming that the Internet functions as an effective source of information for the tourist, one would expect the above relationship to be positive and significant.

Design/methodology/approach

In order to test the proposed hypotheses, a structured questionnaire was administered to tourists of different nationalities. The total number of valid cases was 279. The field work was done between June 2004 and June 2005.

Findings

The results seem to show that the greater the tourist's satisfaction with the Internet, the fuller is his or her enjoyment of the holiday. This relationship, however, is moderated by two variables – the tourist's previous experience of the destination and the tourist's experience of the Internet. These conclusions may well prove crucial for the future use of the Internet in the promotion of tourism destinations.

Practical implications

The results of the study lend support to the importance of the Internet as an information source in the promotion of tourism destinations, which contributes in particular to attracting new visitors. However, its development will depend heavily on improvements in the ease of use of the information highway and will progress with the passage of time and the concomitant increase in the Internet experience of its users.

Originality/value

The study focuses on empirically testing the advantages that, from a merely conceptual perspective, are becoming evident in the use of the Internet in the tourist sector.

Details

Internet Research, vol. 17 no. 4
Type: Research Article
ISSN: 1066-2243

Keywords

Article
Publication date: 18 December 2019

Vikas Gupta and Manohar Sajnani

The purpose of this paper is to find out how the overall destination experiences of the foreign tourists in India are influenced by the perceived authenticity of the street foods…

1524

Abstract

Purpose

The purpose of this paper is to find out how the overall destination experiences of the foreign tourists in India are influenced by the perceived authenticity of the street foods and the degree of their variation/modification. It will also discuss how these characteristics further influence the tourists’ behavioural intentions (intention to revisit and word-of-mouth).

Design/methodology/approach

Data have been collected from 263 foreign tourists visiting Delhi at various street food vending sites using location intercept technique through structured questionnaire. Different ad hoc scales were adapted based on previous studies for measuring the perception of authenticity, ability to adapt, cultural disparity and overall perceived experience. The partial least squares method was applied to achieve the dual estimation of the measurement and the structural model.

Findings

Result indicates that perceived authenticity and cultural disparity have a positive influence on the overall perceived experiences of the foreign tourists. It is also found that the degree of variation/modification in the street foods condenses the authenticity perception of the tourists. Findings reveal that the tourists are less influenced by the cultural disparity when they are able to adapt to diverse cultures and simultaneously authenticity have a larger effect on their overall destination experiences.

Originality/value

Although various studies have been conducted in the past related to the food experiences of tourists at various destinations, this will be the first attempt to find out how the overall destination experiences of the foreign tourists in India are influenced by the perceived authenticity of the street foods and the degree of their variation/adaptation. It will help the stakeholders to appropriately align the gastronomic product and enhance the tourists’ overall destination experiences.

Details

British Food Journal, vol. 122 no. 3
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 2 August 2013

Dorina Maria Buda and Alison Jane McIntosh

The purpose of this paper is to propose voyeurism as one possible lens to analyse the experiential nature of dark tourism in places of socio‐political danger, thus expanding…

10771

Abstract

Purpose

The purpose of this paper is to propose voyeurism as one possible lens to analyse the experiential nature of dark tourism in places of socio‐political danger, thus expanding psychoanalytic understandings of those who travel to a “dark” place.

Design/methodology/approach

Freud's and Lacan's theories on voyeurism are used to examine the desire to travel to and gaze upon something that is (socially constructed as) forbidden, such as a place that is portrayed as being hostile to international tourists. A qualitative and critical analysis approach is employed to examine one tourist's experience of travelling to Iran and being imprisoned as a result of taking a photograph of what he thought was a sunrise but also pictured pylons near an electrical plant.

Findings

The authors' analysis of the experiences of this tourist in Iran reveals that tourism, in its widest sense, can be experienced as “dark” through the consumption and performance of danger. This finding moves beyond the examination of dark tourism merely as “tourist products”, or that frame a particular moment in time, or are merely founded on one's connection to or perception of the site.

Research limitations/implications

Whilst the authors recognise the limitations of the case study approach taken here, and as such, generalisations cannot be inferred from the findings, it is argued that there is merit in exploring critically the motivational and experiential nature of travel to places that may be considered forbidden, dangerous or hostile in an attempt to further understand the concept of dark tourism from a tourist's lived perspective.

Originality/value

As the authors bring voyeurism into the debate on dark tourism, the study analyses the voyeuristic experiences of a dark tourist. In short, the authors argue that the lived and “deviant” experiential nature of tourism itself can be included in the discussion of “dark tourism”.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 7 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Content available
Article
Publication date: 2 June 2014

Juergen Gnoth and Xavier Matteucci

531

Abstract

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 8 no. 2
Type: Research Article
ISSN: 1750-6182

Article
Publication date: 1 March 2005

Barbara Marciszewska

The marketing strategies adopted with regard to cultural products can increase the chances of success for both cultural or tourism organisations and for visitors. However, a high…

1933

Abstract

The marketing strategies adopted with regard to cultural products can increase the chances of success for both cultural or tourism organisations and for visitors. However, a high level of tourists' satisfaction can be achieved if the marketing of culture base on a new philosophy which recognises people's emotions as fundamental in the process of creating the new value within the framework of the visitor's past, current and future experience. Managers have to learn how to provide a positive experience of cultural participation by promoting cultural attractions and arts in relation to people's emotions. Managers must be concerned with the question of whether or not the customers are satisfied with the cultural products. The main purpose of this article is to identify factors influencing the consumption of cultural products in Pomerania Voivodship in Poland and a role of experiences expected by tourists and visitors for marketing strategy; the study has examined people's motivations to visit a cultural attractions and their opinion about a level of satisfaction and image of the Region. Implications of the findings for destinations managers and researchers are: the marketing of culture must be based on a new philosophy which recognises a fundamental role of people's experiences and emotions in the process of visitors' decision making. The model for innovative change in marketing management has been suggested to show how to minimalize a gap between cultural offerings and satisfaction of tourists visiting cultural attractions.

Details

Tourism Review, vol. 60 no. 3
Type: Research Article
ISSN: 1660-5373

Keywords

Article
Publication date: 25 June 2020

Yan-Kai Fu and Ya-Ju Wang

The main purpose of this study was to investigate how the experiential value of lodging tourists affected the relationship between authentic happiness and behavioural intention.

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Abstract

Purpose

The main purpose of this study was to investigate how the experiential value of lodging tourists affected the relationship between authentic happiness and behavioural intention.

Design/methodology/approach

A purposive sampling technique was adopted for Taiwanese tourists with lodging experience during the 2017 Taipei International Travel Fair; and utilises confirmatory factor analysis (CFA), and structural equation modelling (SEM) to validate the suitability of questionnaire items, model fit, and the proposed hypotheses.

Findings

The results demonstrated that experiential value significantly and positively influenced authentic happiness. The mediating effect of authentic happiness through which experiential value enhances behavioural intention of lodging tourists was also found to exist.

Originality/value

This study provides a novel approach which presents experiential value as the antecedent variable, authentic happiness as the mediator, and behavioural intention as the dependent variable, in order to better understand tourists’ lodging decision-making processes and behaviours and this approach is considered an advancement within the literature.

目的

本研究最主要的目的是在调查台湾住宿游客的体验价值如何影响真实快乐与行为意图之间的关系。

设计/方法/方法

本研究采用目的抽样, 选取2017年台北国际旅展中有住宿经验的台湾游客为问卷受测对象, 并使用验证性因素分析(CFA)及结构方程模型(SEM)来验证模型的适合度及所提出的研究假设。

结果

研究结果显示体验价值显著正向影响真实快乐, 同时也发现真实快乐的中介效果显著存在, 透过真实快乐的中介, 体验价值可以增强住宿游客的行为意图。

创意/价值

本研究提供一种新颖的途径, 将体验价值做为前因变数、真实快乐视为中介变数、及行为意图做为依变数, 以利于清楚了解游客的住宿决策过程和行为, 同时该途径在文献上被视为是一种进步。

Propósito

El objetivo principal de este estudio fue investigar cómo el valor experiencial de los turistas de alojamiento afectó la relación entre la felicidad auténtica y la intención de comportamiento.

Diseño/metodología/enfoque

Se adoptó una técnica de muestreo intencional para los turistas taiwaneses con experiencia de alojamiento durante la Feria Internacional de Viajes de Taipei 2017; utilizando el análisis factorial confirmatorio (CFA) y el modelado de ecuaciones estructurales (SEM) para validar la idoneidad de los ítems del cuestionario, el ajuste del modelo y las hipótesis propuestas.

Resultados

Los resultados demostraron que el valor experiencial influyó de manera significativa y positiva en la felicidad auténtica. También se descubrió que el efecto mediador de la felicidad auténtica a través del cual el valor experiencial mejora la intención conductual de los turistas de alojarse.

Originalidad/valor

Este estudio proporciona un enfoque novedoso que presenta el valor experiencial como la variable antecedente, la felicidad auténtica como mediador y la intención de comportamiento como la variable dependiente, para comprender mejor los procesos y comportamientos de toma de decisiones de alojamiento de los turistas, y este enfoque se considera un avance dentro de la literatura.

Article
Publication date: 12 June 2007

Mark S. Rosenbaum and Ipkin Anthony Wong

The purpose of this paper is to explore whether tourists in Hawaii experience the Bali Syndrome. The Bali Syndrome suggests that tourists in Polynesian destinations experience

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Abstract

Purpose

The purpose of this paper is to explore whether tourists in Hawaii experience the Bali Syndrome. The Bali Syndrome suggests that tourists in Polynesian destinations experience artificial cultures. To explore the syndrome, the paper investigates whether tourists are interested in purchasing Hawaiian souvenirs and memorabilia that are based on the state's history and culture, as well as the extent to which Hawaiian history and local culture motivates their Hawaiian sojourn.

Design/methodology/approach

This paper employs survey methodology in two studies. Both studies are based upon questionnaire responses from a convenience sample of approximately 700 tourists in Waikiki.

Findings

Although tourists in Hawaii express an interest in the state's history and local culture, the majority have no intention of purchasing historic/cultural souvenirs or memorabilia.

Research limitations/implications

Marketing and tourism planners in Hawaii, Fiji, and Bali should create advertising and promotional campaigns that focus on the “escape” qualities of these destinations, rather than on Polynesian histories and cultures. Given that the study was conducted in Waikiki, researchers may want to explore the Bali Syndrome in other Polynesian destinations.

Practical implications

Marketing and tourism planners may respond to the Bali Syndrome from four different perspectives; these are, servicescape, ethics, cause‐related, and eco‐tourism.

Originality/value

The paper provides empirical evidence that the Bali Syndrome exists and then offers a range of possible responses based upon four perspectives.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 1 no. 2
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 11 June 2018

Salmi Mohd Isa, Phaik Nie Chin and Nurul Ulfah Mohammad

This study aims to align the theoretical foundations of Halal tourism to conventional tourism paradigms. It investigates Muslim tourists’ perception of value in the context of…

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Abstract

Purpose

This study aims to align the theoretical foundations of Halal tourism to conventional tourism paradigms. It investigates Muslim tourists’ perception of value in the context of tourist destinations in Malaysia.

Design/methodology/approach

The partial least square structural equation modelling uses SMART–PLS for 170 Muslim tourists and uses a positive research approach with a quantitative basis of enquiry. Six variables of Muslim tourist perceived value, such as price, social, emotion and quality, and Halal physical and nonphysical attributes are examined. In addition, this study also examines the mediating effect of destination experience in Malaysia’s environment (i.e. infrastructure, atmosphere and culture) and the relationship between Muslim tourist perceived value and tourist satisfaction.

Findings

Overall, the results indicate that price and social variables had no impact on tourist satisfaction, whereas other variables such as quality, emotion and Halal physical and nonphysical attributes had a direct impact on tourist satisfaction especially with the mediating effect of destination experience.

Practical implications

The effects of cognitive, affective and Islamic (i.e. Halal) values on tourist satisfaction were examined as also the importance of destination experience on tourist satisfaction.

Originality/value

This study also found that destination experience influenced tourist satisfaction significantly.

Details

Journal of Islamic Marketing, vol. 9 no. 2
Type: Research Article
ISSN: 1759-0833

Keywords

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