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Book part
Publication date: 1 February 2007

Ruth N. Bolton and Crina O. Tarasi

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-7656-1306-6

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Book part
Publication date: 1 January 2005

Stephen L. Vargo and Robert F. Lusch

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-723-0

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Book part
Publication date: 1 January 2005

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-723-0

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Book part
Publication date: 16 July 2019

Mathew Donald

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Leading and Managing Change in the Age of Disruption and Artificial Intelligence
Type: Book
DOI:
ISBN: 978-1-78756-368-1

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